Vice President - Marketing

Marketing Manager / Sr. Marketing Manager

Role Overview

We are looking for a highly driven, revenue-focused Marketing Manager / Senior Marketing Manager to lead demand generation and pipeline growth for a fast-scaling B2B SaaS company.

This is not a traditional brand marketing role, but a revenue ownership role. The ideal candidate will be comfortable owning pipeline targets, working closely with Sales, and directly contributing to revenue outcomes.

You will be expected to build, execute, and optimize multi-channel demand generation programs, while also leading and managing demand generation engines and a team of marketers and SDRs to drive consistent pipeline growth.

This role requires someone who is equally strategic and hands-on-  from crafting messaging and writing outbound sequences to driving GTM strategy and leading high-impact campaigns.

Key Responsibilities

1. Revenue & Pipeline Ownership

• Own and deliver on quarterly pipeline revenue targets aligned with organisation goals
• Take full accountability for marketing-sourced and influenced pipeline
• Work closely with Sales leadership to ensure pipeline quality, conversion, and revenue alignment
• Continuously optimize funnel performance across lead → meeting → SQL → revenue stages

2. Demand Generation (Core Ownership)

• Build and scale a predictable demand generation engine across outbound, inbound, and lifecycle channels
• Design and execute integrated marketing campaigns aligned with ICP segments and business priorities
• Own channel mix including email, outbound, ABM, lifecycle, partnerships, and events
• Drive experimentation and iteration to improve conversion rates and cost efficiency

3. SDR Team Management & Alignment

• Directly manage and mentor SDRs / outbound team members
• Own top-of-funnel performance (meetings, responses, pipeline)
• Collaborate closely with SDRs on messaging, targeting, and campaign execution
• Ensure strong alignment between Marketing and SDR teams on goals, reporting, and accountability

4. Account-Based Marketing (ABM)

• Design and execute ABM programs for high-value target accounts
• Partner with Sales to define account lists and engagement strategies
• Build personalized, multi-touch campaigns across email, LinkedIn, and outbound channels
• Track account progression and pipeline impact

5. Lifecycle Marketing

• Own lifecycle journeys across lead nurturing, activation, and re-engagement
• Build automated workflows to move leads across funnel stages
• Optimize touchpoints to improve conversion and pipeline velocity

6. Outbound & Campaign Execution (Hands-On)

• Personally contribute to campaign execution including email writing, sequence design, and outreach strategy
• Be hands-on with cold outreach (email + calling) where required
• Continuously test messaging frameworks, hooks, and value propositions
• Drive performance improvements in open rates, reply rates, and meeting conversions

7. Product Marketing & GTM

• Own positioning, messaging, and value proposition for key products and use cases
• Lead GTM initiatives in collaboration with Product and Sales teams
• Translate product capabilities into compelling narratives for target audiences
• Enable Sales with messaging, collateral, and campaign support

8. Channel & Audience Development

• Leverage platforms like LinkedIn, Reddit, and industry communities for opportunity discovery and engagement
• Own list building, segmentation, and enrichment strategies
• Identify new acquisition channels and test scalable growth opportunities

9. Reporting & Performance Tracking

• Track and report on pipeline contribution, campaign performance, and ROI
• Maintain clear visibility into weekly progress, learnings, and next steps
• Build dashboards to monitor funnel metrics and channel performance

Key Metrics of Success

• Pipeline generated (aligned with $400K–$500K MRR targets per quarter)
• Marketing-sourced and influenced revenue
• Number of qualified meetings / SQLs generated
• Conversion rates across funnel stages
• Campaign ROI and channel efficiency
• SDR team performance and output

Required Skills & Experience

• 7–10+ years of experience in B2B SaaS / AdTech / MarTech marketing
• Proven track record of owning pipeline and revenue targets
• Strong experience in demand generation, ABM, lifecycle marketing, and outbound
• Experience managing SDRs or outbound teams directly
• Hands-on expertise in email marketing, cold outreach, and campaign execution
• Strong copywriting and messaging skills (especially for outbound and GTM campaigns)
• Solid product marketing experience including positioning and messaging
• Experience running integrated, multi-channel campaigns
• Strong analytical mindset with ability to optimize based on data

Preferred Qualifications

• Experience in growth-stage startups ($10M+ ARR)
• Previous experience in AdTech would be a plus
• Prior experience in revenue-linked marketing roles
• Exposure to global markets (US/EU/APAC)
• Experience working in high-accountability, fast-paced environments

Why This Role Matters

This role is central to building a predictable, scalable revenue engine for the company. You will directly influence pipeline, revenue growth, and GTM success, while shaping how marketing contributes to business outcomes.

Compensation

• Competitive salary aligned with B2B SaaS benchmarks
• Strong performance-linked incentives tied to pipeline and revenue outcomes

📢 ***Part-Time Job Opportunity: Financial Advisor***

Are you passionate about finance and helping others achieve their financial goals? We're excited to announce a part-time job opening for a Financial Advisor in India.

Responsibilities:-

- Provide financial advice and guidance to clients based on their individual financial situations and goals.

- Develop personalized financial plans tailored to each client's needs.

- Educate clients on various investment options, retirement planning, insurance, and other financial products and services.

Requirements:-

- Strong knowledge of financial planning principles and investment strategies.

- Excellent communication and interpersonal skills.

- Ability to work independently and manage client relationships effectively.

- Relevant certification or degree in finance, economics, or related field is a plus.

Benefits:-

- Flexible working hours to accommodate your schedule.

- Competitive compensation with opportunities for growth and advancement.

- Ongoing training and support to enhance your skills and knowledge in the field of finance.

- Earn Commission to Refer Customer for LOAN, INSURANCE, CREDIT CARD, ETC.

