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Job Title: Brand and E-commerce Manager
Location: Bangalore
Experience: Brand Management | D2C & Marketplaces | Digital Growth
Industry: FemTech | Wellness | Healthcare | Consumer Brands
Company Overview
Miror is India’s leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we’ve built India’s largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.
Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, games, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women’s Health Innovation Conference 2024 and are rapidly scaling toward our $1B+ vision.
Learn more: www.miror.in
SUMMARY
Brand and E-commerce Manager with experience managing online brand presence, digital sales, and consumer engagement across D2C websites, marketplaces, and social platforms for a fast-growing FemTech brand. Strong at building brand strategy, driving online revenue, ensuring brand consistency, and translating consumer insights into high-impact marketing initiatives. Adept at working across marketing, content, design, and tech teams to scale purpose-led healthcare brands like MIROR.
CORE COMPETENCIES
· Brand Strategy & Positioning
· D2C & Marketplace Sales (Amazon, Website)
· Online Revenue & Conversion Optimization
· SEO & Website Content Strategy
· Social Media & Digital Marketing
· Visual Content & Creative Direction
· Consumer & Market Research
· Campaign Planning & Execution
· Cross-functional Collaboration
· Brand Analytics & Reporting
· Budget & ROI Management
PROFESSIONAL EXPERIENCE
· Developed and executed MIROR’s brand strategy aligned with business and marketing objectives, strengthening positioning in the peri-menopause and menopause wellness space.
· Managed brand sales across online platforms, including MIROR’s D2C website and marketplaces, driving visibility, conversions, and repeat purchases.
· Conducted consumer research and trend analysis to identify opportunities for product positioning, content themes, and brand expansion.
· Partnered with marketing, design, content, product, and tech teams to plan and deliver integrated campaigns across digital channels.
· Tracked brand performance and online sales metrics, analyzing traffic, conversion, engagement, and retention to inform optimisation strategies.
· Planned and managed brand marketing budgets, ensuring spend efficiency across campaigns, creatives, and platform investments.
· Oversaw development of brand collaterals, including digital ads, website banners, product pages, packaging visuals, social creatives, and campaign assets.
· Ensured brand consistency across all touchpoints—website, marketplaces, WhatsApp community, social media, emailers, and paid media.
· Led SEO initiatives including keyword research, on-page optimisation, blog content alignment, and website structure improvements to increase organic traffic.
· Worked closely with creative teams on visual storytelling, including reels, videos, product imagery, and educational content to build trust and recall.
· Managed and optimised social media presence, aligning content with brand tone, medical credibility, and community engagement goals.
· Coordinated website development and optimisation, working with developers on UX improvements, landing pages, and conversion journeys.
· Monitored industry trends, competitor activity, and regulatory sensitivity within women’s health to identify risks and growth opportunities.
TOOLS & PLATFORMS
· D2C Website & Marketplaces
· Google Analytics, Search Console
· SEO Tools (Ahrefs / SEMrush – if applicable)
· Meta & Google Ads
· Social Platforms (Instagram, WhatsApp, LinkedIn)
· CMS & Website Tools (Shopify / WordPress)
· Creative Tools (Canva, Adobe, Figma)
What We Offer
· Competitive base pay + performance-based commission/bonuses
· Training and ongoing product support
· Career growth opportunities within MIROR
· Dynamic and brand-focused working environment
Join Miror and be the welcoming face of a company that values compassion, innovation, and excellence!
Why Join Us?
· Be part of a high-growth startup tackling a real need in women’s healthcare.
· Work with a passionate, purpose-driven team.
· Opportunity to grow into next generation focused company roles as we scale.
· Competitive salary and career progression.
Ping me here and we will connect!
Ideal Candidate
10+ years of experience in software/data engineering, with at least 3+ years in a leadership role.
Expertise in backend development with programming languages such as Java, PHP, Python, Node.JS, GoLang, JavaScript, HTML, and CSS.
Proficiency in SQL, Python, and Scala for data processing and analytics.
Strong understanding of cloud platforms (AWS, GCP, or Azure) and their data services.
Strong foundation and expertise in HLD and LLD, as well as design patterns, preferably using Spring Boot or Google Guice
Experience in big data technologies such as Spark, Hadoop, Kafka, and distributed computing frameworks.
Hands-on experience with data warehousing solutions such as Snowflake, Redshift, or BigQuery
Deep knowledge of data governance, security, and compliance (GDPR, SOC2, etc.).
Experience in NoSQL databases like Redis, Cassandra, MongoDB, and TiDB.
Familiarity with automation and DevOps tools like Jenkins, Ansible, Docker, Kubernetes, Chef, Grafana, and ELK.
Proven ability to drive technical strategy and align it with business objectives.
Strong leadership, communication, and stakeholder management skills
Location: Nirman Vihar, Delhi (On-site)
Working Hours: 10:00 AM – 7:00 PM | Alternate Saturdays Off
Internship Duration: 6 Months
Company: CoreSwipe Technologies
About the Internship:
Are you passionate about writing, storytelling, and crafting content that truly connects with people? CoreSwipe Technologies is on the lookout for a Content Writer Intern to join our creative and collaborative team.
This is a great opportunity for someone eager to learn, grow, and gain hands-on experience in content writing, digital marketing, and SEO.
Responsibilities:
- Write engaging blogs, website copy, social media captions, and more
- Research industry trends to develop informative and value-driven content
- Assist in implementing basic SEO strategies
- Collaborate with marketing and design teams on campaigns and creatives
- Edit and proofread content to ensure clarity, tone, and accuracy
Requirements:
- Previous internships or project work in content/writing is a plus
- Strong writing and communication skills
- Basic knowledge of SEO (or eagerness to learn)
- A creative mindset with a team-oriented approach
- Ability to meet deadlines and take feedback constructively
Why Join Us?
- Real-time learning with a supportive team
- Exposure to a wide variety of content formats
- Opportunity to strengthen your writing and SEO skills
- Friendly work environment with alternate Saturdays off
We are hiring an experienced SEO candidate for our company. 2-4 years of experience required. Please Share Your Resume For Office Job, If Anyone wants to do in your contact, share it
Location: 1201, Gopal Heights, Netaji Subhash Place, Pitam Pura, Delhi, 110034
Roles and Responsibilities
1. Develop optimization strategies that increase the company's search engine results in rankings in Google.
2. Research SEO keywords to use throughout the company's website and marketing materials
3. Set measurable goals that demonstrate improvement in marketing efforts
4. Monitor daily performance metrics to understand SEO strategy performance
4. Efficiently communicate with other marketing professionals to align goals
5. Collaborate with others within the marketing department to manage SEO strategy
5. Write compelling and high-quality content for link building, Meta Tags for websites, and Landing Pages.
6. Should have good expertise in content optimization.
7. Good knowledge of Anchor Text and Internal Linking Concepts
8. Coordinate with the technical Department to get the Technical Issues resolved
9. Good Understanding of Google SEO Updates and Algorithm changes
10. Update content and website links for maximum optimization and search engine rankings
11. Understanding of search engine algorithms and ranking factors and methods
Desired Candidate Profile
1. Manage SEO Strategy execution in accordance with the SEO KPIs.
2. Undertake keyword research, keyword mapping, and keyword categorization to suit
3. Devise SEO content strategies & link-building campaigns to achieve higher rankings in Search Engines.
4. Ensure End to End Mapping of Customer Journey in Google Analytics
5. Use Google Tools such as Webmaster & analytics
6. Communication with team and management on project development, timelines, and results
7. Good Hands on Experience and Skills in Quality SEO Onsite and Offsite Optimization.
Job Responsibilities...
- Training students in Digital Marketing.
- Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web) .
Job description
Experience: 5+ years
Location: Bangalore
Roles and Responsibilities
- Design and code features in the back-end as per the specifications provided by the Product and Design teams.
- Ship features in fast moving agile sprints.
- Work closely with Product Design and Product Management teams to brainstorm and chalk out details of features.
- Ability to build a feature from scratch & drive it to completion.
- Strong skills in architecting database models.
- Ability to document your code as this will be an open-core project.
- Ability to write unit, integration, and end to end tests.
- Conduct peer code review.
Skills
Must have:
- Strong understanding of Javascript and NodeJS.
- Good understanding of asynchronous programming, callback, and closures.
- Experience developing applications that use queues like SQS, RabbitMQ, Kafka, etc.
- Experience with AWS services like S3, EC2, etc.
- Experience with Docker.
- Should be strong in Postgres database.
- Test driven development and use of frameworks like Mocha, Cypress.
- Strong proficiency in English and writing skills.
Good to have
- Basic knowledge of CI, CD
- Intermediate knowledge in any cloud services (AWS, GCP)
- Have created GraphQL APIs or worked with the Apollo framework.
- Have built previous functionality for CRM, marketing, or customer support tools.
- Have worked in open source project previously.
Reporting and Business Intelligence
Minimum of 8 to 10 years of experience in Report building and Business Intelligence with
Profound knowledge on Oracle BI Publisher and BI Analytics with Oracle Fusion HCM domain especially in Core HR, Payroll and Absences modules
Primary skill:
- Experience generating BI publisher reports, dashboards and drill-down reports
- BI Publisher (RTF design/ eText/ Scheduling/ Parameter Handling/Bursting/backup and migration of reports to different pods)
- Design Oracle BI Publisher Data Models, Data sets and Templates/sub-templates
- Strong PL/SQL and Advanced PL/SQL experience
- Solid understanding of performance tuning best practices and experience improving end-to-end processing times
- Knowledge on the data models related to Fusion HCM (Core HR, Absence and Payroll modules)
Nice to have skills:
- Experience generating BI publisher reports, dashboards and drill-down reports
- Strong OBI Administrator activity
- Create mobile applications with Oracle Business Intelligence Mobile App Designer
- Use BI Mobile to access BI Content
- Create and modify Interactive Dashboards
- Knowledge of additional reporting tools viz. HCM Extract / OTBI / Analysis Dashboard would be an added advantage
Behavioural and Process Skills
- Experience working in Agile teams
- Self-motivated and self-directed abilities to prioritize and execute tasks in a high-pressure environment with "time-critical" deadlines
- Proven analytical, evaluative, and problem-solving abilities
- Possesses a team and customer service provision orientation
















