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Skills
D2C
Meta Ads
E-Commerce
B2C
Performance marketing
Growth Marketing
Job Title: Sr. Performance Marketer – D2C Specialist
Location: Chennai (Work From Office – Let’s strategize, collaborate, and lead!)
Experience: 5+ years (with experience in team and client management)
About the Company:
F22 Labs is a startup software studio based out of Chennai. We are the rocket fuel for other startups across the world, powering them with extremely high-quality software. We help entrepreneurs build their vision into beautiful software products (web/mobile). If you're into creating beautiful software and solving real problems, you’ll fit right in with us. Let’s make cool things happen!
Position Overview:
Are you a performance marketing leader with a proven track record of growing D2C brands and managing high-performing teams? Do you excel at fostering client relationships and ensuring smooth communication between teams? As a Sr. Performance Marketer and Team Lead at F22 Labs, you’ll drive campaign success, mentor a team of marketers, and ensure seamless coordination with clients to deliver exceptional results.
Key Responsibilities:
Campaign Management & Strategy:
- Plan, execute, and scale performance marketing campaigns across platforms like Meta Ads, Google Ads, TikTok Ads, and more for D2C brands.
- Leverage data and analytics to identify growth opportunities, scale winning campaigns, and maintain efficient ROI.
- Develop and optimize full-funnel strategies to maximize customer acquisition, retention, and lifetime value (LTV).
- Continuously test and refine creatives, ad formats, and landing pages for improved performance and conversions.
Team Leadership:
- Lead and mentor a team of performance marketers, fostering growth and ensuring high performance.
- Set clear KPIs for the team, monitor progress, and provide constructive feedback.
- Organize training sessions and ensure the team stays updated on the latest marketing trends and techniques.
Client Communication & Coordination:
- Act as the primary point of contact for clients, ensuring their needs and goals are met.
- Facilitate clear and consistent communication between clients and the marketing team.
- Present campaign performance, insights, and next steps to clients in a way that demonstrates value and builds trust.
- Proactively identify and resolve any client concerns or bottlenecks in collaboration with the team.
Qualifications and Requirements:
- D2C Marketing Expertise: Proven experience driving growth for D2C brands with performance marketing.
- Leadership Skills: Strong ability to mentor and manage a team of marketers, ensuring accountability and growth.
- Client Management: Excellent interpersonal and communication skills to build and maintain strong client relationships.
- Performance Marketing Mastery: Deep understanding of Meta Ads, Google Ads, TikTok Ads, and other paid platforms.
- Analytical Mindset: Data-driven decision-making with a strong grasp of metrics like ROAS, CPA, CPL, and LTV.
- Strategic Vision: Expertise in scaling campaigns and optimizing the entire marketing funnel.
- Marketing Tools Proficiency: Familiarity with analytics tools (Google Analytics, Shopify Analytics) and platforms (Klaviyo, HubSpot, etc.).
Good to Have:
- Experience with influencer marketing or affiliate marketing strategies for D2C brands.
- Knowledge of SEO and organic growth strategies.
- Familiarity with CRM tools like Klaviyo, Zoho, or Salesforce.
- Exposure to loyalty and subscription program strategies for customer retention.
Why Join Us (Perks & Benefits):
- Health Insurance: Your well-being is our priority.
- Flexible Work Timings: Work when you're most productive.
- Competitive Pay: We reward talent generously.
- Career Growth: Step into a leadership role with rapid growth opportunities.
- Collaborative Culture: Work with a dynamic, creative, and supportive team.
- Global Impact: Collaborate with high-growth D2C brands across the globe.
- Learning Opportunities: Stay ahead in the ever-evolving world of D2C marketing.
Selection Process
- 1-2 rounds of interviews to evaluate your marketing expertise, leadership abilities, and experience with D2C brands and client management.
- May include an assignment
If you’re passionate about scaling D2C brands, leading a talented team, and delivering exceptional client experiences, we’d love to hear from you. Apply now and take the lead in driving growth with us!
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About F22Labs Global
Founded :
2014
Type :
Product
Size :
20-100
Stage :
Profitable
About
We’re Hiring Humans, not Ninjas 😇
Disclaimer: Only for serious folks. Work that challenges, excites, scares you and lets you go to bed satisfied!
- Project Manager (5+ Years)
- Product Manager (4+ Years)
- Email Marketer (2+ Years)
- Facebook Ads Marketer (2+ years)
- Frontend Developer Interns (Freshers)
- Backend Developer Interns (Freshers)
- Reactjs Developer (2 years)
- Nodejs Developer (2 years)
- Python Developer (2 years)
- Senior Reactjs Developer (4+ years)
- Senior Nodejs Developer (4+ years)
- Senior Python Developer (4+ years)
- Quality Analyst (2+ years) (Manual/automation)
Note: In case you don't see a role that you’d fit in, but would love to be a part of the team at some point, we’d love to stay connected. Send us your details at [email protected]
Who we are:
F22 Labs was started in 2014 by Murtuza and Hari, 2 childhood friends who always dreamt of starting a business of their own. After working at leading startups initially in their careers, they decided to take the plunge.
Over the last 7 years, we’ve been fortunate and blessed to have worked with 250+ entrepreneurs, who have trusted us with their dream of building their startups. Some of them include Hollywood celebrities like BJ Novak and Fortune 500s like Pizza Hut Inc.
Some of our products have gone on to be used, loved and have received investment from Charlie Cheever(Cofounder of Quora), Snoop Dog(does he even need an introduction?), Evan Williams (Cofounder of Twitter) and have been nominated for awards like the Webbys.
F22 Labs has won the Top 10 Software development company awards from highly respected Clutch.co for multiple years.
One cool thing about working at F22 Labs is you can never be bored. We’re working on various products cutting across different industries like: HealthCare, Non Profits, Entertainment, B2B SaaS, Ecommerce, Fashion, Sports, Travel, Fintech, Marketplaces, EdTech, LegalTech, IOT.
We have presented our products at international conventions like WebSummit Lisbon, RiseConf HongKong, Collision Conf New Orleans, Pizza Expo Las Vegas
What we do:
We build beautiful, robust and scalable web and mobile applications for idea stage founders and growth stage startups based out of USA, Canada, Mexico, Middle East, India, Nigeria, South Africa, Singapore etc.
Our Core Values:
- Honesty & Transparency: Speak your mind and do what feels right.
- Empathy: Be kind. Listen Intently. Trust by default.
- Stay Hungry, Stay Foolish: Have childlike curiosity and hunger to learn.
- Hustle Hard: Do more with less.
- Teach, don’t preach: Knowledge grows when shared.
Perks:
- State of the Art gadgets
- Complete Health coverage for you and your family
- Flexible work timings
- Top-notch Healthcare
- Care & Appreciation
- Flexible Schedules
- Supercharged Learning
- TechTalks Sessions
- Amazing Office Indoor Games
- Cool & Fun Working Enviornment
- Accommodation & Meal for Relocation
Our Hiring process:
- A Profile Review: Resume, Portfolios, personal websites, Github, anything else you want to share with us.
- A Technical task that relates to the work you will be doing
- A Final round of interview
- An Offer and onboard you are!
Know more about us @F22Labs:
Home Page
Read more
Company video
Company social profiles
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Bengaluru (Bangalore)
8 - 13 yrs
₹18L - ₹29L / yr
C++
enterprise design patterns
Architecture
Data Structures
Multithreading
At Sapient Global Markets, we are quite literally on the front lines of the biggest issues facing the global markets leaders today – investment banks, asset management firms, wealth managers, oil and energy firms, and government and regulatory agencies. Driving transformation and leading change within these industries requires big thinkers who bring insight, knowledge, technical acumen and passion for innovation. What we offer is the opportunity to join a recognized leader in developing and delivering groundbreaking solutions for today’s dynamic global marketplace and an award-winning culture that fosters growth and leadership. Choose to be a Troublemaker – challenge the status quo, innovate, disrupt and seize the opportunity to transform yourself. All this while having fun along the way!
