We are the only cloud-based testing platform aimed at bringing the whole testing ecosystem to the cloud. Today we have a powerful cloud network of 2000+ real browsers and operating systems that helps testers in cross-browser and cross-platform compatibility testing.
As the Performance Marketing Specialist, you would be responsible for owning Paid Marketing channels deploy, monitor and strategise ad serving on these channels.
What You'll Do
● Develop state-of-the-art digital marketing strategies for demand generation and customer
engagement across paid platforms with a focus on lead quality and volume.
● Planning global digital marketing budgets and efficiently deploying budgets for optimal outputs
from the spends.
● Partnering with internal and external creative agencies to conceptualize and implement the
communication on all touchpoints.
● Drive efficiency with a thorough understanding of measurement tools, attribution models, and
marketing funnel.
● Analyse website traffic and ideate on experiments for conversion rate optimization. Execution
and measurement of these experiments using different tools.
● Work closely with product and marketing teams to plan and execute 360-degree campaigns
● Research, assess and implement best and emerging industry practices
● Run experiments with clear success/failure metrics
Key Skills
● Expert understanding of Google, Facebook, LinkedIn and other marketing platforms.
● Deep understanding of analytics tools, insight generation and attribution models best aligned with
the channel strategy.
● Strong understanding of A/B testing, audience targeting, bidding strategies on all paid platforms.
● Working experience in advanced excel.
● Ability to understand business objectives and break them down into targets achievable through
digital marketing.
● Ability to think through the user journeys (Google to Website) and optimize communication on all
touchpoints.
What you should have
● Excellent analytical skills and in-depth knowledge in Digital Marketing.
● Strong communication skills (oral and written) and ability to work with minimum supervision.
● Team player, flexible and adaptable to changing priorities.
● Should have a relevant industry experience of 2-3 years.
● Should have previous hands-on experience on Google marketing tools.

About LambdaTest
About
Perform manual or automated cross browser testing on 2000+ browsers online. Deploy and scale faster with the most powerful cross browser testing tool online.
Tech stack
Connect with the team
Similar jobs
Role: Content Writer
Exp: 2+ Years
CTC: up to 4 LPA
Working days: 6 Days
Job Description:
- Minimum of 1 years of relevant experience in content writing.
- Strong organizational and learning skills.
- Proficiency in Microsoft Word, Google Docs, and Grammarly.
- Experience using AI tools such as ChatGPT, Gemini, and Jasper.
- Experience with CMS like HubSpot or WordPress.
Role: React Native Lead
Exp: 5-9 Years
CTC: up to 30 LPA
Location: Bangalroe
Job Description:
• Job involves working on latest technologies and frameworks in mobile and open source world to develop mobile applications, mobile web sites and rich internet applications.
• Candidate should be Collaborative and Quality-focused, resourceful initiative taker, and someone who has good English communication skills.
Desired Candidate Profile:
• Work as part of a team to build React Native iOS / Android applications for clients.
• Architect, build and maintain excellent React Native applications with clean code.
• Experience with React Js, React Native, JavaScript
• Implement pixel perfect UI's that match designs.
• Implement clean, modern, smooth animations and transitions that provide an excellent user
experience.
• Familiarity with RESTful API.
• Release applications to IOS and Google Play stores.
Resolving customer complaints brought to your attention.
Conducting quality assurance surveys with customers and providing feedback to the staff.
Possessing excellent product knowledge to enhance customer support, Establishing a positive rapport with all clients and customers via phone.
Are you an enthusiastic Web Developer with 6+ months of experience in WordPress and Shopify? We’re looking for a skilled developer to join our team and help build custom websites and eCommerce solutions. If you have experience with PHP, HTML, CSS, JavaScript, and are passionate about creating high-performing, responsive sites, we want to hear from you!
What you will do
Develop and customize WordPress themes & plugins while adhering to coding standards.Build and optimize Shopify stores and Liquid themes.Work with RESTful APIs and integrate third-party services (payment gateways, shipping, etc.).Ensure responsive, mobile-friendly design and performance across various devices and browsers.Collaborate with designers and project managers to turn concepts into functional, scalable solutions.Monitor and optimize live website performance to ensure top-speed and SEO.
What we are looking
6+ months of hands-on experience in WordPress and Shopify development.Proficiency in PHP, JavaScript, HTML/CSS, MySQL, and jQuery.Familiarity with version control (Git) and debugging tools (Firebug, Chrome Inspector).Experience in building and maintaining eCommerce websites (Shopify focus).Knowledge of working with APIs and data formats like JSON and XML.If you’re ready to take your development career to the next level with a dynamic team, apply now! We’re excited to meet you.
We are looking "ERP Functional Consultant" for Reputed Client @ Permanent Role.
