Senior Copy Writer

About the Company

Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.

About the role

We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.

Office location - Vile Parle, Mumbai (On-site)

Key Responsibilities

• Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
• Work with the marketing team to develop and execute marketing campaigns
• Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
• Stay up-to-date on the latest copywriting trends and best practices
• Proofread and edit all copies before it is published

Qualifications

• Bachelor's degree in English, journalism, communications, or a related field
• 1-2 years of experience in copywriting or a related field
• Strong writing and editing skills
• Ability to write clear, concise, and engaging copy
• Experience with SEO and content marketing best practices
• Experience with social media marketing

Job description:

About Evaraa

Evaraa is a D2C brand specializing in handcrafted spiritual décor — god idols, car dashboard idols, silver collectibles, and home décor pieces that blend tradition with modern living. We're building a content-first brand voice across Instagram, Facebook, YouTube, and Pinterest.

Role Overview

We're looking for a Social Media Content Writer who can translate our products' craftsmanship and spiritual value into scroll-stopping captions, scripts, and copy that drive engagement and conversions across platforms.

Key Responsibilities

Write daily/weekly social media captions, hooks, and scripts for Instagram Reels, YouTube Shorts, Facebook posts, and Pinterest pins

Draft ad copy variations (primary text, headlines, descriptions) to support performance marketing campaigns

Write product descriptions and collection copy for the Shopify store in a brand-consistent tone

Develop content calendars aligned with festivals, product launches, and sales (Diwali, Navratri, Raksha Bandhan, Republic Day, etc. — high-relevance occasions for our category) Collaborate with the design/video team to brief reels, carousels, and UGC-style content Write blog articles for SEO (spiritual décor, home temple ideas, gifting guides)

Repurpose long-form content into short-form social hooks

Track which captions/hooks correlate with higher engagement and iterate based on performance feedback from the marketing team

Stay on top of trending audio, formats, and meme templates relevant to the lifestyle/spiritual/decor space.

Requirements

1–3 years of experience writing for social media, preferably for a D2C or e-commerce brand Strong grasp of Instagram/Facebook content formats and what drives engagement vs. reach vs. conversions

Excellent written English (Hindi/Hinglish copywriting skills are a strong plus given our audience)

Comfortable writing both brand storytelling content and direct-response ad copy Basic understanding of SEO principles for blog/product copy

A portfolio of past captions, ad copy, or content calendars

Work Location: In person

About the Company

Tyke is an Alternate Investment Platform for retail investors offering both debt and high-return opportunities starting as low as ₹5000. We are a 3-year-old company with 100+ successful deals and the largest investor base of 200k+ investors.

About the role

We are looking for a talented and creative junior copywriter to join our team. The ideal candidate will have a strong understanding of the principles of copywriting and be able to write clear, concise, and engaging copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns.

Office location - Vile Parle, Mumbai (On-site)

Key Responsibilities

• Write and edit copy for a variety of marketing materials, including websites, blog posts, social media posts, and email campaigns
• Work with the marketing team to develop and execute marketing campaigns
• Stay up-to-date with the Indian Fintech and Startup ecosystems and conduct extensive research to come up with relevant ideas
• Stay up-to-date on the latest copywriting trends and best practices
• Proofread and edit all copies before it is published

Qualifications

• Bachelor's degree in English, journalism, communications, or a related field
• 1-2 years of experience in copywriting or a related field
• Strong writing and editing skills
• Ability to write clear, concise, and engaging copy
• Experience with SEO and content marketing best practices
• Experience with social media marketing

About Monsoonfish

Monsoonfish is a premier design and brand strategy consultancy specializing in UX/UI design, product strategy, and corporate branding. We build impactful digital products and brand experiences for both internal initiatives and a diverse roster of forward-thinking clients. We value high integrity, extreme ownership, and a deep-seated passion for quality over rigid corporate structures.

Role Overview

We are seeking a highly driven, strategic, and deeply creative Senior Content Writer & Marketing Manager. This is a hybrid, multi-faceted role divided into three core pillars:

1. Brand Custodian & Marketing Lead for Monsoonfish: Driving the strategic growth, brand equity, and lead generation engines for Monsoonfish itself.
2. Client-Facing Content & Strategy Consultant: Spearheading copy, UX writing, and marketing content for our clients’ websites, branding projects, and digital products.
3. AI Transition & Infrastructure: Helping Monsoonfish evolve into an AI-enabled marketing organization by establishing scalable workflows, documentation systems, content repositories, and brand frameworks that improve efficiency, consistency, and quality.

This is a self-driven, high-ownership role where micromanagement does not exist. Working hand-in-hand with our internal Design Leader, you will lead from the front, safeguarding the Monsoonfish brand archetype while executing multi-channel marketing campaigns.

Location: In-Office (Pune, MH), with performance-based, flexible WFH exceptions.

Employment Type: Full-time

Experience Level: Mid-to-Senior level (5+ years preferred in marketing, copy/content writing, or agency environments)

Key Responsibilities

Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)

Brand Custodianship:

Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.

Lead Generation & Growth:

Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.

Social Media & Content Management:

• Develop and execute comprehensive content calendars and thematic content buckets.
• Script, write, and conceptualize diverse content formats: text posts, long-form articles, carousels, and video/film scripts.
• Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
• Collaborate directly with internal graphic designers and video editors to bring visual narratives to life.

Agency Management & SEO/AIO:

Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.

"Cognilense" Publication Expansion:

Cognilense is Monsoonfish's knowledge and thought-leadership initiative focused on design psychology, UX principles, cognitive biases, and decision-making frameworks.

Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).

• Manage and scale distribution across Amazon and retail formats.
• Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.

Employer Branding:

Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.

Pillar 2: Client Content & Strategy (External)

Cross-Functional Collaboration:

Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.

End-to-End Copywriting:

Take full ownership of the text-based deliverables for client projects, spanning website copywriting, UX copy, brand taglines, product messaging, and go-to-market collaterals.

Adaptability:

Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.

Pillar 3: AI Transition & Infrastructure

AI-Led Workflow Documentation:

Lead the marketing department's transition into an AI-augmented workflow.

Repository Management:

Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.

Key Performance Indicators (KPIs)

Your success in this role will be directly measured by:

1. Inbound Lead Velocity: Growth in prospective business queries and B2B leads generated via marketing channels.
2. Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
3. Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
4. Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
5. Vendor Efficiency: Successful collaboration with external agencies alongside the Design Leader to meet SEO and growth targets.

What We Look For (Requirements)

Technical & Creative Skills

• Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
• Exceptional command of the English language, with the ability to pivot seamlessly between business-focused B2B positioning and human-centric UX copy.
• Familiarity with modern SEO practices and a keen interest in AI Engine Optimization (AIO).
• Collaborative Vendor Management: Prior experience working with or managing external marketing/SEO agencies to deliver business results.
• Hands-on experience creating social media content calendars and managing cross-functional creative workflows (working with designers/video editors).
• Comfortable with leveraging AI tools ethically to scale and optimize internal processes.

Behavioral Traits & Culture Fit

• Extreme Ownership: You do not wait to be told what to do. You spot gaps, build strategies, and execute them independently.
• High Integrity: Honesty, direct communication, and commitment to top-tier delivery are non-negotiable.
• Collaborative Leadership: You are a team player who can share ownership with a Design Leader, put your hand up to help others, and comfortably ask for help when a project requires collective brainpower.
• Flexibility: While we don’t watch the clock, you are willing to occasionally jump on late evening calls or extend hours when critical client deliveries demand it.

Culture & Perks

• Output-Driven Freedom: We do not track hours or micromanage your day. If you deliver world-class work with total integrity, you enjoy immense autonomy.
• Hybrid Flexibility: This is primarily an in-office position to foster deep design collaboration, but hybrid/WFH exceptions are readily granted based on performance, trust, and rapport.
• Direct Impact: Your strategic footprint will be visible daily on both our corporate brand trajectory and the products we build for clients globally.

About the Role

We're looking for a Senior Copywriter who can turn ideas into impactful campaigns across digital and social platforms. If you're someone who can crack compelling concepts, write sharp copy, lead creative thinking, and collaborate seamlessly with designers, strategists, and clients, we'd love to hear from you.

Responsibilities

● Conceptualize and develop creative ideas alongside the creative and strategy teams.

● Decode client briefs and translate them into strong copy ideas and integrated campaigns.

● Write compelling, persuasive, and original copy across social media.

● Lead content ideation for monthly content calendars in collaboration with Account Managers and Strategists.

● Mentor junior copywriters by providing creative direction, feedback, and guidance.

● Present campaign ideas and creative concepts confidently to internal teams and clients.

● Collaborate with designers, art directors, strategists, and account teams to deliver high-quality campaigns.

● Stay updated on emerging trends, pop culture, and platform innovations to create relevant and engaging content.

● Lead small to mid-sized pitches and actively contribute to large business pitches

● Build and maintain strong relationships with clients and cross-functional teams.

Requirements

● Minimum 3+ years of experience as a Copywriter in an agency.

Excellent writing, editing, and storytelling skills.

● Strong conceptual thinking with the ability to develop campaign ideas across multiple platforms.

● Experience handling multiple brands and managing projects independently.

● Ability to take ownership, manage timelines, and work in a fast-paced environment.

● Strong presentation and communication skills.

● A degree in English, Journalism, Communications, Advertising, or a related field is preferred.

Bonus Points

● Familiarity with AI-assisted writing tools and evolving content trends

About Rimigo

Rimigo is a travel platform built to put the traveller first - helping people plan and book perfect vacations. We're building a brand people genuinely love, and organic growth is core to how we get there.

The Role

You'll own all content across Rimigo's website, product pages, and UI copy - and be held accountable for what that content does, not just what it says. Success is measured in conversion rates and customer activation, not content volume.

What You'll Do

• Own all content across Rimigo's website, product pages, and UI copy
• Continuously improve copy and content to drive better activation, conversion, and retention
• Identify drop-off points in the customer journey and fix them through content and messaging
• Run iterative experiments on landing pages, CTAs, and product copy
• Brief and manage interns, freelancers, or writers for larger content needs

What We're Looking For

1. Strong Written English - Clear, concise, and persuasive. You can write well yourself.
2. Ability to Brief and Give Feedback - Comfortable directing other writers, not just producing yourself.
3. Understanding of Conversion & Funnel Metrics - You've owned a funnel metric before, not just produced content.
4. Comfort with Analytics Tools - PostHog, Google Analytics, or similar.
5. Experimental Thinking - Hypothesise, test, learn, repeat. You think in iterations, not campaigns.

Ideal Profile

• 1-3 years in a growth, content, or marketing role at a consumer startup
• Has owned a funnel metric before - not just produced content
• Curious about why users behave the way they do, not just what to write

Job Description – SEO Content & Project

Coordinator

About the role :

We run SEO and content programs for US-based clients, mostly local service businesses competing city by city. We need someone who can do the SEO and content work themselves and keep several client projects moving at once.

You will work alongside our SEO lead and own deliverables across clients. You will coordinate writers, designers, developers, video creators and link builders so work ships on time and to standard.

Key responsibilities :

SEO research and strategy -

• Build keyword sets for service pages, city pages, landing pages and blogs using Ahrefs, SEMrush and Google Search Console.
• Run competitor analysis to find ranking gaps, content opportunities and on-page tactics competitors use that we don't.
• Turn keyword and competitor research into a prioritised list of blog topics, page ideas and video topics for each client.

Content and page creation -

• Write briefs for blogs and pages covering target keywords, search intent, structure, internal links and local proof points.
• Write and edit web page and landing page content that converts as well as ranks.
• Review drafts from writers and interns for accuracy, keyword use, tone and local relevance.
• Run on-page SEO checklists before and after publishing: titles, meta, headings, schema, internal links, image alt text and indexing requests.

Video and local SEO -

• Ideate video topics mapped to blogs and pages, and brief the video team with outlines they can script from.
• Write and publish Google Business Profile posts aligned with each client's target cities and offers.

Project management and coordination -

• Manage a monthly content calendar across multiple clients, breaking each deliverable into steps with owners and deadlines.
• Coordinate handoffs between writers, designers, developers, video creators and link builders, and follow up on blockers early.
• Track progress in our task management system and flag deadline risks before they are missed.
• Share regular status updates with the team lead and contribute to client reporting when needed.

Requirements :

• 2–4 years of hands-on SEO and content experience, ideally in an agency serving multiple clients.
• Strong keyword research and competitor analysis skills with Ahrefs, SEMrush or similar, plus Google Search Console and GA4.
• Excellent written English: able to write page content for a US audience and give clear feedback on others' drafts.
• Solid understanding of on-page SEO, local SEO and Google Business Profile.
• Comfortable with WordPress or a similar CMS and basic schema markup.
• Proven ability to juggle several projects, run a calendar and hold people to deadlines.
• Experience with a project management tool such as ClickUp, Asana, Trello or Monday.

Good to have :

• Experience with US real estate or local service business clients.
• Familiarity with landing page CRO and A/B testing.
• Experience briefing video or short-form video content for SEO.
• Comfortable using AI tools for research and drafting while keeping quality and accuracy high.

Success in the first 90 days :

You own the full content workflow for at least two clients, from keyword set to published page. Deliverables ship on schedule and pass the on-page checklist the first time

How to apply:

Send your CV and two samples of content or SEO work (a page, blog or competitor analysis) to nilamappscrip.co

also you can reach out on WhatsApp number nine three one six one two zero one three two

Click "Apply Now" in https://gosuperedtech.com/career/content-marketer to apply

Role Overview

• We are looking for a Content Marketer with strong copywriting and content-marketing skills who can turn ideas, strategies, research, product features, and campaign goals into clear and effective content.
• You will work closely with a Senior Marketing Consultant and contribute across content marketing, social media, SEO, product marketing, growth, CRM, website communication, and sales enablement.
• You will be involved end to end — from understanding the audience and objective to researching, writing, refining, publishing, repurposing, and improving content based on performance.

This role is ideal if you:

• Enjoy writing across different formats and audiences
• Can turn complex information into simple, engaging content
• Want to understand the strategy and objective behind content
• Can work quickly without compromising research or quality
• Take ownership while knowing when to seek clarity

Responsible Use of AI

• Use AI tools for research support, brainstorming, outlining, variations, and editing — not as a replacement for final writing
• Review and rewrite AI-assisted content before publishing
• Verify factual claims using reliable or approved sources
• Never invent school information, rankings, fees, admissions details, statistics, or testimonials
• Protect confidential company, parent, and school information
• Ensure final content is original, accurate, useful, and aligned with the Superschools brand

Portfolio Requirements

• Share 5–10 relevant writing samples
• Samples may include blogs, social posts, carousel copy, scripts, website copy, landing pages, email campaigns, WhatsApp content, product copy, campaign copy, or sales collateral
• Google Drive, Notion, PDFs, published links, and portfolio websites are accepted
• We value clarity, originality, research quality, audience understanding, and writing ability over the number of samples

What You’ll Do

• Write blogs, guides, articles, comparison pages, locality pages, FAQs, and other long-form content
• Create social media captions, hooks, headlines, carousel copy, campaign messaging, stories, and CTAs
• Write scripts for Reels, Shorts, school tours, interviews, testimonials, explainers, and other video formats
• Develop website and landing-page copy for discovery, registration, enquiry, conversion, and other user journeys
• Create email, WhatsApp, CRM, newsletter, notification, and parent or school communication
• Write product messaging, feature descriptions, onboarding content, microcopy, banners, and form instructions
• Support product launches, growth experiments, campaigns, and sales enablement content
• Create and optimise content for SEO, AEO, GEO, search intent, FAQs, metadata, internal linking, and AI-powered search
• Repurpose approved blogs, videos, interviews, research, and product information across multiple channels
• Work with marketing, SEO, design, video, product, CRM, research, and school partnership teams
• Manage drafts, feedback, revisions, approvals, and deadlines while maintaining quality and consistency

What We’re Looking For

• 1–4 years of experience in content marketing, copywriting, content marketing, digital marketing, editorial, or a related role
• Strong written English with excellent grammar, structure, clarity, and attention to detail
• Ability to write both short-form and long-form content across different audiences and channels
• Good understanding of hooks, headlines, storytelling, CTAs, audience intent, and conversion-focused writing
• Strong research, editing, proofreading, and fact-checking skills
• Ability to understand a brief and translate business or marketing objectives into effective content
• Comfort working across multiple assignments, stakeholders, feedback cycles, and changing priorities
• Ability to take ownership of execution and progressively work more independently

Compensation

• Competitive + Bonus + ESOPs
• Based on experience, skillset, and contribution. Includes performance-based bonuses and equity participation.

We’re looking for a Content Marketing Associate eager to kickstart their career in digital storytelling. This role offers a fantastic opportunity to grow by collaborating with experienced marketers on campaigns and content that engage thousands of learners.

Interested? Let’s Connect!

Website: miror.in

Copywriter – Miror Therapeutics

About Miror

Miror Therapeutics is a FemTech company focused on helping women navigate peri-menopause and menopause through science-backed wellness, healthcare, and personalized solutions. We are building a trusted ecosystem that combines expert care, technology, community, and products to make women’s health more accessible and understandable.

Role Description

We are looking for a Copywriter who can turn complex health and wellness concepts into simple, engaging, and persuasive content. From high-converting performance ads to educational social media content, emails, landing pages, and product communication, you will help shape how women understand and engage with Miror.

This is an 80% execution and 20% strategy role, working closely with the Content, Marketing, Design, and Growth teams.

What You'll Do

Performance Copy – 40%

·       Write compelling copy for Meta, Google, and other performance campaigns.

·       Create multiple headlines, hooks, CTAs, and copy variations for A/B testing.

·       Write landing page and product page copy focused on conversion.

·       Develop persuasive yet responsible health and wellness messaging.

·       Continuously improve copy based on CTR, conversion, CAC, and ROAS.

Social Media & Content – 30%

·       Write engaging captions for Instagram, Facebook, LinkedIn, and other platforms.

·       Create scroll-stopping hooks for Reels, videos, and stories.

·       Simplify complex topics around menopause, hormones, women's health, and wellness.

·       Write video scripts and content for doctors, experts, influencers, and creators.

·       Develop WhatsApp, SMS, and community communication.

Email & Customer Engagement – 20%

·       Write welcome, education, re-engagement, abandoned-cart, and post-purchase email journeys.

·       Create promotional campaigns that are informative and not overly sales-driven.

·       Develop customer stories, testimonials, FAQs, and support communication.

·       Create content that builds trust and long-term customer relationships.

Brand & Strategy – 10%

·       Work with the Content Strategist and Marketing team on campaign messaging.

·       Maintain Miror's tone of voice and copy guidelines.

·       Collaborate with designers to ensure strong copy-visual communication.

·       Support product, packaging, website, and campaign copy.

·       Ensure health claims and communication follow applicable regulatory guidelines.

Must-Haves

·       5-10 years of copywriting experience in an agency, D2C, healthcare, wellness, beauty, nutrition, or consumer brand.

·       Strong portfolio demonstrating performance-driven and creative copy.

·       Experience writing Meta/Google ad copy and social media content.

·       Strong understanding of customer psychology and conversion principles.

·       Ability to turn complex health/scientific concepts into simple, relatable language.

·       Strong grammar, storytelling, and communication skills.

·       Comfortable writing multiple variations quickly and working in a fast-paced environment.

·       Data-driven approach with the ability to improve content based on performance.

Good to Have

·       Experience in women's health, healthcare, wellness, nutrition, fitness, beauty, or FemTech.

·       Agency experience working with multiple D2C brands.

·       Email marketing experience; Klaviyo knowledge is a plus.

·       Understanding of SEO and content marketing.

·       Experience working with influencers, doctors, experts, or UGC creators.

·       Background in science, healthcare, nutrition, psychology, or a related field.

Success Metrics

·       Ad CTR and conversion rates.

·       Landing/product page conversion rates.

·       Email open and click-through rates.

·       Social engagement and content performance.

·       Growth in qualified leads/customers through content.

·       Customer engagement and retention through educational content.

What Success Looks Like After 12 Months

·       Consistently high-performing copy across paid and organic channels.

·       A strong and distinctive Miror brand voice.

·       A library of proven copy frameworks, hooks, and templates.

·       Content that makes menopause and women's health easier to understand.

·       Stronger customer trust, engagement, conversion, and retention.

Why Join Miror?

·       Work directly with founders and a passionate, high-energy team.

·       Build the voice of one of India's emerging FemTech brands.

·       Work at the intersection of women's health, science, technology, and consumer wellness.

·       Opportunity to make a meaningful impact on how India talks about menopause and women's health.

·       High ownership, low bureaucracy, and plenty of room to experiment and create.

Location: Bengaluru

Work Mode: Full-time | Work from Office

 Best Regards,

Indrani Dutta

Senior Manager - HR

www.miror.in

www.sohamenergy.in

https://www.linkedin.com/in/indrani-dutta-a9a65135/

Digital Marketing & Content Creator

Company: Sisuni Technology Pvt Ltd

Department: Marketing & Creative

Role: Digital Marketing & Content Creator

Experience: 2–5 years preferred

Employment: Full-time / Remote

Role Overview

Sisuni Technology Pvt Ltd is looking for a creative and performance-focused Digital Marketing & Content Creator to build our online presence, generate leads, create engaging content, and support business growth.

The ideal candidate should be able to handle both digital marketing execution and content production, rather than focusing only on social media posting.

Key Responsibilities

1. Digital Marketing

• Develop and execute digital marketing campaigns.
• Manage Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
• Plan and optimize Google Ads and Meta Ads campaigns.
• Conduct SEO and keyword research.
• Generate qualified leads through digital channels.
• Monitor campaign performance and improve ROI.
• Conduct competitor and market research.
• Prepare weekly and monthly marketing reports.

2. Content Creation

• Create social media posts, carousels and promotional creatives.
• Develop Reels, Shorts and other short-form video content.
• Write captions, advertising copy, blogs and website content.
• Create content calendars and campaign concepts.
• Edit videos and basic graphics.
• Maintain consistent company branding across platforms.
• Use Canva, Adobe or equivalent creative tools.

3. AI & Modern Marketing Tools

• Use AI tools responsibly for content ideas, copywriting and research.
• Use AI-assisted image/video creation where appropriate.
• Research emerging digital marketing trends and tools.
• Improve productivity through marketing automation.

4. Analytics & Growth

• Track reach, engagement, leads, conversions and campaign costs.
• Use Google Analytics and platform analytics.
• Identify high-performing content and campaigns.
• Recommend improvements based on data.
• Maintain a clear record of marketing activities and results.

Required Skills

Must-have:

• Digital marketing
• Social media marketing
• Content creation
• Copywriting
• Video editing
• Canva / Adobe
• SEO fundamentals
• Google Ads
• Meta Ads
• Lead generation
• Analytics and reporting
• Excellent creativity and communication

Good to have:

• WordPress/CMS
• Email marketing
• CRM knowledge
• Marketing automation
• YouTube growth
• LinkedIn B2B marketing
• Basic photography
• AI content tools

Key Performance Indicators (KPIs)

The employee will be evaluated based on measurable results, including:

• Qualified leads generated
• Social media growth
• Engagement rate
• Website traffic
• Content output and consistency
• Advertising performance
• Cost per lead
• Conversion rate
• SEO improvement
• Campaign ROI
• Quality and creativity of content
• Timely completion of marketing tasks

Candidate Practical Test

Candidates should complete a practical assignment before final selection.

Test: 7-Day Digital Marketing Campaign

Prepare a campaign for Sisuni Technology Pvt Ltd containing:

1. 3 social media posts
2. 2 Reel/Shorts concepts
3. 7-day content calendar
4. 3 advertising captions
5. Target audience definition
6. Basic Meta or Google Ads strategy
7. 10 relevant keywords/hashtags
8. One promotional creative
9. One short video/Reel
10. Expected KPIs and measurement method

Candidate Evaluation

Area

Weight

Digital marketing knowledge

20%

Content creativity

20%

Video/creative skills

15%

Advertising knowledge

15%

SEO knowledge

10%

Analytics & KPI understanding

10%

Communication & presentation

10%

Total

100%

Recommended Hiring Standard

Junior: 0–2 years

Focus on execution, content creation and social media.

Mid-Level: 2–5 years

Should independently manage campaigns, content, ads, SEO and reporting.

Senior: 5+ years

Should be capable of developing the overall marketing strategy, managing budgets, generating leads and mentoring junior team members.

Ideal Candidate

The strongest candidate for Sisuni Technology Pvt Ltd should be a hybrid digital marketer + content creator who can:

Plan → Create → Publish → Advertise → Analyze → Improve → Generate Leads

A candidate who only knows how to make social media posts should not be treated as a complete Digital Marketing & Content Creator.