Technical Writer

Key Responsibilities:

1. Digital Marketing Strategy:

• Develop comprehensive digital marketing strategies tailored to each restaurant client's needs and objectives.
• Analyse market trends, customer behavior, and competitor activity to inform strategy development.

1. Campaign Management:

• Plan, execute, and optimize multi-channel digital marketing campaigns (e.g., SEO, SEM, social media, email marketing, content marketing).
• Monitor and report on campaign performance, making data-driven decisions to improve results.

1. Content Creation:

• Oversee creating engaging and relevant content for various digital platforms, including websites, blogs, social media, and email newsletters.
• Collaborate with designers, copywriters, and other team members to produce high-quality marketing materials.

1. Social Media Management:

• Manage and grow social media accounts for multiple restaurant clients, ensuring consistent brand messaging and high engagement.
• Monitor social media trends and adjust strategies accordingly.

1. SEO & SEM:

• Implement and manage SEO strategies to improve organic search rankings and drive website traffic.
• Plan and execute paid search campaigns (Google Ads, Bing Ads) to achieve targeted ROI.

1. Analytics & Reporting:

• Utilise analytics tools (e.g., Google Analytics, social media analytics) to track and measure the effectiveness of digital marketing efforts.
• Provide regular reports and insights to clients and internal stakeholders, highlighting key performance metrics and areas for improvement.

1. Client Management:

• Build and maintain strong relationships with restaurant clients, understanding their unique needs and delivering exceptional service.
• Present campaign results, insights, and recommendations to clients clearly and compellingly.

1. Team Leadership:

• Mentor and guide junior digital marketing team members, fostering a collaborative, high-performance work environment.
• Stay updated on industry best practices and emerging trends to continuously improve the team’s capabilities.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, preferably within the restaurant or hospitality industry.
• Proven track record of successfully managing and optimising digital marketing campaigns across various channels.
• Strong understanding of SEO, SEM, social media, email, and content marketing.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools).
• Excellent analytical, organisational, and project management skills.
• Exceptional communication and presentation skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Benefits:

• Competitive salary and performance-based bonuses.
• Opportunity to work for Overseas Clients
• Opportunity to improve & learn new things
• Be part of a dynamic, young, friendly team striving for top quality and a fantastic work culture.
• There is a hell of a lot of stuff to innovate and learn at the same time
• Opportunities and guidance to learn new technologies, share knowledge and grow within the company and sector.
• Other benefits include Provident Fund, Insurance, personal growth opportunities, technology growth opportunities, etc.
• Comprehensive health insurance.
• Opportunities for professional development and career growth.

Technical Skills:

Mandatory: Hands on experience working with Java or Kotlin. Very strong logical skills. Good hold on operating system concepts and data structure. Experience with web services , SQL Lite , camera kit , image caching concepts, keychain , past experience working with one of the design patterns like MVC / MVVM / MVP , network check implementation.

Good to have: Rx-Swift experience , video / image filter experience , media player usage , complex UX effects , couch-db , RealM.Knowledge of GIT management , Continuous Integration and Continuous Development practices.

Soft Skills: Strong communication skills , high spirited , eager to learn , able to perform in a high pressure environment

Dear candidate, you can share your CV at nine three one six one two zero one three two

What is WoCo and why should you join?

WoCo is a go-to HRTech solution for new age and fast-growing businesses, built by a team of innovators, technologists, product scientists, outliers, business leaders and people's people. WoCo is truly poised to lead the People, Payroll and Productivity space with some of the best minds in the industry.

Location

Onsite. Gurugram.

What will you do every day?

We are on the lookout for dynamic individuals in the Customer Success Team who can work closely with clients helping them achieve their Digital Transformation goals.

What do you need to ace your role?

• Business Advisor to our clients working towards achieving their digital transformation goals and success metrics. Ability to manage client relationships and expectations
• Act as a techno-functional consultant and provide recommendations on process
• Goal-oriented and data-driven to actively track performance and drive metrics like CSAT, NPS, Adoption and Usage for clients. Analyze customer data to improve the end-user experience
• Experience with metrics like Net Revenue Retention (Upselling), Churn, Customer References & reviews. Work closely with product, sales and other cross-functional teams, (internal and external) with ease to drive these goals
• Devise engagement plans that consider customer business goals and map product capabilities to achieve these goals
• Support clients during critical HR events like Appraisal, Increments etc.
• Support clients to resolve queries or bugs, as and when required
• Gather feedback on product experience during the entire customer lifecycle via targeted surveys
• Identify prime targets for up-sell/cross-sell and engage Sales team to execute on those opportunities
• Share best practices with clients on how to achieve product success with WoCo
• Identify risks proactively, mitigate and escalate as deemed appropriate
• Passionate about Customer Experience and ability to be the customer's voice in guiding the Product Roadmap
• Excellent communication and presentation skills.
• Excellent relationship-building skills
• Be a cultural champion and energy driver

Requirements

• 2-4 years of experience in Customer Success in SaaS
• Exceptional communication and presentation skills, coupled with excellent listening skills
• Analytical and data-driven with ability to work with multiple stakeholders
• Demonstration of good product and consumer thinking during his/her career
• Hands-on and a quick learner. Comfortable with learning new technology
• Basic tech skills especially knowledge of python, Power BI will be a plus
• This role provides you access to PII for which you will abide to follow secure data handling practices to safeguard and protect such data.
• We don’t necessarily expect to find a candidate that has done everything listed, but you should be able to make a credible case that you’ve done most of it and are ready for the challenge of adding some new things to your resume.

What does the core role include?

• Designing and developing high-volume, low-latency applications for mission-critical systems and delivering high-availability and performance
• Designing stateless components in React Native
• Contributing in all phases of the development lifecycle
• Working with the developers to create and maintain a robust framework to support the apps
• Working with the developers to build the interface with a focus on usability features
• 
  

What else can you expect in the role?

• Prepare and produce releases of software components
• Optimizing performance for the apps
• Problem-solving skills, analytical mind, and positive attitude
• Ability to think from end users perspective and focused on improving the overall product experience.
• Deliver across the entire app life cycle concept, design, build, deploy, test, release to app stores and support
• 
  

What can fetch you brownie points?

• Hands on experience with React Native is required
• Hands-on experience in React Native APIs, ReactJS, Javascript, ECMAScript (OOJS) and JSX.
• Strong understanding of JavaScript ecosystem
• Hands on experience on Android in creating Hybrid / Native applications
• Demonstrable UI/UX experience on a large-scale app.
• Thorough understanding of React Native development tools like IDEs (Nuclide, Atom, Sublime Text, or Visual
• Good knowledge of JS frameworks like ReactJS is a plus.

Desired Skills and Experience

Hybrid Apps,React Native, Native iOS and Android Architecture understanding

Your Responsibilities:   

• Independently coordinate webinars, tradeshows, and conferences, including overseeing logistics, managing registrations, coordinating with vendors, and ordering marketing collateral. 
• Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management 
• Assist with website content social media and digital marketing programs. 
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports 

• Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness 

You Have:   

• Exceptional problem-solving skills  
• Strategic, data-driven mindset with excellent execution skills for rapid project completion  

• Strong interpersonal and teamwork skills  
• Experience with marketing automation tools and communication platforms 

Your Key Competencies:   

• Self-motivated  
• Detail-oriented  
• Results-driven   
• Project management for ensuring timely delivery of projects   

Your Education and Experience:   

• BA/BS University degree with a concentration in marketing, advertising, or business. 
• 2+ years of marketing experience 

Position Summary
Working with both front end interface and building the backend architecture of
Products and solutions.
Roles & Responsibilities
● Architecture, Design and Implementation of  Cloud based Software Platforms
● Development and Improvements of EVAP - Visualization and Data Analytics
platform
● Development of supporting softwares/ Internal tools for Post Processing of data
● Research & Development of new features for In-house tools & Applications
Skills:
● Proficiency in HTML 5, CSS3 , Javascript, jQuery, react.js and node.js
● Knowledge and Experience in express.js and Redux
● Basic understanding of tools like Figma/Photoshop and UI/UX designing
● Experience with REST API , GCP
● Write code that is cross-platform and cross-device compatible
Added Advantage
● Familiarity with NoSQL database like mongodb
● Familiarity with Bootstrap and Material ui
● Familiarity with unit testing with mocha,chai
● General understanding and interest in robotics, computer vision etc...
● UI/UX designing capabilities
● If you have worked in a startup before
Eligibility
● 2-5 years
Qualification
BE/M.Tech

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors