Technical Business Manager

• Develop and implement digital marketing strategies to drive lead generation and customer acquisition.
• Plan, execute, and optimize paid advertising campaigns across various digital platforms, including Google Ads, Facebook Ads, LinkedIn Ads, etc.
• Conduct keyword research and analysis to identify opportunities for improving search engine visibility and organic traffic.
• Create compelling ad copy and visual assets for digital ads, landing pages, and other marketing collateral.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization.
• Collaborate with internal teams, including content creators, designers, and developers, to ensure cohesive and effective digital marketing campaigns.
• Stay updated on industry trends, best practices, and emerging technologies in digital marketing.

Requirements:

• 1+ years of proven experience in digital marketing, with a focus on lead generation and paid campaigns.
• Proficiency in digital advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and the ability to interpret data to drive decision-making and campaign optimization.
• Excellent communication skills, both written and verbal.
• Creative thinking and problem-solving abilities.
• Ability to work independently and as part of a collaborative team environment.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Keelkattalai, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What's your expectation of CTC?

Experience:

• Lead generation: 1 year (Required)
• Paid Campaign: 1 year (Required)

Work Location: In person

Requirements

At least 5+ years of experience as a Product Designer, User Researcher or comparable role

1. Bachelor's/Master's degree in Interaction/ Experience/ Visual/ Product design or related field
2. Must have worked on large projects as an individual or in the team for mobile and web-based platforms
3. Experience of working cross-functionally in agile framework with design, product management, and engineering
4. Expertise in digital design tools (Figma, Invision, etc) and well-versed in design systems, pattern libraries, and

design methodologies.

1. Good command over visual design and knowledge of the design process
2. Portfolio of previous work must be presented incorporating product/design/sketches that demonstrate an

understanding of design thinking, wireframing, interaction design, visual design, and best practices.

Roles and responsibilities

Candidate should be able to manage cross-functional products

1. Candidate should be responsible for research and discovery of assigned product verticals

- creating user journey, user persona, user scenarios, user stories, page flows, and document them and share with

experience designers, PMs, and engineers.

- design and develop design thinking for assigned projects and uplift associate designers skills

1. Candidate should be able to manage and execute interface design for assigned product verticals

- visualize and prototype ideas to communicate concepts, conveying design ideas via sketches, wireframes, hi-

fidelity mockups, prototypes, and/or animations

- design and develop design system for assigned projects and uplift associate designers skills

- communicate with associates designers to convert ideas into high fidelity design

1. Candidate should be able to manage and execute usability testing of assigned product vertical

- conduct usability testing and responsible for writing interview scripts.

Skills Set:

ü Good at communication skills.

ü Excellent Analytical, Problem solving skills.

ü Strong Programming skills in HTML, CSS, JavaScript, Ionic, Cordova, NodeJS.

ü Good exposure to Object oriented programming and MVC coding standards.

ü Excellent knowledge of MySQL/MS SQL Database is required in terms of designing database, SQL queries.

ü Knowledge of optimizing techniques.

• Be responsible for engineering road map, architecture and scalability/quality of products.
• Effectively collaborate with Product managers, Business teams to develop long-term product roadmap and own release planning - in a fast-paced, evolving environment.
• Perform well in ambiguous situations. We are a startup with a significant product suite.
• Mentor and guide a team of engineers across various levels and areas of expertise. Help engineers make good architectural decisions, improve code quality and delivery.
• Be responsible for tech solutioning, architecture being deployed maintaining right balance b/w short term and long term outcomes – speed vs quality.
• Establish strong engineering best practices and champion their adoption.
• Define career trajectory for your team and share feedback regularly to help them grow.

• 7+ years of experience in end to end cloud software development with exposure in building scalable, fault tolerant and secure large scale distributed systems. At least 1-2 years managing eng. teams.
• Bachelors or Masters degree in engineering (preferably computer science or sister branches) from a reputed institute (preferably IITs, NITs, or other top engineering institutes).
• Deep expertise in Java & tech stack (Springboot) & micro service based architecture writing maintainable, scalable, unit-tested code. This position requires a good mix of hands-on and people management.
• Hands-on experience in low-level and high-level design with the ability to propose and validate system design.
• You are comfortable jamming on code refactoring, architecture and design principles.
• Sound understanding of web technologies (JS, HTML5 CSS), databases - SQL & NoSQL (e.g. Cassandra), distributed caches (e.g. Redis), message queues (e.g. Kafka).
• Knowledge of UI architectural patterns like MVVM, MVC, MVP etc is useful.
• Exposure to android app development is a good plus.
• You have working knowledge of CI/CD pipelines and infrastructure tools such as Docker, Kubernetes, Gradle, GIT, Jenkins, ELK, Prometheus, Grafana or equivalents.
• You are an opensource enthusiast with the curiosity to stay abreast of latest tech.
• Must be comfortable working in fast paced agile environments. Ability to plan, prioritise, estimate and execute releases with strong degree of predictability.
• Excellent people & communication skills.
• Experience with AWS stack is preferred.
• Experience with a high-growth startup is a plus.

• Develop optimization strategies that increase the companys search engine results rankings.
• Research SEO keywords to use throughout the companys website and marketing materials.
• Set measurable goals that demonstrate improvement in marketing efforts.
• Monitor daily performance metrics to understand SEO strategy performance.
• Efficiently communicate with other marketing professionals to align goals.
• Collaborate with others within the marketing department to manage SEO strategy.
• Write compelling and high-quality website content, including blog posts and page descriptions.
• Update content and website links for maximum optimization and search engine rankings.

5+ Yrs

- Should have strong experience in Salesforce Development.

- Knowledge in Lightning.

- Hands-on with Visual force, Apex.

- SFDC Experience with focus on Apex, Triggers and Visualforce Development.

- Experience enhancing & debugging existing Apex and Visualforce codebase.

- Should have good experience in Salesforce configuration & customization.

- Must have SFDC knowledge including but not limited to Workflows, Validations, Approval Process etc Security Model, Data Model

- Must have Hands-on Customization Apex, Visual Force, Triggers, Batch and Schedule Apex

- Must have Awareness of Application Migration Tools/Methods

- Must have Awareness of Data Migration Apex Data Loader

- Good Communication skills required.

Job Description

• Participate with the senior developer in the entire application lifecycle, designing, coding, testing, debugging to deployment.
• Implementing designs and coordinating the required backend for it.

• Work on back-end development tasks and designing architecture for the

• Efficient usage of database technologies such as MySQL, MongoDB, Elasticsearch, Redis etc. as part of the dev work.
• Perform research and find opportunities to utilise web development best practices, form guidelines to improve system productivity, and work on scaling and monitoring.
• Work with cross-functional teams to maintain and make sure the product should be scalable, maintainable and secure.
• Coordinate with multiple junior team members for the development of the tasks & projects.

• Bachelor's degree in Computer Science or related field.
• Experience 2 - 6
• Built an application from scratch
• Strong fundamental knowledge of any backend language such as Java,            NodeJS, Spring Boot etc.
• Experience with Backend Web
• Strong computer science fundamentals.
• The ability to own end to end responsibility - right from requirement to release. Willingness and enthusiasm drive to learn new technologies

• Must have - Javascript, React JS, React Native, Typescript
• Good to have - Andriod/iOS, Express.JS, Angular, VUE, Team Lead experience/Scrum Master, Design Experience
• Working Experience on building Dashboards, UI Prototypes, Internal Tools
• Profile - Independent, Self-Organised, Problem Solver