
Focusing on the ever-growing demand in the food industry, our client acts as a neighbourhood artisan bakery at a national scale. The main concept here is to provide freshly baked, high-on-quality, authentic European bakery products and breads. Their products include sourdough loaves, artisan breads, croissants & rolls, freshly baked cookies, cakes, premixes etc.
Headquartered in Mumbai, our client was co-founded in 2013 by a husband and wife duo, one of whom is an IIM-Ahmedabad graduate and the other is an internationally trained baker.
Starting with 4 bakers in 2013 and growing over time, today, our client prepares more than 10,000 loaves of bread a day and their creations are shared with all of India.
As a Performance Marketing Manager, you will be responsible for generating revenue in the D2C vertical as per the company’s business plan.
What you will do:
- Creating and implementing successful campaign strategies for performance marketing on FB/Insta/ Google, etc
- Developing a team under them to help with analytics and execution of digital campaigns
- Designing and running marketing campaigns on these portals and report its ROI with analytics
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, opmization for key traffic KPIs via paid, organic & own media channels
- Monitoring web analytics dashboards and key reporting tools, pointing out key areas of importance
- Driving the collection and understanding of customer engagement data to identify conversion optimization opportunities
- Using a process of testing to prove hypotheses and recommending performance optimizations
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results
- Helping support weekly and monthly reporting of channel metrics, goals, and other KPIs
Desired Candidate Profile
What you need to have:- In depth knowledge of how to run successful digital campaigns including the quality of content creation
- Ability to run specific campaigns for top of funnel customers and different campaigns for retargeting boom of funnel customers
- Solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
- Possess excellent analytical skills and leverage data, metric, analytics and consumer behavior trends to drive actionable insights & recommendations

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Experience: 5+ years
Location: Bangalore
Wissen Technology is now hiring for a Java Developer - Bangalore with hands-on experience in Core Java, algorithms, data structures, multithreading and SQL. We are solving complex technical problems in the industry and need talented software engineers to join our mission and be a part of a global software development team. A brilliant opportunity to become a part of a highly motivated and expert team which has made a mark as a high-end technical consulting.
Required Skills:
- Exp. - 5+ years
- Experience in Core Java and Spring Boot.
- Extensive experience in developing enterprise-scale applications and systems. Should possess good architectural knowledge and be aware of enterprise application design patterns.
- Should have the ability to analyze, design, develop and test complex, low-latency client- facing applications.
- Good development experience with RDBMS.
- Good knowledge of multi-threading and high-performance server-side development.
- Basic working knowledge of Unix/Linux.
- Excellent problem solving and coding skills.
- Strong interpersonal, communication and analytical skills.
- Should have the ability to express their design ideas and thoughts.
Best all-round (clear + pulls experienced applicants):
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Shorter / cleaner:
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Digital Marketing Specialist with Expertise in Google Analytics and Targeted Email Campaigns
Job Type: Full Time
Location: Indore
Position Overview:
We are seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our team. The ideal candidate will have expertise in using Google Analytics, email marketing tools, and analytics platforms to design and execute targeted email campaigns. This role involves leveraging data-driven insights to optimize marketing strategies, improve customer engagement, and increase ROI.
Key Responsibilities:
Google Analytics Management:
Set up, manage, and analyze Google Analytics accounts to track website traffic, user behavior, and campaign performance.
Generate insightful reports to support data-driven decision-making for marketing strategies.
Identify trends and opportunities through data analysis to improve website conversions and user engagement.
Email Marketing Campaigns:
Create, execute, and optimize targeted email marketing campaigns tailored to customer segments and business goals.
Use analytics tools to track email campaign performance, such as open rates, click-through rates, and conversions.
Develop and maintain customer lists, ensuring proper segmentation for personalized outreach.
Analytics Tools & Platforms:
Utilize advanced analytics tools (e.g., Google Tag Manager, HubSpot, Adobe Analytics) to measure campaign effectiveness.
Conduct A/B testing and multivariate testing to refine marketing strategies.
Provide actionable insights for customer behavior, preferences, and lifecycle.
Strategy & Optimization:
Collaborate with the marketing team to define digital marketing strategies that align with business objectives.
Monitor key performance indicators (KPIs) and adjust tactics to achieve optimal campaign performance.
Stay updated with the latest trends in digital marketing, analytics tools, and email marketing best practices.
