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SEO Expert
B2B marketing solutions platform
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SEO Expert

at B2B marketing solutions platform

Agency job
via Unnati
3 - 8 yrs
₹5L - ₹10L / yr
Mumbai
Skills
Search Engine Optimization (SEO)

Our client is a leading provider of specialised marketing services that enables businesses across different sectors to grow effectively. This decade old venture founded by a woman entrepreneur offers innovative solutions by leveraging cutting edge technology based on the individual needs of the client. Their services include market research, in- store promotions, store launches, road shows, retail merchandising, events and exhibitions, among others.

 

 

Headquartered in Mumbai, the company has presence in Delhi, Bangalore and Chennai as well as dedicated local teams across other metros and small towns in India. This agency has worked with more than 100 companies and 800 brands and delivered top notch marketing strategies through integrated BTL and digital channels. Some of its clients include ITC, Zydus Wellness, PnG, Crompton, HUL, Tata and Nestle.

 
As a SEO Expert, you will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Facebook and others to maximize ROI.

What you will do:

  • Executing tests, collecting and analyzing data and results, identifying trends and insights in order to achieve maximum ROI in paid search campaigns
  • Tracking, reporting and analyzing website analytics and PPC initiatives and campaigns
  • Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Optimizing copy and landing pages for search engine marketing
  • Performing ongoing keyword discovery, expansion and optimization
  • Researching and implementing search engine optimization recommendations
  • Researching and analyzing competitor advertising links
  • Developing and implementing link building strategy
  • Working with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Working with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommending changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

 

Desired Candidate Profile

What you need to have:

  • Proven SEO experience
  • On Page SEO- Keywords auditing and developing required tags and optimizations
  • Off Page SEO- Thorough knowledge of backlinking techniques
  • Proven SEM experience managing PPC campaigns across Google and Facebook business
  • Solid understanding of performance marketing, conversion and online customer acquisition
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
  • Experience with A/B and multivariate experiments
  • Working knowledge of HTML, CSS and JavaScript development and constraints
  • Knowledge of ranking factors and search engine algorithms
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • Proven backlink experience- sites built backlinks for and raised traffic (will check url)
  • Website links to previously conducted on-page optimizations
  • Previously conducted keyword embedding for #1 rank Google    
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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𝘑𝘰𝘣 𝘛𝘪𝘵𝘭𝘦: 𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘋𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵 𝘈𝘴𝘴𝘰𝘤𝘪𝘢𝘵𝘦 (𝘉𝘋𝘈)

𝘓𝘰𝘤𝘢𝘵𝘪𝘰𝘯: 𝘎𝘶𝘳𝘨𝘢𝘰𝘯

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𝘍𝘶𝘯𝘤𝘵𝘪𝘰𝘯𝘢𝘭 𝘈𝘳𝘦𝘢: 𝘐𝘯𝘴𝘪𝘥𝘦 𝘚𝘢𝘭𝘦𝘴

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𝘚𝘢𝘭𝘢𝘳𝘺 𝘙𝘢𝘯𝘨𝘦:

𝘋𝘰𝘮𝘦𝘴𝘵𝘪𝘤 𝘚𝘩𝘪𝘧𝘵: (𝘊𝘛𝘊) 𝘐𝘕𝘙 6.6 𝘓𝘗𝘈 (4.23 𝘓𝘗𝘈 𝘍𝘪𝘹𝘦𝘥 + 2.4 𝘓𝘗𝘈 𝘝𝘢𝘳𝘪𝘢𝘣𝘭𝘦)

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𝘗𝘳𝘰𝘷𝘦𝘯 𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘵𝘰 𝘮𝘦𝘦𝘵 𝘴𝘢𝘭𝘦𝘴 𝘵𝘢𝘳𝘨𝘦𝘵𝘴 𝘢𝘯𝘥 𝘥𝘳𝘪𝘷𝘦 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘨𝘳𝘰𝘸𝘵𝘩

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𝘐𝘮𝘱𝘰𝘳𝘵𝘢𝘯𝘵 𝘊𝘳𝘪𝘵𝘦𝘳𝘪𝘢:

𝘞𝘪𝘭𝘭𝘪𝘯𝘨𝘯𝘦𝘴𝘴 𝘵𝘰 𝘸𝘰𝘳𝘬 5 𝘥𝘢𝘺𝘴 𝘢 𝘸𝘦𝘦𝘬

𝘈𝘣𝘪𝘭𝘪𝘵𝘺 𝘵𝘰 𝘵𝘩𝘳𝘪𝘷𝘦 𝘪𝘯 𝘢 𝘩𝘪𝘨𝘩-𝘪𝘯𝘵𝘦𝘯𝘴𝘪𝘵𝘺 𝘭𝘦𝘢𝘳𝘯𝘪𝘯𝘨 𝘢𝘯𝘥 𝘳𝘢𝘱𝘪𝘥-𝘨𝘳𝘰𝘸𝘪𝘯𝘨 𝘴𝘵𝘢𝘳𝘵-𝘶𝘱 𝘦𝘯𝘷𝘪𝘳𝘰𝘯𝘮𝘦𝘯𝘵


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+6 more

Senior Full Stack Engineer - TalkingYak



Talking Yak is an Android-based English teaching system made specifically for native Hindi and Tamil speakers.

 

Our program includes over 400 intelligently-structured videos, thousands of exercises, over 10,000 vocabulary words and phrases, and a system that adapts itself to each learner. In a matter of months, we can elevate most learners to a 100% functional English capability.

 

We are one team at TalkingYak consisting of honest, moral & ethical individuals who are heard and valued! We hold ourselves accountable- delivering on expectations & celebrating each other for the great work we do!

 

We’re looking for a senior developer who has a lot of passion towards solving real world problems using technology. 

 

Below are some of the developer qualities we like a lot,

 

  • Good team player
  • Ability to write clean readable code
  • Good logical and problem solving skills
  • Clear communication skills
  • Never give up attitude
  • Passionate to learn and acquire new skills

 

Our current technology stack includes Android, Python, Flask, MongoDB, RabbitMQ, ElasticSearch and AWS. While it is a bonus to have worked on the same set of above listed technologies, it is not a must until you have hands-on experience with similar technologies.

 

To give you an idea about what you will be working on after joining us, you will be

  • Dockerizing different services and automating our AWS infrastructure provisioning steps
  • Optimising our backend services to scale for a few hundreds of concurrent users
  • Managing our backed service and adding new features to it
  • Working on refactoring our current android codebase to a cleaner design
  • Mentoring junior developers

 

While we feel a developer with 4 to 8 years of hands-on experience will be more suitable for this role, it shouldn't be a hard constraint if you have the required skills.

 

We would love to get in touch immediately and have a conversation, if you feel our interests align.

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YRG CARE
at YRG CARE
1 recruiter
Abhinaya V
Posted by Abhinaya V
Chennai
1 - 3 yrs
₹8L - ₹10L / yr
Software Testing (QA)
Manual testing

YRG Care

 

Established in 1993, Y.R. Gaitonde Centre for AIDS Research and Education (YRG CARE) is a premier non-government organization providing comprehensive HIV services in India. Its objective is to provide prevention, care, support and treatment services for people living with HIV/AIDS, to prevent new infections, and to ensure that patients and their families are treated with dignity. It is one of the sub-recipients of Johns Hopkins University (JHU) for the ACCELERATE program, a five-year program supported by United States Agency for International Development (USAID) in India.

 

Job description:  

  • Review and analyse system specifications
  • Collaborate with QA Engineers to develop effective strategies and test plans
  • Execute test cases manual and analyse results
  • Evaluate product code according to specifications
  • Create logs to document testing phases and defects
  • Report bugs and errors to development teams
  • Help troubleshoot issues
  • Conduct post-release/ post-implementation testing
  • Work with cross-functional teams to ensure quality throughout the software development lifecycle
  • Devise procedures to inspect and report quality issues
  • Development of flow documents of individual modules for Documentation and QA purposes
  • The tracking of tasks will be managed via the tool JIRA and the report generated from the tool will substantiate the invoice. Invoice to be produced weekly

 

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IRIS BUSINESS SERVICES LIMITED
Anuradha RK
Posted by Anuradha RK
Remote only
4 - 6 yrs
₹3L - ₹8L / yr
Digital Marketing
skill iconGoogle Analytics
Google Adwords
Web Analytics
Facebook Marketing
+1 more
We are looking for experienced digital marketing managers.

About us:

IRIS Business Services Limited is India's only SaaS listed company offering regulatory reporting solutions globally. We are hiring for the position of Digital Marketing Manager for our SaaS product IRIS CARBON which is used globally by around 5000 enterprises across 26 countries. 
 

Responsibilities:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • End to end execution of marketing plan and the marketing operational activities to achieve marketing goals

Requirements

  • BS/MS degree in marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Hands-on experience working with marketing automation tools such as Zoho.
  • Team management capabilities and work extremely well with colleagues and also stakeholders across different products and geos. 
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91social
at 91social
2 recruiters
91 Social
Posted by 91 Social
Bengaluru (Bangalore)
1 - 2 yrs
₹2L - ₹4L / yr
DevOps
skill iconDocker
skill iconKubernetes
Responsibilities
1.  Should have worked with AWS, Dockers and Kubernetes.
2.  Should have worked with a scripting language.
3.  Should know how to monitor system performance, CPU, Memory.
4.  Should be able to do troubleshooting.
5.  Should have knowledge of automated deployment 
6.  Proficient in one programming knowledge - python preferred. 
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Shubham Vishwakarma

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