Software QA Engineer I

Please connect with me here and my linkedin.

Job Title: Senior Performance Marketing Manager

Location: Bangalore

Experience: 5–8 Years | Performance Marketing | D2C & Marketplaces | Revenue Growth

Industry: FemTech | Skincare | Nutraceuticals | FMCG | Consumer Health

COMPANY OVERVIEW

Miror is India's leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we've built India's largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.

Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women's Health Innovation Conference 2024

We simplify supplements using transparency, data, and proven ingredients. With a strong presence across D2C, marketplaces, and app ecosystems, we are seeking a senior, revenue-obsessed Performance Marketing leader to own acquisition, retention, and sales growth through high-impact digital strategies.

Learn more: www.miror.in

SUMMARY

Senior Performance Marketing Manager with 5–8 years of experience owning paid acquisition, revenue scaling, and multi-channel campaign strategy for D2C and e-commerce brands. Deep expertise in Meta and Google Ads, with a strong commercial lens on sales outcomes, ROAS, CAC optimisation, and full-funnel growth. A proven revenue driver with the ability to build frameworks, lead experiments, and align marketing spend directly to business growth. Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

CORE COMPETENCIES

·       Senior Paid Media Strategy — Meta Ads & Google Ads

·       D2C & Marketplace Sales (Amazon, Website)

·       Revenue Scaling & Commercial Growth Ownership

·       Full-Funnel Campaign Architecture (Prospecting → Retention)

·       Budget Forecasting — CAC, ROAS, LTV, MER, AOV

·       A/B Testing & Structured Experimentation

·       Marketing Analytics, Attribution & Incrementality

·       Conversion Rate Optimisation (CRO)

·       App-Led Growth & Marketplace Revenue Expansion

·       Creative Strategy & Performance Briefing

·       GA4, Google Tag Manager, Pixel & Conversion API

·       Revenue Reporting & Actionable Insights

·       Team Leadership & Cross-Functional Collaboration

ROLE OVERVIEW

We are seeking a Senior Performance Marketing Manager to own end-to-end paid acquisition and revenue growth at Miror. This is a high-impact, senior individual contributor role with the potential to build and lead a performance team. The ideal candidate brings a revenue-first mindset, sharp analytical thinking, and deep hands-on expertise in scaling D2C sales through paid media and performance-led growth strategies.

RESPONSIBILITIES

1. Revenue Strategy & Commercial Ownership

·       Own the paid marketing P&L — set and deliver revenue, ROAS, and CAC targets across all paid channels.

·       Build full-funnel campaign architectures aligned to monthly, quarterly, and annual revenue goals.

·       Forecast budgets and revenue projections in partnership with the business and product teams.

·       Drive sales growth across D2C, marketplaces, and app ecosystems through performance-led strategies.

2. Campaign Execution & Optimisation

·       Lead execution and optimisation of campaigns on Meta Ads (Facebook, Instagram) and Google Ads (Search, Shopping, Display, YouTube).

·       Continuously iterate on audiences, bidding strategies, placements, and creative formats.

·       Run structured A/B tests on ad copies, landing pages, and audience segments to maximise conversion.

·       Implement and maintain event tracking, pixel setups, and conversion APIs for accurate measurement.

3. Analytics, Attribution & Reporting

·       Monitor daily and weekly performance — take decisive corrective action to protect KPIs and revenue.

·       Build executive-level dashboards and reports highlighting key insights, wins, and growth opportunities.

·       Measure incrementally, optimise attribution models, and focus on LTV-driven growth over short-term ROAS.

·       Leverage data to identify revenue leakages and unlock untapped audience or channel opportunities.

4. Creative & Messaging Strategy

·       Brief the creative team with data-backed direction for high-converting ad creatives and landing pages.

·       Identify winning hooks, messaging frameworks, and creative formats based on performance signals.

·       Champion a test-and-learn culture for creative iterations tied to sales outcomes.

5. Growth, Scaling & Innovation

·       Identify and activate scalable audience pools and new revenue channels.

·       Experiment with new campaign types, emerging ad formats, and growth loops to unlock incremental revenue.

·       Lead CRO initiatives to improve landing page performance and purchase conversion rates.

·       Evaluate and onboard new tools, automation, and technologies to improve performance efficiency.

6. Team & Stakeholder Leadership

·       Collaborate closely with brand, product, content, and tech teams to align performance efforts with business priorities.

·       Mentor junior performance marketers and contribute to building a high-performance growth team.

