Web Developer

Role & Responsibilities

The User Researcher is responsible for generating deep, psychology-backed insights into user behavior, motivations, and decision-making within fintech and digital financial products. The role focuses on applying behavioral science, cognitive psychology, and quantitative/qualitative research methods to uncover latent user needs and translate them into actionable inputs for design, product, and business strategy. The role ensures user-centric, evidence-based decision-making across the organization.

A - Minimum required Accountabilities for this role-

• Conduct in-depth moderated and unmoderated user interviews using psychological frameworks (e.g., Prospect Theory, Cognitive Dissonance, System 1 & 2) to uncover latent motivations, emotional drivers, and behavioral barriers.
• Design, deploy, and analyze quantitative research studies (surveys, questionnaires, experiments) grounded in validated psychological models such as Theory of Planned Behavior (TPB), Big Five Personality Traits, and Self-Determination Theory.
• Synthesize qualitative and quantitative data into actionable insights by identifying underlying cognitive and behavioral patterns (e.g., loss aversion, anchoring bias, trust erosion).
• Translate research findings into structured outputs such as personas, mental models, journey maps, and behavioral frameworks that predict user behavior.
• Test UI/UX prototypes through usability and concept validation studies using tools like Figma, Maze, and UserTesting, leveraging models such as Fogg’s Behavior Model.
• Own end-to-end research execution including study design, participant recruitment, psychometric segmentation, data analysis, and insight storytelling.

B - Additional Accountabilities pertaining to the role-

• Partner closely with design, product, and business teams to convert behavioral insights into bias-aware recommendations, nudges, and experience improvements.
• Monitor fintech and behavioral science trends (e.g., hyperbolic discounting, decision fatigue) through diary studies, ethnographic research, and secondary analysis.
• Support business KPIs such as conversion, engagement, retention, and trust through evidence-backed research inputs.
• Contribute to the development of internal research standards, methodologies, and best practices.

Ideal Candidate

• Strong Behavioral Research / Behavioral Insights / Consumer Behavior Research Profiles
• Mandatory (Experience 1): Must have 2+ years of experience in Behavioral Research, Consumer Behavior Analysis, Behavioral Science, or Market Research, focusing on understanding user motivations, decision patterns, and digital behavior
• Mandatory (Experience 2): Must have hands-on experience conducting primary and secondary research, including qualitative and quantitative research methods such as interviews, ethnographic studies, surveys, behavioral experiments, and observational research
• Mandatory (Experience 3) : Experience analyzing user behavior patterns, engagement trends, and digital interaction journeys to generate insights that influence product design, feature development, or platform experience improvements
• Mandatory (Experience 4): Must have exposure to data analysis or data mining of user behavior datasets, combining research insights with behavioral data to identify patterns, anomalies, or opportunities for product innovation
• Mandatory (Skills 1): Strong understanding of Behavioral Science principles such as Cognitive Bias, Cognitive Dissonance, System 1 & System 2 Thinking, Decision Science, or Consumer Psychology
• Mandatory (Skills 2): Experience in testing concepts, prototypes, or product ideas through usability testing, concept validation, or behavioral experimentation to evaluate user response and product effectiveness
• Mandatory (Skills 3): Ability to synthesize research findings into actionable insights, hypotheses, and recommendations for Product, Design, or Business teams
• Mandatory (Skills 4): Basic understanding of UI/UX and digital product journeys, including how users interact with mobile apps or web platforms, though this is not a design role
• Mandatory (Education): Background in Behavioral Science, Psychology, Sociology, Anthropology, Ethnography, Cognitive Science, or related fields (BA/MA/MSc/BSc)
• Candidates from institutes with strong behavioral research exposure are preferred
• Mandatory (Company): Candidates from B2C consumer product organizations where user behavior is closely tracked and analyzed, such as consumer tech, fintech, e-commerce, or digital platforms
• Mandatory (Note):This is not a pure UX Researcher or Data Analyst role. The client is looking for Design Thinking–oriented Behavioral Researchers who combine behavioral science, research methodologies, and behavioral data analysis to generate insights
• Preferred (Skills): Exposure to behavioral experimentation, usability testing, journey analysis, or consumer psychology frameworks used to improve digital product experience
• Preferred (Education): Background in Behavioral Science, Psychology, Sociology, Anthropology, Ethnography, Cognitive Science, or related fields (BA/MA/MSc/BSc)

Company Overview:

Pripton Innovations is a dynamic technology company focused on developing cutting-edge AI-powered solutions for the AI services industry. We build and deploy sophisticated platforms that leverage large language models (LLMs) to automate complex processes, enhance decision-making, and improve customer experiences. Our solutions are currently utilised by several leading institutions, impacting millions of users globally.

