Social Media Executive

Job Summary

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.

Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.

To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.

Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.

Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).

Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.

Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills

Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.

Understanding best practices for UI and UX for websites

Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)

Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus

Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus

Prior experience working in diverse client portfolio

Benefits

5 Day working

Flexible work from home policy

Company sponsored team outing and parties

Company sponsored lunch

No dress code

Salaries at par and above the industry standards

Great Learning and growth opportunities

Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally

Diverse and exciting client portfolio of internationally renowned brands

CLIENT: MNC PRODUCT-BASED COMPANY

ROLE: REACT JS

LOCATION: BANGALORE CANDIDATES ONLY APPLY.

EXPERIENCE:4 YEARS TO 7 YEARS

CTC: up to 30 LPA

NOTE: Candidates from Bangalore should only apply.

Serving notice periods (30 days)/ Immediate Joiner.

• Hands-on working knowledge and experience are required in:

.Typescript, JavaScript, HTML5, CSS

. Deep Knowledge of Frameworks like React.

.Deep Knowledge of tools like Yarn, Grunt, Gulp, npm etc.

.Knowledge of Restful APIs, JWT, and OAuth2.

.Relational Databases (PostgreSQL, MySQL, SQL, PLSQL, etc.)

.Agile Methodologies (Scrum, TDD, BDD, etc.)

.Knowledge of Benchmarking and Optimization Frameworks

.Translating designs and wireframes into high-quality and optimized code

.Knowledge of JavaScript MV-VM/MVC frameworks

.GIT/Bit Bucket, Jira, Maven/Gradle, Jenkins, Visual Studio Code.

• Experience with several of the following tools/technologies is desirable:

.Microservices Architecture

.Cloud Platforms (AWS, Azure, GCP), preferably AWS

.NoSQL Databases (Redis, Elastic Search, Mongo etc.)

.Optimizing components for maximum performance across a vast array of web-capable devices and browsers d. Knowledge of CDN will be a Bonus

• Knowledge of the following technologies is a plus:

.Other Programming Languages (Java, etc.)

. Unix/Linux environments

. Continuous Integration and Continuous Delivery Tools like Jenkins, Git, etc

What you need to have:

• 2+ years experience as a Brand Manager / Category Manager / Marketing Manager or similar experience in a startup also works
• Sales/P&L Management - Any experience in managing top line sales and responsible for achieving top-line numbers
• Marketing - Has managed marketing strategy; worked with cross-functional teams to execute marketing campaigns 
• ECommerce experience - Should have a fair understanding of online/digital sales and marketing - Familiar with managing digital campaigns and online customer journey   
• Strong growth trajectory    

We are looking for an experienced IOS developer who can help make our IOS app even more spectacular for the highest performing professionals globally.

About Track

The calendar is a tool that can assist you to achieve your highest human potential. Being productive with your time and collaborating efficiently with others is key to it. And Track (https://thetrackapp.com) is the fastest calendar experience ever. We've redesigned the calendar from the ground up to be fast, simple, effortless and also fun.

The Team

We are a small and efficient team and speed is part of everything we build and do

We are backed by amazing investors from India and US who have cofounded startups which had massive exits and the investors are currently on boards of Unicorn startups.

The Founder has over 12 years of experience in technology, studied and worked in the US for 8 years, and has cofounded a startup before.

Expected Skills :- 

1. Abillity to write API calls that work efficiently in the background
2. Ideally worked with Realm DB but SQLLite is fine 
3. Ability to take a design and create a replica using programmatic code. We don't use Storyboard. 
4. Should have great knowledge of Architecture patterns like MVC, MVVM 
5. Ability to work with Notifications 
6. ideally should have worked on Extensions
7. Excellent debugging skills
8. Excellent problem solving skills 
9. should understand how to make asyncronous non blocking API calls. 
10. Having worked on a Chat application that uses Websockets, or XMPP or Firebase would be a big bonus .
11. Having worked with OAuth2 flows or Google apis would alos be a big bonus

Personal Skills 
1. Go getter attitude. Should look for things that can improve and then go ahead and make them better. 

How we hire? 

You typically do a project that can be completed within a week. If the quality is great, we will pay you for it. Sometimes that's good enough. Sometimes we may to a problem solving / algorithm interview after that. 

As a Front-end developer, you will work with motivated individuals who are passionate-beyond-measure to offer the Ultimate Shopping experience to consumers. You will leverage the latest technologies (HTML5, Javascript, ajax) and application paradigms (web apps on the desktop) to create a beautiful client that runs seamlessly on windows, mac, chrome, firefox, IE, safari.

Responsibilities:

• Implement Visual Designs in standards compliant, clean markup (HTML5/CSS3/JS)
• Develop responsive designs and thoroughly test cross browser compatibility of all product interfaces
• Identify and research new UI technologies
• Suggest and implement improvements to existing product interfaces
• Assist in building wireframes/prototypes
• Make data driven decisions based on analytics to improve user engage
• Advise, collaborate with, and synthesize feedback from designers and the backend team.
• Ready to explore and perform tasks that are out of your own pool of expertise
• Fulfil several project requests simultaneously while meeting tight deadlines.
• Make pages optimized for both performance as well as SEO

Requirements:

• Expert in making scalable and modular Front End code
• In depth knowledge of HTML, CSS & JavaScript
• Good experience in making Progressive Web Apps
• Knowledge of cross browsers & devices development issues and inconsistencies
• Good knowledge and experience in ReactJS and Server Side Rendering
• Experience in setting up & running task runners like Gulp & Webpack
• Experience in CSS pre and post processors like SASS/Stylus & PostCSS (we use SASS combined with PostCSS) & BEM style coding
• Experience in creating transitions/animations at 60fps especially on mobiles

1. Develop new key account relationship and act as the main point of contact to ensure effective communication and services deliveries to meet or exceed client expectations
2. Provide ongoing customer and technical support for products and services
3. Assist in preparing quotations, provide pricing and availability of products
4. Entry of orders, process and invoices
5. Effectively communicate and coordinate with logistics and lab during all steps of the ordering process from inception to completion
6. Develop and maintain existing accounts by identifying customer needs and recommending relevant products/solutions
7. Participate in business development strategies. 
8. Responsible for the business growth and execution of business development/sales strategy to achieve the target.
9. Maintain professional and technical knowledge; participate in industry trade shows and conferences
10. Review and maintain assigned accounts in the CRM for accuracy.
11. Extensive exposure and knowledge in exports documentation, shipment and sales generation is must.

• Maintain track records of process followed
• Submitting business reports to the system as on requirement
• Report to the organization/board periodically
• Extended analysis of the specific tasks with SWOT
• Budgeting for efficient working & operation
• Cost control exercises and implementation
• Follow the SOP to analyze, execute & follow
• Performance indicators modelling for the Operations
• Track department progress & performance
• Department forecast & planning
• Process & Ancillary tool development as per market requirement
• Implementation of the updated procedures
• Adapting the recent company policies
• Training the team members in the process
• Guiding & Metering the team reporting to you.