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• Design, build, and maintain efficient, reusable, and reliable code
• Ensure the best possible performance and quality of applications
• Identify bottlenecks and bugs, and devise solutions to mitigate and address these issues
• Sound knowledge of data structures
• Expertise in Dot Net (4.0,4.5) - C#, WPF, MVVM, Visual Studio 2017 or above,
• Excellent exposure in Object Oriented Design skills using C# and .NET along with a sync processing, multithreading.
• Experience with Database - joins, stored procedures, indexes, database optimization and profiling, Debugging and performance profiling
• Extensive experience with SQL Server
• Good understanding of standard software development methodologies, such as Agile
• Strong written and verbal communication
• Analytical and problem solving skills
Technical Skills:
• C#
• WPF
• MS SQL Server
Performance Marketing Manager (PPC)
Location: Mohali, Phase 8B (On-site)
Experience: 4+ Years
About the Role
75WAY Technologies Pvt. Ltd. is looking for an experienced Performance Marketing Manager (PPC) to drive lead generation and digital growth for our in-house IT services website. The ideal candidate should have hands-on experience in planning, executing, and optimizing paid marketing campaigns for an IT software development company, with a strong focus on generating high-quality B2B leads.
Key Responsibilities
- Plan, execute, and optimize PPC campaigns across Google Ads, Microsoft Ads, LinkedIn Ads, and Meta Ads.
- Manage performance marketing campaigns for the company's in-house website to generate qualified IT service leads.
- Develop strategies to increase website traffic, lead conversions, and return on ad spend (ROAS).
- Conduct keyword research, competitor analysis, and audience targeting for IT services.
- Optimize campaign performance through A/B testing of ads, landing pages, and bidding strategies.
- Monitor and improve key metrics such as CPC, CTR, CPA, Conversion Rate, and ROAS.
- Collaborate with the SEO, Content, Design, and Development teams to improve campaign effectiveness.
- Create and manage remarketing and retargeting campaigns.
- Prepare weekly and monthly performance reports with actionable insights.
- Manage advertising budgets efficiently to maximize campaign performance.
- Stay updated with the latest PPC trends, platform updates, and digital marketing best practices.
Job Title: Principal Backend Engineer
Experience: 7+ Years
Location: Panchkula (Onsite)
📍 Office will move to IT Park, Chandigarh from February
Work Mode: Onsite | 5 Days a Week
About the Role
We are looking for a Principal Backend Engineer to architect, scale, and lead the development of robust backend systems. This is a hands-on leadership role where you’ll drive technical decisions, mentor engineers, collaborate closely with clients and product teams, and help modernize platforms using scalable architectures and emerging technologies, including AI/ML where relevant.
Tech Stack
- Backend: PHP (Laravel / CodeIgniter), Node.js
- Databases: MySQL, MongoDB
- Architecture: Microservices / Modular Monolith
- Cloud (Good to Have): AWS / GCP
Key Responsibilities
Backend Architecture & Development
- Own and evolve backend architecture across PHP and Node.js services
- Design and review scalable, maintainable systems (microservices or modular monoliths)
- Manage and optimize integrations across MySQL and MongoDB (data modeling, indexing, performance tuning)
Technical Leadership
- Lead system design discussions, architecture reviews, and code quality initiatives
- Establish backend development standards, best practices, and documentation
- Mentor mid and senior engineers on design patterns, testing strategies, and CI/CD pipelines
- Drive decisions around refactoring legacy systems and platform modernization
Client & Stakeholder Communication
- Act as the technical SPOC for backend architecture and integrations
- Translate business and product requirements into technical solutions
- Explain trade-offs, constraints, and backend workflows to non-technical stakeholders
- Present PoCs and technical approaches confidently to clients
AI & ML Integration (Strategic / Optional)
- Identify backend use cases for AI such as personalization, recommendations, fraud detection, or data enrichment
- Design backend APIs, services, or cron jobs that interact with AI/ML models
- Collaborate with data teams and stay updated on AI tools/APIs (e.g., OpenAI, LangChain)
Scalability, Security & Performance
- Ensure API security, role-based access control, and rate limiting
- Optimize system performance using caching, queues, and query optimization
- Plan and support horizontal/vertical scaling on cloud infrastructure
What We’re Looking For
- 8+ years of backend development experience in PHP and/or Node.js
- Strong expertise in database design (MySQL & MongoDB)
- Proven experience leading architecture decisions and mentoring engineers
- Ability to clearly communicate technical concepts to clients and stakeholders
- Proactive mindset toward scalability, performance, and system resilience
- Bonus: Experience or curiosity around AI APIs and real-world AI integration
Why Join uEngage?
- Work on high-impact systems used by thousands of users
- Collaborate with product, design, data, and client teams
- High ownership and freedom to architect and innovate
- Competitive compensation and a collaborative work culture
Job Opening: Marketing Manager – Retail Marketing (North India)
Department: Marketing
Location: North India (Extensive Travel Required)
🔍 Role Overview
We are looking for a high-energy, execution-focused Retail Marketing professional with strong experience working with retailers and franchise partners. The role focuses on driving store footfall, sales, and local brand visibility through cost-effective ATL/BTL campaigns and on-ground execution across North India. This position blends strategic planning with hands-on implementation.
