Job Description:
We are seeking a CPC expert to join our product marketing team. In this role, you will manage our online advertising campaigns and optimize our CPC to drive revenue growth. You will work closely with our product, sales, and analytics teams to develop and execute data-driven strategies that maximize ROI and achieve business objectives.
Responsibilities:
Develop and execute online advertising campaigns across various channels, including search, display, and social media
Optimize CPC bids to achieve maximum ROI and drive revenue growth
Conduct keyword research and analysis to identify high-value search terms and optimize ad targeting
Analyze campaign performance data and use insights to inform campaign optimization and strategic decisions
Create ad copy and messaging that effectively communicates our value proposition and drives clicks and conversions
Collaborate with cross-functional teams, including product, sales, and analytics, to align advertising strategies with business objectives
Stay up-to-date with industry trends and best practices in CPC advertising and apply learnings to improve campaign performance
Identify opportunities to improve conversion rates and implement testing plans to optimize ad landing pages and user experience
Manage advertising budget and ensure campaigns are executed within budget constraints
Create reports and presentations to communicate campaign performance to stakeholders
Qualifications:
Bachelor's degree in marketing, business, or a related field
4+ years of experience in online advertising with a focus on CPC optimization
Strong analytical skills and ability to use data to inform decision-making
Experience with ad platforms, such as Google Ads and Facebook Ads, and analytics tools, such as Google Analytics and Adobe Analytics
Strong written and verbal communication skills, with the ability to create compelling ad copy and messaging
Demonstrated ability to work effectively with cross-functional teams, including product, sales, and analytics
Experience in B2B technology or software markets preferred
Experience in a startup or high-growth environment preferred
If you meet the qualifications above and are excited about this opportunity to drive the success of our online advertising campaigns, we would love to hear from you.

About Ebizz Infotech
About
We are a web and mobile design and development company since 2011. Creating websites and apps, creating brand identities, and launching startups. Our goal is to provide a reliable, competitive advantage of IT services to our clients around the world.
Since 2011, our team of award-winning mobile and web strategists, UX/UI designers, and software engineers have worked on over 400+ mobile and digital solutions for the world's leading enterprise and consumer-facing companies.
Achievements:
🏆 UPWORK TOP RATED PLUS
★ PREFERRED FREELANCER
✔ Top Mobile App development company 2020 by Clutch
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EXPERIENCE
2-8 years
EDUCATION
Full Time Bachelor’s / Master’s degree (Science or Engineering preferred)
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· Good to have- knowledge on multiple back-end languages ( Java, Python) and knowledge of JavaScript frameworks ( React, Angular, Node )
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· Great attention to detail
· Organizational skills
Technical Skills:
HTML, CSS, React, API, JavaScript, Node, SQL, and Cloud knowledge (Azure/AWS)
Experience – 4+ Years



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- Good to have experience in using HubSpot as Marketing Tool
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- Infrastructure as Code, GitLab CI/CD, and DevOps standard methodologies
- scripting in Shell, Python, Ruby or any preferred scripting language
Terraform expertise is a MUST for this role.
a short exercise on terraform to all shortlisted candidates to demonstrate their hands-on skills on terraform before rolling out the offer
Desired Profile
Providing expertise on all matters related to CI, CD and DevOps.
Building and maintaining highly available production systems.
Developing and maintaining release related documents, such as release plan, release notes etc.
Ensuring quality releases and managing release and configuration change conflicts to resolution.
Tracking release and publishing release notes. Investigating and resolving technical issues by deploying updates/ fixes.
Onboard applications to DevOps process.
Setup and configure build jobs.
Create automated deployment scripts.
Configure JIRA workflow, and integrate with Jenkins / Micro-services.
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Solid experience within release management, infra architecture, CI&CD.
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Proven experience of using Jenkins, Unix Shell Commands, Container technology (Docker, Kubernetes),
Java Programming, Groovy Script, Git, Code Branching Strategy, Maven, Gradle, JIRA, ECS, OpenShift.
Job description
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