Sr. Affiliate Marketing Manager

Tax & Expense Mgmt Fintech

Sr. Affiliate Marketing Manager

Unnati

Company

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Sr. Affiliate Marketing Manager

at Tax & Expense Mgmt Fintech

Agency job

via Unnati

5 - 9 yrs

₹15L - ₹25L / yr

India, Remote

Skills

Affiliate marketing

Marketing

KPI

Integration

affiliate partners

onboarding partners

US market

growth strategy

UTM tags

Work with a world-class team of finance and tech experts and grow with a leading MNC startup!!

Our client is a VC-backed fintech platform that focuses on automating the tax and financial systems for individuals across the globe. Their app uses a smart AI process and calculates various taxes and expenses as per the local law to show accurate deductions and charges in real-time and in an itemised manner. This helps the users to identify and manage their expenses and save more time and money. Secured by Mastercard and other well-known Payment Gateway products, the app makes sure not to store or share any user details like names and passwords, upholding utmost data security. With the founders and the team working out of the US and India, they are ensuring that their customers don’t have to worry about any expense ever again!

As a Sr. Affiliate Marketing Manager, you will be leading company's affiliate program, reporting to the Head of Business Development, you will be an essential part of company's growing B2C business and will focus on building and scaling the affiliate program.

What you will do:

Owning and executing the company affiliate strategy for the U.S. market
Recruiting, onboarding and growing our affiliates
Reporting on affiliate program performance to ensure partners' targets are met
Building creative assets and documentation, while also reviewing live affiliate content to ensure accuracy
Implementing tests across landing pages, suggesting creative optimizations and commission structures commensurate with internal metrics and competitive program expectations
Coordinating and guiding internal stakeholders to ensure program success (Growth, Analytics, Product Marketing, Infrastructure) while maintaining relationships with external platform owners, affiliate contractors, and agencies
Staying in tune with competition in the financial market to ensure affiliate partners are delivering value
Working closely with Business team leads, Product and Engineering teams to scope new projects, document requirements and ongoing feature improvements
Acting as the primary point of contact, escalation point, and thought leader for Affiliate Partners Onboarded
Troubleshoot integrations, pixels, UTM tags, tracking and instrumentation

Candidate Profile:

What you will do:

5+ years of experience running an affiliate strategy from the brand side, with a verifiable track-record of successes, preferably in the B2C finance or ecommerce spaces
Experience with one or more of leading affiliate platforms (e.g. Reseller Club,vCommission, Impact Radius, Partnerstack, CJ, Shareasale, Rakuten)
Comprehensive knowledge of marketing channels and how affiliate marketing fits into a growth strategy
Strong work ethic and results oriented individual
Experience setting and communicating strategy with internal stakeholders and management
Experience with responsibilities such as regular reporting, collaborative and thoughtful planning, performance management, and forecasting
A strong sense of independence and self-motivation, a bias towards action over deliberation, and a high work rate, even in a remote work environment
In-depth understanding of marketing KPIs and usage of performance model as per business requirements
Good with excel and analysis of business metrics

Work with a world-class team of finance and tech experts and grow with a leading MNC startup!!

What you will do:

Owning and executing the company affiliate strategy for the U.S. market
Recruiting, onboarding and growing our affiliates
Reporting on affiliate program performance to ensure partners' targets are met
Building creative assets and documentation, while also reviewing live affiliate content to ensure accuracy
Implementing tests across landing pages, suggesting creative optimizations and commission structures commensurate with internal metrics and competitive program expectations
Coordinating and guiding internal stakeholders to ensure program success (Growth, Analytics, Product Marketing, Infrastructure) while maintaining relationships with external platform owners, affiliate contractors, and agencies
Staying in tune with competition in the financial market to ensure affiliate partners are delivering value
Working closely with Business team leads, Product and Engineering teams to scope new projects, document requirements and ongoing feature improvements
Acting as the primary point of contact, escalation point, and thought leader for Affiliate Partners Onboarded
Troubleshoot integrations, pixels, UTM tags, tracking and instrumentation

Candidate Profile:

What you will do:

5+ years of experience running an affiliate strategy from the brand side, with a verifiable track-record of successes, preferably in the B2C finance or ecommerce spaces
Experience with one or more of leading affiliate platforms (e.g. Reseller Club,vCommission, Impact Radius, Partnerstack, CJ, Shareasale, Rakuten)
Comprehensive knowledge of marketing channels and how affiliate marketing fits into a growth strategy
Strong work ethic and results oriented individual
Experience setting and communicating strategy with internal stakeholders and management
Experience with responsibilities such as regular reporting, collaborative and thoughtful planning, performance management, and forecasting
A strong sense of independence and self-motivation, a bias towards action over deliberation, and a high work rate, even in a remote work environment
In-depth understanding of marketing KPIs and usage of performance model as per business requirements
Good with excel and analysis of business metrics

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