Job Details*
1. Help the process of creating plans/strategies based on an organization's goals and the needs of the desired audience.
2. You will be assisting in the creation of consistent high-quality content that generates demand, attracts high-quality sign-ups and backlinks.
3. You will help our team perform audit of our website and social media accounts, creating and updating a shared editorial calendar. Also, researching for blog ideas and generating content for our blog.
4. Use storytelling and emotion to bring content to life and compel the reader to share. Own and execute the content and social calendar; work with our marketing, design and other cross functional teams to deliver on time.
5. Optimize content for different formats (SEO, SEM, Social, blogs, infographics, etc.) for better consumption and readership.
6. Conduct keyword research, backlink research and use SEO guidelines to increase web traffic.
7. Monitor web traffic and engagement (e.g. conversions and bounce rates) and measure content impact and report the metrics on an ongoing basis.
We would also expect the candidate to demonstrate:
1. An immense degree of critical thinking. Your content will be read by domain experts and you will not be able to write content with abstract opinions and assertions. You would need to back every opinion with either data or relevant experience.
2. The right kind of tone and energy. We like to use an informal/fun tone in our content. You would need to come in with the right attitude and the right energy to be able to match our tone/writing standards.
3. An attitude for perfection. You might have to go through several iteration cycles and would need to demonstrate wilingness to accept feedback. We need someone who accepts feedback with positivity.
Job Summary*
We're a Saas startup and we have an urgent requirement for a Content Strategist to help us with our domestic and overseas marketing processes.
About Busibud Solutions
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Job Type: Full Time
Location: Indore
Summary/Objective:
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Responsibilities/Duties:
1. Design Creation:
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3. Software Proficiency:
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· Excellent skills in color theory, typography, and layout design.
4. Feedback Incorporation:
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· Present design concepts and ideas to team members for review and approval.
5. Project Management:
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Qualifications/Requirements:
Education:
· Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
Experience:
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Functional Area: Testing And Development
Employment Type: Full Time, Permanent
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What's in for you:
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Good to have:
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Capability Building
1. Assist junior developers in coding, testing, and troubleshooting.
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- Adhering to the brand guidelines while designing the experiences for a consistent brand reflection.
You should apply if you have:
- 1-5 years of industry experience in design with a proven track record of solving UX problems.
- Sound understanding of UX methodology and lifecycle across significant channels and platforms.
- Customer-focused, with experience using design research methods to uncover customer insights.
- Expertise in core UX disciplines including information architecture, interaction design, application of design systems, and UI design.
- Experience working with early-stage efforts, dealing with ambiguity, and driving projects forward
- Strong collaboration skills with other UX Designers, Product Managers, Engineering, Marketing.
- Strong communication and presentation skills, ability to listen, be proactive at addressing feedback, represent and advocate for UX and users.
- Understanding of patterns, best practices, and design standards across iOS, Android, and Web.
- Hands-on experience working with design tools including Adobe suite, Sketch & Prototyping tools.
- Some basic understanding and experience with Illustrations and Motion Design.