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Position Overview:
We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.
Key Responsibilities:
Branding:
Brand Strategy Development:
· Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.
· Conduct market research to identify opportunities for brand differentiation.
Brand Identity:
· Oversee the creation and maintenance of brand guidelines for software products.
· Ensure consistent application of brand guidelines across all marketing materials and communications.
Content Creation:
· Collaborate with designers and content creators to produce high-quality visual and written content.
· Develop compelling narratives and case studies that resonate with the target audience in the software industry.
Social Media Strategy:
Strategy and Planning:
· Develop a robust social media strategy to increase brand awareness and engagement for software products.
· Create and manage a social media content calendar focused on software-related content.
Content Management:
· Produce, curate, and manage published content across all social media platforms.
· Monitor and respond to comments, messages, and user-generated content.
Analytics and Reporting:
· Track and analyze social media metrics to measure campaign effectiveness.
· Provide regular reports and insights to inform strategy adjustments.
Lead Generation:
Strategy Development:
· Develop and implement lead generation strategies to drive qualified leads to the sales team.
· Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.
Campaign Management:
· Plan, execute, and optimize lead generation campaigns.
· A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.
Lead Nurturing:
· Develop and manage lead nurturing campaigns to move prospects through the sales funnel.
· Collaborate with the sales team to ensure seamless lead handoff and follow-up.
YouTube Strategy:
Content Strategy:
· Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.
· Plan and produce engaging video content highlighting software features, benefits, and use cases.
Channel Management:
· Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.
· Engage with the audience through comments and community posts.
Analytics and Optimization:
· Monitor YouTube analytics to track performance and identify areas for improvement.
· Optimize video content for SEO and viewer retention.
Qualifications:
· Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.
· Strong understanding of digital marketing principles and best practices in the software industry.
· Excellent written and verbal communication skills.
· Proficient in using social media management and analytics tools.
· Creative thinker with strong problem-solving skills.
· Ability to work independently and as part of a team.
Preferred Qualifications:
· Familiarity with SEO and PPC advertising.
· Previous experience in a similar role within the software or technology industry.
Our company is looking for a content writer to join our Marketing team. The content writer should be able to write independently to create content for blogs, articles, emails, social media, and the company website.
The content writer's responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.
Ultimately, the writer will deliver quality writing pieces that appeal to our audiences, attract customers, and boost brand awareness.
Responsibilities:
- Research, outline, produce content, proof, and publish digital content
- Optimize content according to SEO
- Regularly produce various content types, including email, social media posts, blogs, etc.
Skills & Experience:
- Knowledge of SEO writing, and social media marketing.
- Regularly produce various content types, including email, social media posts, blogs, and white papers.
- Review/Edit content produced by other members of the team.
- Excellent writing skills, as well as the ability to communicate and collaborate effectively
- Minimum experience - 1 year
Power BI Engineer
Company Overview:
At Codvo, software and people transformations go hand-in-hand. We are a global empathy-led technology services company. Product innovation and mature software engineering are part of our core DNA. Respect, Fairness, Growth, Agility, and Inclusiveness are the core values that we aspire to live by each day.
We continue to expand our digital strategy, design, architecture, and product management capabilities to offer expertise, outside-the-box thinking, and measurable results.
What we're looking for :
- You should have strong technical and analytical skill with more in SQL Server, reporting tools like Tableau, Power BI, SSRS and .Net.
- You have experience in OLAP, UI/UX and Dashboard building.
- You should have experience for proper understanding of the project deliverables.
- You should possess excellent communication skills.
Responsibilities:
- You will be responsible for the respective tasks assigned in the project.
- You will be responsible for the deliverable with proper quality, in planned time and cost adhering to the industry standards that will be defined for the project.
- You will be involved in client interaction.
We are seeking a developer responsible for building games for various target platforms based on the Unity framework. Your primary responsibilities will be to implement game functionality translating design ideas, concepts, and requirements into a functional and engaging game. A commitment to collaborative problem solving, sophisticated design, and a quality product are essential.
Job Responsibility:
- Implement game functionality as per communicated design
- Translate design specification into functional game
- Communicate with other team members to establish effective pipeline and integrate media assets
- Design, build, and maintain efficient, reusable, and reliable code
- Ensure the best possible performance, quality, and responsiveness of applications
- Identify bottlenecks and bugs, and device solutions to address and mitigate these problems
- Help maintain code quality, organization, and automatization.
Required Skills & Qualification:
- Candidate must have 2D & 3D both experience
- Candidate must have ads integration, in-app, Firebase & Play services integration experience
- Candidate must have server-client communication experience
- Candidate must have 3D characters integration experience
- Candidate must be part of 3 games which are live on Google Play OR Apple Store.
React JS Developer
Exp - 5+ years
Skills: React, Redux, Javascript, HTML, CSS
Location: Bangalore, Hyderabad, Chennai
Stylopay is one of the few companies globally who offer a payment platform, pre- integrated with the payment ecosystem, as a service to businesses. They have global issuance capabilities through partnerships with Issuers in Europe/UK, South East Asia and Middle East, payment processors and KYB/KYC/Risk service providers. IBAN, Wallet and Pre-card card programs are live in geographies across Europe and Asia.
To augment our Operations, we require a resource with experience in generating reports from IT production environment, preferably in financial domain. She/he should have strong problem solving, analytical and communication skills (verbal and written). She/he should be an excellent team player, with ability to work in a global team and with deadlines.
Location - Bangalore(Bellandur)
Job Description :
Primary Skills :1. NodeJs 2. React JS 3. Javascript
Secondary Skills :1. CICD 2. Testing Framework (Mocha, Chai)- Evaluate detailed business, functional, and high-level technical requirements including recovery, security, and audit.- Design detailed technical components with high-level architecture- Recognize and understand use of design patterns for intermediate applications. - Apply reusability and future state architectures. - Participates and provides feedback in design reviews.- Complete component design documents on assigned projects.- Participate and provide feedback in design reviews. - Develop or confirm detailed project or system change estimates or project plans. Calibrates estimating factors for continuous process improvement.- Develop code for intermediate modules, following documentation and development standards. - Create enhanced technical documentation and implement changes.- Acts a technical expert for consultant application developer(s).- Conduct timely structured code reviews to ensure standards and systems interoperability.- Review and critique team members- code.- Create accurate test plans, conditions, and data. Participate in testing reviews.- Conduct basic levels of module and integration testing according to process standards. Track and resolve moderate defects.- Assists Quality Control (QC) personnel with functional tests.- Identify support issues and initiate action to resolve the problem. - Provide technical assistance.- Analyze and resolve moderate problems.- Execute change management activities supporting production deployment to Developers, Quality Control Analysts, and Environment Management personnel.- Completes and delivers migration or change management form to above parties.