Experience: 2-6 Yr
• Analyze business processes and provide solutions using ERP systems.
• Gather customer requirements and conduct gap analysis.
• Any ERP package implementation experience and understanding of business processes.
• Perform system configuration, installation, data migration and testing.
• Provide user training and support.
• Coordinate with Technical Team on solution design, programming and validation.
• Has a good understanding of business application concepts and terminologies.
• Has ability to take ownership, accountability and initiative.
• Has excellent problem solving skills.
• Effective time management skills.
• Willing to travel will be an added advantage.
• Should have good communication in Hindi,English
JOB Role : Senior Platform Consultant
Essential Skills :
- Expertise in SFMC Email Marketing Tool
- Good Experience in SQL
- Experience in Data model design
- Expertise in Campaign Orchestration
- Life cycle programs and personalization
- Expertise in Marketing data optimization and List cleansing
- Experience in Data optimization and Hygiene
- Experience in Personalization in campaigns
- Good Business understanding of Digital Marketing
- Excellent communication skills
- Preferably with SFMC Certification (Marketing Cloud Specialist or Email Specialist)
Role Description :
- The person will be required to work on SFMC platform for creating and executing marketing campaigns.
- Ability to work independently and work directly with Marketing teams
- Drive the strategy for the email program to deliver strong engagement and results, through audience segmentation, deliverability, best practices, and data analysis.
- Analyse the effectiveness of Digital Marketing deliverables, measures against objectives and reports results.
- Flawless delivery of daily campaigns, troubleshoot issues that arise and implement solutions to mitigate future problems
|
Create Graphic assets for EdTech Platform, Social Media, and Email Campaigns. |
|
Qualifications
-
Bachelor's degree in field.
-
2 + years of experience in graphic design.
-
Knowledge of layouts, graphic fundamentals, typography, print, and the web.
-
Knowledge of Adobe PhotoShop, Illustrator, Sketch, InDesign, and other graphic design software.
JOB SUMMARY
Work on the website, enterprise applications (multichannel), embedded product UI’s
- Translate high-level design requirements into wireframes and engaging, intuitive, and functional user interfaces
- Ability to execute visual designs at all stages of the project. From conceptual to finalization and handover
- Ability to create visual design concepts, style guides, and design documents
- Conduct expert/heuristic evaluation reviews of the products and services. Providing design recommendations.
- Collaborate with product management and engineering teams to implement innovative solutions
- Work closely with the developer team, manage and maintain designs to meet customer needs, validate and ensure delivering world-class experiences
- Participate in design discussions and collaborative sessions with teams and stakeholders, offering and providing feedback on concepts and ideas to evolve the experience
- Create mood boards, mind maps and be a part of brainstorming sessions
- Deliver high fidelity schematics, workflows, interaction storyboards, and design deliverables that guide creative, content, and development efforts
- Be a productive and additive teammate, actively helping leaders and peers to raise the bar while also capitalizing on ideas from others
- Knowledge of Mobile, Tablet, and Desktop design constraints and patterns
What are we looking for?
Qualifications and Skills:-
- A talented UI/UX Designer with a keen eye for details, a storyteller, and a problem solver
- Excellent understanding of typography, Color, Layout
- Strong verbal and writing skills, ability to tell a story around an experience or solution
- Fluency in creating user flows, wireframes, and prototypes preferably on Adobe CS, Sketch, Axure, etc
- Contributes to building a design-centric work culture

- Managing the entire spectrum of finance including Financial Planning and Analysis,
- Accounting, Treasury, Taxation, Capex, OPEX, AP, AR, partner reconciliations etc.
- Lead annual budgeting; monthly re-forecasting and ad-hoc based reporting.
- Support business from a financial viewpoint including profitability analysis, margin profiling and other financial analytics needs
- Successfully partnering with the business and streamline/automate the finance process
- Manage all taxation and compliance activities.
- Prepare investor metrics and participate in building investor presentations.
- Manage internal and external auditors & responsible for handling of audit of the financial statements
- Responsible for implementation of accounting and reporting changes as per latest financial standards
Ideal Candidate:
- Chartered Accountant with 5-8 years of experience
- You should be ideally coming from an e-Commerce/digital economy background or should have worked within e-commerce/digital economy for a substantial part of your overall experience
- Team handling experience
- You should possess influential communication, interpersonal and negotiation skills
- You should have an experience of ensuring deliverables under short deadlines.
- Good working knowledge of Indian accounting standards and Indian taxation, statutory and management reporting is critical to this position.
- You should have the drive to deliver above and beyond the call of duty and must possess a solution oriented and ambitious attitude.
- Strong Business and commercial acumen
- Analytical and problems Solving
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate







