
Product Marketing (B2C Digital Products)
at Advertising & Marketing Technology Industry
Job Details
- Job Title: Product Marketing (B2C Digital Products)
- Industry: Advertising & Marketing Technology Industry
- Function: Marketing
- Experience Required: 2-5 years
- Employment Type: Full Time
- Job Location: Bengaluru
- CTC Range: Best in Industry
Role & Responsibilities
We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.
- New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
- Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
- Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
- User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
- A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
- App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
- Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.
Ideal Candidate
- Strong B2C Product Marketing Profile
- 2+ YOE in product marketing for digital products
- Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
- Experience launching or scaling a mobile app, preferably iOS
- B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
- Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself
- Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role.
- Total years of experience must not exceed 5 years.

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Job Description
Actosoft is a software development and digital marketing company that offers complete IT solutions. We are a part of the digitally-fluent force that’s improving economies, increasing businesses, and creating success stories, just like ours.
We are a collective of focused, energetic, talented, and hardworking professionals who believe in getting things done at the highest level. Our team aims to innovate, be authentic and grow in everything that we do.
The ideal candidate should be familiar with the complete software design life cycle. In addition, they should have experience in designing, coding, testing and consistently managing applications. They should be comfortable coding in multiple languages and be able to test codes to maintain high-quality coding.
Job details:
Job Location: Actosoft, Gajera Rd, beside Avalon Business Hub, Katargam, Surat, Gujarat 395004
Experience: 0 to 1 years of experience
Salary: 15,000 to 20,000 (per month)
Job Type: Full-time – Work from the Office
Working Schedule:
9:00 am to 6:00 pm (Monday to Friday)
Alternate Saturdays Off.
Job Responsibilities:
● Design, code, test, and manage various applications
● Collaborate with the engineering team and product team to establish the best products
● Follow outlined standards of quality related to coding and systems
● Develop automated tests and conduct performance tuning
● Ability to create and support documentation for all new applications
● Willing to work as a team member
Qualifications:
● Bachelor's degree in Computer Science or relevant field, like MCA, BCA, or BE
● Experience developing web-based applications in C#, HTML, VBScript/ASP, and .NET
● Experience working with MS SQL Server and MySQL Knowledge of practices and procedures for full software design life cycle
● Experience in working with an agile development company
Required Skills:
● .NET Framework
● C#
● Microsoft SQL Server
● JavaScript
● jQuery
● ASP.NET MVC
● ASP.NET Web API
● HTML
● WCF Services
● PL/SQL
● Anqular
● Entity Framework
● CSS
● Ajax
● XML
Perks and Benefits:
1. Promotion every year.
2. Incredible opportunity to diversify your writing skills by working with experts on unique projects.
3. Paid sick leaves.
Website:
Strong AI & Full-Stack Tech Lead
Mandatory (Experience 1): Must have 5+ years of experience in full-stack development, including Python for backend development and React/JavaScript for frontend, along with API/microservice integration.
Mandatory (Experience 2): Must have 2+ years of experience in leading technical teams, coordinating engineers, and acting as a system integrator across distributed teams.
Mandatory (Experience 3): Must have 1+ year of hands-on experience in AI projects, including LLMs, Transformers, LangChain, or OpenAI/Azure AI frameworks.
Mandatory (Tech Skills 1): Must have experience in designing and implementing AI workflows, including RAG pipelines, vector databases, and prompt orchestration.
Mandatory (Tech Skills 2): Must ensure backend and AI system scalability, reliability, observability, and security best practices.
Mandatory (Company): Must have experience working in B2B SaaS companies delivering AI, automation, or enterprise productivity solutions
Tech Skills (Familiarity): Should be familiar with integrating AI systems with enterprise platforms (SharePoint, Teams, Databricks, Azure) and enterprise SaaS environmentsx
Mandatory (Note): Both founders are based out of Australia, design (2) and developer (4) team in India. Indian shift timings.
No. of Positions: 01
Work Location: Bengaluru
About the position:
We are looking for a highly analytical thinker with an audience first mindset for the role of content marketing manager. The candidate needs to be a hustler who knows how to hack growth in a fast-paced, ever evolving environment with proven results in previous profiles. You are expected to be an expert in your understanding of how content can play a crucial role for any business. A strong understanding of analytics, the nuances and advantages, and shortcomings of each platform, and know-how to utilize data in formulating the campaign strategy is a must.
About EasyEcom:
EasyEcom is an industry-leading omnichannel order & warehouse management solution for eCommerce businesses and multichannel retailers like Epigamia, Mondelez International, My Glamm, Borosil, Prestige, etc. We are persistently growing, from a few hundred clients to over 7000+ global clients, a handful of dedicated team members to 110+ members strong team, and being VC funded, we are continuing to expand over and beyond!
Responsibilities:
● Develop and implement sophisticated digital marketing strategies across diverse online platforms.
● Orchestrate a seamless integration of content initiatives to ensure a cohesive brand narrative.
● Articulate and implement a comprehensive content repurposing strategy, transforming content into various formats tailored to the chosen channels for dissemination.
● Drive targeted traffic, both organic and inorganic, and foster engagement that seamlessly translates into measurable sales and brand promotion.
● Implement robust metrics to measure the effectiveness of marketing activities.
● Analyze results to derive actionable insights, informing data-driven decision-making for future campaigns.
Requirements:
● Master’s degree in marketing or related field
● 2+ yrs prior experience in SaaS/B2B domain or both
● Showcase tangible results in past profiles
● A thorough understanding of user behavior and multi-flow buyer journey
● Well adept with Webflow and marketing automation
● Ability to plan and create audience-relevant content with a strong SEO understanding (SEM experience is a ++)
● Strong analytical skills, with experience analyzing data and making data-driven decisions
● Proficiency with analytics tools (social media, SEO, Competitor analysis) along with GA and GSC
● Excellent communication & collaboration skills
● Prior working Experience with PR and Branding activities
● Ability to prioritize and manage multiple tasks and projects
We’re seeking a Back-End Developer with hands-on experience in Node.js or any other modern backend framework. You’ll be responsible for building robust, scalable APIs and server-side logic powering Zilo’s high-velocity quick commerce platform.
Key Responsibilities
Develop, maintain, and optimize back-end applications and APIs.
Work on microservices, API integrations, and data modeling.
Ensure system scalability, reliability, and performance under high traffic.
Collaborate with front-end and mobile developers for seamless API integration.
Implement best practices in code quality, security, and database design.
Troubleshoot production issues and support deployment cycles.
Technical Skills Required
Strong proficiency in Node.js, Express.js, or similar backend frameworks.
Experience in MongoDB, MySQL, or PostgreSQL.
Understanding of RESTful APIs, authentication (JWT/OAuth), and middleware.
Familiarity with AWS, Docker, or other deployment environments.
Hands-on experience with Git and CI/CD pipelines.
Knowledge of other programming languages like Python, Java, or Go is an added advantage.
Role: Java Developer
Location: Bengaluru - Hybrid
Mode: Full Time
Job Description: We are looking for a talented and motivated Software Engineer with expertise in both Windows and Linux operating systems and solid experience in Java technologies. The ideal candidate should be proficient in data structures and algorithms, as well as frameworks like Spring MVC, Spring Boot, and Hibernate. Hands-on experience working with MySQL databases is also essential for this role.
Responsibilities:
● Design, develop, test, and maintain software applications using Java technologies.
● Implement robust solutions using Spring MVC, Spring Boot, and Hibernate frameworks.
● Develop and optimize database operations with MySQL.
● Analyze and solve complex problems by applying knowledge of data structures and algorithms.
● Work with both Windows and Linux environments to develop and deploy solutions.
● Collaborate with cross-functional teams to deliver high-quality products on time.
● Ensure application security, performance, and scalability.
● Maintain thorough documentation of technical solutions and processes.
● Debug, troubleshoot, and upgrade legacy systems when required.
Requirements:
● Operating Systems: Expertise in Windows and Linux environments.
● Programming Languages & Technologies: Strong knowledge of Java (Core Java, Java 8+).
● Frameworks: Proficiency in Spring MVC, Spring Boot, and Hibernate. ● Algorithms and Data Structures: Good understanding and practical application of DSA concepts.
