VisionPLUS Tester

Role & Responsibilities:

We are seeking an experienced Performance Marketing Manager to lead paid acquisition and growth initiatives across digital channels. This role owns strategy, budget, team execution, and ROI, working closely with leadership, sales, and product teams to drive predictable and scalable revenue.

Strategy & Growth Ownership:

• Define and execute the overall performance marketing strategy aligned with business and revenue goals
• Own acquisition targets, CAC, ROAS, CPL, and pipeline contribution
• Identify new growth channels, audience segments, and scaling opportunities

Paid Media Leadership:

• Lead and optimize high-budget campaigns across Google Ads, Meta, LinkedIn, YouTube, and programmatic platforms
• Oversee full-funnel campaigns (awareness → consideration → conversion → remarketing)
• Drive continuous experimentation through A/B testing and growth sprints

Team & Stakeholder Management:

• Manage and mentor performance marketers, media buyers, and agencies
• Collaborate with Sales, Design, Content, Product, and Tech teams
• Present performance insights and recommendations to leadership

Analytics, Attribution & Reporting:

• Own analytics setup including GA4, GTM, Pixels, CRM integrations
• Ensure accurate attribution, lead quality tracking, and funnel visibility
• Deliver weekly/monthly dashboards with insights, learnings, and forecasts

Conversion & Funnel Optimization:

• Improve landing page performance, lead quality, and conversion rates
• Partner with UX, content, and tech teams to enhance user journeys
• Align marketing outputs with sales conversion and closure metrics

Ideal Candidate:

• Strong performance marketer profile
• Must have 4+ years of experience in performance marketing
• Must have atleast 1+ years of experience in a managerial role
• Must have strong hands-on expertise in any of Google Ads, Meta Ads, LinkedIn Ads
• Must have proven experience managing large monthly ad budgets
• Must have an understanding of attribution models, funnels, and CRM-based tracking
• Must be proficient in advanced Excel/Google Sheets
• Product companies (Fintech, Startups preferred)

Requirements

• Strong knowledge of Javascript fundamentals, Object-oriented programming, and Web concepts with 3-7 years of relevant experience in building web apps at scale.
• You must have a strong understanding of semantic HTML / HTML5, CSS / CSS3.
• Experience or familiarity with React.js or Vue.s, and build tools like Webpack, Rollup, etc.
• Curiosity to go in-depth of codebases and libraries and have the ability to set it up from scratch.
• Familiarity with Server Side Rendering (SSR) and website SEO

What You’ll Do

• Build website and frontend platform.
• Build monitoring graphs, services directory, ML model management UI. Make sure SEO and website performance are top-notch.
• Work with design teams and ability to lead other frontend engineers when we expand our team
• Take good design decisions which scale and follow best practices.

About Us :
Merito is a curated talent platform that helps growth companies to identify and hire quality talent faster. Setup by team of IIM Ahmedabad and HEC Paris alumni Merito with its unique approaches changing the way hiring is done.

What are looking for?
- You are keen on understanding customer's hiring trends and companies current hiring
- You're excited about identifying and reaching our to the prospects
- You're proficient in Microsoft Office applications and tool like CRM, Hubspot to curate the prospect data and be on the top of it
- You're good at communicating with prospective clients on email and phone to maintain a healthy relationship
- You should always be in hunting mode and leveraging different data sources to identify prospects
- Your interpersonal skills and knowledge in Customer Relationship Management (CRM) Software, get us to the top
- You're always ready for the future and always focuses on trying new approaches

Requirements :
- To create new client opportunities, its in your hands to research, identify and reach out to prospects
- You would be dealing with potential clients directly at all times to understand and managing their expectations
- You'd would understand client needs and suggest appropriate services to them
- The power lies within you to develop new relationships with potential clients, while maintaining existing client relationships
- You would be developing proposals for projects and also work on sales pitches and close deals with potential clients
- You're the key person who keeps a close look on the market and has an excellent understanding of the emerging market challenges.

Benefits :
- Fixed + variable pay
- Flexi work hours

About the job

Are you passionate about finding the best talent in the Software Development industry? Do you thrive on the exhilaration of attracting top talent currently working at other companies? If so, we have an exciting opportunity for you!

What you'll do:

As a Talent Acquisition Specialist, you will play a pivotal role in our organization by managing the entire recruitment process, from crafting sourcing strategies to interviewing and hiring exceptional talent. You will collaborate closely with hiring managers and executive leadership, ensuring a robust talent pipeline to meet our strategic growth objectives. Your natural aptitude for building strong, trusting partnerships and your ability to prioritize and problem-solve with limited information will be key to your success.

Some of your tangible deliverables will include:

• Cultivating and maintaining strong relationships with passive candidates and industry leaders, establishing our organization as an employer of choice.
• Developing and executing a comprehensive recruitment strategy to attract top-notch tech talent.
• Utilizing data and analytics to measure the effectiveness of recruitment strategies and continually improving our processes.

Who you are:

• Passionate problem solver: You possess the ability to define, scope, and solve ambiguous problems, delivering clear, actionable insights.
• Self-starter: You thrive when presented with challenges, proactively identifying problems based on data and presenting innovative solutions.
• Effective communicator: You have the talent to translate complex analysis into compelling narratives, and you communicate effectively with individuals at all levels of the organization.
• Master of multitasking: You excel at setting priorities while remaining flexible in an ever-changing environment.

