MicroLevel Solution
http://www.microlevelsolution.comAbout
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Overview:
We are seeking a highly skilled and results-driven Performance Social Media Marketer with expertise in Facebook and Meta Ads to join our dynamic team. The ideal candidate will be responsible for developing and executing strategic advertising campaigns on Facebook and Meta platforms to drive performance metrics and achieve business objectives.
Responsibilities:
- Campaign Strategy: Develop comprehensive advertising strategies on Facebook and Meta platforms to meet performance goals, including audience targeting, budget allocation, ad creative optimization, and campaign scheduling.
- Ad Creation and Optimization: Create compelling ad copies, images, and videos tailored to specific target audiences. Continuously monitor and optimize ad performance based on key performance indicators (KPIs) such as CTR, CPC, CPA, and ROAS.
- Audience Targeting: Utilize advanced targeting capabilities and audience segmentation techniques to reach relevant users and maximize campaign effectiveness. Leverage audience insights and data analytics to refine targeting parameters and improve ad relevance.
- Budget Management: Manage advertising budgets effectively to ensure optimal allocation and maximum return on investment (ROI). Monitor campaign spending and adjust budget allocations based on performance trends and objectives.
- A/B Testing: Conduct rigorous A/B tests on ad creatives, audience segments, ad placements, and other variables to identify high-performing strategies and optimize campaign performance continuously.
- Performance Analysis and Reporting: Analyze campaign performance data using Facebook Ads Manager and other analytics tools to derive actionable insights. Prepare regular performance reports and presentations for key stakeholders, highlighting key metrics, trends, and optimization opportunities.
- Stay Updated: Stay abreast of industry trends, platform updates, and best practices in social media advertising, particularly on Facebook and Meta platforms. Proactively identify new opportunities and emerging trends to enhance campaign effectiveness and stay ahead of the competition.
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Since its inception, Appknox has become one of the go-to security solutions with the most powerful plug-and-play security platform, enabling security researchers, developers, and enterprises to build safe and secure mobile ecosystems using a system-plus human approach.
Appknox offers VA+PT solutions ( Vulnerability Assessment + Penetration Testing ) that provide end-to-end mobile application security and testing strategies to Fortune 500, SMB and Large Enterprises Globally helping businesses and mobile developers make their mobile apps more secure, thus not only enhancing protection for their customers but also for their own brand.
During the course of 9 years, Appknox has scaled up to work with some major brands in India, South-East Asia, Middle-East, Japan, and the US and has also successfully enabled some of the top government agencies with its On-Premise deployments & compliance testing. Appknox helps 500+ Enterprises which includes 20+ Fortune 1000 and ministries/regulators across 10+ countries and some of the top banks across 20+ countries.
A champion of Value SaaS, with its customer and security-first approach Appknox has won many awards and recognitions from G2, and Gartner and is one of the top mobile app security vendors in its 2021 Application security Hype Cycle report.
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Who we are
We are Software Craftspeople. We are proud of the way we work and the code we write. We embrace and are evangelists of eXtreme Programming practices. We heavily believe in being a DevOps organization, where developers own the entire release cycle and thus own quality. And most importantly, we never stop learning!
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