
● 2+ years of working experience with Search ads and Display ads on ad tools like Google ads and Microsoft ads.(must)
● Perform keyword research and competitor research for the paid search campaigns
● Plan and implement new strategies with the team to ensure the maximum ROI possible.
● Work with the content team to ensure Ad copies are effectively optimized for maximum conversion rate.
● Knowledge of different automated bid strategies of Google ads.
● Track KPIs to evaluate performance and bring the pinpoint issues to the team
● Stay up to date with online advertising and its trends
● Professional certification in Google ads will be preferable
● Perfect with the analysis of data and reporting.
● Excellent problem solving and Analytic skills.

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About the role:
We are seeking a highly motivated Principal Engineer with expertise in building scalable, extensible customer payment solutions, identifying and addressing performance bottlenecks, collaborating with other team members across teams to innovate current/new products; Identify, communicate and implement best practices for the engineering team. Our engineering process is fully agile and has a really fast release cycle - which keeps our environment very energetic and fun.
What you will do:
- Architect, design and lead the development of key software infrastructure, systems, tools and processes, ensuring high scalability and performance.
- Collaborate with the product and other stakeholders across the company to solidify/ negotiate requirements and feasibility.
- Identify, influence and participate in making technical decisions that have a positive impact on engineering and business as a whole.
- Problem-solving that involves complex interactions, constraints imposed by systems, processes, people and physical goods.
- Drive automated solutions that enable better efficiency and process improvement
- Identify and address performance bottlenecks, collaborate with other team members across functions to innovate/improve current/new products by suggesting improvements to the software system.
- Identify, communicate and implement best practices for the engineering team.
- You will advocate for good, clean, well documented and performing code; follow standards and best practices.
- As a Principal Engineer, you will be additionally responsible for planning and timelines of all projects in your domain
We would love for you to have:
- Education: Bachelors/Masters in Computer Science
- Experience: 7-10 yrs recent hands-on experience of working on scalable systems and a diverse set of products/systems.
- Experience with Java stack. Hands-on experience with development and troubleshooting of services.
- Experience with SQL and NoSQL databases and Hadoop stack.
- Experience in System Design of complex Supply-Chain e-commerce systems, Algorithm design and their optimization is a huge plus.
- Strong working knowledge of any REST-based framework, OOPS, Design Patterns
- Expert level experience in building fault-tolerant and scalable platforms.
- Excellent problem-solving skills
- Strong verbal and written (technical) communication and able to work across teams like Business, Product, Engineering, Analytics, App Engineering seamlessly.
- Ability to deliver great results in an agile development
- Exposure to open-source libraries and frameworks.
- Experience with the full software development lifecycle, design, develop, review, debug, document, and deliver (especially in a multi-location organization).
- Ability and experience in the evaluation and integration of third-party systems and libraries and independent completion of POC. Prior experience in integrating with 3rd party Payment solution (like Stripe) is a plus.
- Passion for performance benchmarking and debugging
We are looking for an extremely motivated individual for leading our Performance Marketing who will be responsible for scaling up our digital strategy, setting priorities, expanding capability, and delivering on ambitious revenue goals. You will be a key part of the leadership team and will act as the bridge between the CEO and the growth team, ensuring that business goals are set appropriately, communicated clearly, and executed on aggressively. Working from the top of the funnel to the bottom, you will own the enrolment process and ensure that our marketing and sales efforts achieve our business goals, while providing a customer experience that exceeds expectations. You are an ideal fit for the role, if you are excited about working with Direct to Consumer fast growing unique health-tech company. You should be extremely competent to scale up digital channels like Facebook, Google, and Affiliate marketing as well as organic. Experienced in leading teams/companies and owned P&L in high growth companies from Series A to C or Series B to D.
Our Team has cracked PMF for our proprietary Diabetes Reversal program, you will be responsible to now scale up the strategy. We have crossed the journey of 0 to 1, and looking for someone to take us from 1 to 100.
Requirements
5+ years of experience in driving Performance Marketing for a D2C/ B2C startup
Strong creative & soft skills combined with an affinity for data.
Proven experience managing customer acquisition efforts in paid channels with quantifiable results.
Highly organised and autonomous, but also collaborative and able to work cross-functionally.
Ability to make decisions in a changing environment, anticipate future needs and drive
results.
High competency with FB/ Google Ads/Affiliate Marketing
Responsibilities
Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
Identifying and testing new channels to continue to meet or exceed established critical metrics.
Compensation
Industry leading compensation with potential ESOPs
Required Skills
- Experience in developing business solutions using Salesforce Commerce Cloud (Demandware).
- Good knowledge of SFCC / Demandware Script, Java OOP/Node.js.
- Expertise in RESTful web services, Ajax-driven client applications, and includes Advanced JavaScript architectures.
- Good experience in SFRA
- Strong background of World Wide Web Consortium (W3C), accessibility guidelines, model view controller (MVC), agile development, and tools.
- Experience in using Pipelines, JS controllers, ISML templates and real-time data exchange using web services.
- Hands-on experience of integrating custom services into SFCC. Good exposure of payment, tax, and operation management suite (OMS) integrations.
- Good understanding of Business Manager and configuring jobs.
- Strong SQL knowledge.
- Exposure to technical reports and understanding of Demandware limitations, such as quotas.
- Proficient in Demandware foundational concepts with good knowledge of SiteGenesis, UX Studio, content assets or slots, and Demandware Catalog.
- SFCC certifications would be preferred.
- Excellent written and verbal communication skills.
- Motivated to complete tasks independently.
- Candidates ready to join sooner will be preferred.
Hiring And Interviewing Staff, , Benefits, And Leave, And Enforcing Company Policies And Practices. Handles Employment-Related Inquiries From Applicants, Employees, And Supervisors, Referring Complex And/Or Sensitive Matters To The Appropriate Staff.
Note: Looking for somebody who has experience working in the Fintech domain and BFSI,
Job Brief
----------
As a Content Writer you will:
- update existing materials, generate novel work, and identify new ways to reach and engage consumers.
- contribute to the shaping of our stylistic and editorial guidelines.
- keep abreast of the latest SEO techniques.
- focus on appealing to consumers' interests by creating engaging material that will increase reader engagement.
Responsibilities
-----------------
- Conducting in-depth research on industry-related topics to develop original content.
- Developing content for blogs, articles, product descriptions, social media, the company websites, and press releases.
- Assisting the marketing team in developing content for advertising campaigns and marketing collateral.
- Proofreading content for errors and inconsistencies.
- Editing, reviewing, and updating existing content to improve readability.
- Ensuring all around consistency with respect to brand guidelines.
- Coordinating with marketing and design teams to create promotional materials.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Collaborating with internal departments to establish campaign objectives, complete tasks, identify and solve problems.
- Conducting research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualizing your findings.
- Identifying customers’ needs and recommending new content to address gaps in the company's current content.
Requirements
---------------
- Strong listening & communication skills.
- Excellent writing and editing skills.
- Working knowledge of content management systems.
- Familiarity with web publications.
- Ability to work in a fast-paced environment & handle multiple projects concurrently.
- Excellent research, organizational, and time management skills.
- The capacity to work independently and collaboratively.
- Ability to work efficiently without compromising quality or accuracy.
- Proficient in all Microsoft Office applications.
Background
-------------
- Proven content writing or copywriting experience.
- A portfolio of published articles.
- Bachelor's degree in Communications, Marketing, English, Journalism, or related field.

Senior Frontend Developer || CSS, HTML, JavaScript, React.js|| 3+ years exp
· Minimum 3+ years of relevant experience · 3+yrs Exp in React.js (Mandatory) · Traits & culture: Entrepreneurial & willing go the extra mile. · Strong knowledge and experience in HTML, CSS, and JavaScript is a must. · Experience developing front-end interfaces by leveraging modern development libraries and tool chains like React, Webpack, etc... · Deep understanding of DOM, Rendering and how the browser works. · Experience building web-based user interfaces for mobile and desktop. · Experience in writing modular and reusable code. · Solid understanding of software development methodologies and processes. · Experience in building fast, fluid, beautiful user experiences and driving growth in consumer websites and web applications. · You are generally curious/interested in tech, motivated, creative/entrepreneurial, energetic, humble and hard-working · Most important - willing to go that extra mile to get the work done. · Bonus points for experience working on Node.js :)
Working days: Mon - Sat (2nd & 4th Sat off) |
Designation: Business Head - eCommerce - Comfort Food Ecosystem
Location: Mumbai
This role will have end-to-end ownership of this e-commerce business with Digital First mindset. You will create the Digital Selling Strategy, help build the prototype and beta-version of the product and work closely with the internal and external stakeholders.
We expect the Business Manager/Head/Lead/Specialist to be a passionate customer advocate with proven analytical capabilities and project management skills, extreme attention to detail, online/mobile technology understanding, social media marketing skills and the ability to effectively prioritize and multi-task.
The Business Manager/Head/Lead/Specialist must be an effective negotiator and an excellent communicator in working with partners and vendors, as well as with internal cross-functional teams. The ideal candidate will be a self-starter with a passion for Digital First on product & technology, a high level of flexibility, commitment, and a sense of ownership
An Ideal Candidate will be able to:
Act as the business owner for this e-commerce product, possessing a complete understanding of internal and external variables that impact the business
Develop a detailed understanding of the product development and go-to-market process for the Digital First business, as well as the factors that drive success within each segment of our business
Must Have experience in FMCG Food & Beverages or OTC marketing
Responsible for managing the ecommerce business, apart from building and cost effective and efficient business model
Responsible for establishing a system and process that is standardized, reasonable and suitable for the Indian e-commerce sales model, and effectively complete the whole process management of the sales process
Manage Revenue and Gross Profit Targets for E-commerce and grow the business digital interventions
Planning, Executing & Handling complete business operations of e-commerce at each level
Understand the characteristics of Indian e-commerce market and use the platforms superior resources to establish and build the overseas e-commerce network
Front-end operations, Product Assortment, Supply chain, Distribution and CRM
Over-seeing and executing Pan-India level deliveries for a seamless operation
Planning and implementing visibility activities for the brand for the e-commerce clients
Campaign Analytics Strategies & implementation for maximizing revenues and customer experience
Manage the user experience of the website including site navigation, content development, checkout funnel and promotional campaigns
Responsible for the development of effective e-commerce website branding, planning and marketing programs
To create engagement via digital marketing plans to ensure maximum brand visibility on a platform
Formulate a comprehensive account wise strategy for e-Commerce channel
To drive operational excellence by developing models to improve process efficiency, reduce delivery costs; and led efforts to expedite vendor sign-up process
Create business plans for new opportunities and develop and execute project plans for the launch of new features, incorporating merchandising and pricing strategies.
Conduct financial analysis of business opportunities to meet and exceed revenue and profitability targets.
Basic Qualifications
Bachelor’s degree in technical field preferably from prestigious institutions
6+ years of product management experience developing and launching products
5+ years of experience in the e-commerce space with exposure to social media trends, online marketing and brand building
Experience managing multiple projects - prioritization, planning and task delegation
Ability to develop & drive business strategy
Multiple successful launches of V1 products in a rapid growth environment
Hands on experience working in an Agile environment with a short iteration cadence
Proven track record of taking ownership and driving results
Exceptional interpersonal and communication skills, both written and verbal

JOB RESPONSIBILITIES :
Web Development / Programming
Magento module development (Back-End)
Realization of developments following a cycle in V (agility)
Elaboration of test scenarios and execution of tests
Application acceptance with referring users
Management of a development unit
Train level 1 support teams
TECHNICAL SKILLS REQUIRED :
Magento
Linux
PHP5
Mysql
Unit tests : PHPUnit / Mockery / GIT / Jenkins / Jira / Agile methodology
TECHNICAL SKILLS RECOMMENDED :
Vagrant
Laravel
Elasticsearch
Redis




