Data Scientist

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Job Title: Senior Performance Marketing Manager

Location: Bangalore

Experience: 5–8 Years | Performance Marketing | D2C & Marketplaces | Revenue Growth

Industry: FemTech | Skincare | Nutraceuticals | FMCG | Consumer Health

COMPANY OVERVIEW

Miror is India's leading FemTech platform transforming how women experience peri-menopause and menopause. In just a year, we've built India's largest menopause-focused WhatsApp community, partnered with the National Health Mission and the Indian Menopause Society, and launched category-defining nutraceutical products and digital health services.

Our app blends science and technology—offering personalized care pathways, symptom tracking, diagnostics, AI-powered chat, expert consultations, and more. We are proud recipients of the Innovation in Menopause Care Award at the Global Women's Health Innovation Conference 2024

We simplify supplements using transparency, data, and proven ingredients. With a strong presence across D2C, marketplaces, and app ecosystems, we are seeking a senior, revenue-obsessed Performance Marketing leader to own acquisition, retention, and sales growth through high-impact digital strategies.

Learn more: www.miror.in

SUMMARY

Senior Performance Marketing Manager with 5–8 years of experience owning paid acquisition, revenue scaling, and multi-channel campaign strategy for D2C and e-commerce brands. Deep expertise in Meta and Google Ads, with a strong commercial lens on sales outcomes, ROAS, CAC optimisation, and full-funnel growth. A proven revenue driver with the ability to build frameworks, lead experiments, and align marketing spend directly to business growth. Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

CORE COMPETENCIES

·       Senior Paid Media Strategy — Meta Ads & Google Ads

·       D2C & Marketplace Sales (Amazon, Website)

·       Revenue Scaling & Commercial Growth Ownership

·       Full-Funnel Campaign Architecture (Prospecting → Retention)

·       Budget Forecasting — CAC, ROAS, LTV, MER, AOV

·       A/B Testing & Structured Experimentation

·       Marketing Analytics, Attribution & Incrementality

·       Conversion Rate Optimisation (CRO)

·       App-Led Growth & Marketplace Revenue Expansion

·       Creative Strategy & Performance Briefing

·       GA4, Google Tag Manager, Pixel & Conversion API

·       Revenue Reporting & Actionable Insights

·       Team Leadership & Cross-Functional Collaboration

ROLE OVERVIEW

We are seeking a Senior Performance Marketing Manager to own end-to-end paid acquisition and revenue growth at Miror. This is a high-impact, senior individual contributor role with the potential to build and lead a performance team. The ideal candidate brings a revenue-first mindset, sharp analytical thinking, and deep hands-on expertise in scaling D2C sales through paid media and performance-led growth strategies.

RESPONSIBILITIES

1. Revenue Strategy & Commercial Ownership

·       Own the paid marketing P&L — set and deliver revenue, ROAS, and CAC targets across all paid channels.

·       Build full-funnel campaign architectures aligned to monthly, quarterly, and annual revenue goals.

·       Forecast budgets and revenue projections in partnership with the business and product teams.

·       Drive sales growth across D2C, marketplaces, and app ecosystems through performance-led strategies.

2. Campaign Execution & Optimisation

·       Lead execution and optimisation of campaigns on Meta Ads (Facebook, Instagram) and Google Ads (Search, Shopping, Display, YouTube).

·       Continuously iterate on audiences, bidding strategies, placements, and creative formats.

·       Run structured A/B tests on ad copies, landing pages, and audience segments to maximise conversion.

·       Implement and maintain event tracking, pixel setups, and conversion APIs for accurate measurement.

3. Analytics, Attribution & Reporting

·       Monitor daily and weekly performance — take decisive corrective action to protect KPIs and revenue.

·       Build executive-level dashboards and reports highlighting key insights, wins, and growth opportunities.

·       Measure incrementally, optimise attribution models, and focus on LTV-driven growth over short-term ROAS.

·       Leverage data to identify revenue leakages and unlock untapped audience or channel opportunities.

4. Creative & Messaging Strategy

·       Brief the creative team with data-backed direction for high-converting ad creatives and landing pages.

·       Identify winning hooks, messaging frameworks, and creative formats based on performance signals.

·       Champion a test-and-learn culture for creative iterations tied to sales outcomes.

5. Growth, Scaling & Innovation

·       Identify and activate scalable audience pools and new revenue channels.

·       Experiment with new campaign types, emerging ad formats, and growth loops to unlock incremental revenue.

·       Lead CRO initiatives to improve landing page performance and purchase conversion rates.

·       Evaluate and onboard new tools, automation, and technologies to improve performance efficiency.

6. Team & Stakeholder Leadership

·       Collaborate closely with brand, product, content, and tech teams to align performance efforts with business priorities.

·       Mentor junior performance marketers and contribute to building a high-performance growth team.

·       Present performance insights and growth strategies to senior leadership.

QUALIFICATIONS

·       5–8 years of hands-on experience running Meta and Google performance campaigns for a D2C or e-commerce brand.

·       Deep understanding of performance metrics — ROAS, CAC, LTV, MER, AOV — and how they connect to business revenue.

·       Demonstrated track record of scaling revenue profitably at a D2C brand.

·       Strong analytical ability to derive insights from complex data and make fast, high-quality decisions.

·       Proficiency in GA4, Google Tag Manager, Shopify, and ad automation/optimisation tools.

·       Experience in Nutra healthcare, skincare, or FMCG is a strong added advantage.

·       Creative mindset balanced with a rigorous, data-driven approach to problem-solving.

PREFERRED SKILLS (GOOD TO HAVE)

·       Experience in app-led growth, marketplace categories, or multi-vertical revenue scaling.

·       Familiarity with marketing automation, deep linking, and experimentation platforms.

·       Prior experience leading or mentoring a performance marketing team.

·       Interest in skincare, wellness, beauty, or consumer-first health brands.

·       Experience with incrementally testing, MMM (Marketing Mix Modelling), or advanced attribution frameworks.

TOOLS & PLATFORMS

·       Meta Ads Manager & Google Ads

·       Shopify & D2C Website Platforms

·       SEO & Analytics Tools (Ahrefs, SEMrush, Search Console)

·       Reporting Dashboards

·       Marketing Automation & Deep Linking Tools

WHAT WE OFFER

·       Competitive senior-level compensation + performance-based bonuses

·       Direct ownership of revenue outcomes with high visibility to leadership

·       Opportunity to build and scale a performance team as the company grows

·       Dynamic, data-driven, and purpose-led working environment

·       Career growth into a Head of Growth or Marketing Leadership role

WHY JOIN US?

·       Be part of a high-growth startup tackling a real and underserved need in women's healthcare.

·       Work with a passionate, purpose-driven team at the intersection of health and technology.

·       Own meaningful revenue goals with the autonomy to build and execute your strategy.

·       Competitive salary and a clear path to senior leadership as we scale toward our $1B+ vision.

TO APPLY

Connect on my LinkedIn - https://www.linkedin.com/in/indrani-dutta-a9a65135/

As a B2B Marketer, you will handle marketing efforts for brand awareness. As well as, lead generation, web site development and content curation/creation, and sales collateral.

Roles and Responsibilities

• Design content marketing strategies and set short-term goals.
• Online and offline marketing: hands-on experience with digital media, including SEM, display, social, email, and affiliate channels.
• Experience working with a sales team in both Sales Enablement and Account-Based Approach.
• Knowledge of Demand Generation tactics and Lead Conversion principles.
• Understanding of A/B and multivariate testing, user segmentation, and reporting processes.
• Ability to create value propositions that communicate clearly to targeted audiences.
• Extensive experience creating audience segments and developing marketing campaigns that deliver a targeted message and create affinity with brands.
• Accomplished at leveraging full value from marketing automation processes and tools.

Requirements

• Degree in Marketing or relevant field.
• 3+ years of hands-on marketing experience in a B2B role.
• Excellent understanding of B2B marketing.
• Demonstrated ability to manage the budgeting process and use of analytical skills.
• Proven track record in delivering marketing campaigns that drive sales growth.
• Ability to remotely create and manage marketing strategies.
• An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time.
• Excellent communication skills.

