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Exp: 5-10 Years
CTC: up to 20 LPA
Location: Bangalore
Requirements :-
- Minimum of 5 years of SEO experience, with a strong focus on technical SEO.
- In-depth knowledge of the news industry, with the ability to interpret market changes and adapt strategies accordingly.
- Proven ability to communicate effectively with both technical and non-technical stakeholders, balancing SEO impact with user experience and audience growth.
- Experience utilizing top industry SEO tools, including Google Search Console, Screaming Frog, Botify, and Ahrefs.
- Strong understanding of Schema.org, HTML, CSS, JavaScript, HTTP status codes, and web standards.
We are looking for a dynamic and experienced professional to join our team as a Digital Marketing Specialist. This role will primarily focus on collecting, analysing, and interpreting digital marketing data from around the world, with additional responsibility for managing our social media platforms. The ideal candidate will have a strong background in digital marketing analytics, along with proven expertise in social media management across diverse regions and cultures.
Responsibilities:
- Develop and implement data collection strategies to gather digital marketing performance data from diverse geographic regions.
- Utilize web analytics tools (e.g., Google Analytics, Adobe Analytics) to track and analyze website traffic, user behavior, and conversion metrics across different countries and regions.
- Monitor and analyze digital advertising campaigns across multiple platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to assess performance and ROI on a global scale.
- Manage social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) across multiple countries and regions, including content creation, scheduling, posting, and community engagement.
- Develop and implement social media strategies to increase brand awareness, engagement, and follower growth in target markets.
- Create dashboards and reports to visualize key digital marketing metrics and insights for stakeholders at all levels of the organization.
- Perform in-depth data analysis to uncover actionable insights and optimization opportunities for improving digital marketing performance.
- Identify and implement data quality improvements and best practices to ensure accuracy and reliability of marketing data across global channels.
- Stay abreast of emerging technologies and industry trends in digital marketing analytics, and recommend innovative approaches to data collection and analysis.
Job Type: Full-time
Salary: ₹10,000.00 - ₹25,000.00 per month
Benefits:
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Paid sick time
- Work from home
Schedule:
- Day shift
Supplemental pay types:
- Commission pay
- Yearly bonus
Education:
- Bachelor's (Preferred)
Experience:
- Digital marketing: 1 year (Preferred)
- total work: 1 year (Preferred)