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Sr. Executive - Investment
Global Media Agency
Sr. Executive - Investment
Global Media Agency's logo

Sr. Executive - Investment

at Global Media Agency

Agency job
via Merito
3 - 4 yrs
Best in industry
Gurugram
Skills
Media Buying
Negotiation
Media planning

  • Company  Activation Specialist team is accountable for tactical Buying and implementation for a set of clients.
  • WM Activation Specialist team to understands clients’ brand identity. Agency’s deliverables and campaign KPI’s.
  • Understand the campaign brief received from Agency Specialist lead, and provide benchmarking/ planning rates / final negotiation in line with SOP.
  • Coordination with other stakeholders, mainly the WM Planning team for deal closures
  • Negotiate with Vendors for your activation plan including campaign value adds, FCT management, campaign execution etc.
  • Optimize the activation plan to achieve the objectives/ KPI.
  • Close the optimized plan with Activation Specialist lead.
  • Track the live campaigns on daily/ weekly basis in terms of spot implementation, campaign performance, mid- evaluations etc.
  • Campaign management including performance and corrective measures. Campaign inflight optimization is compulsorily done for every single campaign
  • Follow end to end process for Campaign execution and Campaign management.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
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