
SEO & Organic Growth Specialist
Job Summary
We are looking for a results-driven SEO & Organic Growth Specialist to lead and execute SEO initiatives that improve website rankings, organic traffic, and lead generation. The ideal candidate should have strong expertise in technical SEO, on-page optimization, content strategy, local SEO, backlink acquisition, and analytics. This role requires close collaboration with the website development and marketing teams to drive sustainable organic growth.
Key Responsibilities
SEO Strategy & Planning
Develop and execute SEO strategies aligned with business objectives.
Conduct keyword research and identify opportunities to improve organic visibility.
Monitor search trends, competitor activities, and SEO best practices.
Develop content strategies to improve discoverability across traditional search engines and AI-powered search experiences.
On-Page SEO
Optimize website content, meta titles, descriptions, headings, URLs, and internal linking.
Perform regular SEO audits and implement optimization recommendations.
Create SEO briefs for landing pages and website content.
Content & Blog Management
Plan and manage a monthly SEO content calendar.
Write and publish SEO-optimized blogs and website content.
Develop content around lifestyle, family entertainment, events, fitness, activities, city-specific experiences, and other relevant topics.
Technical SEO
Identify and resolve technical SEO issues affecting website performance.
Coordinate with developers to implement SEO recommendations.
Monitor indexing, crawl errors, site health, Core Web Vitals, and structured data.
Manage XML sitemaps, robots.txt, redirects, and schema implementation.
Local SEO
Manage and optimize Google Business Profiles across multiple locations.
Improve local search visibility and rankings.
Support online reputation management through review monitoring and acquisition.
Off-Page SEO & Link Building
Execute backlink acquisition and outreach campaigns.
Identify opportunities for local citations, partnerships, and directory listings.
Monitor backlink profiles and competitor link-building strategies.
Analytics & Reporting
Track SEO performance using Google Analytics (GA4), Google Search Console, and SEO tools.
Monitor keyword rankings, organic traffic, conversions, and website health.
Prepare monthly SEO performance reports with actionable insights.

About Hunarstreet Technologies Pvt Ltd
About
At Hunarstreet Technologies Pvt Ltd, we specialize in delivering India’s fastest hiring solutions, tailored to meet the unique needs of businesses across various industries. Our mission is to connect companies with exceptional talent, enabling them to achieve their growth and operational goals swiftly and efficiently.
We are able to achieve a success rate of 87% in relevancy of candidates to the job position and 62% success rate in closing positions shared with us.
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CaaStle is committed to equality of opportunity in employment. It has been and will continue to be the policy of CaaStle to provide full and equal employment opportunities to all employees and candidates for employment without regard to race, color, religion, national or ethnic origin, veteran status, age, sexual orientation, gender identity, or physical or mental disability. This policy applies to all terms, conditions and privileges of employment, such as those pertaining to training, transfer, promotion, compensation and recreational programs.
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