Presentation Designer

We are looking for a strategic, driven, and creative marketing mind to join our team and own all of our prospect-facing digital marketing efforts through the buyer’s journey. Working collaboratively with the founders, the digital marketing manager will be responsible for overseeing all online demand generation programs for Sarcon. This includes, but is not limited to, channels and tactics such as SEO, CRO, landing page optimization, SEM (AdWords), paid social, third-party review sites, and more. This position will play a lead role in expanding our presence, regularly optimizing our existing and upcoming channels, and evolving our brand outreach.

• Lead digital marketing planning and execution against specific MQL, MQA, pipeline, and revenue goals
• Strategize, execute, and measure all paid search, search ads, social ads, banner and display ads, etc.
• Own the strategy for all on-page SEO, landing page optimization, and conversion rate optimization
• Work collaboratively with other marketing team members and the Sales team on evolving our email nurture strategy and full-funnel prospect outreach
• Create and organize marketing and content calendars, deliverables, and program documentation
• Play a role in evolving our technology stack, discovering new opportunities for us to reach prospective customers
• Work closely with Sales on feedback, collaboration, and education

• Have 5+ years of experience in marketing
• Have proven experience creating, managing, and optimizing marketing programs resulting in new business and positive ROI
• Have a strong history of B2B (preferably SaaS) marketing experience
• Have working knowledge of all Google platforms, including AdWords and Analytics
• Demonstrated ability to shift marketing messaging, tactics, and strategy for small, medium, and enterprise-sized companies
• Have strong analytical and critical thinking skills
• Work collaboratively and respectfully with other team members, regardless of position
• Have strong oral and written communications skills
• Enjoy learning and growing in new environments
• Experience working directly with Sales

Job responsibilities for a Business Development Executive (BDE) with 0-1 year experience, focusing on skills such as communication, bidding experience, Upwork and LinkedIn knowledge, marketing strategy, marketing search, international business knowledge, and international market expertise, might include:

1. Market Research and Analysis:

• Conduct research on international markets to identify potential opportunities for business expansion.
• Analyze market trends, competitor strategies, and customer preferences to inform business development strategies.

1. Bidding and Proposal Writing:

• Prepare and submit bids on platforms like Upwork, focusing on international clients.
• Craft persuasive proposals outlining services, pricing, and timelines to win projects.
• Engage in negotiations with clients to secure favorable terms and agreements.

1. Client Communication and Relationship Building:

• Communicate effectively with clients through various channels such as email, phone calls, and video conferences.
• Build and maintain strong relationships with clients to foster long-term partnerships.
• Address client inquiries, concerns, and feedback promptly and professionally.

1. Marketing Strategy Development:

• Collaborate with the marketing team to develop and implement effective marketing strategies targeting international markets.
• Utilize LinkedIn and other platforms to promote services, build brand awareness, and generate leads.
• Monitor the performance of marketing campaigns and make recommendations for optimization.

1. International Business Expansion:

• Assist in the development of strategies for expanding the company's international presence.
• Identify potential business partners, distributors, or collaborators in target markets.
• Coordinate with internal teams to ensure compliance with international regulations and standards.

1. Documentation and Reporting:

• Maintain accurate records of client interactions, proposals, and contracts.
• Prepare regular reports on business development activities, including lead generation, conversion rates, and revenue projections.
• Provide insights and recommendations based on data analysis to improve business development strategies.

1. Continuous Learning and Skill Development:

• Stay updated on industry trends, market dynamics, and emerging technologies related to international business development.
• Participate in training programs and workshops to enhance skills in areas such as communication, negotiation, and marketing.

1. Team Collaboration:

• Collaborate with cross-functional teams including sales, marketing, and operations to ensure alignment of business development activities with overall company objectives.
• Support team members in achieving their goals and contribute to a positive and collaborative work environment.

About Us:

We are a Napkin to a Product Market Fit Studio and work together with our customers in the journey of "an idea to the first product version". Most of our customers are Corporate Innovation Hubs and Early Stage Organizations.

Here are a couple of things about us that may interest you:

1. Fast growing: We were featured as one of Deloitte's Fastest 50 growing tech companies from India thrice (2016, 2018 and 2019). What this means for you is a great career growth opportunity

2. Successful track record: Our founders have had past successes - founded a decision management company acquired by SAP AG (now part of Hana Big data stack and NetWeaver BPM), an early engineering team of Zoho (a leading billion $ SaaS player) & some Private Equity experience. Some of our past colleagues from these companies went on to become CTOs (Redbus) and founded companies (one of them founded and then exited to Apple). We are profitable and what that means for you is long-term opportunities to generate wealth

3. Current success: Marquee customers (including the venture capital division of a large conglomerate) along with some exciting startups that are part of our clientele. We work on building MVP products. What this means for you is cutting-edge technology learning opportunities

4. Top Class peer group: We have a talented set of folks primarily focused on solving cool and exciting problems

5. Top-Class Learning & Development Programs: We run our entire L&D programs.

Must Haves:

• Minimum 4-9 years of design experience

• At least three years of experience working on digital products which include creating highly-detailed annotated wireframes, user flows, process flows and high-fidelity screens

• Worked on Information Architecture, Interaction Design and Product Design

• Strong knowledge of user interface design processes and methodology, particularly as applied to Web-based applications and mobile applications Can establish and run a good design process (exploratory and evaluative research, sprints, reviews etc.)

• Are comfortable with and interested in actively designing the product by himself/herself

• Familiarity and experience with standard design, prototyping, and user research tools, such as Figma, Miro, and Sketch.

• Strong written and verbal communication skills

• Are deeply empathetic to customers and users and understand how the business works

• Design systems experience is an added advantage

Responsibilities:

• Clear understanding of the critical characteristics of the intended user population

• Understanding of the users' current jobs and tasks, underlying goals, and mental models of their work process and products

• Understanding of platform-specific nomenclature

• The ability to sketch and generate big-picture ideas for early-stage UX work

• Experience developing rapid prototypes

• Design test case scenarios

• Collate feedback from users for further improvement

• Security Engineer (experience 5 to 7 years)
  • Experience in managing and administering Zscalar DLP
  o Primary responsibility is to manage Data Loss Prevention solution who has experience in analyzing the DLP logs, defining relevant policies, understanding data exfiltration techniques, etc)
  • Solution: Zscalar
  • Location: Mumbai

What You’ll Do 

• Synthesize data to provide actionable insights to the leadership and the product team to influence strategy and growth.
• Build dashboards and tools, craft analysis, and tell stories with data to help our teams make better decisions.
• Track user performance data and map it to key learning metrics for deeper insights
• Monitor the performance of new features and recommend iterations based on your findings
• Partner with other stakeholders to scope features that solve user problems
• Ownership of full analytics for the Business Unit/ Performance metric: Planning, structuring, identifying key reports to be made, and automation of the reports
• Monitor and measure launched initiatives [A/B testing] and feed learnings back into the development process
• Prepare reports for the management stating trends, patterns, and predictions using relevant data

Required skills

• Bachelor’s degree in https://www.careerexplorer.com/degrees/mathematics-degree/">mathematics/ https://www.careerexplorer.com/degrees/finance-degree/">finance/https://www.careerexplorer.com/degrees/statistics-degree/">statistics, https://www.careerexplorer.com/degrees/economics-degree/">economics /https://www.careerexplorer.com/degrees/computer-science-degree/">computer science/information technology. Knowledge about EdTech, Learning Science have added advantage
• Strong statistical skills to help collect, measure, organize and analyze data 

• 1-4 years of work experience in an EdTech product startup or analytics firm
• Experience in Data Visualisation, Excel, CleverTap & strong MongoDB database management skills
• Ability to learn new tech tools and softwares quickly
• Passion to work with data for a larger social impact
• Familiarity with coding (specifically Node environment) is a plus
• Ability to transform numbers into stories

Skills:

Excellent verbal and written communication.

Strong leadership and management skills.

Must have excellent interpersonal skills.

Sound knowledge of MS Office, word and Email correspondence.

Knowledge of E-commerce online portals.

Requirements:

• Solid experience in Java or Golang
• Good to have exposure to ML
• Should have experience in cloud computing
• Has an ability to quickly learn and contribute in multiple codebase
• Overcomes roadblocks and requires minimal oversight
• Takes initiatives to fix issues/tech debts before assigned to him/her
• Able to deep dive into codebase and advise QA of possible regression impact
• Communicates tech decisions through design docs and tech talks
• Has delivered projects with end-to-end accountability
• Keeps track of industry trends and introduces right tech/tools for a given job
• Excellent understanding of software engineering practices, Design Patterns, Data Structures, Algorithms
• 4+ years of experience in product driven organisation
• A Bachelors or Masters degree in engineering from a reputed institute (preferably IITs, NITs, or other top engineering institutes)