We are seeking a skilled Full Stack (FSE) Developer with expertise in Java, Spring Boot development to join our dynamic team. In this role, you will be responsible for development of critical banking application across various business domains. You will collaborate closely with cross-functional teams to ensure high-quality solutions are developed, maintained, and continuously improved.

Responsibilities:

Development of business-critical banking applications.

Develop new features for banking applications using FSE technologies.

Ensure code quality through proper testing, reviews, and adherence to coding standards.

Collaborate with design, backend, and other teams to deliver seamless user experiences.

Troubleshoot, debug, and optimize performance issues.

Participate in agile development processes and contribute to continuous improvement initiatives.

Requirements:

Bachelors/Masters degree in computer science, Software Engineering, or a related field.

4 – 6 years of relevant experience in application development.

Solid experience in:

Java, Spring Boot.

APIs / REST.

Kubernetes / OpenShift. 

Azure DevOps.

JMS, Message Queues.

Nice to have knowledge in: 

Quarkus.

Apache Camel.

Soft skills / Personality:

Excellent English communication skills / proactive communication.

Candidate needs to have Self-dependent working style.

Candidate needs to have problem solving skills (Strong analytical skills to identify and solve complex issues).

Candidate needs to show high Adaptability (Flexibility in adjusting to different working environments and practices).

Candidate needs to be quick in Critical thinking (Evaluating information and making informed decisions).

Candidate needs to have Team collaboration (Ability to work collaboratively with a distributed team) character.

Candidate needs to have Cultural awareness ability.

Candidate needs to be Initiative (Proactively seeking solutions and improvements).

Good to have knowledge about Co Banking systems.

Good to have Banking domain knowledge.

Experience in customer facing is an advantage.

Skills & Requirements

Java, Spring Boot, APIs/REST, Kubernetes, OpenShift, Azure DevOps, JMS, Message Queues, Quarkus, Apache Camel, Excellent English communication, Proactive communication, Self-dependent working, Problem-solving, Analytical skills, Adaptability, Critical thinking, Team collaboration, Cultural awareness, Initiative, Co-banking systems knowledge, Banking domain knowledge, Customer-facing experience.

Job Description: PHP Developer (Laravel/Symfony)

Location: Bengaluru – Kalyani Neptune, Bannerghatta Road

Work Mode: Work from Office (Full-time)

Experience Required: 3+ years

Joining: Immediate Joiners Preferred

About the Role

We are looking for an experienced PHP Developer with hands-on expertise in Laravel or Symfony (preferably Symfony), who can contribute to full-cycle project development. You will be responsible for building robust backend solutions and integrating with multiple services while following best practices of object-oriented design and RESTful architectures.

Key Responsibilities:

• Develop, enhance, and maintain web applications using PHP frameworks (Laravel/Symfony)
• Collaborate with product managers and business analysts to understand requirements
• Create scalable backend services and RESTful APIs using MVC architecture
• Implement and maintain microservice-based architecture
• Integrate third-party APIs, libraries, and services
• Work with relational databases like MySQL/PostgreSQL using ORM tools such as Doctrine or Eloquent
• Participate in code reviews, unit testing, and overall software development lifecycle
• Troubleshoot production issues and provide long-term solutions

Required Skills:

• Strong programming knowledge in PHP with at least 2 years of experience
• Hands-on experience in Symfony or Laravel (Symfony preferred)
• Solid understanding of OOP and MVC design pattern
• Strong experience in creating and consuming REST APIs
• Experience working in service-based architectures or microservices
• Familiarity with Doctrine or Eloquent ORM
• Proficiency in MySQL/PostgreSQL

Good to Have:

• Knowledge of cloud platforms like AWS, GCP, or Azure
• Familiarity with cloud services such as Lambda, S3, and RDS
• Understanding of CI/CD pipelines and containerization (Docker/Kubernetes)

Scope of Work : .NET Core/ Angular8/SQL server/ HTML5

Job Description:

