
Company : Barcadly Services (www.barcadlyservices.com)
Job Title: Ads manager(SEM Executive)
Overview:
As an Ads Manager, you will be responsible for planning, executing, and optimizing advertising campaigns across various channels to increase brand awareness, drive traffic, and generate leads and sales. You will work closely with the relevant departments to ensure that all advertising initiatives are aligned with the overall marketing strategy and goals.
Key Responsibilities:
• Develop and execute advertising campaigns across various channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Conduct research to identify target audiences and develop audience personas for ad targeting.
• Create and manage ad campaigns, including ad copy, ad creatives, and targeting options.
• Monitor and optimize ad performance to ensure maximum return on investment.
• Conduct A/B testing and other experiments to improve ad performance.
• Collaborate with the content team to develop ad creatives and landing pages that align with the overall marketing strategy.
• Provide regular reporting and analysis of ad performance to stakeholders.
• Stay up-to-date with industry trends and best practices to ensure that our ad strategies remain effective.
Requirements:
• Bachelor's degree in marketing, business, or a related field.
• Relevant experience in ad management.
• Strong understanding of various advertising channels, including Google Ads, Facebook Ads, LinkedIn Ads, and other social media platforms.
• Experience with ad targeting options, such as audience segmentation and retargeting.
• Familiarity with ad tracking and reporting tools, such as Google Analytics, Facebook Ads Manager, and LinkedIn Campaign Manager.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical skills and attention to detail
Why join Us?
-Exciting projects
-collaborative work environment.
-oppournities for Career growth.

About Barcadly Services
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ob description
Business Analyst – Job Description
Exp =2+ year
1. Requirement gathering, Development, Requirement Analysis and documentation, Requirement communication, Requirement management and Testing. Work closely with the Business teams in gathering requirements, and getting it implemented in the system.
2. Designing and developing functional test cases, impact analysis, system integration testing and regression testing. Conducting UAT and documentation of test cases.
3. Support and assists with end user training and coordinates the implementation of these services for the Business.
4. Based on Testing Feedback from Business Users, plan go live dates for the developments.
5. Work with various user and support teams to manage technical/operational issues.
6. Raise the bugs and CRs to tech team and track till closure.
7. Produce periodic and ad-hoc reports for all stakeholders including leadership to monitor and ensure that projects comply with the governance framework.
8. Work closely with the vendor in getting the development completed on time and ensure adherence to quality standards.
9. Ability to multitask and work in a high pressure environment.
10. Excellent analytical, communication, presentation & interpersonal skills.
11. Ability to resolve customer/business issues and run the application management activities.
12. Willingness to go the extra mile to resolve customer/technical issues.
Job Types: Full-time, Permanent
Pay: ₹400,000.00 - ₹700,000.00 per year
Benefits:
- Provident Fund
Schedule:
- Day shift
Education:
- Bachelor's (Preferred)
Experience:
- BA in travel domain: 3 years (Required)
- Business analysis: 2 years (Required)
- total work: 2 years (Required)
Work Location: In person
Candidate should be aware about backend testing
- Writing unit test cases using Junit and Mockito.
- Writing integration test cases using Spring Boot Test.
- Writing acceptance tests using Cucumber.
Candidate should be aware about frontend testing
- Writing Angular component tests using Jasmine and Karma.
- Writing Angular integration tests using Cypress and Cucumber.
- Candidate should be aware about backend testing
- Writing unit test cases using Junit and Mockito.
- Writing integration test cases using Spring Boot Test.
- Writing acceptance tests using Cucumber.
- Candidate should be contributing in designing and implementing regression test pack.
- Candidate should be aware about post deployment test suite.
closely with the Kinara management team to investigate strategically important business
questions.
Lead a team through the entire analytical and machine learning model life cycle:
Define the problem statement
Build and clean datasets
Exploratory data analysis
Feature engineering
Apply ML algorithms and assess the performance
Code for deployment
Code testing and troubleshooting
Communicate Analysis to Stakeholders
Manage Data Analysts and Data Scientists
key skills - Flutter, android development, ios development
Experience: 1 - 4 years
location - chennai
Roles and Responsibilities
- Good programming skills in Dart and Object-Oriented concepts.
- Experience with Flutter - Material design, BLOC, Async, Streams, Navigation.
- Exposure to Android and iOS Mobile Application Stack.
- Experience in working with RESTful APIS, TCP / Sockets.
- Knowledge in version control - Git
• Design, develop, test and maintain backend services and APIs using Java and Spring Boot.
• Architect and implement microservices to ensure scalability and robustness of
applications.
• Create and maintain data pipelines to handle large volumes of data efficiently.
• Collaborate with cross-functional teams to gather requirements and deliver high-quality software solutions.
• Participate in code and design reviews to minimize rework and catch issues early in the process.
• Optimize and improve the performance, scalability, and reliability of our systems.
• Conduct code reviews and contribute to best practices in software development.
• Stay updated with the latest industry trends and advancements in Java and backend development technologies
Responsibilities:
- Build and maintain REST APIs
- Proficient in Python or any other programming language
- Experience in writing Unit/Integration tests.
- Experience with Distributed Version Control System.
- Elasticsearch or Solr experience.
- NOSQL experience- Cassandra, MongoDB.
- Experience in Message brokers - Rabbitmq.
- Experience with AWS Infrastructure, Lambda, Docker/Containers
Desired to have:
- Should be pragmatic and realize when a solution is over-engineered as well as knowing when to spend time on creating the right abstraction that allows us to move faster in the long run.
- Passion for your work and striving to do things “the right way”.
- Familiarity with Agile/Lean process.
- Willingness to work in a Startup environment.
- Excellent debugging and optimization skills.
- Knowledge of emerging technologies and a solid understanding of the full product development life cycle.
- Excellent knowledge of mobile user experience, information architecture and trends
We are searching for an experienced Product Manager with a minimum of 4 to 5 years of relevant experience in the E-commerce industry, ideally with technical knowledge related to e-commerce websites. As a Product Manager, your role will be pivotal in driving the development and enhancement of our e-commerce platform. Your primary objective will be to ensure the successful delivery of innovative and customer-centric product features and functionalities.
Responsibilities:
- Formulate and execute a comprehensive product strategy and roadmap for our e-commerce website, aligning it with business objectives and customer requirements.
- Conduct thorough market research and competitive analysis to identify industry trends, customer preferences, and best practices.
- Collaborate closely with cross-functional teams, including engineering, design, marketing, and operations, to define precise product requirements and specifications.
- Prioritize product features and enhancements based on their business value, customer feedback, and market demands.
- Work closely with the development team to ensure prompt and high-quality delivery of product releases.
- Monitor key performance indicators (KPIs) and perform data analysis to evaluate the performance of our products and identify areas for improvement.
- Gather and analyze user feedback, conduct user testing, and iterate on product features to enhance the overall user experience.
- Stay up-to-date with industry trends and technological advancements in the e-commerce space, leveraging this knowledge to drive product innovation.
- Collaborate with stakeholders to define and execute effective go-to-market strategies for new product launches and feature releases.
- Act as a product evangelist, effectively communicating the product vision, strategy, and value proposition to internal teams and external stakeholders.
Qualifications:
- Possess a Bachelor's degree in a relevant field (such as business, computer science, engineering, or a related discipline). An MBA or equivalent qualification is desirable.
- Have at least 4 to 5 years of experience as a Product Manager, preferably in the E-commerce industry.
- Demonstrate a strong technical understanding and knowledge of e-commerce platforms and associated technologies.
- Showcase a proven track record of successfully delivering and launching customer-focused products and features.
- Exhibit familiarity with agile product development methodologies and experience collaborating within cross-functional teams.
- Possess an analytical mindset with the ability to gather and interpret data for making informed product decisions.
- Display excellent communication and interpersonal skills, with the capacity to collaborate effectively and influence stakeholders at all organizational levels.
- Showcase strong problem-solving abilities and strategic thinking, while also paying meticulous attention to detail.
- Have a results-oriented mindset with a focus on driving business growth and ensuring customer satisfaction.
- Demonstrate a genuine passion for e-commerce and remain up-to-date with industry trends and best practices.
Node.js Developer Responsibilities:
- Developing and maintaining all server-side network components.
- Ensuring optimal performance of the central database and responsiveness to front-end requests.
- Collaborating with front-end developers on the integration of elements.
- Designing customer-facing UI and back-end services for various business processes.
- Developing high-performance applications by writing testable, reusable, and efficient code.
- Implementing effective security protocols, data protection measures, and storage solutions.
- Running diagnostic tests, repairing defects, and providing technical support.
- Documenting Node.js processes, including database schemas, as well as preparing reports.
- Recommending and implementing improvements to processes and technologies.
- Keeping informed of advancements in the field of Node.js development.
Node.js Developer Requirements:
- Bachelor's degree in computer science, information science, or similar.
- At least 4 years' experience as a Node.js developer.
- Extensive knowledge of JavaScript, web stacks, libraries, and frameworks.
- Knowledge of front-end technologies such as HTML5 and CSS3.
- Superb interpersonal, communication, and collaboration skills.
- Exceptional analytical and problem-solving aptitude.
ROLES AND RESPONSIBILITIES
- Build an advanced e-commerce admin dashboard application for our platform.
- Proven working experience in React JS app development and experience with Web packs and integration with NodeJS.
- Good understanding of Hooks and Redux State Management tools.
- Understanding of React Design principles and architecture patterns.
- Collaborate with cross-functional teams to define, design, and ship new features.
- Work with outside data sources and APIs like the one of Unicommerce.
- Create Unit-test code for robustness, including edge cases, usability, and general reliability. Work on bug fixing and improving application performance.
- Continuously discover, evaluate, and implement new maximizegies to maximize development efficiency.
- Translate designs high-quality into high quality code.
- Have a good understanding of CI/CD tools (any).
- Robust knowledge of popular databases like MongoDB, Elastic Search, DynamoDB, Redis etc;
- Knowledge about AWS Amplify is super plus.
·
·
- CANDIDATES MUST HAVE
- · React JS, Redux
- · Hooks and redux state management
- · React design principles
- · Architectural pattern
- · Unit test code
- · High-level design
- · Ci/cd tool
- · Elasticsearch, DynamoDB, Redis
- · AWS amplify
- · ES6/ ECMAScript, JavaScript,
- · NodeJS ,IDEs, Restful API’s , Git
REQUIREMENTS
- Bachelor’s degree in computer science, software development, engineering, or a related technical field
- Proficient with the latest versions of ECMAScript (JavaScript) as well as HTML and CSS
- Knowledge of React and common tools used in the wider React ecosystem, such as Node.js and npm
- Familiarity with common programming tools such as Redux, IDEs, RESTful APIs, Git repositories, TypeScript, version control software, and remote deployment tools
- An understanding of common programming paradigms and fundamental React principles, such as React components, hooks, and the React lifecycle











