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Content Marketing Specialist
Product company
Content Marketing Specialist
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Content Marketing Specialist

at Product company

Agency job
2 - 3 yrs
₹5L - ₹15L / yr
Bengaluru (Bangalore)
Skills
Content Marketing
Product Marketing
Social Media Marketing (SMM)

Key Responsibilities

● Develop and manage content marketing initiatives including blogs, newsletters, email

campaigns, landing pages, and case studies.

● Support product marketing efforts by crafting messaging for new features, product

launches, and platform updates.

● Create marketing assets for campaigns, events, partnerships, and webinars.

● Collaborate with product teams to simplify technical concepts for a business audience.

● Work with the design and digital teams to publish and promote content across web and

social channels.

● Conduct research to identify trends, competitors, and customer needs to inform

marketing strategy.

● Track content performance and optimize based on insights (SEO, engagement,

conversions).


What You’ll Bring

● 2–4 years of experience in SaaS or B2B tech marketing, ideally with a focus on content

or product marketing.

● Strong writing and communication skills — with the ability to simplify technical topics.

● Familiarity with developer tools, APIs, or cloud platforms is a plus.


● Experience managing content calendars, marketing tools , and performance metrics.

● A collaborative, hands-on attitude with a growth mindset.


What We Offer

● The chance to build the voice of a fast-growing API product used by global enterprises.

● Exposure to product, engineering, and sales — with real ownership of content and

campaigns.

● Competitive compensation and career growth opportunities.

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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