Social Media Specialist

Job Responsibilities.
● Understanding the client's core product or service, the target audience & market, the problem that
the product or service intends to solve
● Managing end to end social media presence for brands, social listening & reputation management
● Thinking of monthly campaign ideas in participation with the copy & graphic design teams
● Heavy client coordination & interaction
● Preparing long term platform wise social media strategy for brands
● Generating ideas for moment marketing
● Monthly sentiment analysis & reporting for brands you handle

We at AiSensy, are building end-to-end WhatsApp based Marketing Automation, CRM & Customer Support platform for Enterprises & growing SMBs. Helping brands like SkullCandy, NMIMS, Byjus, Rentomojo, etc.and are handling 5 million+ messages per month.

 

Key responsibilities:

1. Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns
2. Develop and monitor campaign budgets
3. Plan and manage our social media platforms
4. Prepare accurate reports on our marketing campaign's overall performance
5. Coordinate with advertising and media experts to improve marketing results
6. Identify the latest trends and technologies affecting our industry
7. Evaluate important metrics that affect our website traffic, service quotas, and target audience
8. Work with your team to brainstorm new and innovative growth strategies
9. Oversee and manage all contests, giveaways, and other digital projects
10. Plan and execute all digital marketing, including SEO/SEM, Google Ads, marketing database, email, social media, and display advertising campaigns
11. Design, build and maintain our social media presence
12. Launch and drive digital initiatives

The purpose of this job is to be a part of the digital marketing team of a fast-growing online first Ayurvedic products brand and actively work on the digital promotion and campaigns of the brand

1. Develop and manage digital marketing campaigns
2. Oversee the social media strategy of the brand and work with an agency
3. Periodically run website audits for the company’s websites and pass on feedback to the tech team
4. Oversee and optimize content for the website and social networking accounts such as Facebook, Quora, Youtube, etc.
5. Track and analyze website traffic flow and provide regular internal reports
6. Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
7. Continually work on the Search Engine Optimization of the website(s)
8. Fix any errors or bugs in online content
9. Edit and post videos, podcasts and audio content to online sites
10. Create online banner adverts and oversee pay per click (PPC) ad management
11. Write copy for email marketing campaigns
12. Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
13. Attend networking events

Education Qualifications:

Minimum Graduate, PG & MBA preferred   

 

Experience & Skills:

• Minimum of 1-2 years work experience
• E-commerce experience preferred
• Consumer good experience preferred
• Proficiency in MS office and online tools for digital marketing

Ability to communicate in Hindi and English

A little about Flynote (http://www.flynote.in">www.flynote.in):

 

Flynote is an international vacation platform with a belief that the best way to plan your trip is to speak to someone who has lived there. To get this done, we work with a global community of travel enthusiasts (Flynote Fellows) who travel and experience the world on our sponsorship. We then leverage this experience to monetise their passion for travel, using Flynote’s Technology Platform to plan & book highly tailored itineraries for our holidaying customers.

 

Founded by IIT Kanpur-ians in 2018, we are backed by some of the largest venture capital firms in the world & labelled as one of the top 15 early stage startups in Asia.

 

We are looking for great talent to join as earliest members of our team and make the world travel.

Media: 

1. CNBC: http://bit.ly/2XB70FQ
2. YourStory: http://bit.ly/2ID2CTr
3. Techcrunch: https://tcrn.ch/2ICn46E

As a Social media marketing specialist your major responsibilities revolve around acquisition of travellers (leads) from social media channels such as Facebook & Instagram. This role requires you to take the ownership of the following responsibilities : 

 

• Research on current benchmark trends, audience preferences and then design strategies for paid acquisition via social media
• Managing a budget to be spent on social media ads
• Design and execute social media ads and align the goals of marketing, revenue and supply team
• Brainstorm new and creative growth strategies for paid acquisition 
• Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Diligently infuse tracking parameters and UTMs in the campaigns. 
• Identify trends and insights, and optimize spend and performance based on the insights
• Align and leverage resources from the tech team, content team, supply team and revenue team to further optimize your campaigns.
• Identify potential new audience (eg :- lookalike audience) and leverage existing customer base by running remarketing Ads.

Requirements:

• Proven work experience as a Social Media Marketing specialist in an experience, travel or hospitality industry. 
• Worked on lead generation campaigns.
• Was involved in managing a marketing budget of 1Cr+ every month.

• Ability to present and communicate ideas and strategies.
• An ability to multitask, to work on a number of projects at once with multiple managers. 
• Facebook Blueprint Certification is preferred but not a must. 

Also will be looking head of marketing position, let's discuss this in detail, help us know u better email your CV to [email protected] Regards, Govind. +919972668335

Function: Digital MarketingPosition: Business HeadPOSITION OVERVIEW:Purpose: - Overlook and manage the day to day functioning of the Social Media team. - Pitching for new clients and retention of existing clientsKey Responsibilities:- Develop digital marketing strategies to improve awareness, engagement, new customer acquisition (Cross-Sell/Up-Sell), and support client retention.- Has experience with online monitoring and measurement platforms including but not limited to Facebook Insights, YouTube Insights, Google Analytics, HootSuite, TweetDeck, and our own products- Business Development/Pitching to new clients- Mentor and provide training to communication and management professionals throughout the organization on best practices for creating, managing, monitoring, and developing content for social networks- Work with brands / clients to explore and identify ways to integrate social media into business strategies and marketing campaigns- Take a proactive approach to account and relationship management with the goal of providing superior customer experience- Up-selling to existing clients- Take a proactive approach to account and relationship management with the goal of providing superior customer experience- Responsible in providing innovative solutions to clients/campaigns- Manage day to day operations of the team- Is the escalation point for the accounts/campaigns running under him/her- Is responsible for the contracts/agreements- Is responsible for training of his/her Account Managers- Approving leaves of his/her account managers- Performance review of his/her account managers- Final POC for client issues/resolutions etc- (External)Reports To: Vice President/CEODirect Reports: Associate, Junior Associates, Senior Associates and Account Managers and Senior Account ManagersKey Measures: - Assign targets, KRAs and KPIs to the team and ensure that the team works towards achieving the same.- Ensure higher returns of Capital- Identifying future needs of the client and defining workflows for the team accordingly.- Developing and managing digital marketing campaigns- Review new technologies and keep the company at the forefront of developments in digital marketing.- Conduct research of companies, preparing presentations, building databases and lead generation- Overseeing the social media strategy of the company- Conceive, create and executive online media and marketing programs.- Strategize and execute social media and digital branding programs from concept to execution in partnership with various internal and external cross functional business partners. - Ensure smooth intra team communications and process deliveries. Ensure smooth intra team communications and process deliveries.- Ensuring proper protocol and communication etiquettes are adhered to at all times (for ex: emails, deadlines on deliverables, follow-ups, timely responses to clients and colleagues, etc..)PERSON OVERVIEW:Qualifications: Graduates (BA, BSc, BMM etc..), Postgraduates, Any higher professional qualifications (for example: MBA, PGDBM etc...)Experience: 4-6 years of Digital Marketing experienceSoft Skills:- Excellent command over the language- Good communication (written and verbal) skills- Creative thinking- Management skills- People skills- Being Up to date with latest trends in the market- Ability to take sound business callsLocation - Jogeshwari West, MumbaiPlease share updated CV with current CTCHR

Looking for a social media marketing person who can manage our social media and create posters using real pictures, Photoshop and lots of creativity. The role will also manage all our customers and handle any online work in terms of responding to clients and customers.

THIS ROLE IS A PERMANENT PART TIME ROLE 

Roles and Responsibilities: To develop and implement a digital marketing plan to support exponential sales growth. Manage & Execute online digital marketing strategy of company's solutions Familiar with on-page and off-page SEO, SEM, SMM Know how to increase website traffic with right keywords & content Familiar with Google Analytic, Webmaster, SEO tools Web SEO, SMO, SMM, B2B, PPC Campaigns, Google Analytic, Affiliate Marketing Email Etiquette, Blogging & Absence, Digital Marketing Online Marketing, Manage FB, LinkedIn & Twitter Accounts Identify and implement innovative SEO strategies Think creativity to produce new ideas and design concepts Skills Required : Candidate with experience from IT Software and Services Company is an added advantage. Intimate understanding of traditional and emerging marketing channels Excellent communication skills Ability to think creatively and innovatively Analytical skills to forecast and identify trends and challenges Familiarity with the latest trends, technologies. High degree of personal integrity and strong ability to work collaboratively and effectively in a fast-paced, flexible, team based environment.

*Urgently Required* Selected intern's day-to-day responsibilities include: 1. Strong Copy Writing for Social Media. 2. Content Writing Blogs, articles for various social media platforms. 3. Thorough Understanding of different social media platforms. 4. Execute social media campaigns for Facebook , Twitter, LinkedIn and others. 5. Interest or inclination towards Social Media/ Social Development and current issues of the digital industry

#Education - Any (Fresher) Graduates/ Post Graduates. #Skills Required - Good Communication skill in English, Hindi All Digital Marketing Modules. Interested candidates can send their resume on Responsibilities and Duties Continually work on the Digital marketing tools of the websites Write and optimise content for the website and social networking accounts Track and analyse website traffic flow and provide internal reports Fix errors or bugs in online content Create online banner adverts and oversee pay per click(PPC) and management Edit and post videos, podcasts and audio content to online sites Copy for email marketing campaigns Ready to attend clients or visit at client place.