Role Overview:

As a Fullstack Product Engineer at Pripton Innovations, you will be instrumental in designing, developing, and deploying innovative features for our core AI platform. You will collaborate closely with product managers, designers, and other engineers to translate product requirements into robust, scalable, and user-friendly solutions. Your work will directly impact the efficiency and effectiveness of our AI-driven tools, ultimately driving better outcomes for our clients and their customers.

Key Responsibilities:

- Develop and maintain high-quality, performant APIs using NestJS and FastAPI to support our AI-powered applications.

- Build and enhance interactive user interfaces with Next.js and Tailwind CSS, ensuring a seamless and engaging user experience.

- Implement real-time communication features using Socket.io to facilitate dynamic interactions within our platform.

- Design and optimise database schemas and ORM configurations to ensure efficient data storage and retrieval.

- Deploy and manage applications using Docker and container orchestration technologies to maintain high availability and scalability.

- Write clean, well-documented, and testable code, adhering to industry best practices.

- Collaborate with cross-functional teams to define, design, and ship new features.

- Troubleshoot and resolve production issues, ensuring minimal disruption to our users.

- Contribute to the continuous improvement of our development processes and tools.

Required Skillset:

- Demonstrated ability to design and implement scalable and maintainable full-stack applications.

- Proven experience with backend technologies such as NestJS, FastAPI, and Python.

- Expertise in frontend development using Next.js and Tailwind CSS.

- Proficiency in working with databases and ORM frameworks.

- Solid understanding of real-time communication protocols and experience with Socket.io.

- Experience with containerization technologies like Docker and Git version control.

- Strong problem-solving skills and the ability to work independently and as part of a team.

- Excellent communication and collaboration skills, with the ability to articulate technical concepts clearly.

- Bachelor's degree in Computer Science or a related field.

- Adaptability to a remote work environment and ability to manage time effectively.

Positions: 2

Experience : 8years

Key skills : 5+ years of relevant Boomi experience and EDIFACT and XSLT

Location : Hyderabad(Please share, who can relocate to Hyderabad location)

Key Responsibilities

• Design, develop, and maintain integrations using Boomi AtomSphere platform.
• Collaborate with business and technical teams to gather integration requirements.
• Implement data mapping, transformation, and orchestration workflows.
• Manage Boomi Atoms/Molecules and ensure high availability and performance.
• Troubleshoot and resolve integration issues, ensuring minimal downtime.
• Work on API management, web services (SOAP/REST), and cloud/on-premises integrations.
• Ensure compliance with security standards and best practices.
• Provide technical documentation and support for deployed integrations.

Required Skills

• Strong hands-on experience with Boomi AtomSphere.
• Expertise in integration patterns, data transformation, and error handling.
• Knowledge of cloud platforms (AWS, Azure, GCP) and on-premises systems.
• Proficiency in web services, APIs, and data formats (XML, JSON).
• Familiarity with SQL and relational databases.
• Understanding of CI/CD pipelines and DevOps practices.
• Excellent problem-solving and communication skills.

Preferred Qualifications

• Boomi Professional Developer Certification.
• Experience with ERP systems (SAP, Oracle) or CRM platforms (Salesforce).
• Knowledge of Java or scripting languages for custom connectors.

Role Description

This is a full-time on-site role for a Sales and Marketing Specialist, located in Delhi NCR. The role includes driving sales initiatives, maintaining strong customer relationships, providing exceptional customer service, managing training sessions for staff or partners, and overseeing sales management strategies. The Specialist will also play a key role in developing and executing marketing plans to enhance the company's market presence and brand recognition.

Qualifications

• Strong Communication and Customer Service skills to effectively interact with clients and address their needs
• Proven ability in Sales and Sales Management, with experience in achieving and exceeding targets
• Experience in Training and developing sales or marketing teams
• Proficiency in creating and implementing marketing strategies to enhance brand visibility
• Team-oriented mindset with the ability to work collaboratively and independently
• Excellent organizational and problem-solving skills
• Relevant academic background in Marketing, Business, or a related discipline is preferred
• Familiarity with interior design, carpets, or related industries is a plus

WHO WE ARE:

TIFIN is a fintech platform backed by industry leaders including JP Morgan, Morningstar, Broadridge,Hamilton Lane, Franklin T empleton, Motive Partners and a who’s who of the financial service industry.

We are creating engaging wealth experiences to better financial lives through AI and investment intelligence-powered personalization. We are working to change the world of wealth in ways that personalization has changed the world of movies, music and more but with the added responsibility of delivering better wealth outcomes.

We use design and behavioral thinking to enable engaging experiences through software and application programming interfaces (APIs). We use investment science and intelligence to build algorithmic engines inside the software and APIs to enable better investor outcomes.

