U.S. Sales (Software Products) - Interns

Profile

Digital Marketing Manager (Trading Domain)

About Us

Tradelab Technologies is a leading FinTech and capital markets technology company, headquartered in India, which develops high-performance software solutions for stock brokers, trading platforms, and financial institutions. Founded in July 2012 and incubated by a special R&D cell at IIT Kharagpur, we are at the forefront of building the next generation of trading technology. Our product portfolio includes advanced trading terminals, order-management systems (OMS), risk-management systems (RMS), low-latency exchange platforms, multi-crypto wallet solutions, and KYC/Compliance systems. We are defined by our commitment to "low latency," "high performance," and "real-time" systems that power the industry.

Role

We are seeking a strategic and results-driven Digital Marketing Manager to lead our B2B marketing initiatives in the competitive FinTech and capital markets technology landscape. You will be responsible for developing and executing comprehensive digital

marketing strategies that drive brand awareness, lead generation, and customer engagement across institutional and enterprise client segments.

Key Responsibilities

● Develop and execute multi-channel digital marketing strategies targeting B2B audiences in the FinTech and capital markets ecosystem

● Manage end-to-end campaign planning, execution, and optimization across SEO, SEM, content marketing, email marketing, and social media platforms

● Create and oversee thought leadership content including whitepapers, case studies, and technical blogs that resonate with brokers, trading firms, and financial institutions

● Drive lead generation initiatives and optimize conversion funnels to support business development goals

● Manage marketing analytics and reporting, providing actionable insights to improve campaign performance and ROI

● Collaborate with product and sales teams to develop compelling product positioning and go-to-market strategies

● Oversee website management, ensuring optimal user experience and technical SEO performance

● Build and manage relationships with digital agencies, technology vendors, and industry partners

● Monitor industry trends, competitor activities, and emerging marketing technologies to maintain competitive advantage

Skills & Experience

● 5-6 years of proven experience in digital marketing, preferably in B2B technology or SaaS environments

● Prior experience in the FinTech or Capital Markets industry is mandatory

● Demonstrated expertise in SEO/SEM, content marketing, marketing automation, and performance analytics

● Strong understanding of B2B buyer journeys and enterprise sales cycles

● Proficiency with marketing tools such as Google Analytics, Google Ads, HubSpot, SEMrush, or similar platforms

● Excellent written and verbal communication skills with the ability to articulate complex technical concepts

● Data-driven mindset with strong analytical and problem-solving abilities

● Experience managing marketing budgets and optimizing spend across channels

● Bachelor's degree in Marketing, Business, or related field; MBA is a plus

Why Join Us?

Join a pioneering technology company that is revolutionizing the capital markets infrastructure.

At Tradelab, you'll have the opportunity to work on cutting-edge, high-performance trading technology that powers some of the most demanding real-time systems in the financial industry.Born from IIT Kharagpur's innovation ecosystem and backed by over a decade of domain expertise, we offer an environment where your contributions directly impact the future of trading technology. Be part of a high-growth FinTech journey where innovation meets execution.

Develop and implement comprehensive online marketing strategies to

achieve company objectives.

 Manage and optimize online advertising campaigns, including PPC, display ads, and remarketing.

 Conduct keyword research and monitor SEO performance to improve organic search rankings.

 Plan and execute email marketing campaigns, including segmentation,content creation, and performance analysis.

 Manage social media channels, create engaging content, and monitor

community engagement.

 Create and optimize landing pages and conversion funnels to maximize lead generation and customer acquisition.

 Analyze website traffic and user behaviour using web analytics tools to identify areas for improvement and conversion rate optimization.

 Collaborate with the content team to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms.

 Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.

 Monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management.

 Assessing the online user experience and developing strategies to increase NPS.

 Monitoring and maintaining the media budget.

QUALIFICATIONS  Bachelors' degree in marketing, business, or a related field.

 Proven experience in online marketing, preferably in a managerial role.

 Strong understanding of digital marketing channels, including SEO, PPC, email

marketing, and social media.

 Proficiency in using marketing automation tools, web analytics platforms, and

content management systems.

 Knowledge of HTML, CSS, and website optimization techniques.

 Excellent analytical skills with the ability to interpret data and make data-

driven decisions.

 Strong project management skills with the ability to prioritize and manage

multiple projects simultaneously.

 Excellent written and verbal communication skills.

 Creative thinking and problem-solving abilities.

 Up-to-date with the latest digital marketing trends and best practices

Must have

Proven understanding of Data Modelling and Analytics

Advanced knowledge and experience working with relational and NOSQL databases as well as data warehousing.

Experience of working with Microsoft’s BI technology stack SSIS, SSRS, SSAS (tabular model), Power BI, Power Query, Excel.

Experience with Microsoft Azure Analytics tools and technologies such as Azure Synapse Analytics, Azure Data Bricks, HD Insight, Azure Data Factory, Azure Machine learning, Azure Stream Analytics, Azure Data Lake, Azure Analysis Services, Event Hubs, Azure Data Explorer, Azure Data Share, Azure Time Series Insights.

