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Marketing Manager
Job Overview:
We are looking for an experienced, proactive, and self-driven Marketing Manager who can independently
manage and execute the overall marketing function. This role requires a strong understanding of both
traditional and digital marketing, combined with the ability to plan, implement, and monitor marketing
activities end-to-end.
The ideal candidate will take full ownership of marketing initiatives, coordinate with internal teams, and
drive brand visibility, lead generation, and marketing performance with minimal supervision.
Key Responsibilities:
1. Marketing Strategy & Execution (Core Responsibility)
• Develop and execute quarterly and annual marketing plans.
• Plan and implement campaigns for product promotion, lead generation, and brand building.
• Ensure consistent branding and messaging across all channels.
• Collaborate with sales, product, and leadership teams to align marketing initiatives with business
goals.
2. Digital Marketing (Part of the Role)
PPC & Lead Generation
• Plan, manage, and optimise Google Ads and other paid campaigns.
• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.
• Develop effective ad copies and assist with landing page enhancements.
SEO & Website Management
• Implement on-page/off-page SEO strategies to improve organic search visibility.
• Conduct keyword research, optimise content, and review analytics.
• Coordinate with design/content teams to ensure SEO standards are met.
3. Brand, Content & Communication
• Oversee the creation of marketing content — blogs, emails, social posts, brochures, case studies,
videos, and presentations.
• Maintain brand guidelines and ensure cohesive communication across the organisation.
• Work with internal and external creative teams for design and content execution.
4. Exhibitions, Events & Offline Marketing
• Lead planning and execution of marketing for exhibitions and trade shows.
• Support stall layout planning, branding materials, and event promotions.
• Manage lead handling and coordination before, during, and after events.
5. Lead Management & CRM Collaboration
• Ensure prompt assignment of incoming leads to the respective territory managers.
• Track lead flow, progress, and campaign effectiveness.
• Work closely with the sales team to improve follow-up quality and conversion tracking.
6. Market Research & Data Management
• Conduct competitive research, pricing insights, and industry analysis.
• Prepare scraping data and market intelligence reports.
• Support management with MIS and performance dashboards.
7. Performance Analysis & Reporting
• Monitor marketing KPIs across both digital and offline activities.
• Prepare regular performance reports with insights and improvement suggestions.
• Conduct A/B tests and track results for continuous optimisation.
Requirements:
• Excellent communication, planning, and coordination skills.
• 10+ years of experience in a marketing role (preferably B2B).
• Strong understanding of digital marketing (PPC, SEO, analytics).
• Ability to independently manage marketing activities with high ownership.
• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.
• Understanding of website platforms (WordPress, CMS tools).
• Ability to manage multiple projects and meet deadlines.
Desirable Skills:
• Experience with LinkedIn, Facebook, and Instagram marketing.
• Knowledge of email marketing tools or automation platforms.
• Creative thinking and copywriting ability.
• Google certifications are an added advantage.
Qualifications:
• Degree in Marketing, Business, Communications, IT, or a related field.
We are looking for an experienced, proactive, and self-driven Marketing Manager who can independently
manage and execute the overall marketing function. This role requires a strong understanding of both
traditional and digital marketing, combined with the ability to plan, implement, and monitor marketing
activities end-to-end.
The ideal candidate will take full ownership of marketing initiatives, coordinate with internal teams, and
drive brand visibility, lead generation, and marketing performance with minimal supervision.
We are seeking an experienced MERN Stack Trainer with a strong passion for teaching and hands-on industry exposure. The ideal candidate will have a minimum of 2 years of training experience and deep expertise in JavaScript, React.js, Node.js, and MySQL, with the ability to train learners through real-world projects and practical assignments.
Require solid understanding of:
- RESTful APIs
- MVC / modular architecture
- Authentication & authorization (JWT, sessions)
- Git and version control workflows
Bachelor’s degree in Marketing, Mass Communication, Digital Media, or related field.
3–5 years of experience in social media management, preferably with ecommerce/D2C brands.
Strong knowledge of social media platforms, trends, and tools (Meta Business Suite, Hootsuite, Canva, etc.).
Proven track record of growing social channels and executing campaigns.
Excellent verbal and written communication skills.
Creative thinker with an eye for detail and design aesthetics.
Basic understanding of performance marketing & analytics.
Job Description:
We are seeking a talented Machine Learning Engineer with expertise in software engineering to join our team. As a Machine Learning Engineer, your primary responsibility will be to develop machine learning (ML) solutions that focus on technology process improvements. Specifically, you will be working on projects involving ML & Generative AI solutions for Technology & Data Management Efficiencies such as optimal cloud computing, knowledge bots, Software Code Assistants, Automatic Data Management etc
Responsibilities:
- Collaborate with cross-functional teams to identify opportunities for technology process improvements that can be solved using machine learning and generative AI.
