Product Marketing (B2C Digital Products)
at Advertising & Marketing Technology Industry
Job Details
- Job Title: Product Marketing (B2C Digital Products)
- Industry: Advertising & Marketing Technology Industry
- Function: Marketing
- Experience Required: 2-5 years
- Employment Type: Full Time
- Job Location: Bengaluru
- CTC Range: Best in Industry
Role & Responsibilities
We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication.
- New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities.
- Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits.
- Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively.
- User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement.
- A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators.
- App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores.
- Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors.
Ideal Candidate
- Strong B2C Product Marketing Profile
- 2+ YOE in product marketing for digital products
- Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc
- Experience launching or scaling a mobile app, preferably iOS
- B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech)
- Note: Candidates must be from B2C tech product companies where the core user experience is driven by the technology itself
- Minimum 2 years per role required. One short stint is acceptable if there’s a long tenure (eg: 5+ years) in a prior role.
- Total years of experience must not exceed 5 years.
Shubham Vishwakarma
Full Stack Developer - Averlon
Similar jobs
Vue.js
Spring Boot
JavascriptAbout the Role :
We are looking for a skilled and strong expertise in Vue.js and EJB/Spring Boot to join our growing team. The ideal candidate should have hands-on experience building scalable, high-performance web applications and APIs, with a keen eye for performance, security, and maintainability. You will work closely with product managers, designers, and other developers to design, develop, and deploy innovative solutions for modern web applications.
Key Responsibilities :
- Develop, test, and maintain frontend applications using Vue.js .
- Design and implement backend services and RESTful APIs using Jersey Client EJB or Spring Boot.
- Integrate frontend and backend services ensuring seamless data flow and optimized performance.
- Work with relational and/or NoSQL databases, ensuring efficient query design and schema modeling.
- Implement secure authentication/authorization flows (JWT, OAuth2, etc.).
- Optimize application performance for speed, responsiveness, and SEO.
- Write clean, maintainable, and well-documented code with proper unit/integration tests.
- Collaborate with cross-functional teams for requirement gathering, technical design, and solution delivery.
- Stay up to date with latest technologies in Vue ecosystem, Java EJB, Jersey Client / Spring Boot, cloud deployment, and DevOps practices.
- Contribute to code reviews, technical documentation, and team knowledge sharing.
Required Skills & Qualifications :
- Strong expertise in Vue.js (Composition API, Vuex/Pinia, Vue Router).
- Hands-on experience with EJB and Jersey Client / Spring Boot for building scalable and secure backend APIs.
- Strong understanding of REST API design, microservices architecture, and best practices.
- Proficiency in JavaScript/TypeScript, HTML5, CSS3, Tailwind/Bootstrap.
- Experience with relational databases (MySQL/PostgreSQL) and ORM tools (JPA/Hibernate).
- Caching : Redis
- DevOps Tools : CI/CD with GitLab CI, Jenkins (optional)
- Version Control : GitLab, SVN
- Others : Postman, Swagger/OpenAPI, Maven/Gradle
- Excellent problem-solving, debugging, and communication skills.
Preferred Skills (Good to Have) :
- Experience with GraphQL, WebSockets, or gRPC.
- Knowledge of ElasticSearch, Redis, or Kafka.
- Familiarity with Headless CMS integrations.
- Exposure to Agile/Scrum methodology.
- Familiarity with Docker, CI/CD pipelines, Git, and cloud deployment (AWS/GCP/Azure).
- Knowledge of security best practices (XSS, CSRF, CORS, API security).
C++We are seeking a highly skilled C++ Developer with 6–9 years of experience to design,
develop, and maintain high-performance software applications. The ideal candidate will
have a strong foundation in object-oriented programming, data structures, and
system-level programming, with a focus on delivering efficient and scalable
solutions.
Key Responsibilities:
Design, develop, and maintain robust and efficient applications using C++.
Write clean, maintainable, and optimized code following best practices.
