Sr. Marketing Associate

Roles and Responsibilities

Note : Must have two-wheeler along with permanent driving license.

Required a young and dynamic, preferably male candidate having an experience of 1 - 2 years.

Put forth suggestions for new features and improvements in the current processes -Builds business by identifying and selling prospects

Must have good Interpersonal skill to interact with other deptt.

Scheduling number of meeting with the clients and helping them understand the Product.

Desired Candidate Profile

Must be comfortable for pan india traveling.

Required experienced: interested in Field Marketing

Candidates who have worked in sales or finance jobs are ideal and desired.

Exposure to local language will be preferred or languages well good.

Languages: English, Tamil, Telugu,Hindi,Kanada.

Education: Any Undergraduates / Graduates candidate with 0 to 5 year experience.

Salary: 17k to 35k. with Petrol Allowance+ Incentives+Food Allowance.

Job Benefits & Perks

• Mobile/ TAB/ LAPTOP Reimbursement.
• ESI & PF.
• 5 LAKH Personal Health Insurance.
• Petrol Allowance on KM basis (OWN bikes).
• Incentives for perforamance.
• Increament upto 3k to 5k.
• Travelling and Food Allowance are applicable for on-site.

Key Responsibilities:

• Make outbound calls to potential customers and provide information about company products/services and highlight key features.
• Schedule appointments and demo calls for the sales team with interested clients.
• Stay informed about the company's products/services.
• Clearly articulate product features, benefits, and unique selling points.
• Follow up with potential clients to confirm scheduled appointments and provide necessary information.
• Generate new leads through cold calling.
• Maintaining positive rapport with customers to build long-term relationships.
• Update and maintain customer records in our system.
• Provide feedback on customer responses and concerns.
• Collaborate with the sales and marketing teams to optimize strategies.
• Participate in regular team meetings to discuss progress and challenges.

Qualifications & Skills:

• Bachelor’s degree or higher in any field.
• Active listening and attention to detail abilities.
• Excellent verbal and written communication skills.
• Ability to handle rejection positively and persistently pursue leads.
• Ability to follow scripts and guidelines to deliver an effective sales pitch.
• Ability to build rapport with potential customers.
• Organizational and time management skills.
• Basic computer skills and proficiency in MS Office.
• Knowledge in Finance Domain would be an advantage.

Location : Mumbai About Qrata

Growth Manager- Influencer Marketing

We match top talent with highly competitive career opportunities with leading startups in India and globally and address hiring challenges, recruitment brand marketing, with innovative and collaborative strategic consulting.

About the company we're hiring for

Foxtale started with a singular belief - what is beautiful cannot and should not be defined in marketing meetings.

It's defined by the regular people like us, our sisters, our next-door neighbours, and the friends we make on the playground and in lecture halls. That's why we stand for people-proving everything we do. From the inception of a product idea to testing the final formulations before launch, our consumers are a part of each and every process. They guide and inspire us by sharing their stories with us. They tell us not only about the product they need and the skincare issues they face but also the tales of their struggles, dreams and triumphs.

Skincare goes deeper than skin. It's a form of self-care for many. Wherever someone is on this journey, we want to cheer them on through the products we make, the content we create and the conversations we have. What we wish to build is more than a brand. We want to build a community that grows and glows together - cheering each other on, sharing knowledge, and ensuring people always have access to skincare that really works.

Role Responsibilities-

● P&L Lead - Build and scale influencers as performance channel rather than the awareness channel at Foxtale . Responsible for P&L of the channel.

● Growth Plan - Build a long term growth model for influencers channel, design quarterly and monthly objectives and metrics to be tracked and execute experiments optimizing for the right metrics.

● Execution - Lead the team, coordinate with the internal teams and agency, Identify and liaise with relevant influencers, negotiate fair rates for content, and ensure the relevant agreements are in place.

● Impact Analysis - Analyse the end of campaign performance, identify successes and optimize for the improvements.

Requirements -

● 2-3 years experience in leading influencer marketing for any brand is necessary

● Prior experience in leading P&L and in leading teams is necessary

● Prior experience in Growth marketing is good -to have

● Experience in D2C brand and beauty/skincare brands is an advantage

This is a sales target-driven role that involves managing the day-to-day activities of the HQ marketing team in Bangalore. This role Involves coordination, tracking and managing timelines of deliverables as well as ensuring that quality standards are met.  