In a world where every individual is unique, we match them to financial advice and investments with a recognition of their distinct needs and goals across our investment marketplace and our advice and

planning divisions.

OUR VALUES: Go with your GUT

● Grow at the Edge. We are driven by personal growth. We get out of our comfort zone and keep egos

aside to find our genius zones. With self-awareness and integrity we strive to be the best we can

possibly be. No excuses.

●Understanding through Listening and Speaking the Truth. We value transparency. We communicate

with radical candor, authenticity and precision to create a shared understanding. We challenge, but

once a decision is made, commit fully.

●I Win for T eamwin. We believe in staying within our genius zones to succeed and we take full

ownership of our work. We inspire each other with our energy and attitude. We fly in formation to win

together.

Key responsibilities:

● Prototype Development: Build and validate prototypes by designing datasets and performing fine-tuning to demonstrate model feasibility and effectiveness.

● Model Fine-Tuning: Lead the fine-tuning process for large language models, leveraging both open-source solutions (e.g., LORA, LLAMA 2/3) and proprietary models like GPT 3.5/4.0 to address specific business needs.

● Retrieval-Augmented Generation (RAG): Design and optimize advanced RAG systems,implementing efficient methods for chunking, indexing, and managing complex document formats, such as PDFs.

● Agentic Workflows: Develop and apply agentic workflows to create advanced conversation agents tailored for various use cases.

● Prompt Engineering: Craft effective prompts to enhance the performance of large language models, such as GPT-4 and Cloud 3, ensuring solutions align with business objectives.

● Inference Frameworks: Utilize inference frameworks like VAM and advanced pipelines to improve scalability and streamline the deployment of machine learning models.

● ML Model Deployment: Lead the deployment and productionization of machine learning models, collaborating closely with software engineers to ensure seamless integration into products.

● Conversational Experiences: Work with cross-functional teams, including design and product, to craft engaging and personalized conversational AI experiences for end-users.

● Independent Execution: Demonstrate the ability to independently manage projects, deliver features, and achieve outcomes in a dynamic, fast-paced startup environment.

● Data Personalization: Leverage and analyze existing datasets to enhance model performance and create tailored user experiences, fine-tuning models to align with unique business cases.

● Startup Mindset: T ake initiative in setting up workflows, tools, and systems from scratch, showcasing flexibility and adaptability in a growing organization.

● Leadership and Collaboration: Act as a leader and independent contributor, effectively collaborating across diverse teams while managing evolving project priorities.

● Research and Innovation: Drive innovative research aligned with business goals, exploring advancements in Natural Language Understanding (NLU) and conversational AI applications.

● Knowledge Sharing: Publish and present groundbreaking research in top-tier journals and conferences, contributing to the broader scientific community and enhancing organizational credibility.

Requirements:

● 8+ years of experience

● Experience working with LLMs and Generative AI

● Experience building conversational bots

● Experience 2+ Years fine tuning models

● Experience using RAG base approaches

● Understanding of financial concepts and investing would be a big plus but not required

Qualification : Bcom ( Finance),MBA(Finance & Marketing ) /any other graduate or Post graduate can also apply( They must have experience as Content writer in Technical field or Financial Field.)

1. The Candidate should be belongs to Financial/Technical background.
2. Excellent Verbal communication skill strong ability to communicate story ideas
3. The candidate can do Research on finanace technology data trends & current market senerio
4. The candidate should have creative contents
5. Excellent Writing & Editing skills in English.

The ideal candidate will be familiar with the full software design life cycle. They should have experience in designing, coding, testing and consistently managing applications They should be comfortable coding in a number of languages and have an ability to test code in order to maintain high-quality code.

Responsibilities

• Design, code, test and manage various applications
• Collaborate with engineering team and product team to establish best products
• Follow outlined standards of quality related to code and systems
• Develop automated tests and conduct performance tuning

Qualifications

• Bachelor of Science in Information Technology
• 1+ years of experience working with .NET, Asp.net or relevant experiences
• Experience developing web-based applications in Asp.net, Dot net Core, jQuery, HTML5, Rest base API integration
• Understanding DB,PL/SQL, Webform
• Experience working in agile development environment

1. Should know social media design.

2. Should have attention to detail (very important).

3. Must have knowledge of Photoshop, Figma/Adobe XD, Illustrator, Canva, After Effects, etc.

4. Must know how to use graphic design software and work with a wide variety of media.

5. Must have basic knowledge of layouts, typography, line composition, color, and other graphic design fundamentals.

6. Graphic design major preferred.

7. Experience with InDesign, Adobe Photoshop, and Illustrator.

8. Strong creative and analytical skills.

9. Compelling portfolio of graphic design work.