Good interpersonal, verbal, and written communication skills with a proven ability to explain complex technical ideas and problems clearly to non-experts

Good to have

Self-motivated, enthusiastic, and strong problem solving skills

Cultural awareness and experience of delivering solutions internationally working in an agile project delivery environment.

Experience maintaining source control in Git or Azure DevOps

Strong experience with various Software Development Life cycles (SDLC) methodologies: Agile or Standard waterfall initiatives

Proven experience working with various Project Management practices and disciplines

Demonstrated strong interpersonal skills to augment a close working relationship with cross functional teams

A history of designing and implementing reporting solutions that are both functional and engaging

Meticulous attention to detail

Proficiency in DAX, MDX, Python/Scala/Spark SQL

Non-profit sector knowledge/experience

Cosmos DB

Machine Learning

Roles & Responsibilities

Provide the organisation with accurate and timely BI solutions based on requirements gathered through business partnering activities

Maintain and support existing BI solutions

Proactively source new and innovative solutions that provide clear business value and construct ‘proof of concepts’ to demonstrate the new solutions

Proactively identify any technical project risks/issues related to BI

Estimate and deliver BI project tasks to agreed prioritisation and timeframes

Support the IT Service Delivery team with the BI reporting environment

Assist product owners in designing, agreeing, implementing and managing changes to the BI environment

Maintain accurate technical documentation

Communicate data and insights

Job Description for Content Writer:

 1. Regularly produce various content types, including email, social media posts, blogs, and white papers.

 2. Actively manage and promote our blog, and pitch articles to relevant third-party platforms.

 3. Edit content produced by other members of the team.

 4. Collaborate with other departments to create innovative content ideas.

 5. Create eye-catchy and innovative headlines and body copy.

 6. Writing a wide variety of topics for multiple platforms

 Content Writer Skills:

 • Excellent verbal and written communication skills.

 • 1-6 years of experience in technical writing.

 • Creative and innovative thinker and planner.

 • Assists team members when needed to accomplish team goals.

 • Good interpersonal and communication skills

 • Familiarity with keyword placement and SEO

 • The ability to consistently meet tight deadlines

Why should you join us:

· Fixed working timings- 5 days working

· Attractive Incentives

· Young & Vibrant work culture

Job Location: Block A-128, Sector-63, Noida

Working Days: Monday to Friday

Shift: day Shift

Skills:

• Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
• Thorough understanding of React.js and its core principles
• Experience with popular React.js workflows (Redux)
• Familiarity with newer specifications of ECMAScript
• Experience with data structure libraries (e.g., Immutable.js)
• Knowledge of isomorphic React is a plus
• Familiarity with RESTful APIs
• Knowledge of modern authorization mechanisms, such as JSON Web Token
• Familiarity with modern front-end build pipelines and tools
• Ability to understand business requirements and translate them into technical requirements
• A knack for benchmarking and optimization
• Familiarity with code versioning tools (such as Git, SVN, and Mercurial)

IT Sales – Job Purpose

Generates IT (information technology) sales and business, develops relationships with new clients, makes sales visits and presentations, maintains advanced knowledge of products and services, and establishes and meets sales goals.

Role & Responsibilities

• Develops and expands a portfolio of corporate clients by networking and marketing
• Assesses client IT needs and makes recommendations, including IT equipment and service packages
• Prepares sales visits and presentations to pitch product, service, and combination packages to clients
• Demonstrates IT equipment to highlight product benefits
• Negotiates sales, package discounts, and long-term contracts with clients
• Provides technical advice after sales
• Establishes sales goals and implements a plan to meet those goals
• Tracks progress toward goals and documents sales performance
• Becomes fluent in all products and services offered by the employer through testing, demonstrations, and research
• Answers questions, describes benefits, and discusses pros and cons of various competing products or services
• Gains familiarity with the IT industry, and stays updated on trends and innovative products
• Creates marketing literature and web-based features to promote products and time-sensitive sales
• Make cold calls to explore new business opportunities and Interact with clients.
• Knowledge of bidding portals (Upwork, Web Guru, freelancer, etc)

IT Sales Skills and Qualifications

• Bachelor's Degree in Computer Science or Marketing,
• Experience with Sales and Marketing.
• Knowledge of Relevant Products and Sales, Written and Verbal Communication, Interpersonal Communication, Negotiation, Critical Thinking,
• Ability to Meet Goals, Ability to Work Under Pressure, High Energy Level, Motivation, Ambition, Technical Skill, Attention to Detail.

About us:

Strata is a commercial real estate investment platform that offers investors the opportunity to invest in pre-leased commercial assets such as offices, warehouses, and retail spaces across India.

We are one of the fastest-growing PropTech platforms in India and are backed by Elevation Capital, Mayfield, Kotak Investment Advisors, Gruhas (a venture by Nikhil Kamath of Zerodha), and DLF Family Office.