If you're interested in joining our team as a part-time Financial Advisor, please contact us.

Visit Our Website: https://myadvisers.net

We look forward to hearing from you!

Technical Trainer at the Pollachi location.

Trainer - Pollachi.

Willing to travel around a 30km radius from Pollachi.

Job Description: Technical Trainer

Expertise: HTML, CSS, JavaScript, Python, Artificial Intelligence (AI), and Machine Learning (ML), IoT, and Robotics (Optional).

Work Location: Flexible (Work from Home & Office available)

Target Audience: School students and teachers

Employment Type: Full-time, IoT and Robotics (Optional). 

Key Responsibilities:

* Develop and deliver content in an easy-to-understand format suitable for varying audience levels. 

* Prepare training materials, exercises, and assessments to evaluate participant progress and measure their learning outcomes. Adapt teaching methods to suit both in-person (office) and virtual (work-from-home) formats.

* Stay updated with the latest trends and tools in technology to ensure high-quality training delivery.

Fideo is building a software orchestration layer to simplify financial operations and treasury management for cross-border B2B businesses. Our solutions will enable small and medium-sized exporters/ importers to manage and improve their global payment collection operations, simplify receivables/ net terms management, and access capital to unlock their full growth potential.

Responsibilities:

• Redesign the entire website.
• Collaborate with cross-functional teams to understand user requirements and design intuitive user interfaces for our digital payment platform.
• Create wireframes, prototypes, and user flows to visualize design concepts.
• Conduct user research and usability testing to gather valuable feedback and insights.
• Develop and maintain a consistent and user-friendly design system.
• Stay up-to-date with industry trends and best practices to enhance the user experience.

Requirements:

• Proven experience as a UI/UX Designer or similar role.
• Proficiency in design tools like Figma, Adobe XD, Sketch, or similar.
• Strong portfolio demonstrating user-centered design solutions.
• Excellent communication and collaboration skills.
• Bachelor's degree in Design or a related field is a plus.

Who should Apply:.

• iOS Engineers with 2-4 years of experience in iOS app development using Swift or

objective C.

• Engineers with working experience in Swift or Objective C, iOS Frameworks, various

architecture patterns, OOPs concepts, MVVM etc.

• Experienced with iOS frameworks such as Core Data, Core Animation, UI Kitetc.

• Hands-on experience in multi-threaded programming and good knowledge of

networking concepts along with enhancing profiling apps.

• Hands-on with the tools like Git Bitbucket, JIRA, or Confluence.

• Experience of accessing data as JSON/ XML using REST APIs.

• Good to be experienced on Swift UI, Swift Package Manager, Swift Lint

• Knowledge of iOS design patterns and best practices.

Role: Account Manager 

• Setting sales goals and developing sales strategies 

• Researching prospects and generating leads 

• Contacting potential and existing customers on the phone, by email, and in-person (Field Visits) 

• Handling customer questions, inquiries, and complaints 

• Preparing and sending quotes and proposals 

• Managing the sales process through specific software programs 

• Building and maintaining a CRM database 

• Meeting weekly, and monthly sales targets 

• Participating in sales team meetings

Benefits:

•We offer an attractive variable portion. Incentives on each & every sale.

•Adequate responsibilities from Day 1.

•Be the owner of your own learning curve.

*Bike is mandatory, laptop preferred

• You're proficient in GoLang with a strong foundation in backend frameworks and databases 
• Knowing Solidity is a definite plus but not a requirement
• You have a passion for writing code as well as understanding and crafting the ways systems interact
• You have experience deploying to and implementing solutions in AWS
• You believe in the benefits of agile processes and shipping code often
• You are pragmatic and work to coalesce requirements into reasonable solutions that provide value

• Deploy well-tested, maintainable and scalable software solutions
• Take end-to-end ownership of the technology stack and product 
• Collaborate with other engineers to architect scalable technical solutions
• Embrace and improve our standards and processes to reduce friction and unlock efficiency

Current Ecosystem : 
ShibaSwap : https://shibaswap.com/#/" target="_blank">https://shibaswap.com/#/

Metaverse : https://shib.io/#/" target="_blank">https://shib.io/#/

NFTs : https://opensea.io/collection/theshiboshis" target="_blank">https://opensea.io/collection/theshiboshis

Game: Shiba Eternity on iOS and Android

We are on a mission to enable businesses to build agile and accountable technology teams that can deliver results in a secure and scalable way. You will be working in one such technology team for a client based out of the US.

Role

We are looking for a React Developer to join our awesome team and deliver a streamlined user experience. We want a team member who strives to develop a first class codebase using React best practices. As a React Developer, you will implement a complete user interface in the form of a mobile / desktop web app & handle its integration with back-end. 

Responsibilities

• Develop user interfaces for modern rich internet applications with the latest Front End Technologies
• Perform product analysis and development tasks of increasingly complex nature which may require extensive research and analysis.
• Writing tested and documented JavaScript, HTML and CSS
• Make design and technical decisions for React JS and React Native projects
• Develop application code and unit tests in React Native. 
• Ensuring high performance

Qualifications

• BSc/BE/BTech in Computer Science, Engineering, or a related field
• 4+ years of experience with React and React Native
  Good working knowledge of Firebase
• Strong expertise with HTML, CSS, and writing cross-browser compatible code.
• Good understanding of AJAX and JavaScript DOM manipulation Techniques
• Experience with RESTful services
• Experience in JavaScript build tools like grunt or gulp
• Hands-on and implements complex React JS and React Native modules
• Able to implement automated testing platforms and unit tests
• Understanding of fundamental design principles behind a scalable application
• Proficient understanding of code versioning tools (Git) 
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills