Lead AI Engineer

We are looking for a highly creative and experienced Copywriter to join our dynamic marketing team.

Key Responsibilities-

• Write and edit website content, including landing pages, blog posts, product descriptions and social media posts.
• Conduct keyword research and apply SEO best practices to optimize content for search engines.
• Collaborate with marketing team to develop content strategies and brainstorm new ideas.
• Research industry trends and competitors to ensure content is current and marketable.
• Proofread and edit content for grammar, spelling and clarity.
• Ensure all content meets brand guidelines and is consistent in style and tone.
• Track and analyze website metrics to evaluate content performance.

Requirements-

• Minimum 5 years of experience in Copywriting.
• Excellent communication in English.
• Must be comfortable with location ( Sabhapur)
• Graduation is must.
• Salary - Up to 35k

Avegen is a digital healthcare company empowering individuals to take control of their health and supporting healthcare professionals in delivering life-changing care.

Avegen's health management platform is being used by healthcare providers in the U.K. and India to take care delivery beyond the four walls of the hospital/clinic, ensuring that patients have access to personalized care. The platform enables better patient management leading to improved outcomes.

Responsibilities, Skills:

• Own
• Take the deliverable through lifecycle (Spec review, Test design, Test execution and defect reporting, Segregation tests in smoke, sanity, regression, Customer Issue reproduction, test case addition/update, automation to build regression suite for Customer reported issues
• Help with issue reproduction and debugging
• Keeping required documentation up to date for compliance for every deliverable

• Perform under guidance
• Review requirements, specifications and technical design documents to provide timely and meaningful feedback
• Create detailed, comprehensive and well-structured test plans and test cases
• Estimate, prioritize, plan and coordinate testing activities
• Liaise with internal teams (e.g. developers and product managers) to identify system requirements
• Track quality assurance metrics and QMS compliance
• Automate smoke, sanity and regression suite for backlog
• Expected to take initiative
• Stay up-to-date with new testing and test automation tools and test strategies
• Contribute to SDLC discussion and tweak processes to Avegen specific needs including waterfall, agile, hybrid, etc.

Educational Qualifications:

● Bachelor’s Degree in Engineering

● Additional business degree/Certification in Agile or Scrum preferred

Good to have ISTQB certification

Job Profile : Creative Content Creator

CTC Range: 3-6 LPA

Job Essence -

It’s Only Words ..and the words are all I have ..to take your heart away…

Or

Country Roads take me home ….

Or

Har rang kuchh kehta hai…

We are looking for those who can feel the soul of seasons, the flora and fauna, the mountains, and the river…similarly if they feel the soul, the character of a brand to communicate and build the connect with its audience!

We are looking for content professionals to handle narrative based writings for content pieces for ever growing and global brands we have in our portfolio.

You should be digitally savvy/from media background/writer/author or be the next new age Prahlad Kakkar, Prasoon Joshi, Piyush Pandey, Josy Paul, R Balki, Alque Padamsee in making in Digital Agency world with a good grip on brand communications driven by content strategy.

You should be able to think beyond the universe to the roots of our nation, work on your style of content and help in brands’ facelift/makeover/launches. This applies to the messaging for all the audience’s touch points.

Our clients rely on us with trust of the above. We are their Partners in Progress (not a typical agency vendor). We may even help them to make their brand mandates, manifestation plans and guidelines. So there is almost no instructional or Copy/Paste working. You need to be as original as you are!

Overview :

The Creative Content Creator will be responsible for conceptualizing, writing, shooting, and/or editing various types of content, that align with the brand's voice, tone, and messaging. Your role will involve understanding latest digital social media trends and incorporating them into your content to drive user engagement, promote the brand's message, and achieve the overall marketing goals. You will collaborate closely with other content creators, creative designers, video producers/editors, the director of social media + connections, and other stakeholders to develop content strategies, craft impactful messages, and optimize content for various social media channels. Your experience in creating content that resonates with social media audiences and existing trends will be essential in driving user action and promoting the brand's presence in the social media landscape.

