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Job Title: Senior Performance Marketing Manager

Location: Bangalore

Experience: 5–8 Years | Performance Marketing | D2C & Marketplaces | Revenue Growth

Industry: FemTech | Skincare | Nutraceuticals | FMCG | Consumer Health

COMPANY OVERVIEW

Miror is India's leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we've built India's largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.

Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women's Health Innovation Conference 2024

We simplify supplements using transparency, data, and proven ingredients. With a strong presence across D2C, marketplaces, and app ecosystems, we are seeking a senior, revenue-obsessed Performance Marketing leader to own acquisition, retention, and sales growth through high-impact digital strategies.

Learn more: www.miror.in

SUMMARY

Senior Performance Marketing Manager with 5–8 years of experience owning paid acquisition, revenue scaling, and multi-channel campaign strategy for D2C and e-commerce brands. Deep expertise in Meta and Google Ads, with a strong commercial lens on sales outcomes, ROAS, CAC optimisation, and full-funnel growth. A proven revenue driver with the ability to build frameworks, lead experiments, and align marketing spend directly to business growth. Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

CORE COMPETENCIES

·       Senior Paid Media Strategy — Meta Ads & Google Ads

·       D2C & Marketplace Sales (Amazon, Website)

·       Revenue Scaling & Commercial Growth Ownership

·       Full-Funnel Campaign Architecture (Prospecting → Retention)

·       Budget Forecasting — CAC, ROAS, LTV, MER, AOV

·       A/B Testing & Structured Experimentation

·       Marketing Analytics, Attribution & Incrementality

·       Conversion Rate Optimisation (CRO)

·       App-Led Growth & Marketplace Revenue Expansion

·       Creative Strategy & Performance Briefing

·       GA4, Google Tag Manager, Pixel & Conversion API

·       Revenue Reporting & Actionable Insights

·       Team Leadership & Cross-Functional Collaboration

ROLE OVERVIEW

We are seeking a Senior Performance Marketing Manager to own end-to-end paid acquisition and revenue growth at Miror. This is a high-impact, senior individual contributor role with the potential to build and lead a performance team. The ideal candidate brings a revenue-first mindset, sharp analytical thinking, and deep hands-on expertise in scaling D2C sales through paid media and performance-led growth strategies.

RESPONSIBILITIES

1. Revenue Strategy & Commercial Ownership

·       Own the paid marketing P&L — set and deliver revenue, ROAS, and CAC targets across all paid channels.

·       Build full-funnel campaign architectures aligned to monthly, quarterly, and annual revenue goals.

·       Forecast budgets and revenue projections in partnership with the business and product teams.

·       Drive sales growth across D2C, marketplaces, and app ecosystems through performance-led strategies.

2. Campaign Execution & Optimisation

·       Lead execution and optimisation of campaigns on Meta Ads (Facebook, Instagram) and Google Ads (Search, Shopping, Display, YouTube).

·       Continuously iterate on audiences, bidding strategies, placements, and creative formats.

·       Run structured A/B tests on ad copies, landing pages, and audience segments to maximise conversion.

·       Implement and maintain event tracking, pixel setups, and conversion APIs for accurate measurement.

3. Analytics, Attribution & Reporting

·       Monitor daily and weekly performance — take decisive corrective action to protect KPIs and revenue.

·       Build executive-level dashboards and reports highlighting key insights, wins, and growth opportunities.

·       Measure incrementally, optimise attribution models, and focus on LTV-driven growth over short-term ROAS.

·       Leverage data to identify revenue leakages and unlock untapped audience or channel opportunities.

4. Creative & Messaging Strategy

·       Brief the creative team with data-backed direction for high-converting ad creatives and landing pages.

·       Identify winning hooks, messaging frameworks, and creative formats based on performance signals.

·       Champion a test-and-learn culture for creative iterations tied to sales outcomes.

5. Growth, Scaling & Innovation

·       Identify and activate scalable audience pools and new revenue channels.

·       Experiment with new campaign types, emerging ad formats, and growth loops to unlock incremental revenue.

·       Lead CRO initiatives to improve landing page performance and purchase conversion rates.

·       Evaluate and onboard new tools, automation, and technologies to improve performance efficiency.

6. Team & Stakeholder Leadership

·       Collaborate closely with brand, product, content, and tech teams to align performance efforts with business priorities.

·       Mentor junior performance marketers and contribute to building a high-performance growth team.

·       Present performance insights and growth strategies to senior leadership.

QUALIFICATIONS

·       5–8 years of hands-on experience running Meta and Google performance campaigns for a D2C or e-commerce brand.

·       Deep understanding of performance metrics — ROAS, CAC, LTV, MER, AOV — and how they connect to business revenue.

·       Demonstrated track record of scaling revenue profitably at a D2C brand.

·       Strong analytical ability to derive insights from complex data and make fast, high-quality decisions.

·       Proficiency in GA4, Google Tag Manager, Shopify, and ad automation/optimisation tools.

·       Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

·       Creative mindset balanced with a rigorous, data-driven approach to problem-solving.

PREFERRED SKILLS (GOOD TO HAVE)

·       Experience in app-led growth, marketplace categories, or multi-vertical revenue scaling.

·       Familiarity with marketing automation, deep linking, and experimentation platforms.

·       Prior experience leading or mentoring a performance marketing team.

·       Interest in skincare, wellness, beauty, or consumer-first health brands.

·       Experience with incrementally testing, MMM (Marketing Mix Modelling), or advanced attribution frameworks.

TOOLS & PLATFORMS

·       Meta Ads Manager & Google Ads

·       Shopify & D2C Website Platforms

·       SEO & Analytics Tools (Ahrefs, SEMrush, Search Console)

·       Reporting Dashboards

·       Marketing Automation & Deep Linking Tools

WHAT WE OFFER

·       Competitive senior-level compensation + performance-based bonuses

·       Direct ownership of revenue outcomes with high visibility to leadership

·       Opportunity to build and scale a performance team as the company grows

·       Dynamic, data-driven, and purpose-led working environment

·       Career growth into a Head of Growth or Marketing Leadership role

WHY JOIN US?

·       Be part of a high-growth startup tackling a real and underserved need in women's healthcare.

·       Work with a passionate, purpose-driven team at the intersection of health and technology.

·       Own meaningful revenue goals with the autonomy to build and execute your strategy.

·       Competitive salary and a clear path to senior leadership as we scale toward our $1B+ vision.

TO APPLY

Connect on my LinkedIn - https://www.linkedin.com/in/indrani-dutta-a9a65135/

🚀 Job Title : Android Developer

Experience : 3+ Years

Location : Bengaluru (MG Road – Prestige Building)

Work Mode : Hybrid (3 Days Work From Office)

Open Positions : 2

Notice Period : Immediate to 15–20 Days Preferred

🎯 Role Overview :

We are looking for a passionate Android Developer with 3+ years of experience to build high-quality, scalable, and visually appealing mobile applications.

You will work closely with designers and backend teams to deliver pixel-perfect UI and seamless user experiences.

🛠️ Mandatory Skills :

Kotlin, Android Studio, XML/Jetpack Compose, MVVM, REST APIs, Git, Android Lifecycle, Pixel-perfect UI implementation

🔑 Key Responsibilities :

• Convert design mockups into pixel-perfect Android UI.
• Develop mobile application screens using Kotlin, XML, or Jetpack Compose.
• Ensure responsive layouts across multiple screen sizes and resolutions.
• Integrate REST APIs and handle data efficiently.
• Identify and fix UI bugs, alignment, and performance issues.
• Collaborate with designers for spacing, typography, and interactions.
• Write clean, maintainable, and scalable code.
• Participate in Agile ceremonies and code reviews.

✅ Required Skills & Qualifications :

• 3+ years of Android development experience.
• Strong proficiency in Kotlin and Android Studio.
• Experience with XML layouts and/or Jetpack Compose.
• Understanding of Android lifecycle and MVVM architecture.
• Experience integrating REST APIs.
• Knowledge of Git/version control systems.
• Strong attention to UI/UX detail.

⭐ Good to Have :

• Experience converting Figma designs to Android UI.
• Understanding of Material Design principles.
• Experience with animations and transitions.
• Knowledge of accessibility standards.
• Published apps on Play Store/GitHub.

🧑‍💻 Interview Process :

1. Geektrust AI-based Assessment
2. Final Interview with Founder (45 minutes)

Job Title: AI Architecture Intern

Company: PGAGI Consultancy Pvt. Ltd.

Location: Remote

Employment Type: Internship

Position Overview

We're at the forefront of creating advanced AI systems, from fully autonomous agents that provide intelligent customer interaction to data analysis tools that offer insightful business solutions. We are seeking enthusiastic interns who are passionate about AI and ready to tackle real-world problems using the latest technologies.

Duration: 6 months

Key Responsibilities:

• AI System Architecture Design: Collaborate with the technical team to design robust, scalable, and high-performance AI system architectures aligned with client requirements.
• Client-Focused Solutions: Analyze and interpret client needs to ensure architectural solutions meet expectations while introducing innovation and efficiency.
• Methodology Development: Assist in the formulation and implementation of best practices, methodologies, and frameworks for sustainable AI system development.
• Technology Stack Selection: Support the evaluation and selection of appropriate tools, technologies, and frameworks tailored to project objectives and future scalability.
• Team Collaboration & Learning: Work alongside experienced AI professionals, contributing to projects while enhancing your knowledge through hands-on involvement.

Requirements:

• Strong understanding of AI concepts, machine learning algorithms, and data structures.
• Familiarity with AI development frameworks (e.g., TensorFlow, PyTorch, Keras).
• Proficiency in programming languages such as Python, Java, or C++.
• Demonstrated interest in system architecture, design thinking, and scalable solutions.
• Up-to-date knowledge of AI trends, tools, and technologies.
• Ability to work independently and collaboratively in a remote team environment

Perks:

- Hands-on experience with real AI projects.

- Mentoring from industry experts.

- A collaborative, innovative and flexible work environment

Compensation:

- Stipend: Base is INR 8000/- & can increase up to 20000/- depending upon performance matrix.