● Databases: Experience with MySQL – writing queries, stored procedures, and performance tuning.
● Version Control Systems: Experience with tools like Git.
● Deployment: Knowledge of CI/CD pipelines and tools such as Jenkins, Docker (optional)
About the Role-
Thinking big and executing beyond what is expected. The challenges cut across algorithmic problem solving, systems engineering, machine learning and infrastructure at a massive scale.
Reason to Join-
An opportunity for innovators, problem solvers & learners. Working will be Innovative, empowering, rewarding & fun. Amazing Office, competitive pay along with excellent benefits package.
Requiremets and Responsibilities- (please read carefully before applying)
- The overall experience of 3-6 years in Java/Python Framework and Machine Learning.
- Develop Web Services, REST, XSD, XML technologies, Java, Python, AWS, API.
- Experience on Elastic Search or SOLR or Lucene -Search Engine, Text Mining, Indexing.
- Experience in highly scalable tools like Kafka, Spark, Aerospike, etc.
- Hands on experience in Design, Architecture, Implementation, Performance & Scalability, and Distributed Systems.
- Design, implement, and deploy highly scalable and reliable systems.
- Troubleshoot Solr indexing process and querying engine.
- Bachelors or Masters in Computer Science from Tier 1 Institutions
About Lentra:
Lentra is a new-age, domain-native platform built from the ground up, designed and developed to empower financial institutions with tomorrow’s lending ecosystem, today. With its full-stack, fully digital, secured products and solutions, Lentra is the future of smart, seamless, secure digital lending.
Our solutions cover the Indian lending stack effectively for digital origination by providing capabilities like eKYC, vKYC, eSign, eNACH, etc., besides MultiBureau(R), a comprehensive BRE for faster decisioning and configurable onboarding workflows. Reliability and minimal TATs are the key takeaways from Lentra’s offerings.
Our Marquee Clients including the topmost private banks in India are now future ready and encashing business opportunities. Lentra's zero risk instant lending solution will empower the FIs to leapfrog into the future.
About the Role:
Lentra AI Pvt. Ltd looking for a Senior Software Engineer to contribute to the software development life cycle, from design and development to testing, release and maintenance. Software Developer responsibilities include building web application modules and testing features before release. If you have hands-on experience developing software with agile methodologies and are ready to lead our junior developers, we'd like to meet you. Ultimately, you will create, enhance, deploy and maintain functional, secure and high-quality applications
Responsibilities:
The candidate has to perform the below responsibilities:
- Active contribution in designing, developing, testing, deploying and maintaining software
- Collaborate with the team to develop web services, mobile and web applications
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- Follow best practices in design and testing
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Candidate requirements:
- Candidates should have a minimum of 5 year of experience in web based development using these technologies:
- Core Java, SpringMVC, Node.js, ORM
- Working knowledge of relational database and noSQL databases, Caching technologies
- RESTful, SOAP, JSON
- Angular, HTML5, CSS
- Proficient understanding of code versioning tools, such as Git
- Knowledge of Agile Scrum development Methodologies
- Integrate applications with network systems, servers, and databases
- Troubleshoot problems with application development and use
- Excellent conceptual, and critical thinking capabilities
- Self-directed and self-motivated with the ability to take charge or play a supporting role
- Strong understanding of product development
- Clear written and verbal communications skills (English), including presentation
Location & commitments:
- This is a Permanent Opportunity.
- Job Location is Pune
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Requirement
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Skills required
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- Must have experience in industry standard CI/CD tools like Git/BitBucket, Jenkins, Maven, Artifactory and Chef.
- Must be good at these DevOps tools:
Version Control Tools: Git, CVS
Build Tools: Maven and Gradle
CI Tools: Jenkins
- Hands-on experience with Analytics tools, ELK stack.
- Knowledge of Java will be an advantage.
- Experience designing and implementing an effective and efficient CI/CD flow that gets code from dev to prod with high quality and minimal manual effort.
- Ability to help debug and optimise code and automate routine tasks.
- Should be extremely good in communication
- Experience in dealing with difficult situations and making decisions with a sense of urgency.
- Experience in Agile and Jira will be an add on