·       Present performance insights and growth strategies to senior leadership.

QUALIFICATIONS

·       5–8 years of hands-on experience running Meta and Google performance campaigns for a D2C or e-commerce brand.

·       Deep understanding of performance metrics — ROAS, CAC, LTV, MER, AOV — and how they connect to business revenue.

·       Demonstrated track record of scaling revenue profitably at a D2C brand.

·       Strong analytical ability to derive insights from complex data and make fast, high-quality decisions.

·       Proficiency in GA4, Google Tag Manager, Shopify, and ad automation/optimisation tools.

·       Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

·       Creative mindset balanced with a rigorous, data-driven approach to problem-solving.

PREFERRED SKILLS (GOOD TO HAVE)

·       Experience in app-led growth, marketplace categories, or multi-vertical revenue scaling.

·       Familiarity with marketing automation, deep linking, and experimentation platforms.

·       Prior experience leading or mentoring a performance marketing team.

·       Interest in skincare, wellness, beauty, or consumer-first health brands.

·       Experience with incrementally testing, MMM (Marketing Mix Modelling), or advanced attribution frameworks.

TOOLS & PLATFORMS

·       Meta Ads Manager & Google Ads

·       Shopify & D2C Website Platforms

·       SEO & Analytics Tools (Ahrefs, SEMrush, Search Console)

·       Reporting Dashboards

·       Marketing Automation & Deep Linking Tools

WHAT WE OFFER

·       Competitive senior-level compensation + performance-based bonuses

·       Direct ownership of revenue outcomes with high visibility to leadership

·       Opportunity to build and scale a performance team as the company grows

·       Dynamic, data-driven, and purpose-led working environment

·       Career growth into a Head of Growth or Marketing Leadership role

WHY JOIN US?

·       Be part of a high-growth startup tackling a real and underserved need in women's healthcare.

·       Work with a passionate, purpose-driven team at the intersection of health and technology.

·       Own meaningful revenue goals with the autonomy to build and execute your strategy.

·       Competitive salary and a clear path to senior leadership as we scale toward our $1B+ vision.

TO APPLY

Connect on my LinkedIn - https://www.linkedin.com/in/indrani-dutta-a9a65135/

Years of Experience:2-5 Years
Notice: Immediate to 30 Days

Requirements:

• 3+ years of web development experience using Node.js or similar web technologies

• Well-versed with front-end code in HTML5, CSS3, Javascript, React.js with familiarity in various frameworks and template languages

• Possess strong understanding of Object-Oriented Programming.

• Proficient with database design, optimization and tuning in MySQL or MongoDB

• Experience in design patterns, unit testing, automation techniques (Selenium WebDriver)

• Exposure to Amazon Web Services (EC2, S3, EBS, RDS, SQS, Redshift, etc.)

• Exposure to Docker and Kubernetes

• Exposure to collaborating tools like GitHub, JIRA, Confluence

• Experience in frameworks such as Symfony 2, Express.js, or proven ability to learn on the job

• Experience in Microservices and REST architecture

• Exposure to Scrum methodology and XP technical practices such as unit testing, pair programming, test-driven development, continuous integration or continuous delivery

• Self-motivated, fast learner, detail-oriented, team player and a sense of humor.
  
  

   

We are looking for Hotel Operations

Location- Gurugram- Sec-32

Rotational Shifts (6 days working)

Requirements:

Freshers (Hospitality Background) and 1+ year of experience in hotel reservations, operations, or customer service, OTA.

Strong communication, coordination, and problem-solving skills.

Familiarity with OTA systems is a plus.

Job Summary:

EaseMyTrip is hiring a Hotel Operations Executive to manage post-booking activities like modifications, cancellations, and customer support. The role involves coordinating with hotels, resolving issues, and ensuring a seamless guest experience.

Key Responsibilities:

Handle post-booking queries, changes, and cancellations.

Coordinate with hotels for confirmations and issue resolution.

Support customers via calls, emails, and chats.

Manage escalations, refunds, and payment discrepancies.

Maintain accurate booking records and streamline processes.

About the Role

We are looking for a detail-oriented QA Tester to ensure the quality and reliability of our web and mobile applications. You will work closely with product and development teams to identify issues, improve processes, and deliver a seamless user experience.

