
We’re looking for a Sr.BA – UX who will be responsible for identifying and defining product feature requirements and helping to determine solutions to meet business needs or resolve business problems. You will focus on growing and developing the end services offered by our existing clients. You will also build business cases for the prospective clients and thereby demonstrate the value proposition of our products.
In this role, you will closely work with our Clients, Directors and Thence Team.
Duties & Responsibilities
Business Function
- Understands business strategy and goals by studying the business function, collaborating with the client and gather business requirements.
- Documentation of formal requirements, use cases, user stories, User Journey which ensure that the UX solutions proposed are fit for purpose, meet business needs and are operationally sustainable.
- Collaborate with UX team members to maximize and leverage the understanding of business functional and non-functional requirements.
- Manages the progress of projects by tracking activity, resolving issues, and recommending actions; Provides senior management and client stakeholders with regular updates on deliverable timeline and project status.
Team Function
- Complete ownership of project delivery, utilising the available resources
- Hiring quality talent to the team, evaluating assignments, taking interviews
- Help groom in-house talent to become leaders by constant guidance and feedback
- Manage multiple resources on reporting relationship, evaluating performance, handling appraisals
Competencies
- Collaborating on user experience planning
- Consulting with clients and a range of team members
- Researching interaction design trends and apply to deliverables
- Researching technology trends that apply appropriately for a given project
- Creating/designing wireframes, process flows, user personas, and journey maps
- Use storyboarding, task analysis, and user research tasks to capture and develop user requirements
- Conducting user research activities such as usability testing, ethnographic research, card sorts, and surveys
- Analyze web analytics to generate meaningful usage insights.
Skills Required
- Working with business to identify opportunities for improvement in business operations and processes through facilitation, elicitation, visual modelling and critical thinking
- Ability to effectively conduct requirements gathering sessions and concisely documenting the outcome
- Understanding of the business requirements, capture and track the details required to produce the end product, and document same in the form of user stories / use cases and process flow maps, content matrix
- Strong analytical and problem-solving skills and a self-starter.
- Ability to take initiative and proactively offer suggestions and resolutions.
- Proactive problem solver who, handle multiple complex projects and tasks.
- Great communication skills; the ability to clearly explain design decisions and process to anyone in the company.
- Entrepreneurial mindset and self-starter who actively seeks ways to improve the customer experience.
- Excellent verbal and written communication skills.
Skill Sets
- Agile Methodologies
- Scrum
- Client Handling
- Resource Planning
- Project Management
- Business Analysis
- Requirement Gathering
- Wireframes
- Work Breakdown Structure
- Team Management
The ideal candidate will be an inspiring and confident team player with:
- Bachelors or Masters Degree in Management (desirable)
- Above 4+ years of Business Analysis/Project Management experience in UX environment (desirable)
Thence is a dedicated Digital UI/UX Design Agency with emphasis on Deep User Research, Lean UX Design Methodology, and Continuous Optimization.
Our proprietary user-centric KaiXen framework progressively improves the User Experience of your digital assets.
Working with Start-ups, Small & Medium Businesses, and Enterprises across the globe, our UI/UX solutions span Web and Mobile Apps, Websites, AR/VR, and Chat/Voice applications.
With a mission to enable every business to offer the best of User Experience, our vision is to empower the next billion with usable technology.
Founded as WinkTales in 2012, Thence started as a niche UX Design Studio and has since transformed to offer full-cycle UX Solutions.
We are a Clutch.co Global Top 15 UI/UX Design Agency.
Services:
UX Design | UI Design | UX Research | Interaction Design | UI Development | UX Testing | UX Audit | AR/VR Experiences | UX Life Cycle Management | UX Lab
Please check about the company, our work and culture at http://www.thence.co" target="_blank">www.thence.co
- Clutch Global Top 15 UI/UX Design Agency & ranked #2 in India
- Accelerated learning environment amongst talented team members
- Culture that promotes challenging oneself & continuous improvement
- Perks & Employee friendly policies
- End- to-end Ownership given to team members

About Thence
About
Thence is a dedicated Digital UI/UX Design Agency with emphasis on Deep User Research, Lean UX Design Methodology, and Continuous Optimization.
Our proprietary user-centric KaiXen framework progressively improves the User Experience of your digital assets.
Working with Start-ups, Small & Medium Businesses, and Enterprises across the globe, our UI/UX solutions span Web and Mobile Apps, Websites, AR/VR, and Chat/Voice applications.
With a mission to enable every business to offer the best of User Experience, our vision is to empower the next billion with usable technology.
Founded as WinkTales in 2012, Thence started as a niche UX Design Studio and has since transformed to offer full-cycle UX Solutions.
We are a Clutch.co Global Top 15 UI/UX Design Agency.
Services:
UX Design | UI Design | UX Research | Interaction Design | UI Development | UX Testing | UX Audit | AR/VR Experiences | UX Life Cycle Management | UX Lab
Please check about the company, our work and culture at https://www.thence.co/about-us/">www.thence.co
- Clutch Global Top 15 UI/UX Design Agency & ranked #2 in India
- Accelerated learning environment amongst talented team members
- Culture that promotes challenging oneself & continuous improvement
- Perks & Employee friendly policies
- End- to-end Ownership given to team members
Connect with the team
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Care deeply about clean and functional code.
Passionate about learning and staying up to date with the latest technologies.
Strong proficiency in JavaScript, object model, DOM manipulation and event handlers, data structures, algorithms, JSX, and Babel.
Complete understanding of ReactJS and its main fundamentals like JSX, Virtual DOM, component lifecycle, etc.
Preceding experience with ReactJS workflows like Flux, Redux, Create React App, data structure libraries.
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Immediate Joiner Preferred
The job is applicable only for Mumbai-based candidates.
Digital Marketing Agency Experience preferred.
I. YOUR ROLE
Driving business objectives for the agency’s clientele through Paid marketing activities.
II. YOUR RESPONSIBILITIES
- Monitoring, Auditing and Executing Campaigns on Google display/search Ads, Facebook, and Instagram ads
- Ensuring campaign performance and identifying insights to drive incremental results.
- Collaborate with the Account Manager and creative teams for campaign planning.
- Drive positive curiosity and a hunger for learning and new ideas through the team.
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- Auditing Ad accounts of prospects and identifying opportunities for performance improvement.
- Deliver volume, quality leads , TAT & cost outcomes (in accordance with quarterly OKRs) for paid user acquisition (i.e. advertising)
III. ABOUT YOU
- Professional / Academic Requirements
- 2+ years of relevant work experience in Paid media
- A Degree in Engineering, Marketing, Advertising, Communication or another relevant field
- Technical Requirements
- Expert level command over Google Ads, Facebook/Instagram ads
- Exposure to multiple verticals like eCommerce, BFSI, Realty, Travel, etc.
- Proficient at Google Analytics, Apps-flyer, Similar web, Adobe solutions, etc.
- Master of decoding trends and analytics from data
- Proficient with the MS Office Software (PowerPoint, Excel)
- Superior communication and presentation skills
- Creative & Strategic thinking
- Up-to-date on creative and market trends
CTC upto Rs 3 LPA
Experience 2 years

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• In depth knowledge of NodeJS, ExpressJS, Mongo DB
• Experience implementing applications using React
• Experience creating front end applications using HTML5, React, Saga
• Hands on experience with JavaScript Development on both client and server-side
• Experience with modern frameworks and design patterns
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The Software Engineer II is responsible for independently developing and assisting in the design of a product that our customers and associates love. As a Software Engineer II, you will be part of a dynamic team with engineers of all experience levels who help each other build and grow technical and leadership skills while creating, deploying, and supporting production applications. In addition, Software Engineer IIs may be involved in configuration, security, resilience, performance tuning and production monitoring.
Major Tasks, Responsibilities & Key Accountabilities:
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Plans and Aligns - Collaborates with other team members in agile processes; Assists in creating new and better ways for the team to be successful; Relates openly and comfortably with diverse groups of people; Builds partnerships and works collaboratively with others to meet shared objectives
Education Required:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Years of Relevant Work Experience:
3+ years
Preferred Qualifications:
- Should have worked in a SaaS Company
- Experience in creating developer friendly integrations with other Apps/Software
- Experience in writing SQL queries against a relational database
- Experience in version control systems
- Experience in front end technology such as HTML, CSS, and Javascript/Typescript frameworks
- Experience in an object-oriented programming language (preferably Java)
- Experience in source code version control
- Experience in Relational or noSQL database technology
- Experience in cloud computing techniques
- Experience in CI/CD tools
- Experience in microservice-based architecture
- Experience with modern debugging and root cause analysis techniques
- Exposure to security frameworks for user and services authorization and authentication
- Exposure to creating and executing unit, functional, destructive and performance tests



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Full Stack Developers will be required to see out a project from conception to final product, requiring good organizational skills and attention to detail.
Full Stack Developer Responsibilities:
• Developing front end website architecture.
• Designing user interactions on web pages.
• Developing back end website applications.
• Creating servers and databases for functionality.
• Ensuring cross-platform optimization for mobile phones.
• Ensuring responsiveness of applications.
• Working alongside graphic designers for web design features.
• Seeing through a project from conception to finished product.
• Designing and developing APIs.
• Meeting both technical and consumer needs.
• Staying abreast of developments in web applications and programming languages.
Full Stack Developer Requirements:
• Degree in Computer Science.
• Strong organizational and project management skills.
• Proficiency in fundamental front end languages such as HTML, CSS, and JavaScript.
• Familiarity with JavaScript frameworks such as Angular JS, React, Node JS, and Amber.
• Proficiency in server-side languages such as Python, Ruby, Java, PHP, and .Net.
• Familiarity with database technology such as MySQL, Oracle, and MongoDB.
• Excellent verbal communication skills.
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• Attention to detail.