Our headquarter is in Bangalore, India.

We are a small yet close-knit team of 35+ people.

About you:

You have a knack for product and strongly equipped with engineering skills to make it a reality. You don’t jump into implementation unless you have clearly understood the problem/requirements. You don’t hesitate asking questions and giving critical reviews while respecting others’ opinions. You are a fearless engineer, and not afraid to fail, not on production though ;) You have a strong sense of ownership. You have a startup experience. You don’t feel annoyed if required to work on off days in case of production incidents (no development).

Your responsibilities:

We have three portals for different types of users and they are written in Angular. Your primary responsibility will be to provide impeccable user experience to the users on all forms of devices. You will be leading the effort of overhaul of one of the portals which we want to partly rewrite. Your Angular, JavaScript and design skills will matter the most here. Apart from this, you will be involved in all design discussions and code reviews and expected to give your inputs to ensure the best frontend development practices are followed. You will support your team members when they are facing challenges, and mentor them when appropriate.

Must-have Skills:

• 4-8 years of total experience
• 2+ years of experience in Angular. You must be pro at it. The team will be looking up to you for making most out of Angular.
• Extensive programming experience in HTML5, CSS3, SASS or LESS, and Bootstrap
• Excellent Javascript knowledge and programming experience with ES5/ES6 and TypeScript
• Experience consuming REST APIs
• Responsive design methodologies and techniques

Good-To-Have Skills:

• Experience with UI testing and automation frameworks
• Experience of Chart.js
• Experience of ReactJS

Job Title: Onboarding Specialist

Location: India – Noida, Bengaluru, Remote

Shift: Global (Territory Specific)

Job Function: Customer Experience

Employment Type: Full Time

Company:

SaaS Labs, founded in 2016, is a fast-growing company in the software as a service “SaaS” space focusing on the cloud contact centre space. The cloud contact centre space is a fast-growing market with an addressable opportunity of $24B globally and is expected to witness explosive growth in the next few years. The company was founded by Gaurav Sharma, who is a third-time entrepreneur, having successfully sold both his previous companies (in 2012 and 2016). With a current employee strength of 75, SaaS Labs expects to double it by the end of 2021. Bootstrapped since inception, the firm recently closed a large venture capital round from two large global funds The firm has two core products for now - justcall.io (https://justcall.io/) and helpwise.io (https://helpwise.io/) and the vision is to build a portfolio of contact centre offerings and not just restrict to these products only.

About the Role

As an Onboarding Specialist, you will become a product expert and ensure that customers achieve their desired outcomes quickly and efficiently drive value throughout the onboarding experience. You will set up customers for immediate success by facilitating the implementation process, and educate them on the product, help solve their technical concerns and ensure smooth adoption of the product and services. As an onboarding specialist, you act as a customer's trusted advisor and have the potential to influence their future journey with SaaS Labs products.

Responsibilities

• Develop a comprehensive understanding of the customer needs, including business objectives and challenges.
• Record the use cases, customer requirements and customization requests
• Develop success plans for the customer to quickly achieve their desired outcomes
• Train customers on the product features and educate how they help achieve the desired objectives
• Drive the implementation of product for all the new customers to ensure they achieve their first aha moment quickly
• Develop and educate the customer on the best practices
• Collaborate with sales, product, engineering and success teams to ensure the customer requirements are met
• Engage the right stakeholders and establish strong relationships with new and existing customers and leverage feedback for continuous improvement of the process
• Take ownership of the onboarding the customer, identify and target ‘at risk’ customers and take appropriate steps to engage with them proactively, understand the concerns and drive resolution
• Ensure a successful warm handover of the customer post the onboarding cycle to the customer success team without letting the baton to drop.

Qualifications

• Has 2-4 years of experience in a high touch, low touch or tech touch customer onboarding in a B2B SaaS or Tech Product based company
• Should have worked with the C-level and senior executives
• Should be open to aligning with US / EU / AUS time zones
• Has exceptional ability to communicate and foster positive business relationships
• Showcases exemplary written and verbal communication skills to work along with global customers
• Has strong problem solving and analytical skills
• Has worked with global customers, and across different segments in the past
• Exhibit a true passion for customers and for customer success
• Preferred experience of working with at least one Customer Success tool like Gainsight, Totango, ChurnZero, or similar.

Roles and Responsibilities

• Design and implement components of our web application, and admin panel
• Build a robust, lightweight, and high-performance client-side app
• Translating designs and wireframes into high quality code
• Write documentation and guides for web app & admin panel

Key Qualifications

• Expertise in ReactJS/Redux
• Working knowledge of TypeScript or Flow is a plus
• PURE experience of 1.5 Years and more in Frontend Development
• Expert-level knowledge of developing, shipping, and maintaining Javascript applications
• Knowledge of general software design patterns
• Deep understanding of Javascript
• Up-to-date on the latest build tools, and libraries such as ES6, Webpack, Babel
• Proficient in Javascript with strong object-oriented design skills
• Able to work independently and drive results