Key Responsibility Areas :

• Conceptualize compelling and engaging paid and organic copy, graphics and/or videos for social media platforms.
• Actively search for and identify trends (geographical/regional, temporal, and intuitive) that are relevant for the brand’s audience within the latest social media and connected platform trends, visual design trends, and industry best practices to ensure the brand's social media content remains relevant and effective.
• Deliver still and video assets weekly to maintain Brand’s organic social presence, ensuring the Brand is actively engaging in cultural social conversations.
• Ensure that all copy created for social media platforms aligns with the brand's messaging and tone. While all visual assets adhere to established brand guidelines and the brand’s visual identity.
• Work with the client servicing manager, creative designers, video producers/editors, and other stakeholders to develop copy and visual strategies for social media platforms that align with the overall marketing goals and objectives, including messaging, target audience, and content themes.
• Optimize copy for social media platforms, including character limitations, hashtag usage, and other platform-specific considerations, to ensure that the content is engaging, shareable, and drives user action.
• Edit and enhance visual content to optimize for social media platforms, including resizing, cropping, color correction, and other adjustments to ensure optimal performance and engagement.
• Concept creative ideas and develop action plans for social + connected platform (ex. digital/social activations + influencer experience) that drive user engagement and brand recognition in social space.

Work Profile:

1)     Convert ideas into content pieces. These content pieces (output) can be in the form of:

• Web Related Content:
• Pages/Sliders/Banners
• Landing Page/Forms
• Emailers/Ebooks/Downloadables – Topic/Body/Links
• Social Media Content:
• Social Media Copies
• Social Media creative content
• Blog/Articles/Press releases/Story telling/Infographics
• SEM Content:
• Paid ads content – FB/Instagram/Google/LinkedIn/YouTube

Ø Content for creative cards/videos

Ø Copies and descriptions

• Remarketing ad sets
• SEO content – Blogs/Articles using keywords
• WhatsApp messages
• YouTube descriptions/Video scripting
• Taglines
• Quotations
• Profile Writing
• Viral Content
• Media Kit/PR activities/3rd Party PR
• Media Relations
• Influencer Marketing
• Online Reputation Management(ORM) areas

2)     Planning – Understand/Work/Create/Assist

·        DMO Plan – Along with the SEM and Digital/Social Media Campaign teams

·        Manifestation Plan

·        Activity Charter - Along with the SEM and Digital/Social Media Campaign teams

3)     Team & Vendor Management: Individual Contribution, Buddy Coaching, Participate in Recruitment/Induction, KRA setting and Performance Evaluation:

·        Work Allocation Based on Activity Charter & SMO Tracker

·        Primary & Secondary Work related ownership to ensure business continuity as a part of risk mitigation

·        Setting up KRAs (using InnoWET) and Performance review

·        Time sheet Management & Analysis

·        Social Media Participation and updated Profile on all mediums

·        Work closely with the creatives/videos team for proper implementation of the campaign

4)     Review & Analytics:

·        Client’s success PPT and Report with executive summary

·        Team Productivity based on Time Sheets

·        Create phase(Web/Content and Visuals) Activity Charter Conformance Report

·        Consolidated success Report /PPT for internal stakeholders

·        Content success report and analytics tracking based on the medium

WHAT YOU WILL NEED:

• 1-3+ years of experience as a in content editing, social media marketing or other related fields, preferably in an advertising agency or marketing department.
• Excellent writing, photo, graphic, video and editing skills.
• Proficiency in Adobe Suite (i.e. Premiere Pro, After Effects) or other similar software programs(Optional)
• Proficiency in using Canva or other similar software programs for designing and video editing(Mandatory)
• Ability to adapt writing style to different target audiences and brand voices is a must
• Strong understanding of social media platforms, their features, and limitations, and ability to optimize copy for different platforms.
• Ability to work both independently and effectively in a team environment.
• Strong organizational and time-management skills.
• Excellent communication skills, with the ability to effectively articulate creative concepts and ideas to stakeholders.
• Familiarity with website landing pages and modules, banners, and additional promotional material is a plus and may be needed as extension of campaign work
• Strong attention to detail, with a keen eye for aesthetics and brand consistency.

You will work closely with the:

• Digital - Social Media and Brand ideation team
• Creative teams
• SEM/Promotions teams

You should be able to

• Believe that everything can be made viral
• Extensive research
• Work in teams
• Work in solace
• Most important: Willingness to learn

What kind of people are we looking for? Simple:

·        We don’t like experts, we prefer people who are always willing to learn and are able to learn quickly

·        Not a mere task taker.

·        Ability to work with deliverables in mind.

·        Entrepreneurial instinct beyond office cubicle

·        Intelligence to do multitasking and prioritization of work

·        Excellent communication skills- written oral and articulation.

·        Ability to initiate/participate with intelligence, thoughtful new ideas in business discussion and meetings.

·        Instinct of exhaustive reading, research ,analysis beyond the conventional format and adding value to the deliverables

·        Strong strategic bent with inclination towards learning and contributing.

·        Adaptability and flexibility to work with cross-functional areas of business.

·        Zeal to be driven by productivity than by activity

·        Self discipline and ability to do work with self supervision.

·        You do what you preach, or at least try

·        You not only work hard, you party hard too

·        You have an eye for detail

·        If you’re a (regular) blogger, we already love you!

·        You are a DIY person. Period

About Incresco:

At Incresco, we help startups and enterprises to build their MVP and for their digital transformation.

Job Description/ Responsibilities:

We are looking for a frontend developer who is well-versed in React /React Native/Next.js. You will be responsible for developing a web or mobile application. You will be joining a talented, collaborative team that is very passionate about solving this massive problem. 

Below is a list of several skills required to deliver on responsibilities for this role:

1. 0-2 years of experience in React /Next.js/ React native development
2. Should be able to write reusable, testable, and efficient code. 
3. You should be able to build pixel-perfect, amazingly smooth UIs across both web and mobile platforms. Experience In building design system is an added advantage
4. Diagnose and fix bugs and performance bottlenecks for performance that feels native.
5. Reach out to the open-source community to encourage and help implement mission-critical software fixes
6. Maintain code and write automated tests to ensure the product is of the highest quality.
7. Firm grasp of the JavaScript language and its nuances, including ES6+ syntax.
8. Rock-solid at working with third-party dependencies and debugging dependency conflicts.
9. Good to know GraphQL, Firebase, and offline storage

Benefits:
1. Competitive pay.
2. Macbooks
3. Continuous learning and solving real challenges across the globe

Immediate joiners are preferred.

Location: Bangalore

About Us: We are a group of techies, data analysts, digital marketers, and operations professionals who have come together to provide next-generation e-commerce solutions. We help brands & private labels to grow their businesses on platforms such as Amazon and their own website. We love brainstorming ideas on marketing businesses through digital media and utilize technology to execute them further to achieve the desired goals.

Current Offerings of Technology Department:

1. Creating scalable and conversion-friendly eCommerce web platforms using headless integration of Magento and ReactJS
2. Building PWAs platforms to provide a better user experience
3. Building distributor B2B portals
4. Migrating legacy systems to boost conversion and effectiveness preserving their orders, customers, product data and SEO benefits

Key Responsibilities:

1. Will be responsible for the scope management for the multiple projects undertaken
2. Work directly with clients and consultants to gather requirements to understand their goals and work with the internal team to develop the best solution
3. Liaise with external and internal teams to act as the primary technical contact for queries related to the project
4. Work with development teams to get them in sync with client requirements
5.  Improve processes & methodologies to achieve faster and better delivery of project
6. Work on internal projects (product and business intelligence projects) to achieve the goal of the respective team
7. Write user stories, document the product requirements, workflows & test criteria
8.  Actively work with Sales team on pre-sales proposal activities & high-level solutioning
9.  Take initiatives to set up processes in the company and be actively involved in hiring and building the future team
10. Be the custodian of functional & non-functional requirements of the projects undertaken
11. Work with Product Owner to define, prioritize requirements and accurately maintain requirements traceability.

Skills You Should Have:

1.  Excellent communicator and relationship builder: A track record of collaborating with a variety of cross-functional teams in a dynamic environment.
2. Dynamic: Strong decision-making and prioritization ability. Should be comfortable in dealing with lots of moving pieces. Have attention to detail, and are comfortable learning new technologies and systems
3. Team player: Knack for influencing without being authoritative. Pitch in wherever the team needs help, from writing blog posts to supporting customers
4. Sense of data: Ability to turn insights into actionable growth initiatives
5. Accountability: High sense of ownership and relentlessness to deliver projects with
6. High business impact: You value integrity and derive great personal joy from efficient teamwork
7. Problem-solving: Good in problem-solving and ability to bring in new ideas and drive project agenda from scratch
8. Tools: Experience with tools for capturing and maintaining requirements & mockups/sketches is ideal. i.e. Jira, Zoho
9. Consulting approach: Ability to do feasibility study and high-level solutioning for clients
10. Soft skills: Good English communication and proactive, collaborative mindset to maintain continuous communication with the clients for project updates and in turn build trust and effective working relationships.

Requirements:

1. Experience with all stages of the SDLC, conceptualization to implementation.
2. Exposure to Agile methodologies (Scrum)
3. Experience working at an agile software company/startup is a bonus
4. Strong project instincts; you have a strong intuition about what users want and understand their business

Why should you consider joining Growisto?

1. It will be a challenging role and you will get complete ownership to solve challenging problems. If you like challenges and think from a first principle basis, you should definitely take this up
2. If you have the aspiration to grow and develop as a leader in parallel to a multifold growth rate of a start-up then you should join us
3. If we have to choose between culture/team and profits, our obvious choice is culture. If your thought process and personality resonate with our cultural values, then you should join us

Why should you not consider joining Growisto?

1. If the role description does not excite you, then you should not join us
2. We are a startup and things will move fast. If you are not comfortable in a fast-paced environment, then you should not join us

• Defining and documenting best practices and strategies regarding application deployment and infrastructure maintenance
• Providing guidance, thought leadership and mentorship to development teams to build cloud competencies
• Ensuring application performance, uptime, and scale, maintaining high standards of code quality and thoughtful design
• Managing cloud environments in accordance with company security guidelines
• Developing and implementing technical efforts to design, build and deploy AWS applications at the direction of lead architects, including large-scale data processing, computationally intensive statistical modeling and advanced analytics
• Participating in all aspects of the software development life cycle for AWS solutions, including planning, requirements, development, testing, and quality assurance
• Troubleshooting incidents, identifying root cause, fixing and documenting problems and implementing preventive measures
• Educating teams on the implementation of new cloud-based initiatives, providing associated training as required

Desired Candidate Profile

• Bachelor’s degree in computer science, information technology
• 2+ years of experience as architect, designing, developing, and implementing cloud solutions on AWS platforms
• Experience in several of the following areas: database architecture, ETL, business intelligence, big data, machine learning, advanced analytic
• Proven ability to collaborate with multi-disciplinary teams of business analysts, developers, data scientists and subject matter experts
• Self-motivation with the ability to drive features to delivery
• Strong analytical and problem solving skills
• Excellent oral and written communication skills
• Good logical sense, strong technical skills and the ability to learn new technologies quickly
• AWS certifications are a plus
• Knowledge of web services, API, REST, and RPC