• Years of Experience : 5 to 7 Years
• Key Skills - .
• NET Core 2.1 and above, Asp.net, WebAPI, C#., SQL Server 2012+,
• Angular v8 > , Ajax / J-query / Bootstrap / LINQ / HTML 5.0

Looking for someone who can join in a month's notice

Role- Java Developer

Location- Bangalore, Mumbai

Experience- 5-8 yrs

• 5-7 Yrs of experience building enterprise level applications  using Java Restful API’s, Spring(Core, aspect ,boot & batch) and related frame works.
• Development experience in core java
• Expertise in multi-tiered Java EE design and programming , solid understanding and multi-tiered web based applications
• Solid data structures and algorithm experience
• Strong expertise in all the following Java-based technologies
• Spring
• Hibernate Framework (integration layer and Web MVC)

Synapsica is a growth stage HealthTech startup founded by alumni from IIT Kharagpur, AIIMS New Delhi, and IIM Ahmedabad. We believe healthcare needs to be transparent and objective, while being affordable. Every patient has the right to know exactly what is happening in their bodies and they don’t have to rely on cryptic 2 liners given to them as diagnosis.

Towards this aim, we are building an artificial intelligence enabled cloud based platform to analyze medical images and create 2.0 of advanced radiologist reporting.

We are backed by YCombinator and other marquee investors from India, US and Japan. We are proud to have GE, AIIMS, the Spinal Kinetics as our partners.

Join us, if you find this as exciting as we do!

Description:

Synapsica is looking for a Node.js/Python developer who is passionate about designing and implementing scalable solutions with highest quality. You will be responsible for creating high performance, responsive, and secure server-side programs to manage Synapsica platform. You will be responsible for designing, managing and supporting cloud platform and scaling our database. This role is ideal for you if you have a background in bakcned development and are looking for the next level of career growth in a fast paced, learning based and merit driven work environment.

Responsibilities:
- Design and development of our new platform modules from scratch. 
- Hands on implementation of our APIs and integrations. 
- Design, scaling and integration of new/existing databases.
- Ensuring the entire stack is designed and built for speed and scalability
- Design and construction of our REST APIs with best secutiry mechanisms.
- Design and implementation of continuous integration and deployment pipelines in tandem with the respective team members.
- Performance tuning and improvements in large scale systems.
- Ensuring responsiveness and cross-platform compatibility of applications.
- Owning and delivering end-to-end products, features, enhancements.

Requirements:
- Degree in Computer Science or related discipline with strong competencies in data structures, algorithms, and software design
- At least 4+ years of experience with writing Python/NodeJS/PHP/Ruby on Rails. 
- Prior experience of database design and management in MongoDB, including being up on the latest practices and associated versions.
- Experience in building highly scalable business applications, which involve implementing large complex business flows and dealing with huge amount of data.
- Familiarity with AWS (or equivalent) ecosystem with end-to-end cloud deployment.
- Experience implementing code level unit tests.
- Proficiency with Git / Version control.
- Appreciation for clean and well documented code
- Excellent verbal communication skills.
- Good problem solving skills.
- Attention to detail.
- Very high sense of ownership.
- Deep interest and passion for technology

We are looking for a result-driven b2b Diamond and Diamond Jewellery Marketing for Overseas with good experience in certified and non certified loose diamonds and have knowledge of Lab Grown diamond. Candidates to be responsible for all sales job duties, from generating leads to closing sales in overseas and develop contacts from his own in USA & European. Duties and responsibilities include working closely with customers to determine their needs, answer their questions about our products and recommend the right merchandise. You should be able to promptly resolve customer complaints and ensure maximum client satisfaction. Analysis of the needs of existing/potential customers to meet their requirements.

A good understanding of Loose Diamonds, Certified Diamonds and Diamonds & Diamonds Jewellery and experience in the required field is most important. Knowledge of Natural & Lab grown diamonds. Exposure of the overseas market is also necessary.

For Overseas Diamond & Jewellery Marketing the candidates with good USA & European marketing & contacts will do. Have to work in Night and evening shift.