Senior Manager - Product Marketing

Purpose

We are working hard to be the world's most loved skill-learning platform & build the future of passion. We are here to do the best work of our lives, and together, we hope you are too. Come & help shape the future of inspiration & passion. As an early team member, you get to shape the direction of our products, company culture, hiring & product engineering practices.

Performance Marketer

About the role

● Own and drive a full-funnel global paid media strategy. You’ll define and shape our paid acquisition strategy, driving acquisition and assessing the full-funnel impact of our paid channels on activation, conversion, and retention.

● Experiment and test campaigns. You’ll design and execute testing roadmaps to evolve new campaign strategies, measuring performance to achieve maximum returns in any paid spend.

● Analyse, assess performance and iterate. You’ll analyse performance results and make recommendations for decisions across spending, targeting, bidding, creative, landing pages, and more.

● Partner and collaborate cross-functionally. You are highly collaborative in your approach and work closely with your counterparts across design, engineering, growth, and product.

● Be a leader in your craft. You’ll stay abreast of industry best practices, channels, and strategies, and identify new growth opportunities.

● As the senior member of the Marketing and Growth team, you'll be expected to set up

repeatable processes and help us scale the function as we grow.

● Problem solves some of the best consumer marketing problems on a global scale

What are we looking for?

● 5+ years working in the marketing or growth function, preferably in a startup.

● Proven experience in managing paid digital campaigns. You have a solid understanding of performance marketing, conversion, and customer acquisition.

● Hands-on experience in Google AdWords and Display/Social ads is a must. Expertise in one of them is a pre-requisite.

● Experience in subscription businesses is a bonus (Free to Paid, Recurring constructs). Also, experience in web-based marketing (we use apps mostly for engagement, and most of us customers convert on the web - both desktop & web)

● You are a self-starter and can make decisions on your feet with minimal supervision, and end-to-end ownership to drive outcomes.

● You possess deep customer empathy and love getting your hands dirty with data

● We are location agnostic, but in the same time zone (India). We have a small garden office @Jayanagar, Bangalore (home to some of the best dosas in India) to jam together on anything that requires space.

We are hiring for Salesforce Community Cloud

8+ years of experience

3 yrs experience in Salesforce Community development.

Expert in Lightning component development

Should be able to set up and manage communities

Should be able to customize Communities

Should have experience on salesforce Integrations

Should some exposure to Mulesoft Any point Platform

Collaborating with the client to understand their business objectives and shepherding them through the intricacies of the Salesforce platform. Analyze and review of business, functional, and technical requirements

Design and create application architecture and develop solutions that achieve the customer’s objectives that are secure, scalable and maintainable; translating business requirements into systems, services, and solutions. Implementing automation to improve processes

Participate in project team meetings and communicate effectively with business and technical team members and stakeholders, include across team and organizational boundaries

Reporting project status as required

#hiring #community #salesforce #salesforcecommercecloud #salesforceconsultant #salesforcecommunity #sfdc

Experience: 1+ Years

Roles & Responsibilities:

Design and develop cross-platform mobile applications using React Native, ensuring high performance, responsiveness, and code quality.

Collaborate with UI/UX designers and backend developers to implement intuitive and visually appealing user interfaces.

Contribute to the technical design and architecture of mobile applications, ensuring scalability, modularity, and maintainability.

Evaluate and select appropriate libraries, frameworks, and tools to enhance the development process and application performance.

Implement new features and functionality in mobile applications based on project requirements and specifications.

Write clean and efficient code, conduct thorough testing, and ensure proper documentation of the implemented features.

Participate in code reviews and provide constructive feedback to team members. Collaborate closely with cross-functional teams, including designers, product managers, and backend developers, to ensure smooth project execution and timely delivery.

Identify and resolve bugs, performance issues, and other technical problems in mobile applications. Conduct debugging, testing, and optimization to ensure the stability and reliability of the applications.

Optimize the performance of mobile applications by identifying and addressing bottlenecks, reducing loading times, and improving memory usage.

Conduct profiling and performance testing to enhance the overall user experience.

Write unit tests and conduct thorough testing to ensure the quality, functionality, and compatibility of mobile applications across different devices and platforms.

Collaborate with quality assurance engineers to identify and resolve any defects or issues.

Stay updated with the latest trends, best practices, and advancements in mobile app development, particularly in the React Native ecosystem.

Continuously enhance your skills and knowledge to contribute to the improvement of the team's development processes and standards.

Requirements:

Proven experience as a Software Engineer, with a minimum of 1+years, specifically in mobile app development using React Native.

Strong proficiency in JavaScript, TypeScript, and React Native framework.

Familiarity with native mobile development (iOS and Android) and related tools.

Experience with mobile app testing frameworks, such as Jest or Detox.

Understanding of RESTful APIs and integration of mobile apps with backend services.

Knowledge of mobile app performance optimization techniques and tools.

Familiarity with Agile software development methodologies and practices.

Excellent problem-solving and analytical skills.

Strong communication and collaboration skills, with the ability to work effectively in a team-oriented environment.

Preferred Qualification:

Bachelor's degree in Computer Science, Software Engineering, or a related field

We are looking for an experienced and knowledgeable SEO (Search Engine Optimization) Manager to join our Marketing team! As a SEO Manager you will be responsible for planning, implementing and managing our SEO strategy. As our online presence is extremely important for the success of business, your position will play a huge role in driving our business' growth and success.

• Develop and provide reporting daily/weekly/monthly reporting on the health of SEO.
• Plan, develop and implement our SEO strategy
• Work towards organic search optimization and ROI maximization
• Regularly perform thorough keywords research
• Identify key SEO KPIs
• Prepare and present reports regularly
• Identify problems and deficiency and implement solutions in a timely manner
• Suggest improvements in process and productivity optimization
• Collaborate with web developers and marketing team
• Stay up to date with the latest SEO and digital marketing latest trends and best practices

Requirements & Qualifications:

• 3 years of experience as SEO Manager or similar role, , ideally in an enterprise level capacity
• 3 years of experience in planning and implementing a successful SEO strategy, , ideally in an enterprise level capacity
• Proven success in SEO
• Familarity with Google Console and other such tools
• 5 years of experience web analytics, marketing, and business development
• Familiarity with HTML, CSS, JavaScript
• In- depth knowledge of research principles and methods and experience in analyzing data
• Sense of ownership and pride in your performance and its impact on company’s success
• Critical thinker and problem-solving skills
• Team Player
• Good time-management skills
• Great interpersonal and communication skills

Experience Level – 3 to 5 years

Responsibilities

• Review and analyze system specifications.
• Collaborate with team to develop effective strategies and test plans.
• Execute test cases (manual or automated) and analyze results.
• Evaluate product code according to specifications.
• Create logs to document testing phases and defects.
• Report bugs and errors to development teams
• Help troubleshoot issues.
• Conduct post-release/ post-implementation testing.
• Work with cross-functional teams to ensure quality throughout the software development lifecycle.

Skillset

• Familiarity with Agile frameworks
• Ability to document and troubleshoot errors.
• Working knowledge SQL
• Excellent communication skills
• Attention to detail.
• Analytical mind and problem-solving aptitude
• Strong organizational skills

Must Have

• Experience in UFT
• Jmeter is an added advantage.
• API testing experience
• ISTQB Certification