Product Marketing Manager

Review Criteria:

Mandatory:

• Strong B2C Brand Marketing Profile
• Must have 3+ years of experience as a marketer preferably across tech, mobility, energy, fintech, or high-growth apps
• Must have experience executing end-to-end brand and consumer campaigns across Instagram, WhatsApp, content platforms, ATL/BTL, and on-ground activations.
• Must have strong experience in digital storytelling, including social content, creator/influencer collaborations, product videos, and explainer assets
• Strong ability to turn business targets into creative strategies that drive measurable outcomes
• Must have at least 1 year of experience managing a team of marketers
• B2C Product companies
• Candidates must be comfortable working on the 1st and 3rd Saturday of every month.

Preferred:

• Experience in EV, mobility, consumer apps, ecosystem brands, or categories that require behaviour change.

Role & Responsibilities:

You will lead the company's B2C marketing engine end-to-end: brand, content, category education, community, and on-ground activation. You will work closely with sales, product, and creative teams to drive measurable business outcomes.

• This is a role for someone who wants to build from scratch, shape a category, and influence
• the experience of millions of EV users in India.

Key Responsibilities:

• Brand Leadership & Strategy: Build and scale a company's B2C brand with a narrative that cuts across 2W, 3W, 4W riders, drivers, homeowners, and urban professionals.
• Conceptualise and execute end-to-end brand and consumer campaigns across Instagram, WhatsApp, ATL, BTL, and on-ground activations.
• Lead consumer understanding exercises to shape new identify whitespace consumer segments and behavioural triggers that can unlock adoption and usage.
• Oversee the creation of high-quality social content, creator collaborations, product videos, and explainer assets. Manage agency partners, production partners, and internal creative resources.
• Manage, mentor, and scale the organic marketing team including social media and content creators.

Ideal Candidate:

• 3–5 years of experience in consumer marketing, ideally across tech, mobility, energy, fintech, or high-growth apps.
• Proven track record in leading brand campaigns, digital storytelling, and communication strategy.
• Demonstrated ability to turn business targets into creative strategies that drive measurable outcomes.
• Experience working cross-functionally and influencing product, growth, and creative teams.
• Comfortable building from scratch and thriving in a high-ownership, high-velocity environment.
• Bonus: experience in EV, mobility, consumer apps, ecosystem brands, or categories that require behaviour change.

We are seeking enthusiastic individuals to join our team as Customer Care Executives for both Voice and Sales processes. As a Customer Care Executive, you will be responsible for addressing customer inquiries, resolving issues, and promoting our products/services to potential customers.

**Qualifications:**

- Minimum educational qualification: 12th pass.

- Age between 18 to 30 years.

- Excellent communication skills in English and Hindi

- Ability to handle customer queries and provide appropriate solutions.

- Prior experience in customer service or sales is preferred but not mandatory.

**Responsibilities:**

- Handle inbound/outbound calls professionally and provide information about products/services.

- Identify customer needs, clarify information, and close sales.

- Maintain a high level of customer satisfaction through effective problem-solving.

- Achieve sales targets and goals as set by the company

• Be a hands-on user interface and visual designer for our toughest design challenges.
• Develop and detail visual designs and design specifications; drawing on existing high level designs and digital brand guidelines.
• Work alongside product, marketing, UX designers, copywriters, and developers to come up with complete design solutions.
• Review UX design documentation such as wireframes to identify gaps and issues and raise these within the team.
• Own the quality of visual design execution for your design directions as well as extend the existing design styles.
• Present and defend your work to colleagues, other teams, and management.
• Contribute to the development of our Design Club to promote learning, growth, comradeship and innovative thinking across the organisation.

• 2 or more years of experience and proven track record.
• An impressive portfolio of work that showcases excellent practical design skills including layout, colour, typography, and multi channel design.
• Full project lifecycle experience from concept through to completion.
• Experience designing for complex systems across Desktop and Mobile applications.
• Expert user of Sketch, Zeplin, Creative Suite, other tools of the trade.
• Ability to multitask, prioritise projects and communicate across teams, and take feedback positively to turn it into intuitive design solutions.
• Strong understanding of Design Systems.
• Creative ideas with a problem solving mindset.

• Degree in a design-related field.
• Recognised UX / UI certifications.
• Experience working in an agile development process.
• Basic knowledge of HTML/CSS and JavaScript.
• Basic knowledge of analytics, including Google Analytics.
• Passion for sports.

• In this role, you should be able to work independently with little supervision.
• You should have excellent organization and problem-solving skills.
• If you also have hands-on experience in software development and agile methodologies, we’d like to meet you.
• You will be responsible to develop high-quality software that is aligned with user needs and business goals.

• 5 to 10 years of end-to-end development using Java & UI technology (ReactJS)
• Good knowledge of any relational database).
• Experience in JavaScript along with an OOP language
• Well versed with testing concepts and methodologies
• Agile/Scrum development and full SDLC from development to production deployment.
• Analytical mind with problem-solving aptitude.
• Ability to work independently.
• Excellent written and oral communication skills.

The candidate will be responsible for Ad Sales for Print Media (Magazine)

1. Building leads through existing & cold calls.
2. Should be a self-starter and with excellent presentation skills.
3. Driving revenue and sales with the development of creative initiatives
4. Developing an extensive network in the industry ( E.g. Brands)
5. Ensuring sales strategy is executed accordingly and effectively
6. Meeting and exceeding weekly and monthly activity and revenue targets.

Requirements

• You have at least 3 years of experience within an Ad Sales print media industry.
• You have an established network in the corporate and ad agencies from prior experience.
• You have a strong understanding of the industry and stay updated with market trends.
• You possess excellent interpersonal as well as written and verbal communication skills.
• You are a strong networker & relationship builder
• You are adaptable and thrive in changing environments
• You are a self-starter and demonstrate a high level of resilience

•  5-10 years of experience in building API services using NodeJS Express and related frameworks
• Expert level understanding of NodeJS asynchronous runtime
• Expert level understanding of Javascript concepts on callbacks and closures
• Experience with Postgres, NoSQL, Redis, and Firebase real-time database
• Experience with AWS services like Elastic Beanstalk, Cloudfront, S3, EC2, Lambda, API Gateway, SQS, etc
• Understanding of patterns and techniques for building scalable back-end infrastructure including caching, rate limiting, authentication, and authorization schemes.
• Experience in building highly scalable and high throughput services with millisecond response times
• Experience working in a collaborative team environment
• Excellent communication & interpersonal skills
• Willingness to learn and pick up new technology along with patience to mentor

Bonus skills – 

• Experience with Elastic Search, Puppeteer
• Experience writing unit test