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1 - 2 yrs
₹3L - ₹8L / yr
Public Relations
Corporate Communications
About Role:
We are looking for a Public Relations (PR) Specialist to take on full responsibility for creating, planning, and executing public relations strategies in order to maintain and enhance the perception of our company among various internal and external audiences.
Roles and Responsibilities:
- Create PR plans and strategies
- Improve the quality of the company’s voice via different online and offline channels
- Serve as a first contact person for all media queries
- Write press releases, media announcements, speeches and other PR copy
- Prepare presentations for media briefings and other meetings
- Organize and oversee company events such as fairs, open days, seminars, conferences, etc.
- Provide effective crisis management solutions in times of need
- Suggest effective ways of peaceful resolving any internal or external disputes
- Conduct research and analyze public opinion
- Build and maintain targeted media lists, and nurture relationships with key reporters
- Monitor and analyze the effectiveness of PR campaigns and communicate insights to management
- Collaborate with external stakeholders including public affairs offices, consumer organizations, and professional societies
Requirements:
- Previous working experience as Public Relations Specialist for 3 years
- Hands-on experience with a variety of different PR campaigns
- Applicable knowledge in copywriting and editing
- Experience with diverse social media platforms (LinkedIn, Twitter, Instagram, Facebook, etc.)
- Excellent communication, presentation and leadership skills
- Outstanding organizational and time management skills
- Passion for public speaking
- Attention to details
Work Location: Hyderabad
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Hyderabad
3 - 7 yrs
₹5L - ₹5L / yr
Digital Marketing
Online advertising management
Marketing
Social Media Marketing (SMM)
Social Media Optimization (SMO)
+2 more
He/She will be responsible to support with strong social media strategy and presence and create brand awareness in the market
POSITION DESCRIPTION / JOB RESPONSIBILITIES:
Social Media Management- Strategy/Execution
Develop a social media strategy and set goals to increase brand awareness and increase engagement. Plan campaigns keeping in mind product launches, offers, occasions etc.
Content Creation & Management
Administrate the creation and publishing of relevant, original, high-quality content. Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns. Promote content through social advertising
Media & Advertising
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs
Budgeting
Create budgets for social media activities and reconcile discrepancies.
Liaison with cross functional teams to integrate different activities
Work on their expectation and translate them into results.
Website Management
Improving the user experience on the companys website(includes design, content and usability)
Collaborate with internal teams to create landing pages and optimize user experience
ROI driven digital campaigns
Stakeholder management
Ability to juggle multiple priorities & work with multiple stakeholders and partner agencies
Influencer Marketing & Management
Liaison with key influencers for long term strategy. A key part of the role is developing relationships with popular bloggers and online influencers
Search Engine Optimization
Provision of promotional calendar to Digital Agency. Facilitating content and creative for ongoing marketing campaigns. Ensuring campaign driven cross social media support on ongoing basis.
Other Key Functional Skills Required :
Proven working experience as a data analyst
Technical expertise regarding data models, segmentation techniques
Proficient in Microsoft Office - Fluent in Power Point and Proficient in Excel
Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
Adept at queries, report writing and presenting findings
Ability to establish and meet deadlines, change directions when necessary and manage multiple projects at once
Self-motivated with the ability to work independently and within a team
Accustomed to working in a fast-paced creative environment
POSITION DESCRIPTION / JOB RESPONSIBILITIES:
Social Media Management- Strategy/Execution
Develop a social media strategy and set goals to increase brand awareness and increase engagement. Plan campaigns keeping in mind product launches, offers, occasions etc.
Content Creation & Management
Administrate the creation and publishing of relevant, original, high-quality content. Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns. Promote content through social advertising
Media & Advertising
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs
Budgeting
Create budgets for social media activities and reconcile discrepancies.
Liaison with cross functional teams to integrate different activities
Work on their expectation and translate them into results.
Website Management
Improving the user experience on the companys website(includes design, content and usability)
Collaborate with internal teams to create landing pages and optimize user experience
ROI driven digital campaigns
Stakeholder management
Ability to juggle multiple priorities & work with multiple stakeholders and partner agencies
Influencer Marketing & Management
Liaison with key influencers for long term strategy. A key part of the role is developing relationships with popular bloggers and online influencers
Search Engine Optimization
Provision of promotional calendar to Digital Agency. Facilitating content and creative for ongoing marketing campaigns. Ensuring campaign driven cross social media support on ongoing basis.
Other Key Functional Skills Required :
Proven working experience as a data analyst
Technical expertise regarding data models, segmentation techniques
Proficient in Microsoft Office - Fluent in Power Point and Proficient in Excel
Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
Adept at queries, report writing and presenting findings
Ability to establish and meet deadlines, change directions when necessary and manage multiple projects at once
Self-motivated with the ability to work independently and within a team
Accustomed to working in a fast-paced creative environment
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