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Experience:2+ Years
We are seeking a dynamic and experienced Digital Marketing Executive to join our team. The ideal candidate should possess a proven track record of acquiring leads through various digital channels, including Facebook, LinkedIn, YouTube, and Google. Additionally, the candidate should have expertise in promoting Business Software products such as ERP, CRM, Mobile Apps, BI Tools, etc. through targeted marketing strategies.
Roles & Responsibilities:
Lead Generation: Develop and execute digital marketing campaigns to generate high-quality leads through Facebook, LinkedIn, Google, and other relevant platforms.
Business Software Promotion: Plan and implement result-driven marketing strategies to promote our range of Business Software products to a targeted audience.
Social Media Management: Manage and create engaging content for our social media platforms to enhance brand presence and drive user engagement.Paid Advertising: Optimize paid advertising campaigns to maximize lead generation and brand awareness.
Email Marketing: Utilize Mailchimp and other email marketing tools to design and execute effective email campaigns to nurture leads and engage existing customers.
Brand Campaigns: Conceptualize and execute brand campaigns on social media and other channels to enhance brand visibility and recognition.
Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using various analytical tools and provide insights for continuous improvement.
SEO and Content Marketing: Collaborate with the content team to optimize website content for SEO and strategize content marketing initiatives.
Market Research: Stay up-to-date with industry trends, competitor activities, and customer preferences to refine marketing strategies.
Requirements:
Proven Experience: Minimum of 2 years of successful experience in digital marketing with a focus on lead generation and brand promotion.
Software Marketing: Strong knowledge and experience in promoting Business Software products such as Odoo, ERP, CRM, Mobile Apps, BI Tools, etc.Social Media Expertise: Proficiency in managing and conducting brand campaigns across various social media platforms.
Lead Generation: Demonstrated ability to generate quality leads through Facebook, LinkedIn, Google, Youtube and other digital channels.
Email Marketing: Experience in executing effective email marketing campaigns using Mailchimp or similar tools.
Analytical Skills: Proficient in analyzing campaign performance data and translating it into actionable insights.
Creativity and Innovation: A creative mindset with the ability to develop unique marketing strategies.
Excellent Communication: Strong written and verbal communication skills to create compelling content and interact with the target audience.
Preferred Qualification:
Bachelor's Degree in Marketing
Bachelor's Degree in Business or Business Administration
Bachelor's Degree in Communication
Bachelor's Degree in Digital Media
Bachelor's Degree in Information Technology or Computer Science
Bachelor's Degree in Public Relations or Journalism
Bachelor's Degree in Graphic Design or Multimedia Arts
Bachelor's Degree in E-commerce or Digital Business
Develop and implement link building strategy
Good written skills
Research and analyze competitor backlinks
Leading keyword research and optimization of content
Should be able to support on other digital marketing activities like On-Page SEO, Social Media Optimization (SMO) and Content Writing
Knowledge in Guest Post Outreach
Assisting with blog content
Should be result orientated
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About our Client :-
Our client is part of the global media agency with mission is to make advertising more valuable to the world. They do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. They hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. They promise you a workplace that invests in your career, cares for you and is fun and engaging.
About the role :-
The Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.
Some of the things we'd like you to do :-
• Utilise excellent English communication skills, both verbal and written, to liaise with both the client and the team within Essence
• Translating client requirements into Biddable campaign delivery briefs
• Effectively manage client deliverables to deliver on time and on target
• Develop strong relationships with your client, acting as key channel expert
• Be able to communicate with clients on subjects outside your remit, and provide them with useful insight
• Ownership and monitoring of campaign performance to ensure that SEM team provides proactive, strategic and tactical optimization recommendations
• Lead end of month/quarter campaign wrap ups for SEM channels
• Regularly contribute to media best practices and campaign processes
• Develop and execute rigorous testing plans
• Craft actionable insights for weekly and quarterly reports
• Manage the successful task delegation of work for 1-2 junior team members
A bit about yourself :-
• Excellent English communication skills, both verbal and written
• Approximately 3-5 years experience in a digital media agency
• Specialization in SEM (Google Adwords, Bing, Yahoo, Baidu, Naver, etc)
• Experience with planning and running larger-scale PPC campaigns across multiple markets. Experience with DS3 (bid management platforms e.g. Marin, Kenshoo) would be plus
• Doubleclick or Adwords certification
• Proficiency in Excel (Pivot Tables, VLookups, etc)
• A passion for everything digital, with an active interest and understanding of online advertising industry trends
• Strong understanding of optimization levers & testing approaches
• Great analysis skills (including quantitative analysis) and proven critical thinking capability
• Proven experience managing people/teams
We are looking for an enthusiastic business development Trainee who is passionate about
meeting new people and building conversations. Candidates must be willing to make cold
calls, write cold emails and work with our team of talented business developers to take our
products to our future clients.
What You Need for this Position
- Students pursuing any Bachelor’s or higher degree in any subject
- Must be proficient in using MS Office (MS-Word, MS-Excel, MS-PPT)
- Must have good communication, strong convincing skills, and fire in the belly attitude
- Must have good business acumen, effective presentation, and negotiation skills
- Proven ability to work independently and self-driven for performance
- Must be aggressive and dynamic with a good attitude
- Must have a zeal to research, learn and grow
- Must be self-motivated and have the ability to perform under pressure
What You Will Be Doing
- Making cold calls & writing cold emails to generate sales and target new clients
- Contributing to branding and sales promotion of the company
- Explore, build and manage new business partnerships
- Coming up with new business development ideas
- Visiting potential prospects on the field to demonstrate our products and services
- Responsible for partner onboarding for our products and services
- Develop proposals, presentations, partnership documents, and other sales enablement
- documents for different partnership opportunities
Proximity is fully distributed team of developers, designers, product nerds and geeks building cutting edge tech at the intersection of growth and speed.
We're currently looking for a creative and strategic Social Media Manager to join our growing team. You need to have a talent for telling stories through copy, images, and video, and a deep understanding of how to build and maintain an identity online. As the first hire in our Marketing/Social Media department, you will need to straddle multiple roles, be proactive, and have the ability to work cross-functionally while managing various projects.
You will be responsible for —
- Staying up to date with the latest social media best practices and technologies.
- Creating quick content for social media, as well as more infrequent (but important) long form content for our blogs/newsletters.
- Identifying all the key platforms our brand needs to be active on, and then creating a plan to make it happen.
- Planning/ writing/shooting/scheduling and optimizing daily posts across multiple social platforms. Remember that we are a remote team with few opportunities to meet in-person, conduct photoshoots, etc. You need to be able to create content that humanizes the team regardless of this challenge.
- Maintaining and communicating a consistent brand online. You need to understand who we are and ensure that everything we put out aligns with our identity. You will create content with an elevated aesthetic that is in-line with our brand, and write clear, engaging copy.
- Engaging our audience online in real-time conversation, and identifying more opportunities to do so.
- Delivering data informed performance reports that measure both post level performance trends and broad reach and business impact.
- Working closely with the design, product, and tech teams to create relevant content.
- Designing our growth and awareness strategy with remarkable social campaigns
- Growing the social media and marketing team as needed
You have —
- Proven work experience in social media and community management.
- Excellent written communication skills. You can write fun, short captions, as well as clear long form content.
- A great eye for design. Even if you're not a designer, you have an intuitive understanding of what looks good and what does not.
- Basic graphic design and photo editing skills. We have a design team that will provide you with templates and basic brand guidelines, but in general, you will be overseeing and executing all social media content with the support of a visual designer.
- Good judgment and impeccable taste. You have an intuitive understanding of what's cool and what's not. You speak fluent internet, avoid corporate brand speak, and are able to recognize and engage with trends early. You are casual without being frivolous, and never, ever cringey.
- Ideas and opinions about how we can build our online presence, and can offer constructive criticism when you disagree with how things are being done.
- The ability to work independently, be proactive, and thrive in a fast paced environment.
Bonus points for —
- Illustration or motion/video skills
- Prior experience managing paid marketing campaigns.
What you get —
- 100% Remote: Work from anywhere you please
- Flexible Timings: Set your own hours, and create a productive schedule that works for you.
- Best in class salary: We hire only the best, and we pay accordingly.
- Keep learning with a world class team: Work with the best in the field, challenge yourself constantly, and learn something new everyday.
Media Planners are responsible for analyzing data, thinking creatively and dreaming up innovative strategies to make sure marketing campaigns reach the right target audience in the most effective way possible. Armed with this critical analysis, media planning managers devise,
propose, or recommend strategies for using certain media effectively to attract and retain customers, increase brand recognition, and maintain customer satisfaction and loyalty.
Some of the thing's we'd like you to do:
- Audience research in syndicated and 1st party data sources
- Creative spec management
- Creation of tactical plan presentation and supporting media plan templates
- Creation of campaign analysis plan templates
- Oversee the successful launch of campaigns using the Launch Tracker
- Maintain accuracy and timely updates of deliverable tracking documents for team
- QA of media plan set up conducted by various Activation team members
- Collate commentary on media performance and conduct first review on quality
- Adherence to team quality standard for reporting template and delivery
- Keep consistent track of campaign performance and target (monthly) across all channels, flagging needs for intervention
- Use understanding of campaign and marketplace to contribute ideas for campaign experiments and also prioritize experiments contributed by other team members
- Use understanding of campaign performance to contribute content to campaign wrap-up presentations
- Act as lead for smaller, more easily managed campaigns as progress in band and client demands/allows
- Manage accurate forecasts, media plans, and all key media planning
documentation.
A bit about yourself:
- At least 7-10 years experience in digital media, advertising, marketing
- Working knowledge and effective vocabulary across search, social, display, video, and/or programmatic media buying
- Experience with Media Research Tools (ComScore, GWI, TGI, YouGov)
- Experience in running Display, Video and Direct Response performance-driven digital media campaigns
- Ability to provide and meet forecasts of expected return of media investment
- Strong organizational skills with a keen ability to prioritize and multitask.
- Proven problem-solving skills and ability to think outside of the box
- Ability to work independently and collaborate in a team environment
- Detail oriented and responsive, deadline-driven with strong reasoning skills
- Lead by example while motivating and coaching juniors on the team
- Manage Performance Development Cycle and Review process for juniors.
About Us
PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.
We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.
Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.
We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.
SEO Manager- Job Description
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Increase revenue through meaningful user growth and retention strategies for each of PurpleRain s products
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Identify new or unused marketing techniques and set up tests to validate results
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Design and coordinate promotional campaigns, PR and other marketing efforts across channels
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Establish a regular rhythm of reporting on marketing analytics to the executive team
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Manage marketing budget and spend
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Liaise with product, finance and customer support to guide a unified approach to marketing and business objectives
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Work with leadership team to build and execute online marketing campaigns for Pandable’s clients
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Perform day to day digital marketing activities including social media, email marketing, content creation and promotion
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Manage CRO, A/B testing and landing page optimisation
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Set up and manage Google Ads accounts and campaigns (including search, display and shopping)
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Support with content outreach and link building campaign strategies
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Develop strategies to drive online traffic, e-commerce growth, and increased visitor traffic to our wineries.
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Manage digital marketing campaigns through a variety of channels including but not limited to: web, mobile, SEO, PPC, and social.
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Define the process for creating, editing, and delivering high-impact content campaigns across multiple digital channels to our target audiences.
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Track and analyze conversion rates and overall website performance and optimize over time.
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Collaborate with key business partners in marketing and across the organization on campaigns that increase brand awareness.
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Improve the usability, design, content, and conversion of online platforms in collaboration with marketing, technology, and e-commerce teams.
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Work with e-commerce and brand management team to identify and execute campaigns to drive awareness, visitor traffic, and revenue.
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Identify enhancements that create best-in-class digital experience for customers.
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Focus on website performance, insights, and opportunities that drive toward company goals and key performance metrics.
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Support brand teams by documenting best practices for digital marketing.
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Manage campaign budgets and vendor relationships.
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Partner with outside agencies to test digital marketing strategies.
Our Core Values
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We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.
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We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.
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We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.
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We match grit with wit: We're creative and resourceful. We find solutions to every problem
and to further support you, we offer:
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talented, young and motivated team
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work with a fun team on a product that customers love
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Share in our organization-wise personal development benefits and leave entitlements
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Flexible work schedule with work-from-home options
Description
We are looking for a Digital Marketing rockstar for our new product Handpicked.Life (https://handpicked.life/). If you are passionate about the e-commerce industry and would like to learn more and do more in the digital space, then this is the place to be.
Requirements
We are looking for someone :
1. Atleast having experience of 1yr in same field
2. Knows SEO, SEM, Social Media, and analytics is a must
3. Knowledge of content marketing, paid AdWords (will be good to have)
4. Is confident and can do strategic alliances with brands.
5. Who is an Expert in Digital Marketing.
6. Good negotiating and communication skills
Benefits
1. Remote work, not just WFH but work from anywhere
2. Chance to become a part of a growing team
3. Benefits like - physical fitness and skill development
Google Analytics- Measuring and reporting performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Launching campaigns on time and on budget
- Developing, implementing, tracking, and optimizing our digital marketing campaigns across all digital channels.
- Planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Designing, building and maintaining our social media presence
- Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)
- Identifying trends and insights, and optimizing spend and performance based on the insights
- Brainstorming new and creative growth strategies
- Planning, executing, and measuring experiments and conversion tests
- Collaborating with internal teams to create landing pages and optimize user experience
- Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrumenting conversion points and optimizing user funnels
- Evaluating emerging technologies. Providing thought leadership and perspective for adoption where appropriate
What you need to have:
- Strong knowledge of Ad serving tools (e.g., DART, Atlas) website analytics tools (e.g., Google)
- Understanding of Analytics, NetInsight, Omniture, WebTrends) HTML, CSS, and JavaScript development and constraints.
- Able to run Google Adwords campaigns
- A highly goal-oriented individual and have excellent communication skills.
- An open-minded, curious, and a strong problem solver.
Digital Marketing Executive duties and responsibilities
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage a digital marketing budget
- Oversee all the company's social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan
- Forecast sales performance trends
- Motivate the digital marketing team to achieve goals
- Monitor competition and provide suggestions for improvement
Digital Marketing Executive requirements- 2 years of experience as a Digital Marketing Executive
- 2 years of experience in developing and implementing digital marketing strategies
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- 2years of hands-on experience with SEO/SEM, Google Analytics and CRM software
- Familiarity with web design
- Sense of ownership and pride in your performance and its impact on a company’s success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Must Have Solar Industries Exerience in Digital Marketing
Digital Growth
Driving awareness campaigns on digital channels
Evens and PR
Must have worked with food FMCG brands
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