Tibco Developer

About Us

Toronto Boutique Apartments (TBA) is a high-growth property management and corporate housing company managing 200+ furnished rental units. We operate at the intersection of hospitality, real estate, and tech, with a growing focus on automation and AI.

We're seeking a Performance Marketing Manager to own and optimize our live paid ad campaigns, improve SEO across landing pages, and explore the strategic use of generative AI in marketing execution.

Role Overview

This is not a strategy-only role—we’re looking for someone who can manage our existing campaigns and continuously improve performance through data, experimentation, and automation. You’ll work alongside our leadership team to scale tenant acquisition, owner outreach, and corporate partnerships.

Responsibilities

Paid Ads (Google, Meta)

• Manage and optimize active Google Ads and Meta campaigns across multiple segments
• Monitor spend, bidding strategy, and audience targeting
• Run multivariate tests (copy, creative, landing pages)
• Improve cost-per-lead and drive qualified conversions

SEO

• Improve on-page SEO and internal linking across TBA websites
• Identify technical SEO issues and coordinate fixes
• Work with content writers to build targeted, rankable pages
• Track performance using SEMrush, Google Analytics, and GSC

AI-Enhanced Marketing Execution

• Use generative AI tools (e.g., ChatGPT, Claude) to:
• Generate and iterate on ad copy, landing page variations, and SEO meta content
• Speed up content production and testing
• Support dynamic content personalization and retargeting workflows

Reporting and Analytics

• Build concise weekly reports on ad performance, SEO health, and test results
• Propose and implement data-backed improvements

Qualifications

• 3+ years of experience managing paid ad accounts and SEO projects
• Strong command of Google Ads, Meta Ads, SEMrush, and GSC
• Proven ability to optimize CPL, ROAS, and organic traffic
• Comfortable using generative AI tools in marketing workflows
• Bonus: Experience with real estate, property tech, or hospitality verticals

Why Join Us

• Clear KPIs and real impact from day one
• Freedom to experiment, iterate, and scale what works
• Small, fast-moving team with ownership and visibility
• Opportunities to explore AI-based marketing automation in a live business setting

Salary Budget- 500000-800000/-

Experience- At least 3years work experience in manufacturing Sales (Fabrication & Sheetmetal)

Company Description

Rawmart is an end-to-end solution provider and enabler for manufacturers and SMEs based in Pune. We specialize in smart and cost-effective raw material procurement, seamless supply chain management, and process efficiencies to deliver superior cost and volumetric output. Our mission is to develop ecosystems across various product verticals and partner with SMEs nationwide. Our core principles are to involve, solve, and evolve to support manufacturing and procurement processes.

Role Description

This is a full-time on-site role for a Business Development Manager at Rawmart. The Business Development Manager will be responsible for identifying and establishing partnerships with manufacturers and SMEs, developing business strategies to promote growth, and managing client relationships. The role will involve conducting market research, analyzing industry trends, and presenting business proposals to potential partners. The Business Development Manager will also collaborate with internal teams to ensure seamless execution of projects and achieve business objectives.

Qualifications

• Proven experience in business development, sales, or related roles
• Strong negotiation and persuasion skills
• Excellent verbal and written communication skills
• Ability to build and maintain relationships with clients and partners
• Good understanding of manufacturing processes and supply chain management
• Strong analytical and problem-solving skills
• Ability to work collaboratively in a team environment
• Proficiency in MS Office
• Bachelor's degree in Mechanical Engineering/ any Engineering .

• Maintaining cleanliness and organization within office premises
• Delivering and retrieving documents as required by staff
• Handling office maintenance tasks such as restocking supplies
• Assisting with office clerical duties including filing and photocopying
• Preparing and serving beverages to office staff and visitors
• Managing the disposal of waste and recycling practices
• Supporting staff with various tasks and errands as needed

Develop and implement comprehensive online marketing strategies to

achieve company objectives.

 Manage and optimize online advertising campaigns, including PPC, display ads, and remarketing.

 Conduct keyword research and monitor SEO performance to improve organic search rankings.

 Plan and execute email marketing campaigns, including segmentation,content creation, and performance analysis.

 Manage social media channels, create engaging content, and monitor

community engagement.