Responsibilities:

• Manage the global demand generation engine  
• Work towards increasing the number of sales qualified leads generated  
• Engage partners in areas such as lead generation, joint marketing efforts and events
• Coordinate Subex Secure’s presence in events
• Secure endorsements from analysts and media  
• Manage the digital marketing team
• Prepare content where needed for campaigns, social media, search engine optimization and marketing
• Coordinate with internal teams for preparation of collateral, deriving messaging and ensuring preparation of sales enablement material in a timely manner
• Intervene to improve marketing processes to improve the outcomes and efficiency of our global lead generation efforts

Requirements (please read these carefully before applying)

• Experience in managing planning and execution of global campaigns through Salesforce and Hubspot
• Have carried revenue targets or have at least played a key role in attaining these targets  
• Prior experience in B2B marketing involving a sophisticated product line is a must. Experience in marketing cybersecurity products will present a clear advantage.
• Prior experience in managing teams and revenue targets is an essential requirement
• You should have over 6 years of experience with B2B marketing
• Excellent understanding of SEM and SEO and ways to get leads out of SEM and increase volume of web traffic, improve domain authority and traffic quality through SEO
• Top notch project management skills
• Excellent content writing and presentation skills

The outcomes (KPI) associated with this role would be:

• Rise in the number of qualified opportunities and quality of leads processed by the sales team this includes Sales Accepted Leads and Sales Qualified Leads
• Quality and volume of engagements on social media and improvement in regional web traffic
• Your contribution towards improving our brand presence globally  
• Measured improvement in pipeline velocity
• Attainment of pipeline targets
• Timely execution of monthly and quarterly marketing plans

• Job Title - Senior Product Marketing Manager - PC & Console
• Reports Into - Head of PC & Console Marketing
• Location - Bangalore/ Hybrid

A Little Bit about Kwalee….

Kwalee is one of the world’s leading multiplatform game developers and publishers, with well over 1 billion downloads worldwide for mobile hits such as Draw It, Teacher Simulator, Let’s Be Cops 3D, Airport Security and Makeover Studio 3D. We also have a growing PC and Console team of incredible pedigree that is on the hunt for great new titles to join Scathe, Die by the Blade, Robobeat, Space Chef and Wildmender.

What’s In It For You?

• Hybrid working - 3 days in the office, 2 days remote/ WFH is the norm
• Flexible working hours - we trust you to choose how and when you work best
• Profit sharing scheme - we win, you win 
• Private medical cover - delivered through BUPA
• Life Assurance - for long term peace of mind
• On site gym - take care of yourself
• Relocation support - available
• Quarterly Team Building days - we’ve done Paintballing, Go Karting & even Robot Wars
• Pitch and make your own games on Creative Wednesdays! 

Are You Up To The Challenge?

As a Senior PCC Product Marketing Manager, you’ll manage a product marketing manager and be responsible for launching some of our portfolio of Indie tiles across multiple platforms with a significant focus on building brand awareness, advocacy, Wishlists, community and ultimately (and most importantly) game sales.

Reporting into the Head of PCC Marketing you’ll be hugely influential in creating, executing, tracking and optimising integrated campaigns across both paid media (paid social, influencers and events) and organic media (community, social, influencers, ambassadors, SEO and rich content).  

You will work in close collaboration with the Community & Social Media (CSM) team, Influencer & Media (I&M) Team, PCC Creative Team and Digital MArketing (UA & Growth) Team.  

What Does The Job Actually Involve?

Create and execute product marketing plans (PMPs) that deliver against each game’s pre launch awareness and post launch revenue expectations, from initial signing through to retail launch and post launch - including budgets, KPI sets and beat schedules

• Ability to juggle multiple campaigns and projects across numerous media channels and multiple games at the same time and communicate clearly with multiple stakeholders both within and external to your team to ensure challenging deadlines and Wishlist/ sales KPIs are met
• Collaborating with internal and external creative teams to create best-in-class marketing assets to budget
• Determine KPIs for the PMPs and meaningful metrics that allow accurate analysis of each campaign and track commercial performance so you can optimise your plans in near real time
• Working as the key stakeholder and influencer within the PCC team and primary contact point for those outside of the department
• Setting ‘challenging but achievable’ targets for your team for both quality of output, timely delivery of campaigns and above target results and taking responsibility for meeting these target
• International travel as required

Your Hard Skills

• Passion for games and knowledge of industry trends and key players
• Previous experience on PC & Console games including three years in a product/brand management role for an established video games company
• Highly numerate and data fluent you’ll own your budgets and be accountable to them as well as having the ability to interpret research and analysis and use it daily to make good decisions quickly 
• Strong creative and brief writing skills with an understanding of Google Docs
• A creative flair with an eye for detail when briefing and feeding back on marketing artwork, assets and trailers. 
• You have excellent time management skills and understand the importance of hitting deadlines
• Ability to work with other functional teams in the PC and Console Department, as well as with other Marketing teams within and outside of Kwalee.

Your Soft Skills

Kwalee has grown fast in recent years but we’re very much a family of colleagues. We welcome people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances, and all we ask is that you collaborate, work hard, ask questions and have fun with your team and colleagues. 

We don’t like egos or arrogance and we love playing games and celebrating success together. If that sounds like you, then please apply.

Your Team Mates

As a part of the marketing team you will ultimately report to the VP of Marketing whilst having P&L accountability to the Head of PC & Console department.

The PC Console Marketing team is mostly based in Leamington Spa HQ and in Bangalore, India. An open, enthusiastic and engaging personality and communication style is essential. You’re incredibly organised, data astute and fluent in process management so tracking numerous campaigns in several languages across multiple media will be second nature for you.

