Product Manager

Marketing Head Job Description

Responsibilities Include But Are Not Limited To The Following:

 Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing.

 Design and oversee the implementation of a loyalty program to foster long-term customer relationships.

 Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment.

 Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts.

 Manage and mentor the marketing team, fostering an environment of continuous growth and learning.

 Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery.

 Possess a deep understanding of market trends and consumer behaviour to drive branding efforts.

 Act as the primary marketing contact, liaising with other department heads and stakeholders.

 Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions.

 Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance

 Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption.

 Manage and champion the implementation of Little Italy’s Loyalty program and product enhancements

 Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements

 Manage vendor relationships

 Build and Analyze brand strategy and consumer insights

 Manage a team of marketing people working on brand initiatives

 Lead and motivate the target audience to “take action”

 Measure and report performance of all marketing campaigns, and assess ROI and KPIs

 Monitor market trends, research consumer markets and competitors’ activities

 Devise innovative growth strategies  Manage Vendor Relationships  Drive Online and App Sales

 Manages district operations by directing and coordinating activities consistent with goals, objectives and policies

 Identify, develop, and execute partnership campaigns with existing and new vendor partners.

 Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

 Design, build and maintain our social media presence  Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

 Identify trends and insights, and optimize spend and performance based on the insights

 Brainstorm new and creative growth strategies

 Plan, execute, and measure experiments and conversion tests

 Collaborate with internal teams to create landing pages and optimize user experience

 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

 Instrument conversion points and optimize user funnels

 Collaborate with agencies and other vendor partners  Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 Handling publications and updation of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc.

 Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.).

 Candidate must have strong analytical, organizational and multi-tasking skills.

 Lead SEO/SEM and digital campaign efforts.

Requirements

 Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline

 6+ years’ experience in marketing, database marketing or campaign management

 A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages

 Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands

 Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc.

 Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map

 Experience with partnering with a creative agency for content and creative develop and strategy

 Able to relate results, insights and recommendations in a meaningful way to business partners

 Ability to mobilize, lead and influence a diverse team of internal and external stakeholders

 Proven working experience in digital marketing.

 Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.

 Highly creative with experience in identifying target audiences and devising digital.  Campaigns that engage, inform and motivate.

 Experience in optimizing landing pages and user funnels.

 Experience with A/B and multivariate experiments.

 Solid knowledge of website analytics tools.

 Experience in setting up and optimizing Google AdWords campaigns.

Responsibilities:

A. Sales and Business Development:

Develop and implement a comprehensive sales strategy for the admission business, targeting Preschools, CBSE, ICSE, IGCSE, IB, and boarding schools within the assigned territory.

Identify and prioritize target schools and institutions, generating leads through various channels such as networking, referrals, and online research.

Conduct thorough research on individual schools, understand their admission processes, pain points, and requirements, and tailor admission sales pitches and product offerings accordingly.

Engage with school administrators, principals, admission officers, and other stakeholders to demonstrate the value and benefits of the admission management solutions.

Conduct product presentations and demonstrations to highlight key features and advantages of the solution.

Develop and negotiate pricing proposals, contracts, and agreements in collaboration with the sales team and the legal department.

B. Relationship Building and Account Management:

• Build and maintain strong relationships with key decision-makers 
• Act as a trusted advisor to schools, providing expert guidance on streamlining admission processes, enhancing efficiency, and improving the overall admission experience.
• Conduct regular check-ins with existing customers, address inquiries, and provide excellent customer service.
• Identify upselling and cross-selling opportunities within the customer base and develop strategies to maximize revenue.

C. Area Management:

• Effectively manage and prioritize the assigned area, including travel planning, scheduling meetings, and optimizing sales routes.
• Attend relevant conferences, trade shows, and educational events to network, gather market intelligence, and represent the organization.

Requirements:

• Proven experience in sales and business development, preferably within the education sector, specifically in selling admission management solutions to CBSE, ICSE, IGCSE, IB, and boarding schools.
• Strong understanding of the admission processes and challenges faced by educational institutions.
• Excellent communication and presentation skills, with the ability to effectively engage with school stakeholders at all levels.
• The proactive and results-driven mindset with a track record of meeting or exceeding sales targets.
• Ability to build and nurture long-term relationships with customers.
• Strong negotiation and closing skills, with attention to detail in contract and agreement management.
• Exceptional organizational and time management skills, with the ability to prioritize tasks effectively.
• Willingness to travel within the assigned territory as required.
• Bachelor's or Master’s degree in business, marketing, education, or a related field is preferred.