Debug, troubleshoot, and resolve performance bottlenecks and issues.
Collaborate with cross-functional teams, including QA, DevOps, and Product
Management, to deliver high-quality software solutions.
Participate in code reviews and contribute to improving coding standards.
Prepare and maintain technical documentation for development processes and
modules.
Work on integrating software components and third-party libraries.
Optimize application performance and scalability for large-scale systems.
Required Skills and Qualifications:
6–9 years of hands-on development experience in C++.
Strong knowledge of object-oriented programming, STL, and design
patterns.
Experience with multithreading, memory management, and performance
tuning.
Familiarity with Linux/Unix environments and shell scripting.
Good understanding of network programming and socket-level communication.
Experience working with version control systems like Git.
Strong problem-solving and debugging skills.
Excellent communication and collaboration abilities.
Preferred Qualifications:
Experience with modern C++ standards (C++11/14/17 or later).
Knowledge of database systems such as MySQL, PostgreSQL, or NoSQL
databases.
Exposure to cloud platforms like AWS, Azure, or GCP.
Familiarity with CI/CD pipelines and DevOps tools.
Background in Agile/Scrum methodologies.
Job Description: Sales Manager
About the company
FitBudd is a fast-paced startup building a SaaS platform for global fitness professionals.
Founded by IIT Delhi alumni and funded by marquee investors like Accel and BEENEXT,
FitBudd is all set to accelerate growth and capture the ever expanding fitness market.
Fitbudd is an all-in-one platform that empowers fitness professionals to take their business
online in no time. We help personal trainers, nutritionists, yoga teachers, dance instructors,
and sports coaches reach new clients, build stronger relationships with their existing ones
and promote a healthy lifestyle for everybody.
Website - www.fitbudd.com
What do we offer for the Sales Manager role?
1. Workplace that promotes growth – personally and professionally
2. Unparalleled learning opportunities
3. Get to wear many hats and gain different skill sets.
4. Interactive working environment.
5. Multicultural team with strong pillars of Leadership
What will you do at Fitbudd?
1. Build product and domain expertise by understanding product functionalities, market
positioning, competitive landscape, product market fit and so on
2. Establish and maintain healthy relationship with partners, prospects and customers
in various geographies
3. Cold/warm calling and making multiple outbound calls to prospects and users.
4. Own and meet assigned sales targets by working closely with the sales team by
ensuring proper input metrics in place.
5. Collaborate with various internal functions like presales, customer success,
marketing, and support to ensure seamless support for partners and customers
6. Be the single point of contact for partners and assisting on issues with conversions,
objection handling, providing necessary resources to achieve closure.
7. Discover and implement new / market-specific lead generation exercises to
expand/grow existing account base, working closely with marketing teams, CSM and
reseller sales teams
8. Arrange online training sessions/ Demos and ensure the partner is updated with the
product features
9. Handle incoming support tickets from partners, manage escalations from
partners/customers
Is this you?
1. Excellent verbal and written communication skills in English
2. Great interpersonal skills, ability to build rapport - required for close collaboration with cross-functional teams
3.Willing to work in required shifts as per region allotted (EMEA/APAC/UK/US)
4. Self-motivated with a proactive approach with a Process owner approach.
5.Sound knowledge and experience on BPO, inside sales or SaaS sales
6.Strong soft skills with in-depth knowledge of Microsoft Office - Excel, Word and PPT and CRM experience
7.Experience in US or UK Sales process
Location
Head office - Gurgaon; Work location - At premise or Remote
We are looking "SAP B1 Consultant" for Reputed Client @ Coimbatore Permanent Role.
Experience: 3 - 4 Yrs
• Developing SAP B1 Add ons and writing comples SQL & HANA queries
• Designing , development and maintaining bug free addons of SAP B1 - SQL & HANA
• Excellent comnunication
• Colabaration with internal team on design, develop and maintain.
Requirements & skills:
• Experience in SDK (Software Development Kit), SQL server, HANA, Crystal Reports, Microsoft .NET.
• 3- 5 years of development experience IN SAP B1 - SQL & HANA
• Good in functional aspects and business concepts of SAP B1 modules.
• Streamline issue resolution process and resolve issues with minimal time based on priority.
• Above all responsible for ensuring all the deliverables allocated are done within strict deadlines.
• Any degree in engineering or computer science
• Responsible for the quality of product delivery to customers and ensure we put out certified releases to customers
• Be responsible for leading and managing the QA team
• To be able to establish a solid relationship with other team members to understand the vision, requirements, and priorities of our business partners
• Participate in product and feature design with developers, product managers, and business systems analysts
• Design, Develop and Execute test strategies, test scenarios and test plans for new components and help root-cause issues working with software development teams
• Understand requirements and review the Test Cases and all other documents created by the QA team
• Develop plans, schedules, metrics, data needs and scenarios for end to end integration testing including areas such as database impacts, software scenarios, or usability as well as environment set ups and build plans
• Maintaining and Reporting on important QA metrics periodically
• Implement tools and technologies consistent with scaling processes in growing companies including helping speed up regression cycles by identifying areas of automation opportunities
• Maintain complete traceability of issues all the way from roadmap to production environments
Desired Skills & Qualifications:
• A Minimum of a Bachelor’s degree in Computer Science or related software engineering discipline, or equivalent
• Ability to learn and adapt quickly; ability to motivate people, instil accountability and achieve results
• Possess good oral and written documentation skills and be able to interact with other team members to deliver with quality
• Be a self-starter with the ability to deliver on time with quality and also handle multiple tasks simultaneously
• Must have experience in performing quality assurance testing -functional, performance (load, stress, reliability) and regression
• Experience with Agile development methodology (e.g. Scrum)
• Passion for testing with the "break it" mentality
• Have Experience in SELENIUM(JAVA), JMeter and hands on experience on MySQL would be a plus
Go Programming (Golang)
Java
Python
Ruby
Ruby on Rails (ROR)Skill: golang+java
Experience: 6 to 10yrs
Location: Bangalore,Hyderabad,Noida,Chennai,Pune
Notice peroid: Immediate r 30days
NodeJS (Node.js)Job Location: Bangalore, Pune, Chennai, Mohali, Gurugram, Panchkula, or Dehradun
The candidate must be available to join within two weeks.
Job Description:
- 5 to 8 years of experience in Developing APIs and RESTful services using Node JS.
- Experience with AWS API Gateway
- Produce high-quality code and experience with security implementations Identifying application security risks and implementing security patches procedures.
- Implement and Improve application logging services
- Work with the product and design teams to understand end-user requirements, formulate definitions of done, and translate that into an effective technical solution.
- Work with the QA Team to develop testing protocols to identify and correct challenges.
- Must have good analytical, debugging, and problem-solving skills.
- Good communication skills.
MongoDBNodeJS (Node.js)
ExpressJavascriptIntroduction
At Samaaro you will be building the future of events. Our mission is to help brands reach out to their global audience in the most efficient and cost-effective way. We want to break the geographical barriers of communication and networking. As a Samaaro Web front-end developer, you'll use the latest tools and technologies available to deliver state-of-the-art software and web applications. You'll have an opportunity to drive the choice of technologies used as we transform our applications and experiment with the best new tools for the job based on upcoming industry trends. You will be able to learn new technical skills and absorb professional knowledge quickly. You'll be responsible for the complete lifecycle of software development, including designing, prototyping, implementation, testing, maintenance, and technical support, creating a productive environment for Samaarotans and our Business Partners.
Responsibilities
At Samaaro we embrace diversity and value what individuals add to our culture. We believe highly empowered teams create the best products -so we take a group of designers, developers, and business analysts, and give them free rein on how to address problems, in a "We give you a problem, you decide how to solve it" environment.
