Digital Marketer

About UpSolve

We built and deliver complex AI solutions which help drive business decisions faster and more accurately. We are a typical AI company and have a range of solutions developed on Video, Image and Text.

What you will do

• Capture and edit photographs for social media platforms.
• Create post captions
• Use correct hashtags
• Interact with client to understand business requirement
• Manage digital ads

Working Mode: Remote (India)

What are we looking for

• Excellent communication and collaboration abilities.
• Ability to work effectively in a fast-paced and dynamic team environment.
• Creative mind

We are looking for a strategic, driven, and creative marketing mind to join our team and own all of our prospect-facing digital marketing efforts through the buyer’s journey. Working collaboratively with the founders, the digital marketing manager will be responsible for overseeing all online demand generation programs for Sarcon. This includes, but is not limited to, channels and tactics such as SEO, CRO, landing page optimization, SEM (AdWords), paid social, third-party review sites, and more. This position will play a lead role in expanding our presence, regularly optimizing our existing and upcoming channels, and evolving our brand outreach.

• Lead digital marketing planning and execution against specific MQL, MQA, pipeline, and revenue goals
• Strategize, execute, and measure all paid search, search ads, social ads, banner and display ads, etc.
• Own the strategy for all on-page SEO, landing page optimization, and conversion rate optimization
• Work collaboratively with other marketing team members and the Sales team on evolving our email nurture strategy and full-funnel prospect outreach
• Create and organize marketing and content calendars, deliverables, and program documentation
• Play a role in evolving our technology stack, discovering new opportunities for us to reach prospective customers
• Work closely with Sales on feedback, collaboration, and education

• Have 5+ years of experience in marketing
• Have proven experience creating, managing, and optimizing marketing programs resulting in new business and positive ROI
• Have a strong history of B2B (preferably SaaS) marketing experience
• Have working knowledge of all Google platforms, including AdWords and Analytics
• Demonstrated ability to shift marketing messaging, tactics, and strategy for small, medium, and enterprise-sized companies
• Have strong analytical and critical thinking skills
• Work collaboratively and respectfully with other team members, regardless of position
• Have strong oral and written communications skills
• Enjoy learning and growing in new environments
• Experience working directly with Sales

We are looking for a Senior Performance Marketing manager (PPC/SEM) who will be responsible for paid advertising for this company across Google Ads, Social ads and other demand-gen channels.

Our ideal candidate has a blend of analytical and creative mindset, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our Sales, product, design, and broader marketing teams.

• Strategise, execute, monitor, and manage campaigns across multiple platforms such as Google Ads (incl. Search, Display & Youtube),, Facebook Ads & Linkedin Ads.
• Oversee growth in performance campaigns to meet the brand's business goals and strategies.
• Should have hands-on experience on managing landing pages, keyword plans, ad copies, display ads etc.
• Should have extremely good analytical skills to figure out the signals in the campaigns and optimize the campaigns using these insights. 
• Implement ongoing A/B and user experience testing for ads, quality score, placements, dynamic landing pages and measure their effectiveness.
• Monitor campaign performance & budget pacing on a day-to-day basis. 
• Measure the Campaign performance parameters methodically, analyze campaign performance, compile and present detailed reports with proactive insights.
• Be informed on the latest trends, best practices, and standards in online advertising across demand-gen channels.
• Perform Media Mix modeling. Design, develop, and monitor other digital media buying campaigns.

• 5-10 years of pure PPC experience, preferably in a SaaS company managing annual budgets of more than 2 mn USD.
• Highly comfortable with Google Ads Editor, Linkedin Ads, Facebook Business Manager & such.
• Strong working knowledge of PPC Automations/Rules/Scripts and best practices with the ability to analyze Campaign metrics on Excel/Data Studio and optimize campaigns with insights.
• Experience working with Ad channel APIs and other data APIs to deep-dive into metrics & make data-informed optimisations.
• [Good to have] Working knowledge of SQL, Data Warehouses (Bigquery), Data connectors/pipelines, blends/joints (for blending multiple data sources) etc.
• In-depth experience with GA4. Clear understanding of Web Analytics.
• Comfortable writing and editing content for ad copies, landing page snippets, descriptions, etc.
• Experience with running Campaigns for US, European, and the global markets.

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of content, interact, and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at this company

It  is a rapidly growing fintech SaaS firm that propels business growth while focusing on human motivation. Backed by Giift and Apis Partners Growth Fund II, Company offers a suite of three products - Plum, Empuls, and Compass. The company works with more than 2000 clients across 10+ countries and over 2.5 million users. Headquartered in Bengaluru, Company is a 300+ strong team with four global offices in Dubai, San Francisco, Dublin, Singapore, New Delhi.

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. We however assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

‍

This Social Media Executive is suited for someone with an entrepreneurial spirit and wants to get a first-hand experience in various things that happen in a new organization. A candidate that doesn’t mind about living any challenging experience by owning it to self.

Candidate will be given responsibilities of supporting (including but not limited to) social media strategy planning, online advertising, promotions, & Ad-Campaigns. He/she will monitor and create aggressive marketing on Instagram & Facebook and create engaging content for blogs, forums and other social networks like Facebook, Twitter, Instagram, LinkedIn, Quora, Pinterest, etc.

He/she will optimize our website, blogs and social media content for maximum reach and impact (e.g. SEO/SEM) by using keyword analysis and cost/benefit analysis. They will develop a content calendar on a weekly and monthly basis.

Our company’s culture is unique in that we truly live by our values of friends first, integrity and doing the right thing.

Communicate with Web developer to better our existing website

Communicate with SEO agency to assign task to them and take reporting on weekly basis

Creating templates and send bulk emails through Mailchimp

Making posts for SMO and posting them

Maintaining different MIS for measuring the progress of digital marketing efforts

Job Types: Full-time, Permanent

We are looking for an enthusiastic a Digital Marketing Intern for leading Digital marketing & Blockchain solutions partner based in Mumbai to assist in the planning, execution and optimization of our online marketing efforts. The promotion of services and solutions through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities and Duties

1) Excellent understanding of digital marketing concepts and best practices

2) Excellent knowledge of SEO and off-page optimization

3) Knowledge of Wordpress ( or at least interest in learning wordpress is preferred)

Qualifications and Skills:

Mandatory : Candidate should have completed Digital marketing course.

Education : 12th or Graduation with Digital Marketing Course.

Excellent communication and interpersonal skills.

Analytical mindset and critical thinking.

Benefits :

1. Stipend

2. Work from home

3. Internship Letter

4. Letter of recommendation/ appreciation

5. Full time Placement offer after completion of Internship (Based on performance)

Contract length: 5 months