Bengaluru (Bangalore)
5 - 10 yrs
₹6.4L - ₹8.4L / yr
Full time
Skills
Sales
Marketing
Sales Manager
Business Development Manager
- Managing the development of sales and marketing strategy with a focus on B2C domain, also target
- B2B sales and online optimization/conversation, which results in organization growth.
- Searching and exploring new horizons, tapping new clients/markets. Respond to inquiry generation, quotation and negotiation, and order closure.
- Manage and interpret both new and existing customer requirements to understand and cater to their needs.
- Identifying potential strategic alliances and acquisitions that will support strategic growth initiatives and expand the business.
- Managing the client/market segment/channel selection, development of penetration plans, pricing, and channel program strategies.
- Analyze and report on key business metrics, including revenue growth, campaign statistics, click[1]through rates, and conversion rates; actionable insights, key client segments, and revenue opportunities.
- Contributing to the Company’s growth by influencing necessary and relevant changes.
- Undertaking additional tasks/projects/initiatives that contribute to team/organization growth.
- Monitoring market intelligence of the industry.
- Prepare proposals, presentations, and sales contracts.
Required Skills
- 5- 10 years of Sales & Marketing experience in the academic publishing industry.
- Strong experience in developing and executing sales and marketing strategies.
- Strong experience with managing teams across geographies.
- Proven record of delivering business growth
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5+ years of experience in driving Performance Marketing for a D2C/ B2C startup
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We are looking for an extremely motivated individual for leading our Performance Marketing who will be responsible for scaling up our digital strategy, setting priorities, expanding capability, and delivering on ambitious revenue goals. You will be a key part of the leadership team and will act as the bridge between the CEO and the growth team, ensuring that business goals are set appropriately, communicated clearly, and executed on aggressively. Working from the top of the funnel to the bottom, you will own the enrolment process and ensure that our marketing and sales efforts achieve our business goals, while providing a customer experience that exceeds expectations. You are an ideal fit for the role, if you are excited about working with Direct to Consumer fast growing unique health-tech company. You should be extremely competent to scale up digital channels like Facebook, Google, and Affiliate marketing as well as organic. Experienced in leading teams/companies and owned P&L in high growth companies from Series A to C or Series B to D.
Our Team has cracked PMF for our proprietary Diabetes Reversal program, you will be responsible to now scale up the strategy. We have crossed the journey of 0 to 1, and looking for someone to take us from 1 to 100.
Requirements
5+ years of experience in driving Performance Marketing for a D2C/ B2C startup
Strong creative & soft skills combined with an affinity for data.
Proven experience managing customer acquisition efforts in paid channels with quantifiable results.
Highly organised and autonomous, but also collaborative and able to work cross-functionally.
Ability to make decisions in a changing environment, anticipate future needs and drive
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High competency with FB/ Google Ads/Affiliate Marketing
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Creating and executing a strong performance marketing strategy & execution plan. Use data-driven marketing strategy to identify trends/patterns and opportunities for innovation and make optimization recommendations across the buyer’s journey.
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Developing and managing digital prospecting and remarketing campaigns. Explore new channels for customer acquisition.
Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels.
Identifying and testing new channels to continue to meet or exceed established critical metrics.
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Industry leading compensation with potential ESOPs
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