Job Title: SEO & SEM Executive – Travel Industry
Location: Ghitorni, New Delhi
Experience: 2–5 years
Company: Aertrip.com
About Aertrip
Aertrip is a fast-growing travel technology company transforming the way people plan and book travel. We provide seamless solutions for flights, hotels, and holidays for both individual and corporate clients.
Role Overview
We are looking for a data-driven SEO & SEM Executive to enhance our online visibility and performance across search engines and meta-search platforms. The ideal candidate will manage both organic and paid campaigns to drive high-quality traffic and measurable ROI.
Key Responsibilities
- Develop and execute SEO & SEM strategies to increase visibility and conversions.
- Conduct keyword research, competitor analysis, and market trend monitoring.
- Manage Google Ads, Bing Ads, and Meta Search campaigns (Google Flights, Skyscanner, Kayak).
- Handle Google Analytics, Search Console, and Google Tag Manager (GTM) for insights and tracking.
- Implement on-page, off-page, and technical SEO best practices.
- Optimize landing pages and run A/B tests to improve conversion rates.
- Build and manage link-building and content optimization strategies.
- Track KPIs (CPC, CPA, CTR, ROAS) and prepare performance reports.
Must-Have Skills
- Strong knowledge of SEO fundamentals (on-page, off-page, technical SEO).
- Hands-on experience with SEM/PPC campaigns (Google Ads, Bing Ads).
- Expertise in keyword research, competitor analysis, and trend monitoring.
- Proficiency in Google Analytics, Search Console, and GTM.
- Proven skills in link-building and content optimization.
- Familiarity with Schema Markup and SEO for travel/job pages.
- Experience with tools such as Ahrefs, SEMrush, Screaming Frog, Moz.
- Analytical mindset with a focus on ROI-driven campaigns.
- Experience in travel industry SEO/SEM preferred.
Shubham Vishwakarma
Full Stack Developer - Averlon
About AerTrip India Limited
About
Founded in 2012 Aertrip aspires to become the number one travel portal in the world by providing a convenient and enjoyable booking experience at cheapest prices. At Aertrip are trying to build a team of dedicated and experienced talent. We are looking to hire the best PHP Developers, HTML / Front End Developers, Software Analysts and UI/UX Designers to create a truly magical booking experience for our customers. We have studied over 90 travel websites and apps and designed an interface which provides the best and convenient way to book travel. We are now trying to build a team of extra-ordinary talent to complete this task.
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