Skills required:

• Minimum of 5 years of experience in talent acquisition, with a proven track record of sourcing and hiring top talent in the tech industry.
• Proficiency in applicant tracking systems (ATS) and other HR technologies.
• Experience in utilizing creative sourcing methods and cold calling to identify and attract exceptional talent currently employed at other companies.
• Previous experience in working with mature startups or high-volume tech service companies is highly desirable.

Why join us:

At our company, we value the motivation and dedication of our employees. As a Talent Acquisition Specialist, you will have the opportunity to shape the future of our talent acquisition strategies and directly impact our strategic growth objectives. We foster a collaborative and inclusive culture that encourages learning from industry leaders and provides opportunities for personal and professional growth. Additionally, we offer competitive compensation packages and attractive benefits.

If you are driven by the thrill of finding extraordinary talent and are excited about contributing to our organization's success, we invite you to apply and join our dynamic team.

3+ years

• Taking an active role in architecting the solutions we build
• Designing and implementing web applications using JavaScript and its frameworks (i.a. React, Vue, Angular), HTML5 and CSS3
• Working closely with the dispersed development team, client, and project manager in SCRUM methodology
• Ensuring that programming practices and code quality are respected
• Supporting other engineers with your expertise when needed (knowledge sharing)
• Leading your colleagues’ growth and development

• 2+ years Experience with React. Good to have working knowledge of React Native, Angular, VueJS
• Strong expertise with HTML, CSS, and writing cross-browser compatible code.
• Good understanding of AJAX and JavaScript DOM manipulation Techniques
• Experience with RESTful services
• Experience in JavaScript build tools like grunt or gulp
• Hands on and implements complex React modules
• Able to implement automated testing platforms and unit tests
• Understanding of fundamental design principles behind a scalable application
• Proficient understanding of code versioning tools (Git) 
• Critical thinker and problem-solving skills

• Experience with Angular2+ and Node
• Experience with AWS or GCP infrastructure
• Curiosity about new languages, libraries, frameworks
• Contributions to open-source projects

• Passionate about making an impact
• Self-driven & eager to learn new technologies
• Intellectually curious, interested to build complex systems
• Thrive in a highly independent, remote-first environment
• Keen to work with a globally diverse team

• Hybrid Work Option - Step out when you “want to” not when you “have to”
• Work from the comfort of your home or work at the office
• Support for setting up Home-office
• Flexible Work Hours -Work-life balance becomes a lot easier to maintain with the flexibility to plan your work hours 
• Flexible Leave policies
• Life needs a break - casual, parental, sick, or just random. To help you enjoy your leaves without guilt or excuses, we have a ‘no approval needed’ policy
• Health and Wellness - Constant encouragement to stay fit
• We encourage and support our team members to participate in memberships that promote team member health (physical, emotional, and psychological) and fitness
• Reimbursements for medical support
• Career ladder: the freedom to design your own path
• Well defined career ladders to grow, assess and explore your professional journey
• Learning opportunities
• In house learning platforms to partner with you in your growth story
• Wide range of courses and certifications

• Our engineers are involved in all parts of the product lifecycle: brainstorming, design,prototyping, planning, execution, and deploying.
• We brainstorm to understand and explore the difficult problem and come up with the best solution for the hardest problems that impact the world.
• You will develop broad-ranging skills working on a wide variety of initiatives. You will take responsibility for your projects, but you'll also have teammates who look out for you.
• We operate in a “get s**t done” environment where the goal is always to execute and implement. While doing all of this...You will not forget to have fun!

WHAT WE VALUE

• You're cool with working with others. Our jobs aren’t done in a vacuum and everyone contributes to get the job done.
• You’re not afraid to make mistakes because without challenge, you’re not learning.
• Speaking of learning, you have a constant desire to grow and develop.
• You care about great design, not only in the product and visual sense, but also in your code and technical architecture.
• You are passionate about product craftsmanship, and can balance that with deploying something relevant.
• You move fast with a sense of urgency. You want to work on things that make an impact on the world.

DESIRED EXPERIENCE

• Candidate Expectations: Design, code, deploy and maintain scalable software infrastructure to meet Blowhorn's demands.
• 3+ years’ experience in a start-up environment or any reputed product based company
• Build APIs for business clients to integrate blowhorn into their systems.
• Setup processes and methodology for sustainable software development.

DESIRED SKILLS

• Develop new user-facing features
• Build reusable code and libraries for future use
• Ensure the technical feasibility of UI/UX designs
• Good understanding of JS frameworks (AngularJS, ReactJS, VueJS), Angular 5+ and Bootstrap.
• Proficient understanding of web markup, including HTML5, CSS3
• Basic understanding of server-side CSS pre-processing platforms, such as LESS and SASS
• Proficient understanding of client-side scripting and JavaScript frameworks, including jQuery
• Some exposure to Analytics/Dashboard and related client frameworks (D3.js, Apache superset)
• Good understanding of asynchronous request handling, partial page updates, and AJAX
• Optimize application for maximum speed and scalability
• Assure that all user input is validated before submitting to back-end
• Has worked extensively on Google maps and features like live tracking, geo fencing
• Good API integration skills (with backend frameworks)
• Mobile frameworks like Flutter is a plus
• Collaborate with other team members and stakeholders
• Basic knowledge of image authoring tools, to be able to crop, resize, or perform small adjustments on an image. Familiarity with tools such as Gimp or Photoshop is a plus.
• Proficient understanding of cross-browser compatibility issues and ways to work around them.
• Proficient understanding of code versioning tools, such as (Git / Mercurial / SVN)
• Good understanding of SEO principles and ensuring that application will adhere to them.