- Define and build innovate ML and Generative AI systems such as AI Assistants for varied SDLC tasks, and improve Data & Infrastructure management etc.
- Design and develop ML Engineering Solutions, generative AI Applications & Fine-Tuning Large Language Models (LLMs) for above ensuring scalability, efficiency, and maintainability of such solutions.
- Implement prompt engineering techniques to fine-tune and enhance LLMs for better performance and application-specific needs.
- Stay abreast of the latest advancements in the field of Generative AI and actively contribute to the research and development of new ML & Generative AI Solutions.
Requirements:
- A Master's or Ph.D. degree in Computer Science, Statistics, Data Science, or a related field.
- Proven experience working as a Software Engineer, with a focus on ML Engineering and exposure to Generative AI Applications such as chatGPT.
- Strong proficiency in programming languages such as Java, Scala, Python, Google Cloud, Biq Query, Hadoop & Spark etc
- Solid knowledge of software engineering best practices, including version control systems (e.g., Git), code reviews, and testing methodologies.
- Familiarity with large language models (LLMs), prompt engineering techniques, vector DB's, embedding & various fine-tuning techniques.
- Strong communication skills to effectively collaborate and present findings to both technical and non-technical stakeholders.
- Proven ability to adapt and learn new technologies and frameworks quickly.
- A proactive mindset with a passion for continuous learning and research in the field of Generative AI.
If you are a skilled and innovative Data Scientist with a passion for Generative AI, and have a desire to contribute to technology process improvements, we would love to hear from you. Join our team and help shape the future of our AI Driven Technology Solutions.
We are looking for candidates for Test Lead with experience in Loans with Indian financial organizations.
Below is the job requirement
1. Should have at least 6+ Years of experience on Loan Origination domain
2. Should have Team Handling and Governance experience of atleast 2+ years
3. Database, API testing exposure should be there
4. Testing Concepts should be clear
5. Should be able to WFO at Noida Location
Business Development Manager’
CupShup is looking for a qualified business development specialist to extend our reach through expert discovery and exploration of new and untapped business opportunities and relationships. Our ideal candidate will be trusted to dive right in, take the lead, use initiative, and help build billion-dollar brands that make everyday activities easier for people around the world. Highly skilled at sales and business operations, this person will join and inspire a team of like-minded go-getters to achieve our company vision.
Responsibilities:
- Manage both our existing sales pipeline and the development of new business opportunities
- Take a lead role in developing new-business proposals and presentations that create and nurture opportunities and partnerships
- Identify trends and customer needs, building a sales pipeline for short/medium/long term in accordance with targets
- Develop strategies and positions by analyzing new-venture integration
- Assist in the coordination and implementation of marketing strategies, and delegate tasks to achieve strategic goals
- Motivate the team, track performance, and report metrics
- Manage proposal response process, including detailed RFP requirements, content creation, and inputs from various sources
- Generate new leads, identify and contact decision-makers, screen potential business opportunities, select deals in line with strategies, and facilitate pitch logistics
- Develop and implement overarching outbound sales and business development strategy, sales processes, structure, and best practices across the company
- Support deal structure and pricing with business-value analysis, and negotiate prices for proactive bids and proposals
- Maintain and share professional knowledge through education, networking, events, and presentations
Requirement:-
- Post Graduation in business or related fields preferred
- Minimum of 5 years experience in acquisition of brands, B2B sales, consultative sales
- Successful track record in B2B sales and negotiation
- Excellent verbal and written communication skills
- Experience in sales techniques
- Proficiency in data analysis, forecasting, and budgeting
- Proven ability to plan and manage resources
- An analytical mind with good organizational skills.
- Commercial and business awareness
- Agile to adapt with the dynamic business environment
ORGANIZATION OVERVIEW
About CupShup
—-------------------
Byju’s, Ola Cabs, Dunzo, Swiggy, Zomato, Uber.
What is common across all of these shining stars of Indian Startup World? They are the most valued startups of the country. True. They are Unicorns or Soonicorns. That’s also true. They are changing the game and consumer behavior in their respective segments. Correct!
But there is one small detail common across these. CupShup was fortunate enough to partner with all of these brands during nascent/early stages of their journey and we are still helping them reach their audience pan India!
CupShup, a 7 year old RoI-focused growth partner to startups and brands like HUL, Marico, SBI, ICICI, have been a major contributor in scaling the biggest names in the startup world. We are proud to contribute in our small way in taking these brands to its target audience in an innovative way and make a name for ourselves to rely upon in the process. We are a 200 member team spread across 12 cities of the country which specializes in scaling up the brands quickly. CupShup is a 360 degree growth partner with offerings across Creative, Digital and Offline marketing that provides a seamless planning, marketing budget allocation and execution to reach brand goals. CupShup has helped more than 300 brands scale up to its potential across the country and currently we are scaling up a cohort of 45 brands.
