As a Senior Sales Development Representative (SDR) at jhana.ai, you will play a pivotal role in identifying, prospecting, and engaging with our ideal customer profiles (ICPs) to set up high-quality meetings and contribute to jhana.ai's growth. This role requires expertise in SaaS sales, ICP evaluation, and strategic prospecting. You will have the opportunity to define and refine SDR processes, mentor team members, and help scale the SDR team as demand grows. This position involves regular client interaction, both virtually and in-person, and requires travel. If you bring a strong foundation in SaaS sales, extensive SDR experience, and a knack for building scalable processes, we’d love to meet you!
The day-to-day
Lead Generation and Prospecting
● Conduct targeted outreach to engage ideal prospects within the legal and tech sectors.
● Qualify potential clients based on established ICP criteria and set up meetings with high-potential leads for the sales team.
● Use multi-channel outreach (emails, calls, social media) to build a pipeline of qualified meetings.
ICP Evaluation and Process Optimization
● Work closely with sales leadership to refine and enhance ICP criteria based on customer insights and market feedback.
● Develop effective messaging and outreach strategies tailored to each ICP.
Process Development and Team Expansion
● Design and implement scalable workflows and processes for the SDR team, ensuring productivity and effectiveness.
● Coach, mentor, and support team members, driving best practices and continuous improvement.
● Partner with sales leadership to assess team needs and support expansion efforts as the business grows.
Metrics and Performance Analysis
● Track SDR KPIs and performance metrics, analyzing results to inform strategic adjustments.
● Leverage data-driven insights to optimize conversion rates and increase pipeline effectiveness.
Qualifications & Skills
● Experience: 3-7 years as an SDR, ideally in a SaaS environment, with a proven record of meeting or exceeding lead generation and meeting setup targets.
● Strategic Prospecting: Advanced skills in identifying high-potential leads through various channels, including LinkedIn, industry publications, events, and specialized data sources.
● Communication and Persuasion: Excellent verbal and written communication skills, able to convey complex ideas clearly and persuasively to different personas.
● High Emotional Intelligence (EQ): Skilled in handling objections, building rapport, and adapting communication to match customer needs and personalities.
● Process Design and Optimization: Experienced in setting up, documenting, and continuously improving SDR workflows and creating playbooks for lead qualification and handoff.
● Time Management and Organization: Strong organizational skills, with the ability to manage multiple tasks and prioritize effectively based on business impact.
● Data-Driven Decision Making: Proficiency in tracking, analyzing, and leveraging SDR metrics (e.g., conversion rates, response rates) to fine-tune strategies and drive results.
Shubham Vishwakarma
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