Why Ezyschooling & What We Offer:

• Startup Environment - Work with a passionate and energetic team driven by results.
• Growth & Compensation: Competitive Salary + High Incentive + Conveyance

Few Pointers

• Years of Experience: 1+ years (1+preferably in EdTech/B2B/School sales)
• Nature of Engagement: Full time
• Salary: As per industry standard.
• Work Location: Delhi/Delhi NCR/ Pune
• The number of positions: 01
• Role Type: Full time
• Product website Ezyschooling.com

We're Hiring | AI/ML Engineer (Training & Development) – Female Candidate Preferred

We are looking for a passionate and skilled Female AI/ML Engineer who can conduct engaging training sessions while also contributing to AI/ML development projects. The ideal candidate should have strong technical expertise along with excellent communication and presentation skills.

Experience: 2–3 Years

Key Skills: Python, Machine Learning, Deep Learning, Generative AI, LLMs, NLP, Computer Vision, LangChain, RAG, Prompt Engineering, TensorFlow, PyTorch, Scikit-learn

Training Expertise: Ability to deliver training sessions on AI/ML, Data Science, Python, Generative AI, and emerging technologies using various AI tools and platforms.

Preferred: Candidates with experience in both training and development activities.

📍 Location: Jaipur (On-site)

💻 Laptop Provided by Company

📅 Working Days: Monday to Saturday

💰 Salary: ₹25,000 – ₹30,000 per month

Cirtru is one of the fastest growing rental housing marketplace startups in the USA. We encourage innovation, social interaction, and fun while moving at a fast pace, and are never afraid to break the mold.

As an SEO Outreach Specialist, you will prospect, qualify, and engage with relevant sites and prospective partners to promote our website and increase our authority online. You will own the process from beginning to end and beyond. You will also collaborate with the writers to create link-worthy content and request new content or content changes when opportunities arise.

You will be responsible for prospecting sites based on relevancy, qualifying sites, and gathering correct contact information. You will be responsible for reaching out and trying to establish a connection. You will also be responsible for monitoring inbound communications, building relationships and partnerships, and following up effectively.

• 3+ years of recent experience on outbound or outreach campaigns.
• Intermediate knowledge of SEO concepts preferred.
• Excellent written communication skills.
• Excellent command of the English language.
• Experience with tools like Outreach.io, BuzzStream, or Pitchbox preferred.
• Experience keeping track of metrics and being able to report them when needed.
• You must be able to thrive with deadlines and competitive goals.
• You must be comfortable with using G Suite apps such as Sheets and Docs.
• You must be comfortable collaborating with a team to get tasks completed as well as working independently.
• Genuine enthusiasm and a can-do attitude.
• Big plus if you’ve had public relations expertise.
• You must be a world-class individual contributor to thrive at Cirtru. You will not be here just to tell other people what to do.

We are building for the future of work by changing the way the world looks at information and data paradigms. The Meaning Engine by India-based Needle Innovision enables building solutions by processing meaningful data out of anything stored anywhere - structured, unstructured data types, distributed, at scale and more. 

In our quest to do more, we are looking for a fantastic Java Tech Lead to join us in a hybrid setting from New Delhi. Below are some (seriously important) green flags that we are looking for from you: 

🟢 Ability to build and repeat the vision, not just work on tasks in the new phase of your career

🟢 The excitement to architect awesome products and resilient teams

🟢 Preparedness to move into enterprise-ready environments 

🟢 Build team motivation, delegate smartly and create a career path

This could be an awesome launching pad for someone who enjoys working towards big-picture goals, has a keen interest in leadership, and has a deep understanding of Java technologies.  Our teams are sustained on values of care and we offer a generous number of vacation days, the opportunity to craft your calendar with flexible schedules and very soon an insurance plan for you and your loved ones. We offer a starting salary range of 10-14LPA.