After completion of the internship period, there is a chance to get a full-time opportunity as an AI/ML engineer.

Preferred Experience:

• Prior experience in roles such as AI Solution Architect, ML Architect, Data Science Architect, or AI/ML intern.
• Exposure to AI-driven startups or fast-paced technology environments.
• Proven ability to operate in dynamic roles requiring agility, adaptability, and initiative.

Experience: 1-3 years

Location: Bangalore

Notice:Immediate Joiner

ResponsibilitiesTo attend to user issue and handle tickets raised by user

• Strong experience in SQL , PostgreSQL, PL/SQL
• Providing L2 support depending upon the priority of issue to meet client SLA. 
• Regularly monitoring S-MAX ticketing tool. 
• Incident management- logging, prioritizing and resolving/debugging incidents.  Worked on various monitoring tools like open bravo, GCP. 
• Writing the SQL queries as per the business need. 
• JAVA  HTML, CSS  Modify existing Shell Script on Unix Platform whenever required.  Interact with Global Customers / Users.  Scheduling the jobs through Crontab. 
• TOOLS  Regularly checking the business mail and reply to the clients or the respective  team
• Excellent written and verbal communication skills in English with the ability to clearly articulate solutions to complex technical problems Ability to work with Business heads, administrators and developers Excellent time management skills

Profile: AWS Data Engineer

Mode- Hybrid

Experience- 5+7 years

Locations - Bengaluru, Pune, Chennai, Mumbai, Gurugram

Roles and Responsibilities

• Design and maintain ETL pipelines using AWS Glue and Python/PySpark
• Optimize SQL queries for Redshift and Athena
• Develop Lambda functions for serverless data processing
• Configure AWS DMS for database migration and replication
• Implement infrastructure as code with CloudFormation
• Build optimized data models for performance
• Manage RDS databases and AWS service integrations
• Troubleshoot and improve data processing efficiency
• Gather requirements from business stakeholders
• Implement data quality checks and validation
• Document data pipelines and architecture
• Monitor workflows and implement alerting
• Keep current with AWS services and best practices

Required Technical Expertise:

• Python/PySpark for data processing
• AWS Glue for ETL operations
• Redshift and Athena for data querying
• AWS Lambda and serverless architecture
• AWS DMS and RDS management
• CloudFormation for infrastructure
• SQL optimization and performance tuning

Requirement understanding and elicitation, analysis, data/workflows, contribution to product

projects and Proof of concept (POC)

 Contribute to preparing design documents and effort estimations.

 Develop AI/ML Models using best-in-class ML models.

 Building, testing, and deploying AI/ML solutions.

 Work with Business Analysts and Product Managers to assist with defining functional user

stories.

 Ensure deliverables across teams are of high quality and documented. 

 Recommend best ML practices/Industry standards for any ML use case.

 Proactively take up R and D and recommend solution options for any ML use case.

• Full-stack developer with extensive knowledge of software development and agile methodologies, building native applications using JavaScript, and a portfolio of apps already published in-app store or self-hosted.
• Minimum 2-3 years experience working on Flutter projects/products.
• Good to have Healthcare domain experience.
• Ability to clearly understand requirements and translate them to software.
• Review business requirements, identify gaps, and assist in authoring functional design documents.
• Analytical mind with problem-solving aptitude.
• Proactive and self-starter requiring minimal supervision, who can collaborate with multiple stakeholders in the company.
• Good to have or awareness of Artificial Intelligence and Machine Learning algorithms and Python framework.
• Proficiency in relational databases like SQL Server and Oracle.
• Knowledge of cloud technologies (AWS, Azure, Google cloud), container, and virtualization will be a big plus.
• Familiarity with Continuous integration (Jenkins/Hudson), automated testing, and version control (GitHub, SVN).
• Knowledge of 3 rd party libraries and APIs, modern frameworks and design patterns, and test automation tools for Unit and Performance testing.
• Awareness of secure coding practices and standards. Page 2 of 3 Above all, you should love to build and ship products that real people use every day!

Roles and responsibilities:

• An ideal candidate will exhibit the following traits:
• Adapt and work on distributed technology stacks.
• Work with BAs to define or elaborate business software requirements.
• Design and build responsive and usable interface (UI/UX) for mobile applications through appealing, visual design.
• Take ownership of product features and work closely with stakeholders to ideate and rapidly release minimum viable product or mobile app solutions across healthcare products.
• Extensive experience with SDLC phases including Agile methodologies.
• Assist in designing client-side and server-side architecture.
• Perform code reviews, validation, and verification testing.
• Knows the use of version control software (GIT).
• Document technical design and unit test plans.
• Must have experience in working with multiple & small teams.
• Evaluate security and regulatory requirements.
• Proactively communicate in providing status reports and report blockers.
• Debug code, solve incidents and defects.
• Develop well-managed, high-quality, scalable, and reusable code.
• Should have excellent English (both verbal and written) skills.
• Should have excellent interaction and client communication skills.
• Solve technical challenges and take pride in their solutions and code.

Advantageous

• Java/Swift experience
• Understanding of Android Keyboard API
• Experience with optimizing applications for better performance and response