Above all, we value curiosity, teamwork, and a desire to learn. We are confident that if you
possess the right attitude, work ethic, and skillset that you could succeed in the role, even if you do not have all of the required skills.
Required Technical and Professional Expertise
• Front End Skills (min. 2 years experience) - React/Angular (React is preferable), HTML,
CSS, JavaScript.
• Back End Skills (min. 2 years experience) - Node.js
• Solid knowledge of modeling, design patterns, refactoring, unit test.
• Strong software engineering, project management knowledge & experience.
• Bachelor or master’s degree in computer science or equivalent experience.
• Excellent written/spoken communication skills in English.
• Strong communication skills.
Preferred Technical and Professional Expertise
• Experience with design thinking methods to understand personas and develop great user
design
• Demonstrated ability to operate within short release cycles
• Experience using modern collaboration tools in a highly responsive environment
• Great planning and organizational skills, good time management, with the ability to
manage and prioritize own workload and to deal with urgent deadlines and changes to
requirements
• Close teamwork and collaboration across both global and local team environments
• The ability to communicate across organizational boundaries and manage stakeholders
• A passion for creative solutions to real user needs and business problems
• Driven to achieve high levels of customer satisfaction, addressing the underlying problem
and questioning any assumptions Logical approach to problem-solving
• Meticulous attention to detail
• Highly motivated and productive, an entrepreneurial self-starter
• Demonstrable experience coaching junior members of your teams about Business Uni
Data Science
Machine Learning (ML)PythonThe Job
The Architect, Machine Learning and Artificial Intelligence including Computer Vision will grow and lead a team of talented Machine Learning (ML), Computer Vision (CV) and Artificial Intelligence (AI) researchers and engineers to develop innovative machine learning algorithms, scalable ML system, and AI applications for Racetrack. This role will be focused on developing and deploying personalization and recommender system, search, experimentation, audience, and content AI solutions to drive user experience and growth.
The Daily
- Develop innovative data science solutions that utilize machine learning and deep learning algorithms, statistical and quantitative modelling approaches to support product, engineering, content, and marketing initiatives.
- Build and lead a world-class team of ML and AI scientists and engineers.
- Be a hands-on leader to mentor the team in latest machine learning and deep learning approaches, and to introduce new technologies and processes. Single headedly manage the MVP and PoCs
- Work with ML engineers to design solution architecture and develop scalable machine learning system to accelerate learning cycle.
- Identify data science opportunities that deliver business value.
- Develop ML/AI/CV roadmap and educate both internal and external stakeholders at all levels to drive implementation and measurement.
- Hands on experience in Image processing for auto industry
- BFSI domain knowledge is a plus
- Provide thought leadership to enable ML/AI applications.
- Manage products priorities and ensure timely delivery.
- Develop and evangelize best practices for scoping, building, validating, deploying, and monitoring ML/AI products.
- Prepare and present ML modelling results and analytical insights that help drive the business to senior leadership.
The Essentials
- 8 + years of work experience in Machine Learning, AI and Data Science with a proven track record to drive innovation and business impacts
- 4 + years of managing a team of data scientists, ML and AI researchers and engineers
- Strong machine learning, deep learning, and statistical modelling expertise, such as causal inference modelling, ensembles, neural networks, reinforcement learning, NLP, and computer vision
- Advanced knowledge of SQL and experience with big data platform (AWS, Snowflake, Spark, Google Cloud etc.)
- Proficiency in machine learning and deep learning languages and platforms (Python, R, TensorFlow, Keras, PyTorch, MXNet etc.)
- Experience in deploying machine learning algorithms and advanced modelling solutions
- Experience in developing advanced analytics and ML infrastructure and system
- Self-starter and self-motivated with the proven ability to deliver results in a fast-paced, high-energy environment
- Strong communication skills and the ability to explain complex analysis and algorithms to non-technical audience
- Works effectively cross functional teams to build trusted partnership
- Working experience in digital media and entertainment industry preferred
- Experience with Agile methodologies preferred
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon