
JD for Performance Marketing
- As the Performance Marketing Manager, you will manage high quality acquisition programs, campaigns, and activities across the mobile games.
- Additionally, ensure that projects within the marketing department are delivered in a timely manner and that they are always in line with the business's guidelines, quality standards, and objectives
Roles & Responsibilities:
- Define, identify, launch and drive critical strategic media campaigns for customer acquisition, engagement and retention
- Lead efforts on sophisticated quantitative analysis and translate data into actionable insights. Be willing and able to adjust marketing spend on the fly for best results.
- Lead KPI development and tracking across all performance marketing related functions, measuring campaign and digital spend performance across all channels
- Constantly tracking metrics like funnel conversion rates, bounce and exit rates and identifying reasons for the same - contributing valuable insights to product - Evaluating customer research, market conditions and competitor data
- Improving the usability, design, content and landing page effectiveness
- Stay up-to-date on latest developments in the Global digital media industry and experiment with new creative ideas.
- Must be proactive, resourceful, and demonstrate intellectual curiosity to anticipate business needs.
What we are looking for:
- We love if you have the hunger to learn, passion to perform and carry the following skills:
- Experience of managing tech businesses - SEO, Social media, affiliate/mobile, email/SMS marketing (including build and design) and agency handling
- Strong track record of building organic and social traffic through high quality content
- Strong operations experience in managing teams and delivering on targets set
- Excellent understanding of analytics tools including Google analytics, Heap, KISS metrics, Flurry, AWR Cloud, Buzz Sumo and Web Trends

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WORK FROM OFFICE AND WORK FROM HOME JOB
IF INTERESTED THEN CALL/WHATSAPP ME ON ( SEVEN EIGHT FIVE NINE EIGHT EIGHTZERO TWO FOUR TWO )
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- hands on expereince in SQL
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About Senrya Technologies Pvt.Ltd. –
We are a full-stack avant-garde product organization with its roots in East India (Kolkata) and expanse in North East, Maharashtra, Gurgaon, Karnataka and has made Kolkata from backwaters of IT to a live-wire hub of innovation. We blend innovation and next-gen technologies with rich experience of more than a decade and undaunted ambition with the primary objective to build highly scalable solutions that will impact a billion lives.
Senrysa group of companies includes three business verticals that contribute to our success story - Fintech, Retailtech, Healthtech. The growth trajectory of Senrysa has been 100% every passing year.
Fintech - We are one of the leading Fintech organization in financial inclusion with innovative ICT solutions. Senrysa Technologies was an early adopter of the India Stack and has pioneered the Aadhaar Enabled Payment System under the flagship of the business correspondent model for masses and has acquired more than 30 million customers till date under this initiative. We take pride in been granted RuPay Certification from NPCI. Senrysa has diversified client base from Public Sector Bank, Private Bank, Regional Rural Bank to Co-operative Banks across India.
Retailtech - NDHGO is an AI-enabled B2B online ordering platform that empowers small and medium businesses to go online in less than a minute thereby offering unorganized retail players a level playing field to compete with organized aggregators. It will also enable them to sell and market their product offerings online with zero commission. We aim to develop a sustainable online ecosystem for the stores and make their presence digitally discernible and accelerate customer engagement with a mobile first approach and simplicity of adoption where retailers can list their products from the NDHGO Catalogue Builder and share the link to their store with customers through WhatsApp and trending Social Media. Please refer attached presentation for a quick overview.
Healthtech
Understanding the dire need for new practices and procedures and to ensure that quality and timely healthcare reaches every corner of India, we are into Healthcare. We are developing the most advanced IoT based telemedicine devices, this would advent smart health practices that would help improve quality, increase access and affordability.
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- Experience in working on linux based servers.
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