 Create and optimize landing pages and conversion funnels to maximize lead generation and customer acquisition.

 Analyze website traffic and user behaviour using web analytics tools to identify areas for improvement and conversion rate optimization.

 Collaborate with the content team to develop high-quality, SEO-friendly content for websites, blogs, and other digital platforms.

 Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies.

 Monitor and report on the performance of online marketing campaigns using analytics tools and prepare regular reports for management.

 Assessing the online user experience and developing strategies to increase NPS.

 Monitoring and maintaining the media budget.

QUALIFICATIONS  Bachelors' degree in marketing, business, or a related field.

 Proven experience in online marketing, preferably in a managerial role.

 Strong understanding of digital marketing channels, including SEO, PPC, email

marketing, and social media.

 Proficiency in using marketing automation tools, web analytics platforms, and

content management systems.

 Knowledge of HTML, CSS, and website optimization techniques.

 Excellent analytical skills with the ability to interpret data and make data-

driven decisions.

 Strong project management skills with the ability to prioritize and manage

multiple projects simultaneously.

 Excellent written and verbal communication skills.

 Creative thinking and problem-solving abilities.

 Up-to-date with the latest digital marketing trends and best practices

We are looking for highly skilled candidates with experience in frontend programming and are comfortable in dealing with backend tools.

• Reviewing application requirements and interface designs.
• Identifying web-based user interactions.
• Developing and implementing highly-responsive user interface components using React concepts.
• Writing application interface codes using JavaScript following ReactJS workflows.
• Troubleshooting interface software and debugging application codes.
• Developing and implementing front-end architecture to support user interface concepts.
• Monitoring and improving front-end performance.

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• 6 to 9 years of strong design and development experience in building massively large-scale distributed internet systems and products.
• Previous experience working as a React.js Developer.
• In-depth knowledge of JavaScript, CSS, HTML, and front-end languages.
• Strong experience using a client side MVC framework such as NodeJS, ReactJS, or Redux.
• Experience with user interface design.
• Knowledge of performance testing frameworks including Mocha and Jest.
• Experience with browser-based debugging and performance testing software.
• Experience in responsive design, cross browser compatibility, and website performance.
• Knowledge of frontend CSS frameworks like Bootstrap, Material UI, and preprocessors like SASS and LESS.
• Experience with handling Services, RESTful, APIs (NodeJS preferably).

You will be working with top-quality engineers who have built one of the best employee engagement SaaS platforms. You will be reporting to the Engineering Head and working closely with the Architect and other leads.

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact, and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at this Company

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

• Should be accountable for the deliverables of assigned MS Dynamics CRM functionality
• Should be able to work with Business groups, Architects to understand the functional expectations, produce technical solutions and documentation
• Should be able to conceptualize and design solution, independently customize, develop/code using MS Dynamics 365 and technologies such as C#, .Net, Integration technologies including SQL Server & Kingsway Soft
• Should be able to own technical impediments, liaise with various groups and trouble shoot/resolve
• Participate in the Scrum process activities including: Sprint Planning and Estimating sessions, Daily Stand-ups, Sprint Demos and Sprint retrospectives.

• 4+ years’ strong experience in MS dynamics 365 implementation & support and extensive experience with C#, .NET, JavaScript, Power apps
• Strong experience in Web API development and plug in’s
• Strong experience in integration technologies including SQL Server & KingswaySoft to connect internal & third-party systems
• Experience with Power BI, SQL Server Integration Services, ASP.net, client-side JavaScript frameworks, Xamarin.

• Strong experience using Microsoft Azure Dev Ops, MS Visual Studio and MS SQL server

• 2-5 years of experience developing web applications with modern JavaScript programming frameworks, tooling, and libraries.
• Experience working with Angular or React.js JavaScript Framework.
• Expert knowledge of JavaScript, CSS, HTML and related web technologies.
• Expert knowledge of modern JavaScript and tooling (e.g., Angular, React, Redux, Node).
• Experience with API integration and development.
• Experience developing reusable components.
• Proven experience in understanding complex user needs with multiple stakeholders and providing practical solutions that can work in production.
• Experience working on mobile apps is a plus.