We need more hands on the deck! People who are fascinated by the entrepreneurial zeal that has gripped our country and hustle that goes behind the scenes. If you are a hustler who wants to understand and be part of the sea change that India is witnessing and wants to be a part of a dynamic team.
You can read about us and understand how we have brewed innovation in detail at http://www.cupshup.co.in">www.cupshup.co.in
About [24]7.ai
[24]7.ai uses artificial intelligence, human insight, and deep vertical expertise to produce personalized, consistent, and satisfying customer experiences. The company's advanced conversational AI platform, combined with more than 20 years of contact center operational expertise, empowers the world's largest and most recognizable brands to deliver natural, frictionless conversations across all digital and voice channels. For more information, visit http://www.247.ai/">http://www.247.ai.
The Marketing Web Developer is part of [24]7.ai’s Marketing team. You will need to work collaboratively with local team members and others located in Bangalore and Toronto. This resource will be fully responsible for developing and maintaining the 247.ai website so they should be skilled in Drupal 9, HTML5, CSS, JS, Bootstrap, SASS, and possess hands-on experience with Drupal front-end theming, Integration, page development.
Areas of Responsibility
- Technical consultation and development of new pages / templates / modules in Acquia Drupal.
- Add/modify content, scripts, code, UI, modules, media etc. as per [24]7.ai Marketing and Acquia Web guidelines.
- Maintaining database, file system, dev, staging and production environments on Acquia Cloud as per [24]7.ai Marketing & Acquia guidelines.
- Check and apply Drupal security updates/patches as and when available on Drupal.org.
- Support [24]7.ai Web projects and go live/cutover activities.
- Liaise with [24]7.ai Marketing and our Acquia TAM to consult/fix issues that impact the website, and to ensure performance and availability.
- Skilled with SQL database management – from SQL to table manipulation.
- Manages all technical aspects of the CMS and Acquia development environments.
- Performance tuning, broken link fixes and implement SEO technical audits as provided by our SEO vendor.
- Uptime monitoring.
- Project ticketing (for internal tracking).
- 24x7 Emergency support.
Key Competencies
- Full-stack Drupal developer with expertise on Drupal 8 and 9 is required
- 3+ years of experience planning and implementing web projects
- Bachelor and Master Engineering degrees
- Languages: PHP, C, C#, Java, HTML5, CSS, SaaS, JavaScript
- Databases: MYSQL, Oracle
- Operating System: Linux/Abuntu, Windows
- Libraries: JQuery, Angular JS, Bootstrap
- Server side technologies: J2EE, ASP.net, JSP, Apache Solr, Apache
- Source control: SVN, Git, Github
- Must have excellent attention to detail and create clean, organized code as well as document modifications.
- Excellent problem solving and debugging skills.
- Knowledge of web performance optimization techniques.
- Knowledge of web vulnerability prevention methods.
- Experience working with cross-functional teams and receiving feedback from all levels. Work hours are shifted to overlap 2-3 hours with US Pacific Time zone as needed.
- Excellent written and verbal communication skills required.
- Ability to work within a rapidly changing environment, multi-task and prioritize.
- Must be innovative, self-driven, motivated, organized and detail-oriented
- Exhibit a high level of individual initiative.
Job Title: Sr. Test Engineer
Experience: 4 to 6 Years
Education: Bachelor's degree in engineering
Work Location: Bangalore
Detailed JD:
Must Have:
- Should have knowledge of selenium frameworks.
- Should have experience in python scripting for selenium using pytest in pycharm
- Good knowledge of Manual testing
- Profound knowledge of SDLC/STLC
- Good knowledge of Test management tools like JIRA with Zypher
- Basic knowledge of Azure or experience testing applications in cloud environments
- Jenkins and CI/CD pipeline experience
You will start your journey at Smart Owls as an individual contributor working in a team to introduce and showcase the unique way in which Smart Owls help institutes to go online.
We're looking for someone who can take direction from written or spoken ideas and convert them seamlessly into interactive layouts.
We aim to delight users with a simple and functional design.
What you'll do:
Create UI/UX design of Mobile and Web applications that will truly delight our users Create interactive consumer and business applications by developing concepts, layouts, design system for the product.
Analyze user interface problems and create design solutions that meet measurable business goals and requirements
Work closely with the other teams to develop user scenarios, storyboards, and high-level requirements.
We are looking for people who have: 1 year of experience in Product design/ Interaction design.
Experience designing digital products and systems, not just websites.
You have helped build products.
Hands-on experience with design software like Sketch (Mandatory), Photoshop, Invision, and Zeplin.
Being open to feedback, and willingness to implement changes based on feedback and requirements











