SEO Specialist

at Leading B2B2B Wallet

Agency job
via Unnati
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Mumbai
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2 - 6 yrs
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₹2.4L - ₹5L / yr
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Full time
Skills
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
moz
meta title
ahref
Work with a leading Fintech brand which is recording the highest yearly growth since its inception and is a partner to the businesses and banks alike.
 
Our client is a robust and secure fintech with global certification and a vision to transform the banking and payment industry by customizing the needs of every business worldwide. Started off as a digital payments solution provider, it eventually became a leader in white-labelled payments platform, where companies can transfer money to stakeholders or make payments to their vendors, clients and employees.
 
They also have partnered with various banks and financial institutions to help the banking customers to pay online or offline for multiple expenses like bill payments, recharges, ticket-booking, and even purchasing gift cards. With one of the lowest and most transparent pricing, they provide the best and customised solutions to individuals and businesses, while ensuring the products are robust, safe, fast and secure. Currently valued at $100Mn, the team is led by a fintech expert, offering more than 300 payment methods across 80+ Banks, and offices in India, UAE and Singapore.
 
As an SEO Specialist, you will ensure that the company website and internet properties have been optimized and rank higher in SERPs.
 
What you will do:
  • Performing periodic technical audits ofthe website, keyword research and to make short and long term SEO strategy
  • Implementing a backlinking strategy to grow domain authority
  • Performing keyword ranking and gap analyses, identifying seasonal trends.
  • Driving recommendations and implementation of metadata and descriptions.

 

 

What you need to have:
  • Must have hands experience to drive organic traffic and SQL/MQL leads.
  • Knowledge of ranking factors, search engine optimization practices and search engine algorithms and releases is a must.
  • Must have hands-on experience on On-page, Off page and Technical SEO activities.
  • Must have pretty much acquainted with all the tenets of SEO to amplify the organic growth.
  • Have proven track record to ignite the organic growth from 0 toX.
  • Experience with other aspects of marketing, such as customer growth and promotion, is a plus.
  • B.Tech Computer Science + MBA Digital Marketing/ Marketing with relevant SEO experience.
  • Candidate must have Google Webmaster Certification
  • Thorough understanding of technical SEO aspects like robots.txt, XML sitemaps, broken links, schema.org, crawl budget, Pogosticking, Search Intent, Canonicalization, Graph Protocols, Custom 301 redirects, broken links, etc.
  • Experience working with back-end SEO elements such as htaccess, robots.txt, metadata, and site speed optimization to optimize website performance
  • Solid grasp of HTML/CSS, and a working understanding of JavaScript and how it affects SEO
  • Working Knowledge of webmaster tools and other tools like webmaster tools and google analytics, google search console, google tag manager, keyword planner, SEMrush, MOZ, Yoast SEO, Web trends, screaming frog etc.
  • AHREF, Moz, Google trends, SEO Quake and other pertinent tools which are predominantly inclined to SEO
  • Prefer Immediate joiners only.
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