Product Director

Role:  Product Marketing Manager

Experience:  5 to 12 years

Job Location: Chennai

About us:

OJ Commerce (OJC), a rapidly expanding and profitable online retailer, is headquartered in Florida, USA, with a fully functional office in Chennai, India. 

We deliver exceptional value to our customers by harnessing cutting-edge technology, fostering innovation, and establishing strategic brand partnerships to enable a seamless, enjoyable shopping experience featuring high-quality products at unbeatable prices. Our advanced, data-driven system streamlines operations with minimal human intervention. 

Our extensive product portfolio encompasses over a million SKUs and more than 2,500 brands across eight primary categories. 

This role involves driving the marketing efforts for a product line with a compound annual growth rate (CAGR) of 70% to achieve the targeted revenue run rate of US$ 200 million in three years. 

With a robust presence on major platforms such as Amazon, Walmart, Wayfair, Home Depot, and eBay, we directly serve consumers in the United States. 

As we continue to forge new partner relationships, our flagship website, www.ojcommerce.com, has rapidly emerged as a top-performing e-commerce channel, catering to millions of customers annually.

Responsibilities:

The successful candidate will manage all aspects of pricing, promotions, channels, and advertising for the product line, with responsibilities including: 

• 1.Assessing the strengths and weaknesses of our product line, promoting it across all major channels 
• 2.Identifying essential product features to be promoted and tracking the effectiveness of the campaigns across channels to boost the product line against competitors. 
• 3.Recognizing opportunities for expanding the product line by pinpointing consumer gaps, search trends, and competitors' strengths 
• 4.Collaborating with key channel managers to ensure alignment with budgets, fostering success in both ad-driven and organic growth to achieve sales targets within the product line's cost budgets. 
• 5.Developing and maintaining relationships with stakeholders in online marketplaces and digital channels 
• 6.Comparing products against competitors in terms of features, pricing, and listing quality 

Skills

• 1.Demonstrated experience in e-commerce, including listing, digital ads, and organic search across one or more major channels. 
• 2.Proven expertise in digital marketing strategies that drive sales, such as paid advertising across various media and channels, email marketing, and affiliate marketing. 
• 3.Experience in launching new products and comprehensive knowledge of product marketing, including managing listings, pricing, promotions, and positioning. 
• 4.Exceptional qualitative and quantitative analytical skills 
• 5.Ability to navigate a dynamic and complex ecosystem 
• 6.Adept at building relationships with both internal and external stakeholders 
• 7.Advanced proficiency in Excel and outstanding written and verbal communication skills 

What we Offer

       1.A fast-paced startup environment with limitless opportunities for impact 

       2.A supportive culture that encourages personal growth and development 

       3.Competitive salary 

       4.Medical benefits and accident coverage 

       5.Flexible office working hours 

About Digichefs

We’ve been reinventing the meaning of digital marketing or rather, advertising in a digital era since 2015. With over 5 years of cumulative marketing experience at the heart of the organization, we enable our clients to grow and meet their business objectives. Our sweet combination of technology, creative communication, and a thought-through execution strategy bolster the marketing vertical in your business center, so that you may focus on the next important item on your list. Let us help you build a recipe for success.

Know more about us:

Check our website http://www.digichefs.com/">www.digichefs.com   

Watch our journey so far  http://digichefs.in/emailer/digichefs/">Play Showreel - A 180 sec. Sneak Peek 

Why Join Digichefs

We are a boutique Digital Marketing Company focused on performance led to creative campaigns. 

A tight team of 40 makes us an ideal fit for any brand looking for a partner who can support their marketing setup or accelerate them in their growth stage. 

With efficient internal processes & subject expertise in digital, we forge as your extended marketing partner.

Direct access to the founders & the core team, flexibility & agility when situations demand so, clean reporting and transparency at every stage, while completely maintaining the security of your confidential data, are some reasons why our clients love us!

We were featured by:

Digital Agency Network - https://digitalagencynetwork.com/agencies/mumbai/">https://digitalagencynetwork.com/agencies/mumbai/

Learning Catalyst -  https://learningcatalyst.in/top-10-digital-marketing-agencies-mumbai/">https://learningcatalyst.in/top-10-digital-marketing-agencies-mumbai/

Social Somasa - https://www.socialsamosa.com/2020/03/agency-feature-digichefs/">https://www.socialsamosa.com/2020/03/agency-feature-digichefs/

Yara Book https://yarabook.com/read-blog/82135_the-best-social-media-marketing-agency-in-mumbai-digichefs.html">https://yarabook.com/read-blog/82135_the-best-social-media-marketing-agency-in-mumbai-digichefs.html

Job Description:

• Experience working in WordPress at a PHP code level.
• Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery
• Experience in designing and developing responsive design websites
• Grasp of HOOKS concepts in WordPress.
• Ability to convert comprehensive layout and wireframes into working HTML pages
• Strong understanding of PHP back-end development.
• Building WordPress CMS websites using the best practice & de-facto standard plugins

Requirements:

• Good Communication Skills.
• Basic knowledge of at least 2 web developing languages.
• Knowledge about Wordpress, Core PHP, HTML5, CSS3, MYSQL, Javascript, Jquery
• Minimum 3 years of experience required.

• Coordinate with global hiring managers to identify staffing needs
• Determine selection criteria
• Source potential candidates through online channels (e.g. social platforms and professional networks)
• Plan interview and selection procedures, including screening calls, assessments, and in-person interviews
• Assess candidate information, including resumes and contact details, using our Applicant Tracking System
• Design job descriptions and interview questions that reflect each position’s requirements
• Lead employer branding initiatives
• Organize and attend job fairs and recruitment events
• Forecast quarterly and annual hiring needs by department
• Foster long-term relationships with past applicants and potential candidates

Who we have in mind: 

• Proven work experience as a Talent Acquisition Specialist or similar role
• Familiarity with social media, resume databases, and professional networks (e.g. LinkedIn, https://resources.workable.com/tutorial/post-a-job-on-stackoverflow">Stack Overflow, and Github)
• Hands-on experience with full-cycle recruiting using various interview techniques and evaluation methods
• Knowledge of Applicant Tracking Systems (ATSs)
• Excellent verbal and written communication skills
• A keen understanding of the differences between various roles within organizations

Education: Must have a bachelor’s / Master’s degree in Management preferably in Human Resources, Business, or any other related field from a premier institute.

Experience: A candidate for the position will demonstrate a minimum of 4 years of relevant working experience in the IT industry.

Communication Skills: The position demands constant interactions with employees, management, and stakeholders and, therefore, excellent communication skills are an absolute necessity.

Computer Knowledge: A candidate for this position must be proficient in the use of MS Word, Excel, and PowerPoint, all necessary for the creation of not only visually but verbally engaging materials, reports, presentations, and proposals for departmental heads and management, stakeholders.

Interpersonal Skills:

• He should also possess good
• Verbal and non-verbal communication.
• Listening skills.
• Assertiveness.