Job Title:
Specialist Platform – C++
Job Summary:
The candidate will be working in a global development team environment spread across various locations building/supporting IT solutions for TRM domain (FO, MO and BO)
JOB RESPONSIBILITIES
- Owns consistency and high quality in solution delivery
- Sets up the development and production environments and troubleshoots performance issues
- Participates in architecture and design reviews for projects that require complex technical solutions
- For package implementations, performs the gap analysis between business requirements and the package features and design the configuration, customizations, extensions, interfaces required to meet the requirements
- Represents the organization in customer-facing communication pertinent to Sapient’s technical expertise on the specific platform
- Develops and promote architectural best practices and standards
- Participate in development stage and play role of hands on developer as and when required
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Experience Guidelines:
YEARS OF EXPERIENCE - 9-12 yrs.
We are seeking experienced people
- With strong hands on development experience on C++ development
- Capable of building architecture/design from scratch or taking existing production architecture and changing requirements to come up with cohesive, intelligent and logical solutions to the problems.
- The person will be leading and mentoring other developers to make significant contributions to the team and should be ready to be hands down as the situation demands.
- In-depth understanding of OOAD concepts and is able to think through a problem at abstract level to come up with the solution.
- Stronghold on applying enterprise design patterns to solve complex business problems. Has ability to understand the need of patterns, and has experience in doing tradeoffs to decide which pattern to use when.
- Experienced working and designing n tier applications. Should definitely be able to design / architect / have thoughts on the backend layer as well.
- Deep understanding of C++ specifically with respect to designing and development of core business layers of the application.
- Must have good working knowledge of designing and developing multithreaded applications.
- Hands on development work on C++ as core programming skills for at-least 5 years, preferably on Linux /Unix
- Strong experience using and implementing data structures.
- Should have experience in large and complex distributed systems (knowledge of CORBA/RMI/DCOM/etc)
- Should have good understanding of RDBMS with decent experience in writing complex SQL and stored procedures.
- Should have good understanding of messaging middleware concepts, usage and application (Message Queues, TIBCO, etc).
- Possess good communications and interpersonal skills
- Investment banking domain experience is added advantage
- Team player and able to assist junior member in development
- Good communications to handle coordination and liaison with different stakeholders
- Software Modularity
- Innovative design features
- High level Business Operations
- Interact with clients on conceptual & practical issues, Implementation techniques, appearance and Style
PERSONAL ATTRIBUTES:
- Strong and innovative approach to problem solving and finding solutions
- Excellent communicator (written and verbal, formal and informal)
- Flexible and proactive/self-motivated working style with strong personal ownership of problem resolution
- Ability to multi-task under pressure and work independently with minimal supervision
- Ability to prioritize when under pressure
Education:
Full Time Bachelor’s / Master’s degree (Science or Engineering preferred)
About Global Markets
Sapient Global Markets, a part of Publicis.Sapient, is a leading provider of services to today’s evolving financial and commodity markets. We provide a full range of capabilities to help our clients grow and enhance their businesses, create robust and transparent infrastructure, manage operating costs, and foster innovation throughout their organizations. We offer services across Advisory, Analytics, Technology, and Process, as well as unique methodologies in program management, technology development, and process outsourcing. Sapient Global Markets operates in key financial and commodity centers worldwide, including Boston, Calgary, Chicago, Dusseldorf, Frankfurt, Houston, London, Los Angeles, Milan, New York, Singapore, Washington D.C. and Zurich, as well as in large technology development and operations outsourcing centers in Bangalore, Delhi, and Noida, India. For more information, visit www.sapientglobalmarkets.com.
Sapient is a registered service mark of Sapient Corporation
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