AVP Analytics

Key Responsibilities:

• On-Page SEO Optimization: Optimize website content, structure, and technical elements (meta tags, headers, alt text, internal linking) to improve search rankings and user experience.
• Keyword Research: Conduct in-depth keyword research to identify high-value search terms and opportunities to target for each client’s SEO strategy.
• Content Strategy & Optimization: Collaborate with the content team to ensure content is optimized for target keywords and search intent to drive organic traffic and improve rankings.
• Technical SEO: Assist in the technical SEO audit process, identifying issues such as site speed, mobile-friendliness, broken links, and crawl errors, and collaborating with the technical team to resolve them.
• Link Building & Off-Page SEO: Develop and implement effective link-building strategies to increase domain authority and improve rankings. Identify potential partnerships, guest post opportunities, and quality backlinks.
• Analytics & Reporting: Monitor, track, and analyze key SEO metrics (traffic, rankings, conversions, etc.) using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs. Create and present detailed reports to clients and internal teams.
• Competitor Analysis: Conduct regular competitor research to identify SEO trends, strategies, and opportunities that can be leveraged to stay ahead of the competition.
• SEO Trends & Best Practices: Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices to ensure strategies remain competitive and effective.
• Collaboration: Work closely with other teams such as content, design, and development to ensure cohesive and effective SEO strategies across all client projects.

Skills & Qualifications:

• Experience: Minimum of 1-2 years of hands-on experience in SEO, preferably in an agency or digital marketing environment.
• Technical Skills: Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and other keyword research and analytics tools.
• Knowledge of SEO Practices: Solid understanding of on-page and off-page SEO, link-building strategies, technical SEO, and how search engines work.
• Analytical Skills: Strong ability to analyze data, derive insights, and make informed decisions to improve SEO performance.
• Communication Skills: Excellent written and verbal communication skills, with the ability to collaborate effectively with teams and explain SEO concepts to clients.
• Attention to Detail: Strong attention to detail, particularly when reviewing web content, identifying issues, and implementing strategies for optimization.
• Education: A degree in Marketing, Communications, IT, or a related field is preferred, but not required.

Responsibilities:

• Design, implement, and maintain scalable and reliable database solutions on the AWS platform.
• Architect, deploy, and optimize DynamoDB databases for performance, scalability, and cost-efficiency.
• Configure and manage AWS OpenSearch (formerly Amazon Elasticsearch Service) clusters for real-time search and analytics capabilities.
• Design and implement data processing and analytics solutions using AWS EMR (Elastic MapReduce) for large-scale data processing tasks.
• Collaborate with cross-functional teams to gather requirements, design database solutions, and implement best practices.
• Perform performance tuning, monitoring, and troubleshooting of database systems to ensure high availability and performance.
• Develop and maintain documentation, including architecture diagrams, configurations, and operational procedures.
• Stay current with the latest AWS services, database technologies, and industry trends to provide recommendations for continuous improvement.
• Participate in the evaluation and selection of new technologies, tools, and frameworks to enhance database capabilities.
• Provide guidance and mentorship to junior team members, fostering knowledge sharing and skill development.

Requirements:

• Bachelor’s degree in computer science, Information Technology, or related field.
• Proven experience as an AWS Architect or similar role, with a focus on database technologies.
• Hands-on experience designing, implementing, and optimizing DynamoDB databases in production environments.
• In-depth knowledge of AWS OpenSearch (Elasticsearch) and experience configuring and managing clusters for search and analytics use cases.
• Proficiency in working with AWS EMR (Elastic MapReduce) for big data processing and analytics.
• Strong understanding of database concepts, data modelling, indexing, and query optimization.
• Experience with AWS services such as S3, EC2, RDS, Redshift, Lambda, and CloudFormation.
• Excellent problem-solving skills and the ability to troubleshoot complex database issues.
• Solid understanding of cloud security best practices and experience implementing security controls in AWS environments.
• Strong communication and collaboration skills with the ability to work effectively in a team environment.
• AWS certifications such as AWS Certified Solutions Architect, AWS Certified Database - Specialty, or equivalent certifications are a plus.

The Human Resource Manager will perform the routine functions of hiring and interviewing staff, administering pay, benefits, setting up and enforcing company policies and practices.

• Provides constructive and timely performance evaluations.
• Handles discipline and termination of employees in accordance with company policy.

• Partners with the leadership team to understand and execute the organizations human resource and talent strategy particularly as it relates to current and future talent needs, recruiting, retention, and succession planning.
• Manages the talent acquisition process, which may include recruitment, interviewing, and hiring of qualified job applicants, particularly for managerial, exempt, and professional roles; collaborates with departmental managers to understand skills and competencies required for openings.
• Analyzes trends in compensation and benefits; researches and proposes competitive base and incentive pay programs to ensure the organization attracts and retains top talent.
• Creates learning and development programs and initiatives that provide internal development opportunities for employees.
• Oversees employee disciplinary meetings, terminations, and investigations.
• Maintains compliance with regulation authorities and local employment laws and regulations, and recommended best practices; reviews policies and practices to maintain compliance.
• Maintains knowledge of trends, best practices, regulatory changes, and new technologies in human resources, talent management, and employment law.
• Performs other duties as assigned.

You will be responsible for achieving Monthly, Quarterly & Annual targets of Sales Qualified leads and Revenue:

Plan

• Assisting in creating, planning and implementing business development strategy and lead generation initiatives
• Research on global tech market dynamics, competition, and clients
• Identify potential prospects by analyzing markets/domains and track potential prospective clients

Outreach

• Reach out via multiple channels (Cold calling, LinkedIn, email)
• Set up meetings with key decision makers and ensure their shows on the appointment

Discovery

• Understand the needs of the lead to uncover how Thence can aid them
• Showcase Thence’s capabilities in an unobtrusive and consultative manner
• Qualify all leads as per criteria in a professional and creative manner

Prospect

• Ensure that the communications to clients are as per schedule and follow ups are on time
• Develop strong relationships with key prospects during and after the sales lifecycle
• Reconnect with cold leads and continuously build the pipeline

Measure & Improve

• Track, update, analyse and present sales reports to the Management
• Support the Business Development Head in running the BD function efficiently and effectively
• Meet the performance goals defined periodically

Skills Required

• Good storyteller - strong, verbal, and written communication skills
• Highly organized - finding a method to the madness 
• Critical thinking - takes quick and insightful decisions
• Knowledge hungry - an always-on learning mindset
• Team player-  managing multiple stakeholders

Qualifications

• Proven track record in lead generation predominantly via telecalling
• Good working knowledge of lead generation tools
• Prior stints at a B2B /IT/Product business with good understanding of B2B KPIs 
• Experience in the US Sales