What you will do: 

• Collaborate with the client to understand problem statements and provide solutions for the same.
• Explain client requirements to the project team and plan and delegate work requirements
• Ensure the applications are released to production in the committed timeline
• Work with the QA team to ensure the code developed by the team passes the necessary quality check.
• Document application changes and development updates
• Set and evolve standards and best practices for our application development team 
• .Guide and mentor junior developers and engage in regular learning activities
• Oversee development process compliance and CI activities.

What you will bring: 

• 4 years minimum detail-oriented experience as a Senior Software Engineer.
• Experience in client interactions and/or are looking forward to doing that (preferred if, you have worked in B2B application development for large enterprises 🟢)
• Prior experience of at least one large project with a few people under your belt. (🟢)
• Expert-level knowledge of Java, Spring Boot, Oracle/Postgres.
• Expert-level knowledge on one or all of Hibernate/JPA/MyBatis.
• Experience in RESTful services and fundamentals of MVC architecture.
• Experience in working with and configuring web and application servers, such as Apache/Nginx/Tomcat.
• Proficient understanding of build tools, such as Maven/Gradle and code versioning tools, such as Git/SVN.
• Ability to review specifications documents and provide technical inputs on successfully implementing business solutions.

As a Java Tech Lead, you would be expected to understand business requirements, represent Needle to external stakeholders, and have experience in working in agile teams.

If leading a squad that implements digital transformation solutions at the intersection of data science and AI excites you, and if our awesome bite-sized team inspires you to be a part of our quest, we think you could be the one to help build the impact, we are looking to building here. 

Lets talk!

• Experience / strong knowledge in both iOS & Android Mobile Application technologies
• Proficient in SwiftUI, Swift, Xcode, Java, Kotlin and Android Studio, Flutter, React Native
• Experience with version control: Maven, Gradle, Git, Cocopods
• Experience in application submission / provisioning process
• Experience in performance and memory tuning
• Good understanding of computer science concepts, design patterns, algorithms and data structures

Bonus Points:

• Experience / knowledge in any of the Back-End technologies

PRIMARY ROLE:

The Senior Associate - Business Development will focus on customer acquisition, lead generation, and prospect management, as this role will garner and meet with potential clients. The business development executive will be responsible to research client business referrals, network, and web leads; provide prospective customers/clients with all services offered and additional presentations as needed, and work with clients to create solutions for their needs and consult throughout the sales process. Must be energetic, well-spoken, and eager to close sales and increase revenue.

WHAT YOU'LL DO: 

·      Develop a growth strategy focused both on financial gain and customer satisfaction

·      Conduct research to identify new markets and customer needs

·      Arrange business meetings with prospective clients

·      Promote the company’s products/services addressing or predicting clients’ objectives

·      Prepare sales contracts ensuring adherence to law-established rules and guidelines

·      Keep records of sales, revenue, invoices etc.

·      Provide trustworthy feedback and after-sales support

·      Build long-term relationships with new and existing customers

·      Develop entry level staff into valuable salespeople

WHAT WE ARE LOOKING FOR:

·      Experience with lead generation and prospect management in the field of HR Services.

·      Excellent verbal and written communication skills; the ability to call, connect, and interact with potential customers

·      Persuasive and goal-oriented

·      Possesses an energetic, outgoing, and friendly demeanour

·      Able to professionally and confidently communicate with C-Level Executives

·      Bachelor’s degree or equivalent

·      1+ years of cold calling experience; previous experience in inside sales, or related sales experience; knowledge of sales process from initiation to close

·      Excellent analytical and time-management skills

·      Demonstrated and proven sales results

·      Ability to work independently or as an active member of a team

“Key skills”

“Key skills”

• Who has a good command in English?
• Should be a Good Team Player with a High Learning Attitude
• Want to learn new things and advance level of SEO.

“Responsibilities and Duties”

• Handling ON job SEO tasks.
• Improve a company's projects organic search results.
• Place keywords appropriately to gain the most search engine traffic.
• Handle multiple social media platforms.

• Who has a good command in English?
• Should be a Good Team Player with a High Learning Attitude
• Want to learn new things and advance level of SEO.