Key Responsibilities

Understand project requirements and develop detailed test plans and test cases

Perform manual testing on web and mobile applications

Identify, report, and track bugs using tools such as Click Up

Execute functional, regression, integration, and system testing

Collaborate closely with developers to investigate and resolve defects

Validate fixes and perform re-testing to ensure issues are resolved

Participate in requirement reviews and provide actionable feedback

Maintain comprehensive documentation of test cases, test results, and defects

Requirements

0-2 years of experience in software testing or quality assurance

Strong understanding of QA methodologies, tools, and processes

Experience in manual testing of web and/or mobile applications

Familiarity with bug tracking tools (e.g., Click Up, Jira, etc.)

Good analytical and problem-solving skills

Strong attention to detail and communication skills

Job Overview: Paytm Field Sales Executive

As a Paytm Field Sales Executive, you will be responsible for driving the adoption of Paytm’s digital payment solutions, including EDC machines and QR code onboarding, across industries such as Oil and Gas, Dairy, Railways, and Enterprises. This role involves engaging with new customers, generating leads, and promoting Paytm's products to help businesses transition to digital payments. You will work in a dynamic, target-driven environment, offering solutions that simplify transactions for businesses while contributing to Paytm's growth. If you're a self-motivated individual with a passion for sales and technology, this is the role for you.

Key Responsibilities:

• Sales Target Achievement: Drive sales and onboard new customers in assigned regions (Oil & Gas, Dairy, Railways, and Enterprises).
• Customer Onboarding: Manage the onboarding process for customers using QR codes for seamless integration of EDC machines.
• Product Promotion: Promote and explain the features and benefits of EDC machines to potential clients.
• Market Research: Identify new business opportunities by sourcing and acquiring new clients within a 4-5 km radius.
• Lead Generation: Generate leads through personal networking, door-to-door visits, and other sales strategies. (Leads will not be provided by the company.)
• Post-Sales Support: Ensure customer satisfaction by providing post-sales support and service, including resolving issues and offering product recommendations.
• Installation Support: Collaborate with senior team members to install active machines and ensure they remain functional for more than 10 days.
• Documentation and Reporting: Maintain accurate sales records and reporting of all activities, including leads, sales, and installations.

Requirements:

1. Educational Qualification: 12th passed with good sales skills; bachelor's degree is a plus.
2. Skills: Strong sales and communication skills.
3. License: Driving license is optional (preferred but not mandatory).
4. Transportation: Must own a bike for commuting.
5. Documentation: Candidate’s name on Aadhaar Card and PAN card must be identical.
6. CIBIL Score: A CIBIL score of 550 or more. Candidates with 0 and -1 CIBIL score may be considered if they have never taken a loan.

Key Products:

• EDC Machines: Electronic Data Capture devices used for secure payment processing.
• QR Code Onboarding: Simplified customer onboarding using QR codes for easy installation and setup.

Working Conditions:

Working Days: Monday to Saturday

Working Hours: 9:30 AM to 6:30 PM

Conveyance Allowance:

Oil & Gas: ₹100/day

Dairy: ₹100/day

Railway & Enterprises: ₹800/month

Salary & Incentives:

Base Salary: 80% of sales value (based on successful deals)

Incentive: An additional ₹2000 incentive for each active machine installation that remains operational for more than 10 days.

Benefits:

• Growth Opportunities: This role offers growth potential based on individual performance and sales achievements.
• Incentives & Rewards: Additional incentives for each active machine installation and other performance-based rewards.

We are looking out for an iOS Developer to join the Mobile team to take end to end ownership of our iOS Consumer App. We are looking out for someone who speaks fluent Swift and loves shipping and building beautiful, maintainable and scalable apps.

Requirements:

• You have 2-6 years of experience working with Swift and Objective-C whenever you encounter the pitfalls of Swift.
• Familiarity with MVC, MVP, MVVM and VIPER architectures.
• You have worked on 2-3 production apps with MAU's in the range of 25K+.
• You love getting your hands dirty and are dealing with legacy parts of the code bases.
• You have experience building projects from scratch as well as building on top of existing code bases.
• You have handled complex views ranging from Form Heavy views to Animation Heavy views.
• You have a strong bias towards action.

Good to have:

• Experience dealing with Location Data along with Mapping interfaces like Google Maps, Map Box or MapMyIndia.
• Experience implementing CI/CD, Automated Tests and Unit Testing.
• Experience with RxSwift, Alamofire, Kingfisher, Lottie, SwiftyBeaver, Firebase SDK, Clevertap SDK and ObjectMapper.
• Implementing designs w. r. t HCI guidelines.

What you need to have: