
Overview:
We are seeking a highly skilled and results-driven Performance Social Media Marketer with expertise in Facebook and Meta Ads to join our dynamic team. The ideal candidate will be responsible for developing and executing strategic advertising campaigns on Facebook and Meta platforms to drive performance metrics and achieve business objectives.
Responsibilities:
- Campaign Strategy: Develop comprehensive advertising strategies on Facebook and Meta platforms to meet performance goals, including audience targeting, budget allocation, ad creative optimization, and campaign scheduling.
- Ad Creation and Optimization: Create compelling ad copies, images, and videos tailored to specific target audiences. Continuously monitor and optimize ad performance based on key performance indicators (KPIs) such as CTR, CPC, CPA, and ROAS.
- Audience Targeting: Utilize advanced targeting capabilities and audience segmentation techniques to reach relevant users and maximize campaign effectiveness. Leverage audience insights and data analytics to refine targeting parameters and improve ad relevance.
- Budget Management: Manage advertising budgets effectively to ensure optimal allocation and maximum return on investment (ROI). Monitor campaign spending and adjust budget allocations based on performance trends and objectives.
- A/B Testing: Conduct rigorous A/B tests on ad creatives, audience segments, ad placements, and other variables to identify high-performing strategies and optimize campaign performance continuously.
- Performance Analysis and Reporting: Analyze campaign performance data using Facebook Ads Manager and other analytics tools to derive actionable insights. Prepare regular performance reports and presentations for key stakeholders, highlighting key metrics, trends, and optimization opportunities.
- Stay Updated: Stay abreast of industry trends, platform updates, and best practices in social media advertising, particularly on Facebook and Meta platforms. Proactively identify new opportunities and emerging trends to enhance campaign effectiveness and stay ahead of the competition.

About MicroLevel Solution
About
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Inflection.io is a venture-backed B2B marketing automation company, enabling to communicate with their customers and prospects from one platform. We're used by leading SaaS companies like Sauce Labs, Postman, BILL, Mural, and Vercel, many of which pay more than $100K/yr (1 crore rupee).
And,... it’s working! We have world-class stats: our largest deal is over 3 crore, we have a 5 star rating on G2, over 100% NRR, and constantly break sales records. We’ve raised $14M in total since 2021 with $7.6M of fresh funding in 2024, giving us many years of runway.
Why Join Us Now?
We’re at a pivotal growth stage, transitioning from a promising startup to a market leader. Joining us means being part of a journey where your contributions directly impact our trajectory. Our compact team of approximately 30 employees ensures that every voice is heard, and innovation is at the forefront.
Our Culture
At Inflection.io, we pride ourselves on fostering a culture of collaboration, continuous learning, and innovation. Our team comprises passionate professionals from diverse backgrounds located across India, USA, and Canada, united by a shared vision to revolutionize B2B marketing automation. We believe in empowering our employees, offering opportunities for rapid growth, and celebrating successes together.
What you’ll be doing
- Shape and evangelize the product vision and roadmap, grounded in customer pain points and Marketing Ops best practices.
- Conduct market research, competitive analysis, and customer interviews to validate opportunities and prioritize features.
- Author clear product requirements, user stories, and acceptance criteria; partner with UX/UI to ensure intuitive user experiences.
- Lead agile ceremonies (planning, grooming, demos), track sprint progress, and re-prioritize backlog based on stakeholder input and data.
- Monitor product performance against key SaaS metrics, identify friction in Marketing Ops workflows, and drive continuous optimization.
Mandatory Qualifications & Skills:
- 5+ years of overall experience, including 3–5 years of hands-on product management in B2B SaaS, with strong exposure to Marketing Operations workflows and tools
- Background in marketing-technology (MAPs, attribution, lead scoring) a strong plus
- Proven track record owning full product lifecycle: ideation, requirement gathering, go-to-market, measurement, and iteration.
- Data-driven decision-maker: comfortable defining success metrics, running experiments, and pivoting based on results.
- Proficiency in using AI coding tools like Claude Code or Cursor.
- Excellent cross-functional collaborator—adept at aligning engineering, design, marketing, sales, and customer success.
It is a Startup
Node.js Developer Requirement
Requirements
- Strong experience in Node.js for building scalable backend services
- Hands-on experience with API development & request handling (REST)
- Ability to handle high-concurrency systems and parallel client requests
- Experience designing multi-tenant systems with client isolation
- Knowledge of batching and bulk processing logic
- Experience handling CDC (Change Data Capture) events and event-driven workflows
- Strong understanding of asynchronous programming, retries, idempotency, and fault tolerance
- Good understanding of database consistency, locking, and transactions
- Experience with distributed systems
- Exposure to cloud platforms (AWS/GCP/Azure)
- Knowledge of observability, logging, and monitoring
EXCITED ABOUT YOUR TASKS?
● Connect with potential clients to evaluate needs or promote products and services
● Meeting or exceeding sales goals
● Negotiating all contracts with prospective clients
● Helping determine pricing schedules for quotes, promotions, and negotiations
● Preparing weekly and monthly reports
● Giving sales presentations to a range of prospective clients
● Coordinating sales efforts with marketing programs
● Understanding and promoting company programs
● Obtaining deposits and balance of payment from clients
● Preparing and submitting sales contracts for orders
● Maintaining client records
● Answering client questions about credit terms, products, prices, and availability.
WILL YOU NEED TO SUCCEED?
● Bachelor’s degree in business or management
● Successful track record in B2B sales and negotiation
● A commitment to excellent client service
● Excellent verbal and written communication skills
● Proficiency with data analysis, forecasting, and budgeting
Proven ability to plan and manage resource
● Proficiency in Microsoft Office applications, including Word, excel, and PowerPoint.
WFO-Indiranagar, Bangalore
Working Days:
Monday to Friday 10 am - 7 pm (WFO)
Saturdays-10 am - 3 pm (WFH)
However, the candidate must be comfortable with flexible shifts, if required.
- Must have good analytical and problem solving skills.
- Good Knowledge of OOPS, PHP, MVC frameworks.
- Write error free code and follow coding standards. Able to perform Code Review job.
- Work closely with QA person to assist in the testing process.
- Perform R&D tasks if assigned and communicate with the Designer and UI team.
- Build reusable code and libraries for future use.
- Able to work closely with the team and meet the tight deadlines where necessary.
- Strong Communication Skills.
Key responsibilities:
- Working on MERN stack product development for core product
- Exploring possibilities with proof of concepts & prototyping
- Building the product as per specifications
- Developing the user-facing features using React.js
- Designing a modern highly responsive web-based user interface
- Building reusable components and front-end libraries for future use
- Translating designs and wireframes into high-quality code
- Learn and understand user interactions
- Optimising components for maximum performance across a vast array of web-capable devices and browsers
- Coordinating with various teams working on distinct layers
- As a React.js Developer, you will be involved from conception to completion with projects that are technologically sound and aesthetically impressive.
Skills required
- Node.js & ReactJS/Next.js ( MEAN/MERN Stack)
- Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
- Thorough understanding of React.js and its core principles
- Prior experience with popular React.js workflows (such as Flux or Redux)
- Familiarity with more current specifications of EcmaScript
- Familiarity with RESTful APIs
- Great CSS skills. Familiarity with React Styled Components, SCSS, LESS, etc.
- Knowledge of modern authorisation mechanisms, such as JSON Web Token
- Familiarity with modern front-end build pipelines and tools
- Experience with common front-end development tools such as Babel, Webpack, NPM, etc.
- Ability to understand business requirements and translate them into technical requirements
- A knack for benchmarking and optimisation.
- Familiarity with code versioning tools
- Familiarity with Test Driven Development and tools like JEST & React Testing Library is a plus.
- Familiarity with Firebase and other backend as a services is a plus.
§ Experience of developing web based enterprise wide applications in .NET4.5 (C#, ASP.NET), WCF, WPF, AJAX etc
§ Understanding of enterprise application development and deployment.
§ Good understanding OOPS and Design Patterns and experience of tools like Enterprise Architect.
§ Good knowledge of RDBMS design, programming and DBA concepts and experience of working in SQL Server and Oracle databases.
§ Good Design, Coding and Testing skills.
§ Knowledge and exposure to Service Oriented Architecture, Enterprise Service Bus and application Integration (using middleware).
§ Experience of working in electricity utility domain – preferably in EA/AMR/AMI/EMS/IT System Integration/ERP (for Utilities) projects
§ Mobility based software development, GPRS, GSM Knowledge of BI tools implementation.
§ Experience in mobility based applications will be an added advantage.
Overview:
- Design and develop Rest APIs.
- Create documentation around processes including front-end design and service architecture.
- Follow industry trends regarding backend-end technologies and techniques.
- Agile rituals like Feature elaboration/Estimation, daily stand-ups, release planning, Iteration Planning Meeting, Retrospective, Showcase, etc.
- Build content and data driven enterprise level web application which works for Multiple clients in multiple countries.
Relevant experience and Exposure:
- 1+ years relevant work experience showing growth as a Backend developer.
- Extensive technical experience and development expertise in C#, .Net core, Web services (REST)
- Proficient with OOPS and Design principles.
- Expertise in writing clean, secure and refactored code.
- Knowledge and hands-on Experience with Test Driven Development.
- Experience with relational and non-relational Database technologies like SQL, MongoDB.
- Proficient with Git or any source code management tool.
- Excellent listening, writing skills and strong technical competency are essential.
- Creative and efficient in proposing solutions to complex, time-critical problems.
- Strong analytical and problem-solving skills with a high attention to detail.
Nice to haves:
- Experience with .Net core.
- Experience with public cloud offerings (AWS, Azure etc.).
- Knowledge of CI/CD tools like Jenkins, Docker, Spinnaker etc.
- Exposer to an Agile Development Methodology would be beneficial.
- Atlassian suit knowledge (Jira particular).
Responsibilities:
- Understand the requirement and purpose of implementation.
- Implement modules with individual products and come up with impact and own ideas and solutions.
- Troubleshooting issues across environments.
- Responsible for monitoring, highlighting and troubleshooting issues across environments.
- Responsible for design and develop the components as per the requirement.
- Technical documentation, design and development using tools and technologies like HTML5, JAVA and Angular JS etc.
- Complete the build of code on time and as per application coding standards, and perform unit testing.
Requirements:
- Strong Expertise and experience in HTML5, charting libraries, JavaScript, jQuery, Angular(2+) or ReactJS
- Strong hands-on experience in Web services (REST)
- Proficient knowledge in D3.JS
- Good understanding of user interactions
- At least involved in one live project on D3.JS
- Handson on Visualisations
- Knowledge in Nodejs
- Knowledge in React JS / Angular 2+
- Good understanding of cloud computing platforms and its services
- Experience in UI, UX, data visualisations, usability, design aspects and user stories
This same person can be given CTO duties if they perform well in the interview and show good depth of knowledge and understanding