A Little Bit About Kwalee

Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters, our team also includes legends such as Andrew Graham (creator of Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts.

Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 900 million downloads worldwide for mobile hits such as Draw It, Teacher Simulator, Let’s Be Cops 3D, Airport Security and Makeover Studio 3D. We’ve also have a growing PC and Console team of incredible pedigree that is on the hunt for great new titles to join TENS!, Eternal Hope, Die by the Blade and Scathe. 

Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle.

We have an amazing team of experts collaborating daily between our studios in Leamington Spa, Lisbon, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, Cyprus, the Philippines and many more places around the world. We’ve recently acquired our first external studio, TicTales, which is based in France. 

We have a truly global team making games for a global audience, and it’s paying off: - Kwalee has been voted the Best Large Studio and Best Leadership Team at the TIGA Awards (Independent Game Developers’ Association) and our games have been downloaded in every country on earth - including Antarctica!

As the Field Marketing Manager, you will be responsible for developing and executing marketing campaigns and programs to support the sales team in driving revenue growth in targeted geographic regions. You will work closely with sales, product, and marketing teams to plan and execute regional marketing programs that generate demand and increase brand awareness.

Roles and Responsibilities:

• Planned, create, and execute marketing campaigns and programs that align with the sales team’s objectives and drive revenue growth in specific geographic regions.
• Collaborate closely with the sales team to understand their needs and develop marketing strategies and materials that support their efforts in generating leads, nurturing prospects, and closing deals.
• Conduct thorough research and analysis to identify key market segments, customer profiles, and regional trends. Use this information to develop regional marketing plans and initiatives that effectively reach the target audience and drive demand.
• Work with the marketing team to ensure consistent brand messaging and positioning in all regional marketing efforts. Collaborate on the development of marketing materials, including digital content, advertisements, event materials, and social media campaigns, to enhance brand awareness and build a strong market presence.
• Planned, coordinate, and execute regional events, trade shows, and conferences to generate leads and increase brand visibility. This includes managing logistics, coordinating with vendors and partners, developing event messaging and materials, and tracking event performance.

Requirements:

• Bachelor’s degree in marketing, business, or a related field.
• 5+ years of experience in field marketing or a related role, preferably in the technology industry.
• Proven track record of creating and executing successful field marketing programs and campaigns.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Excellent communication skills, both written and verbal, with the ability to effectively collaborate with cross-functional teams.
• Demonstrated ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment.
• Experience with marketing automation platforms, such as Hubspot or Marketo, and CRM systems, such as Salesforce.

We're looking for a Performance Marketer to drive our strategic product and technology vision on the growth and platform side of products. Evaluate the customer touch-points and growth levers in our onboarding product. Define, drive and modify traffic and growth metrics for the organization. Be responsible for building and executing new initiatives and roadmaps. Manage product lifecycle from ideation to launch and beyond. Salary up to 35 LPA

🙋What makes you a good fit?

• Minimum 2 years of experience working on building products or problem-solving in a B2B domain.
• Relevant product experience in growth products, onboarding journeys, retention and engagement journeys
• The drive to build products with an insight-first approach but at the same time a track record of boldly pursuing intuitions and validating them via experimental outcomes.
• Data orientation, analytical skills, and an ability to interpret everything in terms of measurement.
• Comfort with ambiguity, belief in first principles, and the skill to transform broad ideas into action plans via high bias for action
• Unnoticeable cross-functional stakeholder management.
• Business acumen to appreciate and understand levers for business growth and profitability.
• Preference to work independently.

• Building marketing programs to support specific marketing objectives across different channels and segments in support of the overall strategic marketing plan.
• Working with marketing agency partners to plan and execute digital app acquisition campaigns on channels like Google, Facebook and other digital platforms.
• Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs).
• Leading the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes and team players.
• Making analytics and data-driven decisions to optimize acquisition & retention strategy (funnel improvement, In-app engagement, ROAS, LTV etc.).
• Providing complete performance reporting and analysis on all mobile marketing campaigns and taking relevant action on insights gained.
• Taking KRAs and brand objective ownership and commitment to meets goals and targets on a regular basis.
• Collaborating with the BD/ Sales teams to plan and execute various marketing initiatives such as events, SMS campaigns, sales training, partner collaboration etc.
• Working with cross-functional team (Product, Support, Sales) to establish growth strategies to support app growth and user acquisition targets.

• Experience in App Marketing in B2B domain is preferred.
• Minimum 4-7 years of professional experience in similar/relevant roles.
• Prior experience in performance marketing / digital marketing / growth role is a plus.
• Masters/MBA is preferred but not required.
• Familiarity with - Google Playstore/Console, Firebase/Branch/MixPanel, Appsflyer/TUNE etc.
• Proven track record of delivering user acquisition growth, retention, and optimization across key mobile metrics is a plus.
• Strong analytical skills: bias toward decision making based on data, and good proficiency with Excel and using it to configure, analyze, and present data.
• Ability to think and react in a high-energy, fast-paced environment.
• Good organizational skills including prioritizing, scheduling, time management, and meeting deadlines.