Collaboration:
Work closely with the content, design, and sales teams to create cohesive and effective campaigns.
Ensure seamless integration of marketing campaigns across channels, including social media and paid advertising.
Qualifications/Requirements:
Bachelor’s degree in Marketing, Business, Analytics, or a related field.
Experience:
Proven experience (2+ years) in digital marketing with a focus on analytics and email campaigns.
Hands-on experience with Google Analytics, Google Tag Manager, and email marketing tools (e.g., Mailchimp, Klaviyo, or similar).
Proficiency in using CRM tools and platforms like Salesforce or HubSpot is a plus.Skills:
• Skills:
• Strong analytical skills with the ability to interpret complex data and deliver actionable insights.
• Excellent understanding of customer segmentation and targeting strategies.
• Familiarity with A/B testing and optimization techniques.
• Exceptional written and verbal communication skills.
• Preferred Skills:
• Certifications in Google Analytics or related analytics platforms.
• Knowledge of SEO and paid advertising platforms (e.g., Google Ads, Facebook Ads).
• Experience with data visualization tools like Tableau or Power BI.
• Why Join Us?
• Opportunity to work in a fast-paced, data-driven environment.
• Access to the latest marketing tools and platforms.
• Collaborate with a passionate and creative team.
Note: We are looking for immediate joiners with 6+ years of experience.
Job Description
UnicornisAI is seeking a Senior Data Scientist with expertise in chatbot development using Retrieval-Augmented Generation (RAG) and OpenAI. This role is ideal for someone with a strong background in machine learning, natural language processing (NLP), and AI model deployment. If you are passionate about developing cutting-edge AI-driven solutions, we’d love to have you on our team.
Key Responsibilities
- Design and develop AI-powered chatbots using Retrieval-Augmented Generation (RAG), OpenAI models (GPT-4, etc.), and vector databases
- Build and fine-tune large language models (LLMs) to improve chatbot performance
- Implement document retrieval and knowledge management systems for chatbot responses
- Optimize NLP pipelines and model performance using state-of-the-art techniques
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- Deploy and maintain AI models in cloud environments such as AWS, Azure, or GCP
- Collaborate with engineering teams to integrate AI solutions into products
- Stay updated with the latest advancements in AI, NLP, and RAG-based architectures
Required Skills & Qualifications
- 6+ years of experience in data science, AI, or a related field
- Strong knowledge of RAG, OpenAI APIs (GPT-4, GPT-3.5, etc.), LLM fine-tuning, and embeddings
- Proficiency in Python, TensorFlow, PyTorch, and other ML frameworks
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- Hands-on experience in building and deploying AI models in production
- Knowledge of cloud platforms like AWS Sagemaker, Azure AI, or Google Vertex AI
- Strong problem-solving and analytical skills
Nice-to-Have Skills
- Experience with MLOps tools for model monitoring and retraining
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Location & Work Mode
- Open to remote or hybrid work, based on location
Interested candidates can email their resumes to Sachin at unicornisai.com
We are seeking a detail-oriented and technically proficient Product Specialist to support and enhance our HR and business data systems. The ideal candidate will have hands-on experience with Excel VBA and Macros, HR Analytics, system migration, and data processing. This role requires a strong analytical mindset, a deep understanding of Excel automation, and the ability to contribute to cross-functional system integration and process improvement initiatives.
Qualifications:
- Bachelor's degree in Information Systems, HR, Business, or a related field.
- 2–5 years of hands-on experience with Excel VBA and Macros development.
- Proficient in HR data analysis and working with HRIS systems (e.g., Workday, SAP SuccessFactors, BambooHR).
- Experience with system migrations, data conversion, and UAT.
- Strong analytical, problem-solving, and organizational skills.
- Familiarity with Power BI, SQL, or Python is a plus.
Key Competencies:
- High attention to detail and accuracy.
- Effective communication with technical and non-technical stakeholders.
- Ability to manage multiple priorities and work under tight deadlines.
- Team player with a continuous improvement mindset.
Company: SMSNiti
Location: Remote (India)
About Us:
SMSNiti is a growing marketing solutions company providing businesses with cutting-edge digital marketing services including bulk SMS, WhatsApp marketing, voice call marketing, and omnichannel engagement platforms. We are passionate about helping small businesses thrive by offering high-quality services at affordable rates.
