About Us
PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.
We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.
Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.
We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.
SEO Manager- Job Description
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Increase revenue through meaningful user growth and retention strategies for each of PurpleRain s products
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Identify new or unused marketing techniques and set up tests to validate results
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Design and coordinate promotional campaigns, PR and other marketing efforts across channels
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Establish a regular rhythm of reporting on marketing analytics to the executive team
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Manage marketing budget and spend
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Liaise with product, finance and customer support to guide a unified approach to marketing and business objectives
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Work with leadership team to build and execute online marketing campaigns for Pandable’s clients
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Perform day to day digital marketing activities including social media, email marketing, content creation and promotion
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Manage CRO, A/B testing and landing page optimisation
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Set up and manage Google Ads accounts and campaigns (including search, display and shopping)
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Support with content outreach and link building campaign strategies
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Develop strategies to drive online traffic, e-commerce growth, and increased visitor traffic to our wineries.
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Manage digital marketing campaigns through a variety of channels including but not limited to: web, mobile, SEO, PPC, and social.
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Define the process for creating, editing, and delivering high-impact content campaigns across multiple digital channels to our target audiences.
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Track and analyze conversion rates and overall website performance and optimize over time.
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Collaborate with key business partners in marketing and across the organization on campaigns that increase brand awareness.
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Improve the usability, design, content, and conversion of online platforms in collaboration with marketing, technology, and e-commerce teams.
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Work with e-commerce and brand management team to identify and execute campaigns to drive awareness, visitor traffic, and revenue.
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Identify enhancements that create best-in-class digital experience for customers.
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Focus on website performance, insights, and opportunities that drive toward company goals and key performance metrics.
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Support brand teams by documenting best practices for digital marketing.
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Manage campaign budgets and vendor relationships.
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Partner with outside agencies to test digital marketing strategies.
Our Core Values
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We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.
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We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.
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We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.
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We match grit with wit: We're creative and resourceful. We find solutions to every problem
and to further support you, we offer:
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talented, young and motivated team
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work with a fun team on a product that customers love
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Share in our organization-wise personal development benefits and leave entitlements
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Flexible work schedule with work-from-home options

About Purplerain Technologies INC
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Strong Enterprise B2B SaaS Sales Profile
Mandatory (Experience 1) – Must have minimum 3+ years of experience in Enterprise B2B SaaS Sales, with a strong focus on end-to-end sales management including prospecting, qualification, solutioning, negotiation, and closure.
Mandatory (Experience 2) - Must have strong hands-on experience in new business acquisition along with exposure to existing account management, including upselling and cross-selling opportunities.
Mandatory (Experience 3) – Must have managed long enterprise sales cycles (6+ months) and independently driven complex, multi-stakeholder deals from discovery to contract signing.
Mandatory (Experience 4) – Must have closed minimum ₹25 Lakhs ARR per deal and managed a portfolio of ₹1 Cr+ ARR (e.g., 4 enterprise deals worth ₹25L+ each).
Mandatory (Industry) – Prior experience in Logistics / Supply Chain SaaS Sales is strongly preferred. Candidates selling supply chain visibility, fleet management, freight tech, ERP, TMS, or related enterprise tech solutions will be highly preferred.
Mandatory (Stakeholders) – Must have experience engaging and negotiating with CXO / Senior Decision Makers (Supply Chain Heads, Logistics Heads, COOs, CIOs, etc.) in enterprise accounts.
Mandatory (Skills) – Strong communication, presentation, solution selling, and negotiation skills with the ability to design client-specific solutions and articulate value propositions clearly.
Mandatory (Tools & Process) – Experience in structured enterprise sales processes, pipeline forecasting, and CRM usage (Salesforce / HubSpot / Zoho or equivalent).
Mandatory (Location) –Candidate must be based out of Mumbai.
WHO WE ARE:
TIFIN is a fintech platform backed by industry leaders including JP Morgan, Morningstar, Broadridge,Hamilton Lane, Franklin T empleton, Motive Partners and a who’s who of the financial service industry.
We are creating engaging wealth experiences to better financial lives through AI and investment intelligence-powered personalization. We are working to change the world of wealth in ways that personalization has changed the world of movies, music and more but with the added responsibility of delivering better wealth outcomes.
We use design and behavioral thinking to enable engaging experiences through software and application programming interfaces (APIs). We use investment science and intelligence to build algorithmic engines inside the software and APIs to enable better investor outcomes.
In a world where every individual is unique, we match them to financial advice and investments with a recognition of their distinct needs and goals across our investment marketplace and our advice and
planning divisions.
OUR VALUES: Go with your GUT
● Grow at the Edge. We are driven by personal growth. We get out of our comfort zone and keep egos
aside to find our genius zones. With self-awareness and integrity we strive to be the best we can
possibly be. No excuses.
●Understanding through Listening and Speaking the Truth. We value transparency. We communicate
with radical candor, authenticity and precision to create a shared understanding. We challenge, but
once a decision is made, commit fully.
●I Win for T eamwin. We believe in staying within our genius zones to succeed and we take full
ownership of our work. We inspire each other with our energy and attitude. We fly in formation to win
together.
Key responsibilities:
● Prototype Development: Build and validate prototypes by designing datasets and performing fine-tuning to demonstrate model feasibility and effectiveness.
● Model Fine-Tuning: Lead the fine-tuning process for large language models, leveraging both open-source solutions (e.g., LORA, LLAMA 2/3) and proprietary models like GPT 3.5/4.0 to address specific business needs.
● Retrieval-Augmented Generation (RAG): Design and optimize advanced RAG systems,implementing efficient methods for chunking, indexing, and managing complex document formats, such as PDFs.
● Agentic Workflows: Develop and apply agentic workflows to create advanced conversation agents tailored for various use cases.
● Prompt Engineering: Craft effective prompts to enhance the performance of large language models, such as GPT-4 and Cloud 3, ensuring solutions align with business objectives.
● Inference Frameworks: Utilize inference frameworks like VAM and advanced pipelines to improve scalability and streamline the deployment of machine learning models.
● ML Model Deployment: Lead the deployment and productionization of machine learning models, collaborating closely with software engineers to ensure seamless integration into products.
● Conversational Experiences: Work with cross-functional teams, including design and product, to craft engaging and personalized conversational AI experiences for end-users.
● Independent Execution: Demonstrate the ability to independently manage projects, deliver features, and achieve outcomes in a dynamic, fast-paced startup environment.
● Data Personalization: Leverage and analyze existing datasets to enhance model performance and create tailored user experiences, fine-tuning models to align with unique business cases.
● Startup Mindset: T ake initiative in setting up workflows, tools, and systems from scratch, showcasing flexibility and adaptability in a growing organization.
● Leadership and Collaboration: Act as a leader and independent contributor, effectively collaborating across diverse teams while managing evolving project priorities.
● Research and Innovation: Drive innovative research aligned with business goals, exploring advancements in Natural Language Understanding (NLU) and conversational AI applications.
● Knowledge Sharing: Publish and present groundbreaking research in top-tier journals and conferences, contributing to the broader scientific community and enhancing organizational credibility.
Requirements:
● 8+ years of experience
● Experience working with LLMs and Generative AI
● Experience building conversational bots
● Experience 2+ Years fine tuning models
● Experience using RAG base approaches
● Understanding of financial concepts and investing would be a big plus but not required
Are you a fun-loving and passionate individual about technology? Are you ready to build a career that enhances your skills?
Then, we are the right choice for you.
We are seeking a results-oriented Network Administrator to manage our company's computer infrastructure and supervise our IT department. You will be upgrading and installing hardware and software, performing troubleshooting to resolve IT issues, and maintaining our networks and servers.
To ensure success as an IT Administrator, you should possess extensive experience in IT administration and the ability to optimize the performance of our IT infrastructure. An accomplished IT administrator will be someone whose technical expertise results in enhanced IT system efficiency across company structures.
Desired roles & responsibilities:
- Expertise in DNS, VMware Workstation, multiple OS installation & RAID configurations.
- Excellent understanding of Networking & Firewalling concepts.
- Well versed with various IT Infrastructure technologies/ concepts such as LAN & WAN protocols, VPN Technologies (IPSEC, SSL), Leased Line Connectivity, DNS, DHCP, ISP Setup, TCP/ IP, IP architecture, Network Management System (NMS), VLANs, Structured Cabling Design, Anti-Virus Server (Mail Scanning/ Gateway Scanning/ Server/ Clients Scanning) Setup and Wire Less LAN concepts.
- Expertise in Active Directory Configuration and Group Policy Management. FSMO Roles, DNS Zones, Replications, etc.
- Experienced in Single sign-on configurations using Active Directory Federation Services (ADFS) and Azure AD.
- Good understating of PKI infrastructure and experience in Active Directory Certificate Services administration.
- Administration knowledge on Anti-Virus Management
- Firmware up-gradation and tuning, hardening the servers.
- Manage local hardware inventories.
- Assist network architects with the design of network models whenever needed.
- Good hands-on experience on SonicWALL/FortiGate/FortiNet Firewall and configuration. well versed with NAT Rules in Firewall and Direct the installation of both the software and hardware components of firewalls along with other portions of security infrastructure. They also configure firewalls for usage, manage their day-to-day operations, and perform regular maintenance through upgrades and patches.
- Applying operating system updates, patches, and configuration changes.
- Expertise in Firewall design, building, and managing the security infrastructure of information technology (IT) systems. They are expected to be proficient in all aspects of ITIL (i.e. Incident Management, Service Request Management, Change Request Management, Problem Management, Disaster Response, etc.).
- Windows Server environment administration and support.
IT Administrator Requirements:
- Bachelor's degree in computer science, information technology, information systems, or similar.
- Applicable professional qualification, such as Microsoft, Oracle, or Cisco certification.
- Extensive experience with IT systems, networks, and related technologies.
- Good knowledge of best practices in IT administration and system security.
- Exceptional leadership, organizational, and time management skills.
- Strong analytical and problem-solving skills.
- Good interpersonal and communication skills.
Must have built at least two Android and/or iOS apps with Flutter.
Have published one or more mobile apps in Google Play or App Store.
Working knowledge of the general mobile landscape, architectures, trends, and emerging technologies.
Solid understanding of the full mobile development life cycle, including automated testing and building.
Experience working in an agile development process.
Design and implement user interface components for JavaScript-based web and mobile applications using React ecosystem.
Build app and UI components from prototypes and wireframes. Work with native modules as and when required.
Use Native APIs for tight integrations with both platforms – Android and iOS Write automated tests to ensure error-free code and performance Improve front-end performance by eliminating performance bottlenecks Create front-end modules with maximum code reusability and efficiency Implement clean, smooth animations to provide an excellent user interface Work with third-party dependencies and APIs Work with Redux architecture to improve performance of the websites/mobile apps Coordinate with the cross-functional teams to build apps in stipulated time/budget.
Be proficient in using version control and continuous integration, with tools such as Git.
Good communication skills in English.
- Good understanding of Web/App designing/mockups/wireframing
- Hands on experience of Photoshop, XD, Figma/Webflow or similar designing tools
- Good understanding of designing best practices for website optimization, ui/ux, responsive layout and PWA
- Hands on experience of creating html pages out of design using HTML/CSS/Bootstrap/jQuery
- Ability to write, debug and test scripting languages like JavaScript and jQuery
- Good understanding of designing website as per best practices (ie. benchmarking by GooglePageSpeed/GTMetrix etc.)
MBA in HR or related field required
5-10 years of experience in a human resource generalist role
Knowledge of conducting upskilling, training, and team building programs
Team handling skills and experience are preffered.
closely with the business to design and develop technology solutions around the
requirements.
Responsibilities:
● Lead the development of the backend systems for various products.
● Build reliable, secure and performant backend systems.
● Collaborating with the business to define the vision and implement the system
architecture, design and code.
● Help shape the backend development
Requirements:
● Should have 1-4 years of software development experience
● Strong computer science fundamentals
● Good intuition for REST API design
● Deep knowledge of the JavaScript ecosystem, should have hands-on experience of
writing code on NodeJS technology
● Having worked on frontend frameworks such as react and vue would be a plus.
● Understanding of DevOps would be helpful.
- Completing daily outbound call quota & talk time through allocated leads
- Creating sales pipeline & convert leads to meet and exceed targets
- Upselling and cross-selling relevant products to enrolled students/ customers
- Ensuring post-sales servicing as per the set standards
- Demonstrating a strong customer service orientation in all spheres of activities.
- Handling escalations and ensuring client satisfaction in issue resolution.
Desired Candidate Profile
What you need to have:- Bachelor’s degree with a min of 60%
- 1-2 years of prior work-ex in the education industry in online sales. Experience of online sales in GMAT, GRE, or SAT is preferred.
- Excellent communication skills
- Willingness to continuously learn about colleges/ universities abroad.
- Having a GMAT / GRE score is a huge plus.