🎯 Key Responsibilities
Retail & BTL Marketing
Plan and execute ATL, BTL, and retail marketing initiatives including catchment area marketing and in-store promotions
Drive localized marketing programs to increase store footfall and conversions
Work closely with franchise partners to support business growth
Brand Engagement & Activation
Execute high-impact, frugal marketing campaigns in collaboration with OEMs and brand teams
Ensure timely deployment of branding assets (POSM, signage, displays, in-store branding)
Optimize marketing budgets to maximize brand visibility across stores
Market Intelligence & Digital Support
Track competitor activities, market trends, and consumer insights
Support digital marketing initiatives that complement offline campaigns
Coordinate with agencies and vendors to meet timelines and KPIs
Cross-Functional Collaboration
Partner with sales, operations, creative, and tech teams for seamless execution
Take complete ownership of on-ground execution and problem-solving
Performance Tracking & Reporting
Track campaign ROI, store-level performance, and budget utilization
Prepare MIS reports and present actionable insights to leadership
✅ Qualifications & Experience
Education: MBA / PGDBM in Marketing
Experience: 3+ years in Retail Marketing / BTL Marketing
Background in Retail, Consumer Electronics, Mobile, Telecom, or Technology sectors preferred
Proven experience working directly with retailers or franchise networks
#Marketing #RetailMarketing #BtlMarketing #Retail #consumerelectronics #telecom #mobile #ATL #marketingmanager #Northindia #Retailmarketing
Job Details*
- The candidate needs to have excellent skills as far as written communication in English is concerned. We handle several overseas processes and this job would involve communication with native English speakers, so we absolutely cannot compromise on this requirement.
- The candidate would need to have zeal to learn and should not shy away from contributing to processes that need help.
- We're looking for a down to earth individual who is willing to grow with us.
- No previous knowledge of HR required.
- The candidate should be equipped with excellent skills in basic mathematics, and should be familiar or willing learn the techniques for data driven manpower forecasting and estimation.
- The candidate should be willing to explore the field of data analytics and analytical HR.
- Since this might require the candidate to manage our international recruitment process, the candidate should be comfortable with working night shifts, if required.
- Non MBAs are more than welcome!
Job Summary*
We're a Saas startup and we have an urgent requirement for an HR Executive to help us with our domestic and overseas recruitment process.
Global IP Partners is Hiring Freshers for the following position:
Data Entry Operator- Fresher (0+ Years of experience required)
#location: Mohali/Chandigarh
#5days working from office
#dayshift
#education #qualification: High School graduate (12th)
#skillsrequired :
Good knowledge of Microsoft Office (Microsoft Excel, Microsoft Word).
Good written and verbal communication skills.
Good Typing speed.
#Refrences are always welcomed!
Interested candidates kindly apply.
Role: Application Architect
Job Description:
Key Responsibilities:
- Understand requirements, functional and non-functional requirements, and devise end to end approach and strategy to modernizeapplications
- Plan, Design, and develop architectures for highly available, scalable, and secure enterprise systems
- Ideate and drive automation, lead PoVs point of view / PoCs Proof of concept/lead in the development of minimal viable product
- Identify risks, and issues, and work on a mitigation plan
- Able to review enterpriseapplicationportfolios and be able to provide application rationalization and modernization strategies
- Provide functional and/or technical expertise to plan, analyze, define, and support the delivery of future functional and technical capabilities for anapplicationor group of applications.
- Assist in facilitating impact assessment efforts and in producing and reviewing estimates for work requests.
Technical Experience:
- Highly experienced withapplicationarchitecture capabilities with cloud-native architectures, microservices, and serverless architectures
- Understanding of Domain-driven design, Event-drivearchitecture
- Equipped with in-depth experience in developingapplicationswith either PHP/Python or databases such as PostgreSQL, MySQL, etc.
Professional Attributes:
- Candidate should have good communication skills
- Candidate should have good documentation and presentation skills
- Candidate should be a team player and must be able to collaborate and network with different teams
- Highly motivated and should work with minimum supervision and unclear requirements
- Handling training data.- should have knowledge of MS excel, MS power point
- Routine checking of training status and action plan to improve it
- Managing team leader for buddy training
- Organizing training schedule
- Maintaining an overall management style that follows company best practices
- Taking disciplinary action when necessary
- Motivating employees and ensuring SOPs are adhered to by employees
- Completing tasks assigned by the manager accurately and efficiently
Desired Candidate Profile
What you need to have:
- Bachelor’s degree in any discipline
- 2+ years of experience in a similar role preferred
- Previous experience with e-commerce, logistics is preferable
- Excellent written and verbal communication, good presentation skills and ability to express thoughts logically.
1. Research for incomplete information in our database from search engine.
2. Enter specific and right data into our databases.
3. Keep information confidential.
We're looking for a Full Stack developer who will take a key role on our team. Our Full Stack developer must have knowledge in all stages of software development.
Requirements:
- Design overall architecture of the web application.
- Maintain quality and ensure responsiveness of applications.
- Collaborate with the rest of the engineering team to design and launch new features.
- Maintain code integrity and organisation.
- Experience working with graphic designers and converting designs to visual elements.
- Understanding and implementation of security and data protection.
- Highly experienced with back-end programming with NodeJS, you can easily design and integrate the REST APIs with front end.
- Well versed with JavaScript (frameworks such as ReactJS).
- Development experience for both mobile and desktop.
- Experience with cloud message APIs and usage of push notifications.
- Knowledge of code versioning tools such as Git.
- Knowledge about Firebase & GoLang is an added advantage.