Job Description:
We are seeking a motivated and dynamic Business Development Officer to join our remote team. The ideal candidate will focus on lead generation, driving sales, managing client accounts, and building strong relationships with customers. This is a work-from-home position with internet reimbursement provided.
Key Responsibilities:
- Lead Generation: Identify potential clients through online research, cold calling, LinkedIn outreach, and networking.
- Sales : Engage with prospects, understand their needs, and convert them into clients by presenting relevant SMSNiti services.
- Account Management: Maintain and nurture relationships with existing clients, addressing their queries and ensuring a positive experience.
- Relationship Building: Develop lasting partnerships with clients, understanding their business needs and providing tailored solutions.
- Market Research: Stay updated on industry trends and competitor offerings to ensure SMSNiti remains competitive.
- Reporting: Track and report on sales activities and progress toward targets.
Key Skills:
- Strong communication and interpersonal skills
- Proven experience in lead generation and sales
- Ability to manage multiple clients effectively
- Self-motivated and results-oriented
- Experience in digital marketing services is a plus
Qualifications:
- Bachelor's degree in Business, Marketing, or a related field
- 1-3 years of experience in sales or business development
- Familiarity with CRM tools, Microsoft Office, and LinkedIn
Perks & Benefits:
- Competitive salary and performance-based incentives
- Internet reimbursement
- Opportunity for career growth in a fast-growing company
- Flexible work-from-home arrangement
How to Apply:
Job Types: Full-time, Permanent
Pay: ₹8,000.00 - ₹16,000.00 per month
Benefits:
Cell phone reimbursement
Work from home
Schedule:
Day shift
Supplemental Pay:
Commission pay
Performance bonus
Yearly bonus
Education:
Bachelor's (Preferred)
Experience:
Marketing / Sales: 2 years (Preferred)
total work: 2 years (Preferred)
Language:
English (Preferred)
Work Location: Remote
We are looking for experts in multiple .Net technologies such as Angular, MVC, JQuery, JavaScript, C#, Web Services, Web API, .NET Core, HTML, CSS, Bootstrap, JSON across software engineering, security and data management.
HR Generalist experience profile
Responsibilities including Recruitment, End to end Employee life Cycle Management
Day to Day HR operations
Payroll Management
Employee Grievance
About this role
We are seeking a seasoned DBA to join our team. You will have extensive experience in a mission-critical environment as a database administrator over a successful career. You will primarily work on the Supporting our Databases, AWS RDS (MySQL), and MongoDB/ Cassandra.
What You’ll Do
- Provide leadership in database scaling & monitoring. Maintain runbooks for our 24x7 SRE team.
- Assist in troubleshooting and resolution of database issues. Perform database upgrades and patches.
- Define and develop data pipelines between platforms in a mission-critical environment using DMS, Fivetran, Kafka, etc.
- Work with our developers to optimize and tune their SQL queries.
- Assist in application development, debugging, and optimization with respect to data concerns.
- Provide input in the design and implementation of backup, recovery, and DR strategy
- Review application and database design for compliance.
What You’ll Need
- Ability to script in a high-level language like Python, Ruby, etc for Automation.
- 8+ years of experience in AWS database services like RDS (Mysql), MongoDB/ Cassandra.
- 4+ years of experience in database design and DevOps on AWS.
- Must demonstrate a clear understanding of logical and physical database design and standards.
- Experience in columnar data warehouse solutions like Redshift or Snowflake.
- Must have extensive hands-on experience with MySQL in a large scale 24x7 production environment with millions of records.
- Bachelor of Science in Computer Science, Mathematics, or Engineering; or equivalent work experience
Bonus Points If You Have
- Experience with NoSQL solutions such as Cassandra/MongoDB etc.
- Experience with software development life cycle (SDLC) in an agile environment
- Hands-on production experience with Big Data applications such as Spark.
- Knowledge of development best practices (source control with Git, continuous integration, automated testing).
- 2+ years of experience on Java, Spring Boot, Hibernate in medium to large-scale projects
- Must have experience with at least some flavours of both SQL (MySQL, Postgres) and NoSQL (Kafka, MongoDB, ElasticSearch, NoSQL distributed cache system, DynamoDB etc), datastores in production
- Must have experience with Kafka or similar message queue systems in production
- Stellar problem solving skills
- Hunger to learn new things and ability to grasp new concepts quickly
- Ability to move quickly without breaking things too much (we are dreamers)
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